KTAE (1260
kHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...
) is a
commercial AM radio station licensed to
Elgin, Texas
Elgin ( ) is a city in Bastrop County in the U.S. state of Texas. The population was 9,784 at the 2020 census. Elgin is also known as the Sausage Capital of Texas and the Brick Capital of the Southwest, due to the presence of three operating bri ...
, and serving the
Austin metropolitan area
The Austin–Round Rock–San Marcos metropolitan statistical area (or Greater Austin) is a five-county metropolitan area in the U.S. state of Texas, as defined by the Office of Management and Budget. The metropolitan area is situated in Cen ...
. It is owned by Genuine Austin Radio with
studio
A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design ...
s and offices along
Loop 360
Loop 360 is a loop route in Austin in the U.S. state of Texas. Loop 360 is a scenic highway winding through the hills of West Austin. The road is described by the Texas Department of Transportation (TxDOT) as "a 4-lane depressed median arteri ...
in Southwest Austin. KTAE mostly
simulcasts the
sports radio format
Format may refer to:
Printing and visual media
* Text formatting, the typesetting of text elements
* Paper formats, or paper size standards
* Newspaper format, the size of the paper page
Computing
* File format, particular way that informatio ...
of
sister station
In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement.
Radio sister stations will often have different formats, and somet ...
104.9
KTXX-FM.
KTAE is powered at 1,000
watts by day and 144 watts at night. The
transmitter is on North Main Street in
Taylor, Texas. Programming is also heard on 250-watt
FM translator K270CO at 101.9
MHz in
Round Rock, Texas.
Programming
KTAE and KTXX-FM call themselves "The Horn," referring to the
Texas Longhorns. They are the
flagship station
In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...
s for the
University of Texas at Austin sports teams. KTAE and KTXX-FM air local sports shows during the day and carry programming from
Houston-based
SportsMap on nights and weekends.
History
KTAE, under the KWNX
call sign, was a
talk radio station, then became an
ESPN Deportes Radio affiliate, and was the first Spanish-language sports radio station in Texas. On September 4, 2011, KWNX became a straight simulcast of its sister station, KTXX-FM, with the exception of broadcasts of
Texas Rangers baseball, occasional
Round Rock Express
The Round Rock Express are a Minor League Baseball team of the Pacific Coast League (PCL) and the Triple-A affiliate of the Texas Rangers. They are located in Round Rock, Texas, and play their home games at the Dell Diamond. The team is named ...
baseball, and
Baylor Bears
The Baylor Bears are the athletic teams that represent Baylor University. The teams participate in Division I of the National Collegiate Athletic Association (NCAA) as one of only two private school members of the Big 12 Conference. Prior to j ...
and
Texas State Bobcats football. On August 19, 2013, it stopped simulcasting with KTXX-FM and began broadcasting
ESPN Radio
ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...
programming throughout the day. The lone exception during the weekday was ''Afternoons with Bucky and Erin'', which was also broadcast on KTXX-FM. KWNX continued to broadcast Texas Rangers games, Texas State football games and occasional Round Rock Express and
San Antonio Spurs games.
On January 2, 2014, after its sister station, KTXX-FM, became a mix of local sports talk and
classic hits, KWNX again became a straight simulcast of KTXX-FM. The exceptions were when KWNX aired Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various other sporting events.
The call sign changed to KLGO on May 19, 2014.
On June 5, 2014, the simulcast of KTXX-FM ceased and it became a
gospel music
Gospel music is a traditional genre of Christian music, and a cornerstone of Christian media. The creation, performance, significance, and even the definition of gospel music varies according to culture and social context. Gospel music is com ...
station. It continued to broadcast sporting events, including Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various others.
On May 10, 2015, KLGO changed their format to comedy, branded as "Comedy 1260".
It also continued to broadcast sporting events, including Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various others.
On August 29, 2015, KLGO again became a simulcast of KTXX-FM. The exceptions are Texas Rangers games, some
Texas Longhorns sports, occasional Round Rock Express games, and various others.
The station changed its call sign back to the original KTAE on June 15, 2017.
References
External links
Hornfm.com
TAE (AM)
Radio stations established in 1948
1948 establishments in Texas
{{Texas-radio-station-stub