M-Hero Automotive Technology Co., Ltd. (Chinese: 东风汽车集团股份有限公司猛士汽车科技公司), commonly known as M-Hero, is a Chinese state-owned subsidiary of
Dongfeng Motor Corporation
Dongfeng Motor Corporation Ltd. is a Chinese state-owned automobile manufacturer headquartered in Wuhan, Hubei. Founded in 1969, it is currently the smallest of the " Big Four" state-owned car manufacturers of China with 671,000 sales in 2023, b ...
specializing in high-performance luxury off-road electric vehicles. The brand name "Mengshi" (猛士) is inherited from Dongfeng's military vehicle line. M-Hero focuses on producing advanced electric vehicles (EVs) and
extended-range electric vehicles (EREVs) for the civilian market.
History
M-Hero was established in 2022 as a subsidiary of
Dongfeng Motor Group
Dongfeng Motor Group Co., Ltd., doing business as DFG, is a Chinese holding company based in Wuhan, Hubei. Its H shares were listed on the Hong Kong stock exchange.
Dongfeng Motor Group formed several joint ventures with other foreign automobi ...
(DFG), a listed company under the larger
Dongfeng Motor Corporation
Dongfeng Motor Corporation Ltd. is a Chinese state-owned automobile manufacturer headquartered in Wuhan, Hubei. Founded in 1969, it is currently the smallest of the " Big Four" state-owned car manufacturers of China with 671,000 sales in 2023, b ...
(DFM). While M-Hero operates in the consumer automotive sector, Dongfeng Mengshi (东风猛士), a separate entity under DFM, focuses on military vehicle production. The distinction between the two brands lies in their parent companies and market focus, with DFM's military operations being largely classified.
In 2023, M-Hero unveiled its first production model, the
M-Hero 917
The M-Hero 917 () is a full-size luxury SUV manufactured by the Dongfeng Motor Corporation under the M-Hero brand. The 917, which is the first vehicle under the M-Hero brand, was introduced in August 2022 and launched the following year. It is a ...
, a full-size luxury off-road SUV available in both EV and EREV configurations. The vehicle boasts over 1,000 horsepower and a range of 505 kilometers (314 miles), positioning it as a high-performance competitor in the luxury EV market.
Products
M-Hero's product lineup focuses on high-performance luxury off-road vehicles. Key models include:
Current models
*
M-Hero 917
The M-Hero 917 () is a full-size luxury SUV manufactured by the Dongfeng Motor Corporation under the M-Hero brand. The 917, which is the first vehicle under the M-Hero brand, was introduced in August 2022 and launched the following year. It is a ...
(2023–present), full-size luxury SUV, BEV/EREV
**
M-Hero 917L (to commence), long wheelbase variant
* M-Hero M-Hunter (2024–present), full-size
ROV
ROV may refer to:
*Real options valuation, a financial discipline that uses option valuation techniques to analyse capital budgeting decisions
*''Realm of Valor'', Thai-marketed version of multiplayer online video game ''Arena of Valor''
*Remotely ...
, BEV/EREV
*
M-Hero M817
The M-Hero M817 () is a full-size luxury SUV manufactured by the Dongfeng Motor Corporation under the M-Hero brand. It is the second vehicle in the M-Hero lineup. It was launched in May of 2025.
Overview
The M-Hero M817 is a plug-in hybrid ful ...
(2025–present), full-size SUV, PHEV
File:2023 Dongfeng Mengshi 917.jpg, M-Hero 917
The M-Hero 917 () is a full-size luxury SUV manufactured by the Dongfeng Motor Corporation under the M-Hero brand. The 917, which is the first vehicle under the M-Hero brand, was introduced in August 2022 and launched the following year. It is a ...
File:Mengshi M-Hunter 001.jpg, M-Hero M-Hunter
File:M Hero M817 001.jpg, M-Hero M817
The M-Hero M817 () is a full-size luxury SUV manufactured by the Dongfeng Motor Corporation under the M-Hero brand. It is the second vehicle in the M-Hero lineup. It was launched in May of 2025.
Overview
The M-Hero M817 is a plug-in hybrid ful ...
Upcoming models
* M-Hero M800 (to commence), full-size SUV, BEV/EREV
References
{{Automotive industry in China
Chinese companies established in 2022
Electric vehicle manufacturers of China