Jake Elwes
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Jake Elwes () is a British media artist,
hacker A hacker is a person skilled in information technology who achieves goals and solves problems by non-standard means. The term has become associated in popular culture with a security hackersomeone with knowledge of bug (computing), bugs or exp ...
and researcher. Their practice is the exploration of
artificial intelligence Artificial intelligence (AI) is the capability of computer, computational systems to perform tasks typically associated with human intelligence, such as learning, reasoning, problem-solving, perception, and decision-making. It is a field of re ...
(AI),
queer theory Queer theory is a field of post-structuralist critical theory that emerged in the early 1990s out of queer studies (formerly often known as gay and lesbian studies) and women's studies. The term "queer theory" is broadly associated with the study a ...
and technical biases. They are known for using AI to create art in mediums such as video, performance and installation. Elwes considers themselves to be neuroqueer, and their work on queering technology addresses issues caused by the normative biases of artificial intelligence.


Education and early life

Elwes was born in
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
to British contemporary artist and painter Luke Elwes and Anneke, daughter of Hans Dumoulin. Elwes is the great grandchild of Army officer James Hennessy and portrait painter
Simon Elwes Lt. Col. Simon Edmund Vincent Paul Elwes, (29 June 1902 – 6 August 1975) was a British war artist and society portrait painter whose patrons included presidents, kings, queens, statesmen, sportsmen, prominent social figures and many members ...
RA, son of Victorian opera singer Gervase Elwes. Elwes studied at the
Slade School of Fine Art The UCL Slade School of Fine Art (informally The Slade) is the art school of University College London (UCL) and is based in London, England. It has been ranked as the UK's top art and design educational institution. The school is organised as ...
from 2013 to 2017, where they began using computer code as a medium. In 2016 they attended the School of Machines, Making & Make-Believe in Berlin with artist and educator Gene Kogan. Elwes was introduced to drag performance by their collaborator Dr Joe Parslow who holds a PhD in drag performance. Drag performance has since become instrumental to Elwes' work.


Career

Elwes' work with artificial intelligence is cited as a hopeful strategy to make AI more playful and diverse. Elwes' work has been exhibited in numerous international art museums and galleries and was featured in a BBC documentary on the history of video art, they were a 2021 finalist for the Lumen Prize, and received the Honorary Mention of the 2022
Prix Ars Electronica The Prix Ars Electronica is one of the best known and longest running yearly prizes in the field of electronic and interactive art, computer animation, digital culture and music. It has been awarded since 1987 by Ars Electronica (Linz, Austria ...
in the Interactive Art + category. They also curated and presented the opening provocation "The New Real - Artistic and Queer Visions of AI Futures" to the UK government with two drag artists at the AI UK conference 2024. Elwes is part of the
Radical Faeries Radical Faeries are a loosely affiliated worldwide network and Counterculture, countercultural movement blending queer consciousness and secular spirituality. Sharing various aspects with neopaganism, the movement also adopts elements from anarchi ...
countercultural movement. They have exhibited in
museum A museum is an institution dedicated to displaying or Preservation (library and archive), preserving culturally or scientifically significant objects. Many museums have exhibitions of these objects on public display, and some have private colle ...
s and galleries across Europe and Asia including: *
Victoria and Albert Museum The Victoria and Albert Museum (abbreviated V&A) in London is the world's largest museum of applied arts, decorative arts and design, housing a permanent collection of over 2.8 million objects. It was founded in 1852 and named after Queen ...
(London, UK) - ''The Zizi Show'' (2023-2024) for the first digital commission in their photography center's digital gallery *
Pinakothek der Moderne The Pinakothek der Moderne (, '' Pinakothek of the Modern'') is a modern art museum, situated in central Munich's '' Kunstareal''. The building Designed by German architect Stephan Braunfels, the Pinakothek der Moderne was inaugurated in Se ...
(Munich, Germany) - ''Glitch. Die Kunst Der Störung'' (2023-2024) * ZKM (Karlsruhe, Germany) - ''Biomedia'' (2021-2022) *
National Museum of Modern and Contemporary Art National may refer to: Common uses * Nation or country ** Nationality – a ''national'' is a person who is subject to a nation, regardless of whether the person has full rights as a citizen Places in the United States * National, Maryland, c ...
(Cheongju, South Korea) - ''What an Artificial World'' (2024) *
Somerset House Somerset House is a large neoclassical architecture, neoclassical building complex situated on the south side of the Strand, London, Strand in central London, overlooking the River Thames, just east of Waterloo Bridge. The Georgian era quadran ...
(London, UK) - ''The Horror Show!'' (2022-2023) *Gazelli Art House (London, UK) - ''Jake Elwes: Data • Glitch • Utopia'' (2023) (survey exhibition) * Jut Art Museum (Taipei, Taiwan) - ''Future Lives, Future You'' (2023-2024) *Max Ernst Museum (Brühl, Germany) - ''Surreal Futures'' (2023-2024) * Zabludowicz Collection (London, UK) - ''Among the Machines'' (2022) *
Ars Electronica Ars Electronica Linz GmbH is an Austrian cultural, educational and scientific institute active in the field of new media art, founded in Linz in 1979. It is based at the Ars Electronica Center (AEC), which houses the Museum of the Future, in t ...
(Linz, Austria) - ''Prix Ars Electronica, CyberArts Exhibition'' (2022) * Institute of Contemporary Arts (ICA) (London, UK) - ''Do Androids Dream on Silver Screens?'' (2023) *Arebyte gallery (London, UK) - ''Real-Time Constraints'' (2020) *Ming Contemporary Art Museum (McaM) (Shanghai, China) - ''Mind the Deep'' (2019) *HMKV (Hartware MedienKunstVerein) (Dortmund, Germany) - ''House of Mirrors: Artificial Intelligence as Phantasm'' (2022) * Today Art Museum (Beijing, China) - ''Future of Today: DEJA VU'' (2019) * Science Gallery (Dublin, Ireland) - ''BIAS'' (2021-2022) *Yuz Museum (Shanghai, China) - ''Lying Sophia and Mocking Alexa'' (2021) * Fotomuseum Winterthur * The Onassis Foundation (Athens, Greece) - ''You and AI'' (2021) *
Royal College of Art The Royal College of Art (RCA) is a public university, public research university in London, United Kingdom, with campuses in South Kensington, Battersea and White City, London, White City. It is the only entirely postgraduate art and design uni ...
(London, UK) - ''Event Two'' (2019) (50th anniversary of Computer Arts Society &
Event One ''Event One'' was an early digital art exhibition held at the Royal College of Art (RCA), London, England, in 1969. ''Event One'' was organised over two days during 29–30 March 1969 in the Gulbenkian Hall at the RCA by the Computer Arts Societ ...
) *
Museum für Naturkunde The Natural History Museum () is a natural history museum located in Berlin, Germany. It exhibits a vast range of specimens from various segments of natural history and in such domain it is one of three major museums in Germany alongside Naturm ...
(Berlin, Germany) - ''Forschungsfall Nachtigall'' (2019) *
Frankfurter Kunstverein The Frankfurter Kunstverein e. V. in Frankfurt am Main is a non-profit organisation dedicated to the promotion of contemporary art and culture. It is one of the oldest German art associations. History The Frankfurter Kunstverein was founded in ...
(Frankfurt, Germany) - ''I am here to learn'' (2018) *Nature Morte (Delhi, India) - ''Gradient Descent'' (2018) *
BALTIC Centre for Contemporary Art Baltic Centre for Contemporary Art (also known simply as (the) Baltic, stylised as BALTIC) is a centre for contemporary art located on the south bank of the River Tyne in Gateshead, Tyne and Wear, England. It hosts a frequently changing variety ...
(Newcastle, UK) - ''Bloomberg New Contemporaries'' (2017)


Artworks


''The Zizi Project - a deepfake drag cabaret''

''The Zizi Project'' is a series of works that explore the interaction of drag and A.I. Currently, ''The Zizi Project'' is made up of multiple artworks.


''Zizi - Queering the Dataset'' (2019)

Knowing that facial recognition technology statically struggle to recognize black women or transgender people, Elwes set out to "Queer the Dataset" through an open-sourced
generative adversarial network A generative adversarial network (GAN) is a class of machine learning frameworks and a prominent framework for approaching generative artificial intelligence. The concept was initially developed by Ian Goodfellow and his colleagues in June ...
(''GAN'', a type of machine learning model and an early
Generative artificial intelligence Generative artificial intelligence (Generative AI, GenAI, or GAI) is a subfield of artificial intelligence that uses generative models to produce text, images, videos, or other forms of data. These models Machine learning, learn the underlyin ...
). Elwes added a dataset of 1,000 photos of drag kings and queens into the GAN's 70,000 faces collected in a standardised facial recognition dataset called Flickr-Faces-HQ Dataset (FFHQ). They then created new simulacra faces, known as deep fakes. "We queer that data so it shifts all of the weights in this neural network from a space of normativity into a space of queerness and otherness. Suddenly all of the faces start to break down and you see mascara dissolve into lipstick and blue eye shadow turn into a pink wig" said Elwes in a 2023 interview for Artnet.


''Zizi & Me'' (2020–2023)

''Zizi & Me'' is an ongoing multimedia collaboration between drag queen ''Me The Drag Queen'' and a deepfake A.I. clone of ''Me The Drag Queen''. Using neural networks trained on filmed footage, the project creates a virtual body that can mimic reference movements. The first act, which features a digital lip-sync duet to
Anything You Can Do (I Can Do Better) "Anything You Can Do (I Can Do Better)" is a show tune composed by Irving Berlin for the 1946 Broadway musical '' Annie Get Your Gun''. The song is a duet, with one male singer and one female singer attempting to outdo each other in increasingly ...
, satirises the idea of A.I. being mistaken for a human, using drag performance and cabaret to critique societal narratives about A.I. and its role in shaping identity. The project is part of The Zizi Project by Jake Elwes, which explores the intersection of drag performance and A.I.


''The Zizi Show - A Deepfake Drag Cabaret'' (2020)

''The Zizi Show'' is a deep fake drag act based on artificial intelligence (AI). It has been presented live and as interactive online artwork. It is an exploration of queer culture and the algorithms philosophy and ethics of AI. ''The Zizi Show'' was exhibited as the inaugural exhibition in the digital gallery at the V&A’s Photography Center from 2023 to 2024.


''Zizi in Motion: A Deepfake Drag Utopia (Movement by Wet Mess)'' (2023)

"Zizi in Motion" is a multichannel silent video installation featuring AI-generated deepfake performances, which are dynamically re-animated through the movements of London drag artist Wet Mess. The movements of Wet Mess cause the AI-generated visuals to glitch and distort, showcasing the interaction between drag performance and artificial intelligence. The work explore the potential for queer communities to ethically and creatively reclaim and repurpose deepfake technology, using it to celebrate queer bodies and identities.


''Art in the Cage of Digital Reproduction'' (2024)

In an act of protest on 26 November 2024, Elwes facilitated indirect access to an early access token for OpenAI’s Sora text-to-video model through a Hugging Face frontend under the account "PR Puppets". The accompanying statement called to 'denormalize the exploitation of artists by major AI companies for training data, R&D, and publicity'. The incident attracted international press coverage calling into question the role of artists in shaping the future of generative AI versus merely serving as data and credibility providers for tech giants. Elwes also coordinated a collection of mini essays with responses and reflections from the signees and guest writers titled "Art in the Cage of Digital Reproduction".


''Installations exploring interpretation and feedback loops between neural networks''

Elwes has created works based on the interpretations and misinterpretations between different neural networks and training datasets including: ''A.I. Interprets A.I. Interpreting ‘Against Interpretation’ (Sontag 1966)'' from 2023, ''Closed Loop'' from 2017, and ''Auto-Encoded Buddha'' from 2016.


''A.I. Interprets A.I. Interpreting ‘Against Interpretation’ (Sontag 1966)'' (2023)

''A.I. Interprets A.I. Interpreting ‘Against Interpretation (Sontag 1966)'' is a three-channel video artwork where an AI interprets Susan Sontag’s essay into images, and then and another AI reinterprets those images back into language. The piece highlights how AI-generated art can misinterpret and introduce bias.


''Closed Loop'' (2017)

''Closed Loop'' is a two-channel video where two neural networks engage in a continuous feedback loop, one generating images based on the text output and the other creating text based on the image output. The work explores how AI models misinterpret and evolve in a surreal, self-perpetuating conversation, without human input.


''Auto-Encoded Buddha'' (2016)

''Auto-Encoded Buddha'' is a mixed-media piece where an AI attempts to generate an image of a Buddha statue, trained on 5,000 Buddha images. The AI struggles to accurately represent the Buddha, highlighting the limitations of early generative neural networks. The work is a tribute to Nam June Paik’s TV Buddha (1974).


''CUSP'' (2019)

In their video work ''CUSP'' (2019) Elwes places marsh birds generated using artificial intelligence into a tidal landscape. These digitally generated and constantly shifting birds are recorded in dialogue with native birds. The video work is also accompanied by a soundscape of artificially generated bird song.


''Latent Space'' (2017)

Latent Space is one of the earliest examples of generative AI in art. The video artwork uses a neural network trained on 14.2 million images from the ImageNet database to explore "latent space," a mathematical representation where AI maps learned image categories, such as trees or birds, into specific regions. Once trained, the AI understands all images of trees as existing in one area and all images of birds in another. By reverse-engineering the network, it becomes possible to generate synthetic images from coordinates within this space. The video illustrates the AI’s process of creating novel images by not moving directly between recognizable categories, but by navigating the transitional spaces between them. The work highlights the network’s ability to generate unique and unexpected visual forms. The project draws on research from Plug & Play Generative Networks: Conditional Iterative Generation of Images in Latent Space (2016) and the ImageNet database (2009), with special acknowledgment to Anh Nguyen and the Evolving AI Lab for their contributions.


References

{{DEFAULTSORT:Elwes, Jake 21st-century British artists Living people Alumni of the Slade School of Fine Art Alumni of Central Saint Martins Artificial intelligence art Radical Faeries members British digital artists 1993 births British LGBTQ artists British multimedia artists