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A jumbotron, sometimes referred to as jumbovision, is a video display using large-screen television technology (
video wall A video wall is a special multi-monitor setup that consists of multiple computer monitors, video projectors, or television sets tiled together contiguously or overlapped in order to form one large screen. Typical display technologies include ...
). The original technology was developed in the early 1980s by
Mitsubishi Electric is a Japanese Multinational corporation, multinational electronics and electrical equipment manufacturing company headquartered in Tokyo, Japan. The company was established in 1921 as a spin-off from the electrical machinery manufacturing d ...
and
Sony is a Japanese multinational conglomerate (company), conglomerate headquartered at Sony City in Minato, Tokyo, Japan. The Sony Group encompasses various businesses, including Sony Corporation (electronics), Sony Semiconductor Solutions (i ...
, which coined JumboTron as a brand name in 1985. Mitsubishi Electric sold their version of the technology as Diamond Vision. It is typically used in
sports stadium A stadium (: stadiums or stadia) is a place or venue for (mostly) outdoor sports, concerts, or other events and consists of a field or stage completely or partially surrounded by a tiered structure designed to allow spectators to stand or sit ...
s and
concert venue A music venue is any location used for a concert or musical performance. Music venues range in size and location, from a small coffeehouse for folk music shows, an outdoor bandshell or bandstand or a concert hall to an indoor sports stadium. Ty ...
s to show team statistics, close up shots of an event or even other sporting events occurring simultaneously.The same jumbotron technology is used in outdoor public places, often for advertising purposes (such as
Times Square Times Square is a major commercial intersection, tourist destination, entertainment hub, and Neighborhoods in New York City, neighborhood in the Midtown Manhattan section of New York City. It is formed by the junction of Broadway (Manhattan), ...
, for example).


History and development

The jumbotron was invented in Japan during the early 1980s, but there is a dispute between two rival Japanese companies,
Mitsubishi Electric is a Japanese Multinational corporation, multinational electronics and electrical equipment manufacturing company headquartered in Tokyo, Japan. The company was established in 1921 as a spin-off from the electrical machinery manufacturing d ...
and
Sony is a Japanese multinational conglomerate (company), conglomerate headquartered at Sony City in Minato, Tokyo, Japan. The Sony Group encompasses various businesses, including Sony Corporation (electronics), Sony Semiconductor Solutions (i ...
, over its invention. In 1980, Mitsubishi introduced the first large-scale video board, the Diamond Vision, which was a large screen using
cathode-ray tube A cathode-ray tube (CRT) is a vacuum tube containing one or more electron guns, which emit electron beams that are manipulated to display images on a phosphorescent screen. The images may represent electrical waveforms on an oscilloscope, a ...
technology similar to traditional tube
television Television (TV) is a telecommunication medium for transmitting moving images and sound. Additionally, the term can refer to a physical television set rather than the medium of transmission. Television is a mass medium for advertising, ...
s. The first demonstration of the technology was during the 1980 Major League Baseball All-Star Game in
Dodger Stadium Dodger Stadium is a ballpark in the Elysian Park neighborhood of Los Angeles, California, United States. It is the home of the Los Angeles Dodgers of Major League Baseball (MLB). Opened in 1962, it was constructed in less than three years at a ...
,
Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
. Panasonic had the Astro Vision which was based on Fluorescent Discharge Tubes. These were the only three players in the large-screen industry. In 1985, the term "JumboTron" was coined by Sony for its large-scale video board. The JumboTron was the brand name for the large-scale video boards originally manufactured by Sony and is recognized as one of the largest non-projection video displays ever manufactured. Sony creative director Yasuo Kuroki, who previously helped create the
Walkman is a brand of Personal stereo, portable audio players manufactured by Sony since 1979. It was originally introduced as a portable Compact Cassette, cassette player and later expanded to include a range of portable audio products. Since 2011, ...
, is credited with the development of the JumboTron. It was introduced at the
Expo '85 Expo '85, officially called the , was a world's fair held in Tsukuba Science City, Ibaraki Prefecture, Ibaraki, Japan between Sunday, March 17 and Monday, September 16, 1985. The main venue was located in town of Yatabe, and the sub venue was in ...
held in May 1985 at
Tsukuba, Ibaraki is a city located in Ibaraki Prefecture, Japan. As of January 1, 2024, the city had an estimated population of 256,526 in 121,001 households and a population density of 900 persons per km2. The percentage of the population aged over 65 wa ...
. It had a
display resolution The display resolution or display modes of a digital television, computer monitor, or other display device is the number of distinct pixels in each dimension that can be displayed. It can be an ambiguous term especially as the displayed resoluti ...
of 450,000
pixels In digital imaging, a pixel (abbreviated px), pel, or picture element is the smallest addressable element in a raster image, or the smallest addressable element in a dot matrix display device. In most digital display devices, pixels are the sma ...
, using a new proprietary Sony technology called the Trini-lite. It was a
microprocessor A microprocessor is a computer processor (computing), processor for which the data processing logic and control is included on a single integrated circuit (IC), or a small number of ICs. The microprocessor contains the arithmetic, logic, a ...
-based light bulb developed by one of Kuroki's colleagues, chief
Betamax Betamax (also known as Beta, and stylized as the Greek letter Beta, β in its logo) is a discontinued consumer analog Videotape, video cassette recording format developed by Sony. It was one of the main competitors in the videotape format war ag ...
engineer Yuji Watanabe. Trini-lite technology allowed screen clarity and
computer A computer is a machine that can be Computer programming, programmed to automatically Execution (computing), carry out sequences of arithmetic or logical operations (''computation''). Modern digital electronic computers can perform generic set ...
control, laying the foundation for the first Sony Jumbotrons. In December 1986, the
San Antonio Spurs The San Antonio Spurs are an American professional basketball team based in San Antonio. The Spurs compete in the National Basketball Association (NBA) as a member of the Southwest Division (NBA), Southwest Division of the Western Conference (NBA ...
unveiled the first indoor arena JumboTron scoreboard at the now-defunct
HemisFair Arena HemisFair Arena (also known as the San Antonio Convention Center Arena) was an indoor arena located in San Antonio, Texas. It was home to the ABA/NBA's San Antonio Spurs from 1973 to 1993 and the San Antonio Force of the AFL during the 1992 sea ...
. While the JumboTron and similar large-screen displays are physically large, they ranged from low to medium display resolutions. While the original Sony JumboTron in 1985 had a 450,000-pixel resolution, comparable to
standard-definition television Standard-definition television (SDTV; also standard definition or SD) is a television system that uses a resolution that is not considered to be either high or enhanced definition. ''Standard'' refers to offering a similar resolution to the ...
s of that era, certain later models had lower resolutions. The JumboTron at the now-demolished
Tampa Stadium Tampa Stadium (nicknamed The Big Sombrero and briefly known as Houlihan's Stadium) was a large open-air stadium (maximum capacity about 74,000) located in Tampa, Florida, which opened in 1967 and was significantly expanded in 1974–75. The fac ...
in
Tampa, Florida Tampa ( ) is a city on the Gulf Coast of the United States, Gulf Coast of the U.S. state of Florida. Tampa's borders include the north shore of Tampa Bay and the east shore of Old Tampa Bay. Tampa is the largest city in the Tampa Bay area and t ...
, measured 30 ft (9 m) diagonally, with a resolution of only 240x192
pixels In digital imaging, a pixel (abbreviated px), pel, or picture element is the smallest addressable element in a raster image, or the smallest addressable element in a dot matrix display device. In most digital display devices, pixels are the sma ...
, below VHS resolution. Screen size since then varies depending on the venue. The display introduced in 1985 was 40 meters wide by 25 meters tall. Newer, LED-based large screens have resolutions that are an order of magnitude greater than the early JumboTron resolution at a fraction of the cost. For example, the much publicized center-hung video board in the
Dallas Cowboys The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC East, East division. T ...
'
AT&T Stadium AT&T Stadium is a retractable roof stadium in Arlington, Texas, United States. It serves as the home of the Dallas Cowboys of the National Football League (NFL), and was completed on May 27, 2009. It is also the home of the Cotton Bowl Classic ...
is 72 feet tall and 160 feet wide (22 m x 49 m), displaying HDTV at 1920 x 1080 resolution, 45 times more pixels. The largest JumboTron in use was located at SkyDome (now
Rogers Centre Rogers Centre (originally SkyDome) is a retractable roof stadium in downtown Toronto, Ontario, Canada, situated at the base of the CN Tower near the northern shore of Lake Ontario. Opened in 1989 on the former Railway Lands, it is home to t ...
) in
Toronto Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...
, Ontario, and measured 10 m tall by 33.5 m wide (33 ft × 110 ft), with a resolution of 672 × 200 pixels, or 134,400 pixels. Its cost was
US$ The United States dollar (Currency symbol, symbol: Dollar sign, $; ISO 4217, currency code: USD) is the official currency of the United States and International use of the U.S. dollar, several other countries. The Coinage Act of 1792 introdu ...
17 million; by comparison, a similar-sized LED system sold today would cost around $3 million. The Rogers Centre JumboTron was replaced in 2005 by a
Daktronics Daktronics, Inc. is an American company based in Brookings, South Dakota, that designs, manufactures, sells, and services video displays, scoreboards, digital billboards, dynamic message signs, sound systems, and related products. It was found ...
ProStar as part of a stadium revitalization project. Sony JumboTron was the first video board ever in Times Square. It remained that way for almost ten years.


Purpose

Originally, JumboTrons solely displayed the scores of the games via numerical displays. This then evolved into instant replays being shown for the benefit of fans within the stadiums or arena, and in modern day, social media is heavily integrated, with fans being urged to post on various social media platforms to then have their content appear on the JumboTron screen. Sony JumboTron's were the world's first mobile screens and concert screens. Big Mo was the first portable video screen and Genesis used the first portable video screens for concert tours in the mid-1990s.


Specifications of production and design

Originally, the JumboTron was not an
LED display A LED display is a flat panel display that uses an array of light-emitting diodes (LEDs) as pixels for a video display. Their brightness allows them to be used outdoors where they are visible in the sun for store signs and billboards. I ...
, since blue LEDs were unavailable at the time, and the only green LEDs available were of the traditional yellow-green variety, which were unsuitable for an RGB display. Each display consisted of multiple modules composed of 16 or more small flood-beam
cathode-ray tube A cathode-ray tube (CRT) is a vacuum tube containing one or more electron guns, which emit electron beams that are manipulated to display images on a phosphorescent screen. The images may represent electrical waveforms on an oscilloscope, a ...
s (CRTs), each of which included from 2 to 16 pixels composed of red, green, and blue phosphors. Sony displayed one of the earliest versions at the
Expo '85 Expo '85, officially called the , was a world's fair held in Tsukuba Science City, Ibaraki Prefecture, Ibaraki, Japan between Sunday, March 17 and Monday, September 16, 1985. The main venue was located in town of Yatabe, and the sub venue was in ...
World's Fair A world's fair, also known as a universal exhibition, is a large global exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specific site for a perio ...
in
Tsukuba is a city located in Ibaraki Prefecture, Japan. As of January 1, 2024, the city had an estimated population of 256,526 in 121,001 households and a population density of 900 persons per km2. The percentage of the population aged over 65 wa ...
. Eventually, JumboTron systems adopted LED technology as blue and pure green LEDs were developed. LED-based systems have about ten times the lifespan of CRT-based systems, a key reason for the change.


Genericized trademark

Although ''JumboTron'' was a
registered trademark A trademark (also written trade mark or trade-mark) is a form of intellectual property that consists of a word, phrase, symbol, design, or a combination that identifies a product or service from a particular source and distinguishes it from ot ...
owned by the Sony Corporation, Sony stopped manufacturing the devices under that name in 2001 and the word ''Jumbotron'' has since become a
genericized trademark A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or ...
.ManVentions: From Cruise Control to Cordless Drills - Inventions Men Can't Live Without - Bobby Mercer
p. 115-116.
An Illinois-based company called Watchfire Signs filed for the US trademark in February 2023.


See also

* *
LED display A LED display is a flat panel display that uses an array of light-emitting diodes (LEDs) as pixels for a video display. Their brightness allows them to be used outdoors where they are visible in the sun for store signs and billboards. I ...
* Trinitron Displays similar to the JumboTron include: * Barco LED Screens *
Daktronics Daktronics, Inc. is an American company based in Brookings, South Dakota, that designs, manufactures, sells, and services video displays, scoreboards, digital billboards, dynamic message signs, sound systems, and related products. It was found ...
ProStar *
Mitsubishi Electric is a Japanese Multinational corporation, multinational electronics and electrical equipment manufacturing company headquartered in Tokyo, Japan. The company was established in 1921 as a spin-off from the electrical machinery manufacturing d ...
Diamond Vision *
Panasonic is a Japanese multinational electronics manufacturer, headquartered in Kadoma, Osaka, Kadoma, Japan. It was founded in 1918 as in Fukushima-ku, Osaka, Fukushima by Kōnosuke Matsushita. The company was incorporated in 1935 and renamed and c ...
AstroVision *
Philips Koninklijke Philips N.V. (), simply branded Philips, is a Dutch multinational health technology company that was founded in Eindhoven in 1891. Since 1997, its world headquarters have been situated in Amsterdam, though the Benelux headquarter ...
Vidiwall *
Toshiba is a Japanese multinational electronics company headquartered in Minato, Tokyo. Its diversified products and services include power, industrial and social infrastructure systems, elevators and escalators, electronic components, semiconductors ...
TechnoRainbow * Eidophor video projector


References


Further reading

*


External links

* * * {{Display technology Sony products Video Vacuum tube displays Stadiums Japanese inventions 1985 introductions Audiovisual introductions in 1985 Brands that became generic