KOY (1230
kHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one h ...
) is a
commercial
Commercial may refer to:
* a dose of advertising conveyed through media (such as - for example - radio or television)
** Radio advertisement
** Television advertisement
* (adjective for:) commerce, a system of voluntary exchange of products and s ...
AM radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
in
Phoenix, Arizona
Phoenix ( ; nv, Hoozdo; es, Fénix or , yuf-x-wal, Banyà:nyuwá) is the capital and most populous city of the U.S. state of Arizona, with 1,608,139 residents as of 2020. It is the fifth-most populous city in the United States, and the o ...
, and is owned and operated by
iHeartMedia, Inc. The station broadcasts a
Regional Mexican
Regional Mexican is a Latin music radio format encompassing the musical genres from the different parts of rural Mexico and the Southwestern United States. Genres include banda, country en español, Duranguense, grupero, mariachi, New Mex ...
radio format
A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
and is branded as "93.7 El Patrón". The
studio
A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design, ...
s are located in Phoenix near
Sky Harbor International Airport
Phoenix Sky Harbor International Airport is a civil–military public airport east of downtown Phoenix, in Maricopa County, Arizona, United States. It is Arizona's largest and busiest airport, and among the largest commercial airports in t ...
.
KOY is powered at 1,000
watt
The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s, using a
non-directional antenna. The
transmitter
In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to ...
is located southwest of
Downtown Phoenix near the intersection of
Interstate 17
Interstate 17 (I-17) is a north–south Interstate Highway entirely within the US state of Arizona. I-17's southern terminus lies in Phoenix, at I-10, and its northern terminus is in Flagstaff, at Milton Road north of I-40.
Most of I-17 ...
and Buckeye Road. Programming is also heard on 250-watt
FM translator
A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tra ...
K229DB at 93.7
MHz.
History
KPHO at 1200/1230
From sign-on in October 1940
to March 1941, KPHO occupied 1200 kHz. On March 28, 1941, KPHO and all other stations on 1200 moved to 1230, when the
North American Regional Broadcasting Agreement
The North American Regional Broadcasting Agreement (NARBA, es, Convenio Regional Norteamericano de Radiodifusión) refers to a series of international treaties that defined technical standards for AM band ( mediumwave) radio stations. These agre ...
(NARBA) took effect. Beginning in 1944, the station carried the dramas, comedies, news and sports of the
Blue Network
The Blue Network (previously known as the NBC Blue Network) was the on-air name of a now defunct American radio network, which broadcast from 1927 through 1945.
Beginning as one of the two radio networks owned by the National Broadcasting Com ...
, which later became
ABC; previously, both
NBC Red and NBC Blue network programs aired on
KTAR (620 AM).
On September 21, 1949, KPHO moved to 910 kHz. 910 was later the home of KJJJ and KFYI and is now
KGME with sports talk.
KRIZ
The move of KPHO to 1230 created an opening for a new local station to use its facilities and frequency. Howard M. Loeb filed on September 23, 1949, for a new radio station on 1230 kHz in Phoenix; the proposed station would use KPHO's former plant at 24th Avenue and Buckeye Road,
which Loeb had purchased.
The
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisd ...
(FCC) approved on March 6, 1950, and KRIZ made its debut later that year. It affiliated first with the small
Liberty Broadcasting System and then with a replacement service set up to service its former western affiliates upon its closure in 1952.
Loeb sold KRIZ to
Burton K. Wheeler, a former U.S. senator from Montana, and his two sons in 1957.
After being sold to Shamrock Broadcasting in 1962, the station increased daytime power to 1,000 watts in 1963, an improvement that helped it wage a defining battle in Phoenix radio: the
Top 40
In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "conte ...
format war between KRIZ and
KRUX (1360 AM), which lasted through the decade until listening habits began to shift to FM in the 1970s with the launch of
KDKB.
Another new owner purchased KRIZ in 1971: the
Doubleday Publishing Company, who acquired the station for $1.05 million. At that time, program director and station personality
Pat McMahon departed.
The Family Life years
In 1977, Doubleday decided to sell KRIZ, having been unable to find an FM station to purchase to create an AM-FM pair in the Phoenix market and being unsatisfied with its 250-watt nighttime signal. The next year, it found a buyer making its second purchase in the Grand Canyon State:
Family Life Radio of
Jackson, Michigan
Jackson is the only city and county seat of Jackson County in the U.S. state of Michigan. As of the 2010 census, the city population was 33,534, down from 36,316 at the 2000 census. Located along Interstate 94 and U.S. Route 127, it is approx ...
.
Family Life, which programmed Christian talk and teaching, had bought
1450 AM in Tucson the year before and relaunched it as KFLT.
On July 30, 1978, the Top 40 era ended and KRIZ became KFLR, the fifth Family Life station and second in Arizona. Under Family Life, KFLR operated on a listener-supported basis, making it unique among the five Christian radio stations in the Valley;
the ministry had paid for the down payment on the station with donations.
After leasing the Buckeye Road site for its first two years on air, Family Life bought the site outright with the help of a donation from the Tell Foundation, which received naming rights to the studios;
the mortgages on the property were fully paid off in 1983.
In the 1980s, Family Life explored options to improve its service and facilities. It filed in 1982 to move to 660 kHz, a clear channel frequency being broken down, for which six mutually exclusive applications were docketed in the western United States; the application of the
Navajo Nation
The Navajo Nation ( nv, Naabeehó Bináhásdzo), also known as Navajoland, is a Native Americans in the United States, Native American Indian reservation, reservation in the United States. It occupies portions of northeastern Arizona, northwe ...
was selected instead. In 1984, Family Life obtained a construction permit for a new noncommercial FM station at 90.3 MHz, which was activated in December 1985 as
KFLR-FM; the AM station moved to a partially automated schedule as the ministry focused its time and energies on the new FM outlet.
KAMJ
Family Life was not actively looking for a buyer for the AM station, but there was someone actively looking for an AM station in Phoenix. Affiliated Broadcasting, owner of
KONC (101.5 FM), had contracted to buy the 1360 frequency (then big-band station KLFF) but saw that deal fall through.
In March 1986, Family Life agreed to sell 1230 AM to Affiliated.
The acquisition of this AM station happened to have implications for KONC, which had long been the classical music station in the Valley. Affiliated announced its plans to flip KONC to
soft adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet s ...
as KAMJ and initially hoped to use its new property to continue the classical service.
However, once the purchase closed in July (simultaneous with the move of Family Life's Tucson station to a stronger signal covering Tucson and Phoenix at
830 kHz),
the AM was ultimately used to simulcast the FM outlet outright
when
106.3 FM in Sun City opted to go classical instead.
A revolving door
In the same month that Affiliated took control of 1230 AM, the company announced it was selling all nine of its stations to EZ Communications in a $65 million transaction.
EZ took over at the end of 1986 and returned the 1230 frequency to separate programming in February 1987 as
adult standards outlet KMYL with the
Music of Your Life
Music of Your Life is an American syndicated music radio format featuring adult standards music. First created by recording executive Al Ham in 1978, the format achieved popularity in the 1980s among AM radio stations in the United States and C ...
syndicated format. Music of Your Life had previously been heard on KLFF, but that station lost the format when it fell behind on its payments and entered bankruptcy.
However, after financial issues in other markets, EZ Communications corporate opted to cut costs and revert to the KAMJ simulcast after just four months on the air, with three announcers who had moved to the new big band station returning to KLFF.
The general manager for the Phoenix EZ stations had fought the change unsuccessfully; the fired staff did not receive an on-air thanks or severance pay, leading ''
The Arizona Republic
''The Arizona Republic'' is an American daily newspaper published in Phoenix. Circulated throughout Arizona, it is the state's largest newspaper. Since 2000, it has been owned by the Gannett newspaper chain. Copies are sold at $2 daily or at $ ...
'' media columnist Bud Wilkinson to call the cut "the cruelest, most bottom-line-motivated move" of 1987.
Separate programming returned in 1989, when KAMJ added sports play-by-play and phased in sports talk shows, becoming the first sports radio station in the Valley.
In January 1990, the station shifted from sports to talk as "Mix 1230 AM".
"Kiss"
After two years with sports and other talk, however, a lack of ratings led the station to jettison the format and flip to
urban adult contemporary
Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...
as KISP "Kiss" in August 1991.
In 1992, EZ Communications sold its two Phoenix stations to Sundance Broadcasting, which then created the first four-station cluster in the Phoenix market by buying
KOY (550 AM) and
KOY-FM 95.5 from Edens Broadcasting.
The 1230 station was then used to park a call sign: KYOT, which was put on the 95.5 frequency when the former KOY-FM format was dropped in September 1993.
In September 1994, 1230 returned to a "Kiss"-based call sign, this time KISO.
Radio deregulation in 1996 brought more acquisitions in short order: Sundance sold its Phoenix cluster and five other stations in
Milwaukee
Milwaukee ( ), officially the City of Milwaukee, is both the most populous and most densely populated city in the U.S. state of Wisconsin and the county seat of Milwaukee County, Wisconsin, Milwaukee County. With a population of 577,222 at th ...
and
Boise
Boise (, , ) is the capital and most populous city of the U.S. state of Idaho and is the county seat of Ada County. On the Boise River in southwestern Idaho, it is east of the Oregon border and north of the Nevada border. The downtown ...
to Colfax Communications for $95 million,
and before that deal had even closed, Colfax sold those four and
KOOL-FM
KOOL-FM (94.5 MHz) is a commercial classic hits radio station in Phoenix, Arizona. The station is owned by Audacy, Inc. The station is branded as Big 94.5 and features mostly hits of the 1970s, 1980s, and 1990s, and is one of the top-perform ...
to Chancellor Media, plus seven stations in other cities, for $365 million.
The KISO call sign and "Kiss" moniker were retained upon the station's next format flip, a switch to
classic country
Classic country is a music radio format that specializes in playing mainstream country and western music hits from past decades.
Repertoire
The radio format specializes in hits from the 1950s through the early 1980s, and focus primarily on inn ...
in 1998 under the banner of "Kiss Country Oldies".
KOY

In 1999, so that AMFM (the renamed Chancellor) could acquire more Phoenix stations,
KGME (1360 AM), a sports talk station, was sold off. Its programming and call sign then moved to the 550 frequency, with KOY and its nostalgia format moving to 1230 to replace KISO.
The adult standards format, which had started on 550 in 1988, ended its 25-year run in Phoenix in 2013. That August, KOY's format flipped to business and money programs, relying on
syndicated
Syndication may refer to:
* Broadcast syndication, where individual stations buy programs outside the network system
* Print syndication, where individual newspapers or magazines license news articles, columns, or comic strips
* Web syndication, ...
shows from
Bloomberg Radio
Bloomberg Radio is a radio service of Bloomberg L.P. that provides global business news programming 24 hours a day. The format is general and financial news, offering local, national and international news reports along with financial market up ...
and paid
brokered programming
Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot comm ...
. The next year, the station revamped its talk lineup, adding more non-business conservative shows from co-owned
Premiere Networks
Premiere Networks (formerly Premiere Radio Networks, shortened as PRN) is an American media company, a wholly owned subsidiary of iHeartMedia, for which it currently serves as its main original radio content distribution and production arm. ...
and other suppliers, and rebranded as "KFYI 2", an extension of KFYI.
On September 14, 2017, KOY changed its format from conservative talk to
Regional Mexican
Regional Mexican is a Latin music radio format encompassing the musical genres from the different parts of rural Mexico and the Southwestern United States. Genres include banda, country en español, Duranguense, grupero, mariachi, New Mex ...
music, branded as "93.7 El Patrón". Programming began to be
simulcast
Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simult ...
on
FM translator
A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tra ...
K229DB at 93.7 MHz.
References
External links
*
*
*
El Patron 93.7 & 1230 Facebook
{{IHeartMedia
OY
Radio stations established in 1950
IHeartMedia radio stations
1950 establishments in Arizona
Regional Mexican radio stations in the United States