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Loewe S.A. ( , , ;
stylized In the visual arts, style is a "...distinctive manner which permits the grouping of works into related categories" or "...any distinctive, and therefore recognizable, way in which an act is performed or an artifact made or ought to be performed a ...
as LOEWE) is a Spanish luxury
fashion house Fashion design is the art of applying design, aesthetics, clothing construction, and natural beauty to clothing and its accessories. It is influenced by diverse cultures and different trends and has varied over time and place. "A fashion design ...
specialising in
leather goods Leather is a strong, flexible and durable material obtained from the tanning, or chemical treatment, of animal skins and hides to prevent decay. The most common leathers come from cattle, sheep, goats, equine animals, buffalo, pigs and hogs, ...
,
clothing Clothing (also known as clothes, garments, dress, apparel, or attire) is any item worn on a human human body, body. Typically, clothing is made of fabrics or textiles, but over time it has included garments made from animal skin and other thin s ...
,
perfume Perfume (, ) is a mixture of fragrance, fragrant essential oils or aroma compounds (fragrances), Fixative (perfumery), fixatives and solvents, usually in liquid form, used to give the human body, animals, food, objects, and living-spaces an agre ...
s and other fashion accessories. Founded in 1846 in
Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...
, Loewe is part of
LVMH LVMH Moët Hennessy Louis Vuitton SE (), commonly known as LVMH, is a French multinational holding company and conglomerate that specializes in luxury goods and has its headquarters in Paris, France. The company was formed in 1987 through the ...
since 1996, and is the oldest luxury fashion house of the holding. The company was established in Madrid in 1846 by fashion designer Enrique Loewe. By the early 20th Century, many notable people took great interest in Loewe and Queen Victoria Eugenie became a regular customer. In 1905,
Alfonso XIII Alfonso XIII (Spanish language, Spanish: ''Alfonso León Fernando María Jaime Isidro Pascual Antonio de Borbón y Habsburgo-Lorena''; French language, French: ''Alphonse Léon Ferdinand Marie Jacques Isidore Pascal Antoine de Bourbon''; 17 May ...
granted them the
Royal Warrant of Appointment Royal warrants of appointment have been issued for centuries to tradespeople who supply goods or services to a royal court or certain royal personages. The royal warrant enables the supplier to advertise the fact that they supply to the issuer of t ...
and thus Loewe became Purveyor of the
Royal Household of Spain The Royal Household of Spain, officially Household of His Majesty the King (), is the constitutional body whose primary function is to provide aid and support to the King of Spain in the exercise of his royal duties and prerogatives. These inc ...
. The company quickly grew in popularity and was promoted by figures such as
Ernest Hemingway Ernest Miller Hemingway ( ; July 21, 1899 – July 2, 1961) was an American novelist, short-story writer and journalist. Known for an economical, understated style that influenced later 20th-century writers, he has been romanticized fo ...
,
Ava Gardner Ava Lavinia Gardner (December 24, 1922 – January 25, 1990) was an American actress during the Golden Age of Hollywood. She first signed a contract with Metro-Goldwyn-Mayer in 1941 and appeared mainly in small roles until she drew critics' att ...
,
Rita Hayworth Rita Hayworth (born Margarita Carmen Cansino; October 17, 1918May 14, 1987) was an American actress, dancer, and Pin-up model, pin-up girl. She achieved fame in the 1940s as one of the top stars of the Classical Hollywood cinema, Golden Age of ...
,
Marlene Dietrich Marie Magdalene "Marlene" DietrichBorn as Maria Magdalena, not Marie Magdalene, according to Dietrich's biography by her daughter, Maria Riva ; however, Dietrich's biography by Charlotte Chandler cites "Marie Magdalene" as her birth name . (, ; ...
and
Sophia Loren Sofia Costanza Brigida Villani Scicolone (; born 20 September 1934), known professionally as Sophia Loren ( , ), is an Italian actress, active in her native country and the United States. With a career spanning over 70 years, she is one of the ...
amongst others.


History


Early years

Loewe was founded in 1846 in
Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...
by a group of Spanish leather craftsmen, and the brand originated in 1876 when Enrique Loewe y Roessberg, a German merchant of Hessian origin, joined the group. In 1905,
Alfonso XIII Alfonso XIII (Spanish language, Spanish: ''Alfonso León Fernando María Jaime Isidro Pascual Antonio de Borbón y Habsburgo-Lorena''; French language, French: ''Alphonse Léon Ferdinand Marie Jacques Isidore Pascal Antoine de Bourbon''; 17 May ...
granted Enrique Loewe y Hinton, a descendant of the original brand founder, the title of Purveyor to the Royal Court. His wife, Queen Victoria Eugenie, frequently visited the store on Príncipe de Madrid street. By the 1970s, Loewe was expanding into perfumes and fashion with the creation of the Loewe anagram logo, designed by Spanish painter Vicente Vela.


Urvois Spinola Group, 1984–1996

In 1984, Louis Urvois and Gian Luca Spinola acquired the majority of shares in Loewe.
Giorgio Armani Giorgio Armani (; born 11 July 1934) is an Italian fashion designer and a billionaire. He first gained renown working for Cerruti 1881. He formed his company, Armani, in 1975, which eventually expanded into music, sport, and luxury hotels. By 200 ...
and
Laura Biagiotti Laura Biagiotti (; 4 August 1943 – 26 May 2017) was an Italian fashion designer, and the founder of the House of Biagiotti. Early life Biagiotti was born in Rome on 4 August 1943. Her mother Delia Soldaini Biagiotti was a successful dressm ...
subsequently designed Loewe's womenswear collections.Jamie Huckbody (17 October 2002)
The king of leather
''
The Independent ''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publis ...
''.
In 1986,
LVMH LVMH Moët Hennessy Louis Vuitton SE (), commonly known as LVMH, is a French multinational holding company and conglomerate that specializes in luxury goods and has its headquarters in Paris, France. The company was formed in 1987 through the ...
bought the rights to Loewe's international distribution.


LVMH, 1996–present

LVMH acquired Loewe completely in 1996. That year, Loewe had sales of about $200 million, among the smallest of LVMH's companies; ready-to-wear was responsible for 10 percent of that total.Constance C.R. White (17 June 1997)
Rodriguez Joins Loewe
''
New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
''.
By 1997,
Narciso Rodriguez Narciso Jesus Rodriguez III (; born January 27, 1961) is an American fashion designer. Early life and education Rodriguez was born in Newark, New Jersey, the eldest child and only son of Cuban parents. His parents, Narciso Rodríguez Sanchez II, ...
joined the company as new creative director and the brand had its first Paris runway presentation at LVMH headquarters in the fall/winter 1998 season. Both
José Enrique Oña Selfa José is a predominantly Spanish and Portuguese form of the given name Joseph. While spelled alike, this name is pronounced very differently in each of the two languages: Spanish ; Portuguese (or ). In French, the name ''José'', pronounced , ...
(2000–2007) and Stuart Vevers (2008–2013) followed. During Vever's tenure, Loewe scaled back fashion to concentrate on handbags, leather apparel and a substantial gift business based on leather picture frames and leather boxes.Miles Socha (26 September 2014)
Jonathan Anderson Preps Loewe for Next Chapter
''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion". Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides i ...
''.
Members of the
Spanish royal family The Spanish royal family constitutes the Spanish branch of the House of Bourbon (), also known as the House of Bourbon-Anjou (). The royal family is headed by King Felipe VI and currently consists of the King; Queen Letizia; their children, Leono ...
, including
Queen Sofía Queen most commonly refers to: * Queen regnant, a female monarch of a kingdom * Queen consort, the wife of a reigning king * Queen (band), a British rock band Queen or QUEEN may also refer to: Monarchy * Queen dowager, the widow of a king * Q ...
and Queen Letizia, have been seen several times wearing Loewe handbags. From 2013 to 2025, Jonathan Anderson served as Loewe's
creative director A creative director is a person who makes high-level creative decisions; oversees the creation of creative assets such as advertisements, products, events, or logos; and directs and translates the creative people who produce the end results. Creat ...
. According to a 2025 ''New Yorker'' article on his tenure, Loewe became "both a darling among critics and a commercial dynamo" under Anderson. Anderson's first ready-to-wear collections for Loewe were presented in 2014. Since 2014, Loewe's headquarters – including the design team, which had previously been based in Madrid – has been located on
Place Saint-Sulpice The Place Saint-Sulpice is a large public square, dominated on its eastern side by the Saint-Sulpice (Paris), Church of Saint-Sulpice. It was built in 1754 as a tranquil garden in the Latin Quarter, Paris, Latin Quarter of the 6th arrondissement ...
in Paris. The company remains based in Spain. Manufacture, particularly of leather goods, takes place in Barcelona and
Getafe Getafe () is a municipalities in Spain, municipality and a city in Spain belonging to the Community of Madrid. , it has a population of 180,747, the region's sixth most populated municipality. Getafe is located 13 km south of Madrid's city c ...
, near Madrid. In 2019 lawsuit brought to the
Tribunal de commerce de Paris The Tribunal de commerce de Paris ("Paris commercial court ouse), until 1968 Tribunal de commerce de la Seine, refers both to the tribunal de commerce of Paris, a commercial court, and to the building that hosts it on the Île de la Cité in Pa ...
, Loewe invoked a non-compete case related to its employment of designer Bruno Sialelli who became artistic director at Lanvin at a time when he was still bound by commitments linked to his prior position. As part of an out-of-court settlement in 2020, Loewe and Lanvin reached an agreement. Following high-profile collaborations, including designing several custom performance looks for American singer
Beyoncé Beyoncé Giselle Knowles-Carter ( ; born September 4, 1981) is an American singer, songwriter, actress, and businesswoman. With a career spanning over three decades, she has established herself as one of the most Cultural impact of Beyoncé, ...
's
Renaissance World Tour The Renaissance World Tour was the ninth concert tour by American singer-songwriter Beyoncé. Her highest-grossing tour to date, it was staged in support of her seventh studio album, ''Renaissance (Beyoncé album), Renaissance'' (2022). The to ...
and strong online and physical campaign performance in China, Loewe topped the Lyst's Hottest Brand Index for the first time in the second quarter of 2023, a position previously held by Prada. After Anderson's departure, Jack McCollough and Lazaro Hernandez were appointed as creative directors in 2025, also located in Paris.


Locations

Loewe stores are located worldwide. In 2014, Loewe's then-143 stores were concentrated mainly in
Spain Spain, or the Kingdom of Spain, is a country in Southern Europe, Southern and Western Europe with territories in North Africa. Featuring the Punta de Tarifa, southernmost point of continental Europe, it is the largest country in Southern Eur ...
and
Japan Japan is an island country in East Asia. Located in the Pacific Ocean off the northeast coast of the Asia, Asian mainland, it is bordered on the west by the Sea of Japan and extends from the Sea of Okhotsk in the north to the East China Sea ...
, which respectively had 37 and 27 locations. The first
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
shop opened in 1963, on
Mayfair Mayfair is an area of Westminster, London, England, in the City of Westminster. It is in Central London and part of the West End. It is between Oxford Street, Regent Street, Piccadilly and Park Lane and one of the most expensive districts ...
's Mount Street. Loewe opened its first American store in New York, a three-story shop at the
Trump Tower Trump Tower is a 58-story, mixed-use condominium skyscraper at 721–725 Fifth Avenue in the Midtown Manhattan neighborhood of New York City, between East 56th and 57th Streets. The building contains the headquarters for the Trump Organiza ...
, in 1983; it closed 1993. Today, the company has at least seven stores in the US: Miami's Design District (since 2016), the
Wynn Wynn or wyn (; also spelled wen, win, ƿynn, ƿyn, ƿen, and ƿin) is a letter of the Old English Latin alphabet, Old English alphabet, where it is used to represent the sound . History The letter "W" While the earliest Old English texts ...
in Las Vegas (since 2018), New York (since 2019),
Rodeo Drive Rodeo Drive () is a street in Beverly Hills, California, with its southern segment in the City of Los Angeles, known as one of the most expensive streets in the world. Its southern terminus is at Beverwil Drive, and its northern terminus is a ...
in Los Angeles (since 2022), Bal Harbor in Florida,
Boston Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeas ...
, and
River Oaks District River Oaks District is an openair luxury shopping complex in Houston, Texas Texas ( , ; or ) is the most populous U.S. state, state in the South Central United States, South Central region of the United States. It borders Louisiana to ...
in Houston. In 2016, Loewe opened Casa Loewe Madrid, the brand's first flagship in
Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...
and – with – its largest store in the world. It is located in the ground floor of the company's head office in a landmark 19th-century building. In 2019, Loewe outgrew its London store in Mount Street and opened Casa Loewe at 41-42
New Bond Street New or NEW may refer to: Music * New, singer of K-pop group The Boyz * ''New'' (album), by Paul McCartney, 2013 ** "New" (Paul McCartney song), 2013 * ''New'' (EP), by Regurgitator, 1995 * "New" (Daya song), 2017 * "New" (No Doubt song), 1 ...
. With 41 stores in Mainland China, high profile expansions include Loewe Perfumes in Deji Plaza,
Nanjing Nanjing or Nanking is the capital of Jiangsu, a province in East China. The city, which is located in the southwestern corner of the province, has 11 districts, an administrative area of , and a population of 9,423,400. Situated in the Yang ...
in 2022 and Loewe Gaozhai, a Casa Loewe concept, in Taikoo Li,
Chengdu Chengdu; Sichuanese dialects, Sichuanese pronunciation: , Standard Chinese pronunciation: ; Chinese postal romanization, previously Romanization of Chinese, romanized as Chengtu. is the capital city of the Chinese province of Sichuan. With a ...
in 2024.


Loewe Foundation

In 1988, Enrique Loewe Lynch, great-grandchild of the firm's creator, founded the Loewe Foundation, a private cultural foundation that supports cultural events and exhibitions. , his daughter Sheila Loewe is the President of the foundation supporting design and craftsmanship. The foundation supports international prizes for craft and poetry, collaborates with major arts festivals, and also supports other art, photography, and dance. The foundation received a
Gold Medal of Merit in the Fine Arts The Gold Medal of Merit in the Fine Arts () is awarded by the Ministry of Culture and Sport of Spain Spain, or the Kingdom of Spain, is a country in Southern Europe, Southern and Western Europe with territories in North Africa. Featurin ...
from the
Spanish government The government of Spain () is the central government which leads the executive branch and the General State Administration of the Kingdom of Spain. The Government consists of the Prime Minister and the Ministers; the prime minister has the o ...
in 2002, which is the highest honour given by the government.


Poetry Prize

The Loewe Foundation International Poetry Prize was established in 1988. On its 30th anniversary in 2017, the foundation released a documentary film, ''POESÍA eres tú'', on
National Poetry Day National Poetry Day is a British campaign to promote poetry, including public performances. Annually, on the first Thursday of October, events, readings and performances take place across the UK. National Poetry Day was founded in 1994 by Wil ...
.


Dance

From 2007 until 2018, the foundation supported the dance season at the
Teatro Real The Teatro Real () is an opera house in Madrid, Spain. Located at the Plaza de Oriente, opposite the Royal Palace, and known colloquially as "''El Real''" (The Royal One). it is considered the top institution of the performing and musical arts ...
in
Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...
. In 2013 it became official sponsor of the Compañía Nacional de Danza, led by José Carlos Martínez. It has also supported and promoted
María Pagés María Jesús Pagés Madrigal (b.- 28 July 1963), better known as María Pagés, is a modern Spanish dancer and choreographer. Considered one of the premiere living Flamenco dancers, Pagés has been recognised internationally for decades as one ...
' dance company, which aims to spread
flamenco Flamenco () is an art form based on the various folkloric music traditions of southern Spain, developed within the Gitanos, gitano subculture of the region of Andalusia, and also having historical presence in Extremadura and Region of Murcia, ...
and Spanish culture around the world. Since 2011 it has had a partnership with the
Gran Teatre del Liceu Gran may refer to: People *Grandmother, affectionately known as "gran" * Gran (name) Places * Gran, the historical German name for Esztergom, a city and the primatial metropolitan see of Hungary * Gran, Norway, a municipality in Innlandet coun ...
in
Barcelona Barcelona ( ; ; ) is a city on the northeastern coast of Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second-most populous municipality of Spain. With a population of 1.6 million within c ...
, and in 2018–19 was official sponsor of the Ballet de l'Opéra de Lyon in France.


Photography

Since 2011 the foundation has partnered with
PHotoEspaña PHotoEspaña, the International Festival of Photography and Visual Arts of Madrid, is a Spanish photography festival based in Madrid, founded in 1998. It is supported by private companies and public institutions, and its program presents work by ...
, the largest photography festival in Europe, in most years showcasing the work of a well-known photographer. In 2021 (digitally in 2020; physical exhibition postponed owing to the
COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
) the foundation presented a photographic exhibition, ''Divine: an icon of queer culture''. which was held at CASA LOEWE in Madrid, and honoured queer icon Harris Glenn Milstead, better known by his stage name, Divine. Featured photographers have included
George Platt Lynes George Platt Lynes (April 15, 1907 – December 6, 1955) was an American fashion and commercial photographer who worked in the 1930s and 1940s. He produced photographs featuring many gay artists and writers from the 1940s that were acquired by t ...
,
Ron Galella Ronald Edward Galella (January 10, 1931 – April 30, 2022) was an American photographer, known as a pioneer paparazzo. Dubbed "Paparazzo Extraordinaire" by ''Newsweek'' and "the Godfather of the U.S. paparazzi culture" by ''Time'' magazine and ...
,
Tina Modotti Tina Modotti (born Assunta Adelaide Luigia Modotti Mondini, August 16/17, 1896 – January 5, 1942) was an Italian American photographer, model, actor, and revolutionary political activist for the Comintern. She left her native Italy in 1913 a ...
,
Peter Hujar Peter Hujar (; October 11, 1934 – November 26, 1987) was an American photographer best known for his black-and-white portraits. Hujar's work received only marginal public recognition during his lifetime, but he has since been recognized as a m ...
, and
David Wojnarowicz David Michael Wojnarowicz ( ; September 14, 1954 – July 22, 1992) was an American painter, photographer, writer, filmmaker, performance artist, songwriter/recording artist, and HIV/AIDS activism, AIDS activist prominent in the East Village, Ma ...
.


Craft Prize

Following an initiative of designer Jonathan Anderson, the Loewe Foundation Craft Prize was established in 2016, with the inaugural prize awarded in 2017. The prize, awarded to a working artist, is worth €50,000, the awards are hosted in a different country each year. Past Loewe Prize winners include: * 2017 (
Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...
,
New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
, and
Tokyo Tokyo, officially the Tokyo Metropolis, is the capital of Japan, capital and List of cities in Japan, most populous city in Japan. With a population of over 14 million in the city proper in 2023, it is List of largest cities, one of the most ...
): Ernst Gamperl, for ''Tree of life 2'' * 2018 (
Design Museum The Design Museum in Kensington, London, England, exhibits product, industrial, graphic, fashion, and architectural design. In 2018, the museum won the European Museum of the Year Award. The museum operates as a registered charity, and all fund ...
,
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
): Jennifer Lee * 2019 (Tokyo): Genta Ishizuka, for ''Surface Tactility #11'' * 2020 – not awarded (
COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
) * 2021 (
Musée des Arts Décoratifs, Paris The Musée des Arts Décoratifs (, English: ''Museum of Decorative Arts'') is a museum in Paris, France, dedicated to the exhibition and preservation of the decorative arts. Located in the city’s 1st arrondissement, the museum occupies the P ...
, 3D digital only): Fanglu Lin * 2022 (Seoul Museum of Craft Art (SeMoCA),
Seoul Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities b ...
, Korea): Dahye Jeong, for ''A Time of Sincerity'' * 2023 (New York): Eriko Inazaki, for ''Metanoia'' * 2024: (Paris): Andrés Anza, for ''I only know what I have seen''


Artist residency

Established in 2021, the Loewe Foundation / Studio Voltaire Award international artist residency comes with a year-long studio space at
Studio Voltaire Studio Voltaire is a non-profit gallery and artist studios based in Clapham, South London. The organisation focuses on contemporary arts, staging a public programme of exhibitions, performances, and live events. Studio Voltaire invests in the ...
, a £25,000 ($32,522) stipend for accommodations and living costs, a production and travel budget, and a professional development program. Recipients have since included Beatrix Pang (2022) and Prajakta Potnis (2024).


Campaigns

Loewe's global brand ambassadors have included
Penélope Cruz Penélope Cruz Sánchez (born 28 April 1974) is a Spanish actress. Prolific in Spanish and English-language films, she has received various accolades, including an Academy Award, BAFTA Award, a David di Donatello and three Goya Awards. Cru ...
(2013–2015),
Josh O'Connor Joshua O'Connor (born 20 May 1990) is a British actor. His accolades include a Primetime Emmy Award, a Golden Globe Award, and nominations for three BAFTA Awards. After training at the Bristol Old Vic Theatre School, O'Connor had supportin ...
(since 2017),
Leo Wu Wu Lei (, born December 26, 1999), also known as Leo Wu, is a Chinese actor. He started appearing in commercials at the age of three. In 2007, he made his acting debut as Nezha in the series ''The Legend and the Hero''. He is known for his sup ...
(since 2022),
Tang Wei Tang Wei (; ; born 7 October 1979) is a Chinese actress. She rose to international fame for her role in Golden Lion-winning ''Lust, Caution'' (2007) by Ang Lee, for which she was banned by the Chinese government until her comeback in ''Crossing ...
(since 2022), South Korean girl group
Nmixx Nmixx (, stylized in all caps) is a South Korean girl group formed by SQU4D, a sub-label of JYP Entertainment. The group is composed of six members: Lily (singer, born 2002), Lily, Haewon, Sullyoon, Bae, Jiwoo, and Kyujin. Originally a seven-pi ...
(since 2022),
Taylor Russell Taylor Russell McKenzie (born July 18, 1994) is a Canadian actress and filmmaker. After playing a number of minor roles, Russell received recognition for starring in the Netflix science fiction series ''Lost in Space (2018 TV series), Lost in Spac ...
(since 2022),
Taeyong Lee Tae-yong (; born July 1, 1995), known mononymously as Taeyong (stylized in all caps), is a South Korean rapper, singer, songwriter, and dancer. He is a member and leader of South Korean boy band NCT under SM Entertainment, having debuted ...
(since 2023),
Yang Mi Yang Mi ( zh, s= 杨幂, t=, p=, born 12 September 1986), also known as Mini Yang, is a Chinese actress and singer. She began her career as a child actress in '' Tang Ming Huang'' (1990) and transitioned to adult roles in the 2000s, gaining recogni ...
(since 2023),
Jamie Dornan James Peter Maxwell Dornan (; born 1 May 1982) is an actor, model, and musician from Northern Ireland. The recipient of two Irish Film and Television Awards, he has been nominated for a BAFTA Television Award and a Golden Globe Award. In 202 ...
(since 2024),
Giselle (singer) , known professionally as Giselle, is a Japanese singer and rapper based in South Korea. She is a member of the South Korean girl group Aespa, formed by SM Entertainment in November 2020. Early life Giselle was born Aeri Uchinaga in Gangnam D ...
(since 2024),
Lim Ji-Yeon Lim Ji-yeon (; born June 23, 1990) is a South Korean actress. After appearing in a number of short films and plays, she had her first feature film role in '' Obsessed'' (2014). The role earned her a Best New Actress nomination at the 35th Blue ...
(since 2024) and
Wang Yibo Wang Yibo ( zh, c=, p=Wáng Yībó, pronounced wǎŋ.íː.pʷǒ">Help:IPA/Mandarin">wǎŋ.íː.pʷǒ born 5 August 1997) is a Chinese actor, dancer, singer, professional road motorcycle racer and racing driver. He debuted as a member of Sou ...
(since 2024). Other celebrities who have featured in the brand's advertisement campaigns include
Gisele Bündchen Gisele Caroline Bündchen (, , born 20 July 1980) is a Brazilian fashion model. Since 2001, she has been one of the highest-paid models in the world. In 2007, Bündchen was the 16th-richest woman in the entertainment industry and earned the ...
(2017),
Tracee Ellis Ross Tracee Joy Silberstein (born October 29, 1972), known professionally as Tracee Ellis Ross, is an American actress. She is known for her lead roles in the television series '' Girlfriends'' (2000–2008) and '' Black-ish'' (2014–2022) receivin ...
(2021),Miles Socha (28 September 2021)
Gillian Anderson Wears an Eye Mask in Loewe Campaign
''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion". Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides i ...
''.
Gillian Anderson Gillian Leigh Anderson ( ; born August 9, 1968) is an American actress, writer, and activist. She is best known for her roles as FBI Special Agent Dana Scully in the sci-fi series ''The X-Files'' (1993–2002; 2016–2018), Lily Bart in the dr ...
(2021),
Greta Lee Greta Jiehan Lee (born March 7, 1983) is an American actress. She had supporting roles in the Netflix comedy-drama series ''Russian Doll'' (2019–2022) and the Apple TV+ drama series '' The Morning Show'' (2021–present). The latter earned her ...
(2023),
Maggie Smith Dame Margaret Natalie Smith (28 December 1934 – 27 September 2024) was a British actress. Known for her wit in both comedic and dramatic roles, she had List of Maggie Smith performances, an extensive career on stage and screen for over seve ...
(2023), and Kit Connor (2024). During Stuart Vevers's tenure, most Loewe advertising campaigns were shot by Mert Alaş and Marcus Piggott. For his first Loewe ad campaigns, Jonathan Anderson worked with
Steven Meisel Steven Meisel (born June 5, 1954) is an American fashion photographer, who obtained popularity and critical acclaim with his work in '' Vogue'' and '' Vogue Italia'' as well as his photographs of friend Madonna in her 1992 book, '' Sex''. He is ...
; he has since worked with Tyler Mitchell (2020) and
Juergen Teller Juergen Teller (born 28 January 1964) is a German fine-art and fashion photographer. He was awarded the Citibank Prize for Photography in 2003 and received the Special Presentation International Center of Photography Infinity Award in 2018. M ...
(since 2021).


Designers and creative directors

* José Pérez de Rozas (1938–1970s) *
Karl Lagerfeld Karl Otto Lagerfeld also called Kaiser Karl (; 10 September 1933 – 19 February 2019) was a German fashion designer, photographer, and creative director. Lagerfeld began his career in fashion in the 1950s, working for several top fashion hous ...
*
Giorgio Armani Giorgio Armani (; born 11 July 1934) is an Italian fashion designer and a billionaire. He first gained renown working for Cerruti 1881. He formed his company, Armani, in 1975, which eventually expanded into music, sport, and luxury hotels. By 200 ...
(1980s) *
Laura Biagiotti Laura Biagiotti (; 4 August 1943 – 26 May 2017) was an Italian fashion designer, and the founder of the House of Biagiotti. Early life Biagiotti was born in Rome on 4 August 1943. Her mother Delia Soldaini Biagiotti was a successful dressm ...
(1980s) *
Narciso Rodriguez Narciso Jesus Rodriguez III (; born January 27, 1961) is an American fashion designer. Early life and education Rodriguez was born in Newark, New Jersey, the eldest child and only son of Cuban parents. His parents, Narciso Rodríguez Sanchez II, ...
(1997–2000) * José Enrique Oña Selfa (2000–2007) * Via Stuart Vevers (2008–2013) * Jonathan Anderson (2013–2025) *
Jack McCollough Proenza Schouler is a womenswear and accessories brand founded in New York City in 2002 by designers Jack McCollough and Lazaro Hernandez. In October 2024 Proenza Schouler appointed Shira Suveyke Snyder as chief executive officer, succeeding Kay ...
and Lazaro Hernandez (2025–present)


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* {{DEFAULTSORT:Loewe (Brand) LVMH brands High fashion brands Spanish brands Clothing companies established in 1846 Spanish Royal Warrant holders Companies based in Madrid Clothing companies of Spain 1846 establishments in Spain 1996 mergers and acquisitions Spanish subsidiaries of foreign companies