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LunaJets is a private jet broker with headquarters in
Geneva, Switzerland Geneva ( , ; ) ; ; . is the second-most populous city in Switzerland and the most populous in French-speaking Romandy. Situated in the southwest of the country, where the Rhône exits Lake Geneva, it is the capital of the Republic and Ca ...
, where it has been based since it was founded in 2007 by former
Ogilvy The name Ogilvy may refer to: *Ogilvy (name) *Clan Ogilvy *Ogilvy (department store), in Montreal, Canada *Ogilvy (agency) Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Ed ...
advertiser Eymeric Segard. Additionally, they have opened offices throughout the years in London, Paris, Monaco, Riga and Dubai. It is privately owned by two of the founders. As an online broker, the company does not own any aircraft, but rather matches operators and private jet owners with end user private jet clients to provide on-demand shorter flights and empty leg flight services. Over the years, LunaJets has developed a global network of 350 operators and access to 4,800 aircraft. LunaJets, therefore, has access to all categories of aircraft, both
turboprop A turboprop is a Gas turbine, gas turbine engine that drives an aircraft Propeller (aeronautics), propeller. A turboprop consists of an intake, reduction drive, reduction gearbox, gas compressor, compressor, combustor, turbine, and a propellin ...
and jet-powered, ranging in size from
Very Light Jets A very light jet (VLJ), entry-level jet or personal jet, previously known as a microjet, is a category of small business jets that seat four to eight people. VLJs are considered the lightest business jets and are approved for single-pilot opera ...
, such as the
Cessna Citation Mustang The Cessna Citation Mustang is a very light jet that was built by Cessna. Launched at the 2002 National Business Aviation Association, NBAA convention, the Model 510 first flew on April 23, 2005. It received its FAA type certification on Septe ...
, to VIP Airliners, such as Boeing Business Jets (BBJs) and
Airbus Corporate Jets Airbus Corporate Jets (ACJ) is a business unit of Airbus which markets and completes business jet variants of the company’s airliners. Following the entry of the 737-based Boeing Business Jet into the market, Airbus introduced the A319-based Ai ...
(ACJs).


History


2000s

LunaJets was founded in December 2007 by Eymeric Segard, the company's acting CEO, after raising $US2million from private investors. The initial concept was to create an online platform to provide "empty leg flights", and last minute “empty seats” on private planes flying empty at a discount from market price. ‘Empty legs’, also called in the industry as “deadhead,” “positioning, “or “ferry flights,” are planes flying without any passengers due to the need to reposition or return to their home base, among other reasons. They can be available at a discount of up to 75% of regular prices. At the time, entrepreneur
Richard Branson Sir Richard Charles Nicholas Branson (born 18 July 1950) is an English business magnate who co-founded the Virgin Group in 1970, and controlled 5 companies remaining of once more than 400. Branson expressed his desire to become an entrepreneu ...
launched a similar concept named "Virgin Charter" with entrepreneur Scott Duffy, but for Lunajets, the concept of jet sharing and the resale of private jet seats did not work. Virgin Charter, who at the time employed 100 people, stopped its operation in 2009 when private jet charter dropped dramatically due to the financial crisis. LunaJets however had sold its first empty leg seat by July 2008, shortly after Eymeric Segard had created LunaJets. The same year they developed their online booking platform with proprietary technology. In 2009 they launched their website branding itself as high tech, full service and low commission on demand private jet charter flights.


2010s

In 2010, LunaJets rebranded itself as a low-cost provider of private jet charter flights under the “fly private at the best price” slogan, offering on-demand charter flights and empty legs, and additionally opened up a new office in Hungary. In October 2014, Lunajets launched the third version of its website. In May 2015, LunaJets introduced the first version of their mobile application (available on iOS, RiM and Android) presented by
CNBC CNBC is an American List of business news channels, business news channel owned by the NBCUniversal News Group, a unit of Comcast's NBCUniversal. The network broadcasts live business news and analysis programming during the morning, Day ...
as the
Uber Uber Technologies, Inc. is an American multinational transportation company that provides Ridesharing company, ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, a ...
of private aviation. As of 2015, LunaJets opened a regional office inside the Private Jet Terminal in
Olbia Olbia (, ; ; ) is a city and communes of Italy, commune of 61,000 inhabitants in the Italy, Italian insular province of Sassari in northeastern Sardinia, Italy, in the historical region of Gallura. Called in the Roman age, Civita in the Middle ...
, Italy and in
Dubai Dubai (Help:IPA/English, /duːˈbaɪ/ Help:Pronunciation respelling key, ''doo-BYE''; Modern Standard Arabic, Modern Standard Arabic: ; Emirati Arabic, Emirati Arabic: , Romanization of Arabic, romanized: Help:IPA/English, /diˈbej/) is the Lis ...
 and a new office in
Ibiza Ibiza (; ; ; #Names and pronunciation, see below) or Iviza is a Spanish island in the Mediterranean Sea off the eastern coast of the Iberian Peninsula. It is 150 kilometres (93 miles) from the city of Valencia. It is the third largest of th ...
. At that time, they had expanded to around 25 employees. In 2017, LunaJets employed 40 individuals from 20 different nationalities, speaking 12 languages. The company reported 60 million Swiss francs in annual sales in 2018, a 40% increase from 2017. That year, LunaJets organized approximately 5,000 flights, a 35% increase compared to the previous year. In 2018, the economic magazine Bilan awarded LunaJets the title of Best Employer of the Year. In 2010, LunaJets sold around 550 seats and had approximately 10 employees. By 2019, the company had increased its operations to 6,000 flights and expanded its workforce to 50 employees.


2020s

In 2021, LunaJets reported over 100 million Swiss francs in annual sales and organized more than 8,000 flights. The company employed 60 people across six key locations, including Geneva, Paris, London, Riga, Monaco, and Dubai. LunaJets experienced a record year in 2021, particularly in flight volume, as they served over 1,100 new clients for long-range flights spanning all continents. Additionally, LunaJets opened a new office in Monaco and relaunched their London office in 2021. In August of that year, the company also operated emergency charter flights out of Kabul. In 2022, LunaJets continued to grow, with over 12,000 movements and 1,250 new clients, generating more than 150 million Swiss francs in revenue, a 40% year-over-year increase. LunaGroup Charter, a sister company of LunaJets, also reported a 290% year-over-year increase in 2022. In February 2023, LunaJets inaugurated a new office in Dubai, its first location outside Europe, and plans to open additional offices in Zurich and Madrid in 2023. Over the past two years, Luna Aviation Group has expanded its presence to include locations in London, Paris, Riga, and Monaco.


Certifications and Associations

LunaJets holds ARGUS certification, a widely respected symbol of excellence in the aviation industry. In 2015, the company became the first charter broker outside the United States to obtain this certification, which followed an in-depth in-house audit, that is now conducted every two years. LunaJets is a member of the
European Business Aviation Association European Business Aviation Association (abbr. EBAA) is a Nonprofit organization, non-profit association based in Belgium founded in 1977. Its more than 700 member companies cover all aspects of the business aviation sector worldwide. The EBAA's a ...
(EBAA) and the U.S.
National Business Aviation Association The National Business Aviation Association (NBAA) is a professional association and lobbying group for private business aviation. Overview NBAA is set up as a 501(c)(6) non-profit entity. NBAA organizes conferences and seminars. Edward M. ...
(NBAA). LunaJets belongs to The Air Charter Association as an ARGUS certified broker member. ARGUS is designed to promote higher levels of safety and customer service. They offer aviation consulting, global audit standards and aviation analytics.


Subsidiaries

LunaJets is part of the Luna Aviation Group, which includes LunaSolutions, specializing in aircraft sales and acquisitions; LunaGroup Charter, catering to larger groups of passengers; and LunaLogistik, focusing on cargo and emergency charters. LunaGroup Charter is a part of the Luna Aviation Group and focuses on providing charter services for larger groups of passengers. In February 2022, LunaGroup Charter facilitated the travel of over 5,500 passengers on the same day for the
Six Nations Rugby Championship The Six Nations Championship (known as the Six Nations, branded as Guinness M6N) is an annual international rugby union competition by the teams of England, France, Ireland, Italy, Scotland and Wales. It is the oldest sports tournament contes ...
. LunaSolutions, established in 2020, specializes in providing aircraft sales and acquisition services to clients interested in buying or selling private jets, including private individuals, corporations, and governments. The company aims to deliver tailored consultancy services for clients' private jet transactions. With main offices in Geneva, London, and Paris. LunaLogistik assists private and corporate clients with air transportation services for goods, such as art, documents, hazardous materials, or large and heavy cargo. The company has main offices in Geneva and London.


Business Model

LunaJets operates as an online broker, focusing on chartering private jets at competitive prices in the market. The company connects jet owners with end-user private jet clients.


Fleet

* Beechcraft King Air 90GTx Turboprops * Embraer Phenom 100 / 100E * Eclipse Aviation Eclipse 550 *
Cessna Citation Mustang The Cessna Citation Mustang is a very light jet that was built by Cessna. Launched at the 2002 National Business Aviation Association, NBAA convention, the Model 510 first flew on April 23, 2005. It received its FAA type certification on Septe ...
* Honda HondaJet *
Cessna Citation M2 The Cessna CitationJet/CJ/M2 (also known as the Model 525) are a series of light business jets built by Cessna, and are part of the Citation family. Launched in October 1989, the first flight of the Model 525 was on April 29, 1991. Federal Avi ...
* Cessna Citation CJ1/CJ plus * Pilatus PC-12 NGX *
Pilatus PC-24 The Pilatus PC-24 is a light business jet produced by Pilatus Aircraft of Switzerland. Following the success of the PC-12 single engine turboprop, work on the twin engine jet began in 2007 for greater range and speed, keeping the rough-field ...
* Pilatus PC-12 Turboprops * Nextant 400XT * Legacy 450 * Piaggio Avanti P180 * Cessna Citation CJ2/CJ2 plus * Bombardier Learjet 40/ 40XR * Gulfstream G150 * Beechcraft King Air 200 Turboprops * Hawker Beechcraft 750 * Hawker Beechcraft Premier 1A * Hawker Beechcraft 400/ 400XP * Bombardier Learjet 60 / 60XR * Cessna Citation Encore plus * Embraer Phenom 300 / 300 E *
Cessna Citation V The Cessna Citation V (company designation Model 560) is a business jet built by Cessna that was in production from 1989 until 2011. During that time, such craft were made. The first Model 560 prototype, a stretched version of the Citation S/II ...
* Cessna Citation Bravo *
Cessna Citation II The Cessna Citation II models are light corporate jets built by Cessna as part of the Citation family. Stretched from the Citation I, the Model 550 was announced in September 1976, first flew on January 31, 1977, and was certified in March 1978 ...
* Cessna Citation CJ3 / CJ3 plus * Cessna Citation CJ4 * Bombardier Learjet 45 / 45XR *
Cessna Citation VII The Cessna Citation III is an American business jet produced by Cessna and part of the Citation family. Announced at the October 1976 NBAA convention, the Model 650 made its maiden flight on May 30, 1979, received its type certification on Apr ...
*
Cessna Citation Sovereign The Cessna Citation Sovereign (Model 680) is an American business jet developed by Cessna, part of the Cessna Citation family. Announced at the 1998 NBAA convention, the Model 680 made its maiden flight in February 2002, certification was award ...
*
Embraer Legacy 500 The Embraer Legacy 450/500 and Praetor 500/600 are a family of mid-size and super mid-size business jets built by Brazilian aircraft manufacturer Embraer. The aircraft family was launched with the Legacy 500 in April 2008 and were the first jets ...
* Beechcraft King Air 350i * Embraer Praetor 500 * Dassault Falcon 50 / 50 EX * Hawker Beechcraft 4000 * Hawker Beechcraft 1000 *
Gulfstream G280 The Gulfstream G280 is a twin-engine business jet built by Israel Aerospace Industries (IAI) for Gulfstream Aerospace. It began delivery to users in 2012. Development In 2005, Gulfstream and IAI began designing a follow-on aircraft to the Gul ...
* Hawker Beechcraft 850XP * Hawker 800 series *
Cessna Citation X The Cessna 750 Citation X is an American mid-size business jet produced by Cessna; it is part of the Cessna Citation family, Citation family. Announced at the October 1990 National Business Aviation Association, NBAA convention, the Model 750 m ...
*
Gulfstream G200 The Gulfstream G200, formerly known as the IAI Galaxy, is a twin-engine business jet. It was designed originally by Israel Aerospace Industries (IAI) and was produced by IAI for Gulfstream Aerospace from 1999 through 2011. Design and developmen ...
* Beechjet 400 A * Hawker Beechcraft 900XP *
Bombardier Challenger 300 The Bombardier Challenger 300 is a range super mid-sized business jet designed and produced by the Canadian aircraft manufacturer Bombardier Aerospace. Development of the aircraft, originally called the Bombardier Continental, begun during th ...
*
Cessna Citation Latitude The Cessna Citation Latitude is a business jet built by Cessna. The Model 680A was announced at the 2011 National Business Aviation Association, NBAA convention, the prototype first flew on 18 February 2014, it achieved FAA certification on June ...
* Cessna Citation XLS/XLS plus * Bombardier Learjet 75 *
Bombardier Challenger 350 The Bombardier Challenger 300 is a range super mid-sized business jet designed and produced by the Canadian aircraft manufacturer Bombardier Aerospace. Development of the aircraft, originally called the Bombardier Continental, begun during t ...
*
Cessna Citation III The Cessna Citation III is an American business jet produced by Cessna and part of the Citation family. Announced at the October 1976 NBAA convention, the Model 650 made its maiden flight on May 30, 1979, received its type certification on Apri ...
* Embraer Praetor 600 * Dassault Falcon 2000S *
Dassault Falcon 2000 The Dassault Falcon 2000 is a business jet produced by French Dassault Aviation, a member of its Falcon business jet line. Developed from the Falcon 900 trijet, the smaller twinjet has less range. Development The Falcon 900 fuselage was sho ...
* Dassault Falcon 2000XLS * Dassault Falcon 2000EX *
Bombardier Challenger 605 The Bombardier Challenger 600 series is a family of business jets developed by Canadair after a Bill Lear concept, and then produced from 1986 by its new owner, Bombardier Aerospace. At the end of 1975, Canadair began funding the development ...
*
Bombardier Challenger 604 The Bombardier Challenger 600 series is a family of business jets developed by Canadair after a Bill Lear concept, and then produced from 1986 by its new owner, Bombardier Aerospace. At the end of 1975, Canadair began funding the development ...
* Dassault Falcon 2000LX *
Dassault Falcon 900LX The Dassault Falcon 900, commonly abbreviated as the F900, is a French-built corporate trijet aircraft made by Dassault Aviation. Development The Falcon 900 is a development of the Falcon 50, itself a development of the earlier Falcon 20. T ...
* Bombardier Challenger 650 *
Dassault Falcon 7X The Dassault Falcon 7X is a large-cabin, range business jet manufactured by Dassault Aviation. Unveiled at the 2001 Paris Air Show, its first flight took place on 5 May 2005 and it entered service on 15 June 2007. The Falcon 8X, first delivered ...
*
Dassault Falcon 6X The Dassault Falcon 6X is a large, long-range business jet developed by Dassault Aviation in France. Its precursor, the Falcon 5X twinjet, was launched in 2013, rolled-out in 2015 and made its first flight on July 5, 2017, but its development w ...
* Dassault Falcon 900C * Dassault Falcon 900DX * Embraer Legacy 650 / 650E * Gulfstream 350 * Gulfstream GIV * Gulfstream GIV-SP * Dassault Falcon 900EX * Dassault Falcon 900EX EASy * Gulfstream GIII *
Bombardier Challenger 850 The Bombardier Challenger 800, originally known as the Challenger SE, is the largest super-midsize business jet A business jet, private jet, or bizjet is a jet aircraft designed for transporting small groups of people, typically business e ...
* Bombardier Challenger 5000 * Legacy 600 *
Bombardier Global 6000 The Bombardier Global Express is a large cabin, long-range business jet designed and manufactured by Bombardier Aviation. Announced in October 1991, it first flew in October 1996, received its Canadian type certification in July 1998 and ente ...
* Embraer Lineage 1000 VIP *
Gulfstream G500 The Gulfstream G400, G500, and G600 (GVII) are American twin-engine business jets designed and produced by Gulfstream Aerospace. The aircraft are designated ''Gulfstream GVII-G500'' and ''GVII-G600'' in their type certificate. The two larger ...
*
Gulfstream G550 The Gulfstream G550 is an American business jet aircraft produced by the General Dynamics' Gulfstream Aerospace unit in Savannah, Georgia, US. The certification designation is GV-SP. A version with reduced fuel capacity was marketed as the G50 ...
* Gulfstream 650 * Fairchild Dornier 328 *
Dassault Falcon 900B The Dassault Falcon 900, commonly abbreviated as the F900, is a French-built corporate trijet aircraft made by Dassault Aviation. Development The Falcon 900 is a development of the Falcon 50, itself a development of the earlier Falcon 20. T ...
* Gulfstream GV * Gulfstream G450 *
Dassault Falcon 8X The Dassault Falcon 7X is a large-cabin, range business jet manufactured by Dassault Aviation. Unveiled at the 2001 Paris Air Show, its first flight took place on 5 May 2005 and it entered service on 15 June 2007. The Falcon 8X, first delivered ...
* Bombardier Global 5500 * Bombardier Global 6500 * Airbus ACJ318 * Fairchild Metro 23 *
Airbus ACJ319 The Airbus A319 is a member of the Airbus A320 family of short- to medium-range, narrow-body, commercial passenger twin-engine jet airliners manufactured by Airbus. The A319 carries 124 to 156 passengers and has a maximum range of . Final assem ...
* Boeing Business Jet BBJ 3 * Boeing Business Jet BBJ 2 * Gulfstream 700 *
Dornier 228 The Dornier 228 is a twin-turboprop STOL utility aircraft, designed and first manufactured by Dornier GmbH (later DASA Dornier, Fairchild-Dornier) from 1981 until 1998. 245 were built in Oberpfaffenhofen, Germany. In 1983, Hindustan Aeronautics ...
* Airbus ACJ30 *
Dornier 328 The Dornier 328 is a turboprop-powered commuter airliner. Initially produced by Germany company Dornier Luftfahrt GmbH, the firm was acquired in 1996 by US firm Fairchild Aircraft. The resulting firm, named Fairchild-Dornier, manufactured the ...
*
Saab 340 The Saab 340 is a Swedish twin-engine turboprop aircraft designed and initially produced by Saab AB and Fairchild Aircraft. It is designed to seat 30–36 passengers and, as of July 2018, there were 240 operational aircraft used by 34 differen ...
*
Boeing BBJ A Boeing Business Jet (BBJ) is a version of a Boeing jet airliner with modifications to serve the private, head of state, and corporate jet market. The first BBJ, based on the 737-700, rolled out on July 26, 1998; and had its first flight on Se ...
*
Fokker 50 The Fokker 50 is a turboprop-powered airliner manufactured and supported by Dutch aircraft manufacturer Fokker. It was designed as an improved version of the successful Fokker F27 Friendship. The Fokker 60 is a stretched freighter version of t ...
* Embraer ERJ 145


References

{{Reflist Civil aviation in Switzerland