was a Japanese business executive, the representative director and president of

The Sumitomo Bank was a major Japanese bank, founded 1895 in Osaka and a central component of the Sumitomo Group. For much of the 20th century it was one of the largest Japanese banks, together with Dai-Ichi Bank, Mitsubishi Bank, Mitsui Bank, and Yasuda / Fu ...

, the representative director and president of

Asahi Breweries The is a Japanese beverage holding company headquartered in Sumida, Tokyo. In 2019, the group had revenue of JPY 2.1 trillion. Asahi's business portfolio can be segmented as follows: Alcoholic drink, alcoholic beverage business (40.5%), over ...

, and the vice chairman of

Keidanren The is an economic organization founded in May 2002 by amalgamation of Keidanren (, Japan Federation of Economic Organizations, established 1946; name sometimes used alone as abbreviation for whole organization) and Nikkeiren (, Japan Federatio ...

Career

Hirotaro Higuchi was born to the family running

futon A is a traditional Japanese style of bedding. A complete futon set consists of a and a . Both elements of a futon bedding set are pliable enough to be folded and stored away in a large during the day. This allows a room to serve as a bedro ...

shop in

Kyoto Kyoto ( or ; Japanese language, Japanese: , ''Kyōto'' ), officially , is the capital city of Kyoto Prefecture in the Kansai region of Japan's largest and most populous island of Honshu. , the city had a population of 1.46 million, making it t ...

in 1926.Hirotaro Higuchi / NHK ARCHIVES
He graduated from Hikone Commercial College (now,

Shiga University or is a Japanese national university, national university in Shiga Prefecture, Japan, with campuses in the cities of Ōtsu, Shiga, Ōtsu and Hikone, Shiga, Hikone. Founded in 1874, it was chartered as a university in 1949. Faculties & Gradua ...

).Let's learn from the management of Konosuke Matsushita. The success of the successor Hirotaro Higuchi
Hirotaro Higuchi / TV RANKING
and joined

Nomura Securities is a Japanese financial services company and a wholly owned subsidiary of Nomura Holdings, Inc. (NHI), which forms part of the Nomura Group. It plays a central role in the securities business, the group's core business. Nomura is a financial ...

and got a new job in Nomura Bank (later, The Daiwa Bank, now,

Resona Bank () is the holding company of , the fifth-largest banking group in Japan as of 2012. It is headquartered in the Kiba area of Koto, Tokyo. The main operating entities of the group are Resona Bank, a nationwide corporate and retail bank headqu ...

). After leaving Nomura Bank, he entered

Kyoto University , or , is a National university, national research university in Kyoto, Japan. Founded in 1897, it is one of the former Imperial Universities and the second oldest university in Japan. The university has ten undergraduate faculties, eighteen gra ...

in 1946. In 1949, he graduated from Kyoto UniversityHirotaro Higuchi, "There are no precedents. So I do."
and joined

. He moved up through the ranks to the level of director of

in 1973, managing director thereof in 1975, representative & senior managing director thereof in 1979 and the representative director & vice president thereof in 1982. After losing in the presidential race with Ichiro Isoda, in 1986, he became the advisor of

which was then thought unrebuildable and the representative director & president thereof. He became the representative director & chairman of the board of directors thereof in 1992 and director, advisor and honorary chairman in 1999. He also served as the vice chairman of

, the president of New National Theatre Foundation, the chairman of

Osaka Securities Exchange , renamed from , is the largest derivatives exchange in Japan, in terms of amount of business handled. , the Osaka Securities Exchange had 477 listed companies with a combined market capitalization of $212 billion. The Nikkei 225 Futures, intro ...

and the special adviser to the Cabinet.Asahi's Higuchi to chair new OSE
The Japan Times, February 17, 2001

References

External links

The strongest executive novel , Hirotaro Higuchi The man who regenerated Asahi beer
{{DEFAULTSORT:Higuchi, Hirotaro 1926 births 2012 deaths People from Kyoto Prefecture Shiga University alumni Japanese chief executives