KIID (1470 AM) is a radio station licensed to

Sacramento, California Sacramento ( or ; ; ) is the List of capitals in the United States, capital city of the U.S. state of California and the county seat, seat of Sacramento County, California, Sacramento County. Located at the confluence of the Sacramento Rive ...

, United States. The station is owned by Punjabi American Media LLC. It is simulcast with 1450 AM KOBO (Yuba City), KWRU 1300 AM (Fresno) and KLHC 1350 AM (Bakersfield).

History

KXOA

Lincoln Dellar put KXOA on the air on May 15, 1945, at 1490 kHz, alongside an FM outlet at 107.9 MHz. KXOA, Sacramento's fourth radio station, broadcast with 250 watts and was an affiliate of the Don Lee Network and

Mutual Broadcasting System The Mutual Broadcasting System (commonly referred to simply as Mutual; sometimes referred to as MBS, Mutual Radio or the Mutual Radio Network) was an American commercial radio network in operation from 1934 to 1999. In the Golden Age of Radio, ...

. Dellar sold the station in 1946, to Sacramento Broadcasters; the new owners were approved to relocate the station to 1470 kHz with 1,000 watts in 1948. Cal-Val Radio acquired KXOA in 1958, and increased the station's power to 5,000 watts during the day in 1960. ( Guide to reading History Cards) In the late 1950s, KXOA switched to a

Top 40 In the music industry, the Top 40 is a list of the 40 currently most popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "To ...

format, fiercely competing with KROY (1240 AM) once that station flipped to the format in 1960. A young

Don Imus John Donald Imus Jr. ( ; July 23, 1940 – December 27, 2019), also known as Imus, was an American radio personality, television show host, recording artist, and author. His radio show '' Imus in the Morning'' was aired on various stations and di ...

was hired away from Stockton station

KJOY KJOY (99.3 FM broadcasting, FM) is a commercial radio, commercial radio station in Stockton, California. The station is owned by Cumulus Media and broadcasts an adult contemporary radio format, switching to Christmas music for much of November ...

in 1970, to do morning drive; he quickly left for Cleveland's WGAR. In May 1970, KXOA changed its format to a blend of

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

and

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...

, with the slogan of "Let the Sound Shine In". KXOA and KXOA-FM were sold to separate owners at the end of 1970, and while the FM station kept the call letters, the AM station, sold to Mediacast, Inc., had to change and became KNDE, changing its format to progressive rock. 1470 AM was sold back to KXOA-FM, Inc., in 1978, and regained its KXOA call letters as a result. By 1980, KXOA had moved to oldies as "14K", and in 1982, it began broadcasting the

Music of Your Life Music of Your Life is an American syndicated music radio format featuring adult standards music. First created by recording executive Al Ham in 1978, the format achieved popularity in the 1980s among AM radio stations in the United States and Ca ...

syndicated format. The station changed to business news in 1988, and then returned to oldies in 1990, as "Cruisin 1470".

Changes and sale to Radio Disney

The callsign was changed to KQPT on April 15, 1997, to KOME on July 16, 1998, to KRAK on January 15, 1999, and finally to KIID on February 19, 2001. along with the sale to

The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...

and switch to the

Radio Disney Radio Disney was an American radio network operated by the Disney Radio Networks unit of Disney Branded Television within Disney General Entertainment Content, headquartered in Burbank, California. The network broadcast music programming ...

format on March 2, 2001, at midnight, (after a period of simulcasting then-sister

KNCI KNCI (105.1 FM Broadcasting, FM, "New Country 105-1") is a commercial radio station in Sacramento, California, United States. The station is owned by Salt Lake City–based Bonneville International. KNCI carries a country music format, alongsid ...

that began on October 16, 2000). On July 15, 2009, two of the three radio towers KIID broadcasts from were destroyed due to a fire at the transmitter site. Towers 1 (center) and 2 (eastern) were destroyed. All three towers were replaced by towers of shorter height. This replacement allowed the licensee to petition for eliminating the requirement for painting and lighting the towers.

Sale to Punjabi American Media

On August 13, 2014, Disney put KIID and twenty-two other Radio Disney stations up for sale, to focus on digital distribution of the Radio Disney network. Disney originally planned to temporarily shut down the station on September 26, 2014. However, it remained on the air and continued carrying Radio Disney programming until it was sold. On June 29, 2015, Radio Disney Sacramento filed an application to sell KIID to Punjabi American Media. It was approved by the FCC on August 26, 2015. The sale was completed on September 25, 2015, at a purchase price of $800,000.

References

External links

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Punjabi Radio USA Facebook Page
{{Sacramento Radio 1945 establishments in California Punjabi-language radio stations Radio stations established in 1945 IID