Hero (channel)
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Hero (also known as Hero TV and visually rendered in all
capital letters Letter case is the distinction between the letters that are in larger uppercase or capitals (more formally ''#Majuscule, majuscule'') and smaller lowercase (more formally ''#Minuscule, minuscule'') in the written representation of certain langua ...
) was a 24-hour
Philippine The Philippines, officially the Republic of the Philippines, is an Archipelagic state, archipelagic country in Southeast Asia. Located in the western Pacific Ocean, it consists of List of islands of the Philippines, 7,641 islands, with a tot ...
pay television Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to Subscription business model, subscription-based television services, usually provided by multichan ...
channel created by
ABS-CBN ABS-CBN is a leading Philippine media and content company. It serves as the flagship media brand of ABS-CBN Corporation, a subsidiary of Lopez Holdings Corporation. Once the country's largest free-to-air television network, ABS-CBN has since ...
's narrowcast arm Creative Programs Inc. from 2005 to 2018. The programming was composed primarily of Filipino-dubbed
Japan Japan is an island country in East Asia. Located in the Pacific Ocean off the northeast coast of the Asia, Asian mainland, it is bordered on the west by the Sea of Japan and extends from the Sea of Okhotsk in the north to the East China Sea ...
ese
anime series is a Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, , in Japan and in Ja ...
. It was dubbed as "The First and All Tagalog-dubbed Anime Channel in the Philippines." In February 2018, Hero was relaunched as a digital web portal operated by ABS-CBN Digital Media, providing news content on anime, pop culture and gaming. However, the website later became inactive.


Background

Much of the content in the channel is attributed to the fact that Creative Programs' parent company
ABS-CBN Corporation ABS-CBN Corporation is a Mass media in the Philippines, Filipino Media conglomerate, media company based in Quezon City, Metro Manila, Philippines. It is the largest entertainment television and film production, Broadcast syndication, progra ...
(through its main network) has produced numerous dubs of anime series many years before the launch of Hero, as well as maintained an
Animax , stylized as ANIMAX in all caps, is a Japanese animation satellite television network, dedicated to broadcasting anime programming. Launched on July 1, 1998, Animax is the first 24-hour network in the world dedicated to anime.The Anime Biz' - ...
airing block for quite sometime. Aside from those, the channel also airs anime that have not yet seen in any terrestrial or cable channel shown in the Philippines prior to its first showing in the channel, such as '' Mirmo de Pon!''. The channel also once featured anime series dubbed by Telesuccess, Inc., the supplier for most of the anime series aired on
GMA Network GMA Network (an acronym of its legal name, Global Media Arts and commonly known as GMA) is a Television in the Philippines, Philippine commercial broadcast network, serving as the flagship property of publicly traded GMA Network (company), ...
, before transferring them all to TeleAsia. Some of these are '' Love Hina'', '' Rune Soldier'', and ''
Shaman King is a Japanese manga series written and illustrated by Hiroyuki Takei. It follows the adventures of Yoh Asakura as he attempts to hone his shaman skills to become the Shaman King by winning the Shaman Fight. Takei chose shamanism as the m ...
''. Others seen in the channel were previously shown in English on
Cartoon Network Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
's Philippine feed (i.e. '' Crush Gear Turbo'') or, in the case of ''
Zettai Muteki Raijin-Oh is a 51 episode Japanese anime television series, and the first generation Eldran franchise funded by Tomy and produced by Sunrise. It aired in Japan from April 3, 1991 to March 25, 1992 and later be succeeded by the second generation of the ...
'', on government-controlled RPN. Furthermore, Hero TV featured re-dubs (i.e. producing its own dubbed version of a previous anime series which was already dubbed in Tagalog). Examples of these are '' Mon Colle Knights'', '' Metal Fighter Miku'', '' Zenki'', '' The Slayers'', and '' Voltes V''. In 2011, undubbed anime was introduced to the channel with accompanying Filipino-language subtitles, in the form of '' Yu-Gi-Oh! The Movie: Pyramid of Light'' and the ''Initial D Extra Stage'' OVA. The reason for airing these two anime features in their original Japanese audio is unknown. Ever since its launch in 2005, Hero TV operated on a daily 18-hour-a-day schedule from 6 AM to 12 midnight during the first months of their operation. In April 2006, the channel expanded its operating hours to 20 hours, thus signing off at 2 AM of the following day. On January 3, 2011, Hero TV finally transitioned into a full 24-hour cable TV service. In the summer season of 2012, Hero TV starts to greatly increase its lineup of new anime titles beginning with '' Yu-Gi-Oh! 5Ds'', '' Toaru Kagaku no Railgun'', '' Naruto Shippūden'', ''
Hanasaku Iroha , or ''Hanairo'' for short, is a Japanese 26-episode anime television series produced by P.A. Works and directed by Masahiro Andō. The screenplay was written by Mari Okada, with original character design by Mel Kishida. P.A. Works produced ...
'', and '' Shiki''; as well as airing the first two series of the ''
Sailor Moon is a Japanese manga series written and illustrated by Naoko Takeuchi. It was originally serialized in Kodansha's Shōjo manga, ''shōjo'' manga magazine ''Nakayoshi'' from 1991 to 1997; the 60 individual chapters (later reorganized into ...
'' franchise, and a more complete version of the
Aniplex Aniplex, Inc. (株式会社アニプレックス, ''Kabushiki-gaisha Anipurekkusu'') is a Japanese entertainment company and a subsidiary of Sony, Sony Group Corporation, founded in September 1995 by Sony Music Entertainment Japan. The company fo ...
-produced '' Jigoku Shoujo''. Except for ''Sailor Moon'', ''Jigoku Shoujo'' and ''Toaru Kagaku no Railgun'', all of these titles have never been aired on Animax before (Animax airs ''Railgun'' and ''Sailor Moon'' in other countries).


Closure and migration to digital media

On December 23, 2017, an Anime Pilipinas article stated that Hero TV will end its broadcast operations on January 31, 2018, due to lack of advertising support and change in business direction which was later announced on January 1. This was further confirmed through a commercial that aired on the channel on January 16, 2018. During the final day of broadcast on January 31, 2018, Hero TV aired a Facebook live broadcast where its hosts and staffs shared great memories and thanked supporters. After airing a tribute video showing the past anime titles, local programs and events produced or sponsored by the channel, Hero TV signed off for the last time on February 1, 2018, at 12:04 AM, ending with a farewell message and the words "Hero Now Signing Off." Few seconds later, cable providers still receiving Hero TV would see the modified EBU test card reading "ABS-CBN TOC SD" before shutdown until the provider can replace it or automatically scan with another channel, while Sky Cable have replaced Hero TV with
Liga Liga (Spanish and Portuguese: ''League'') or LIGA may refer to: Sports Basketball * Liga ACB, men's professional basketball league in Spain * Liga Femenina de Baloncesto, women's professional basketball league in Spain Football Latin Ame ...
, a sports channel that complements the programming of S+A with international and local sports events. On February 7, 2018, Hero relaunches, and demoted into a digital web portal handled by the Lifestyle team from ABS-CBN Digital Media, but will not carry anime titles nor establish an anime video-on-demand service. It will provide limited news content on anime, pop culture and gaming. In March 2018, Jeepney TV featured the ''Hero Zone'' (a former anime block of
ABS-CBN ABS-CBN is a leading Philippine media and content company. It serves as the flagship media brand of ABS-CBN Corporation, a subsidiary of Lopez Holdings Corporation. Once the country's largest free-to-air television network, ABS-CBN has since ...
's main channel in 2006) as a two-hour weekend morning anime block, beginning with '' Yu-Gi-Oh! Arc-V'' and '' KonoSuba''. The block was later discontinued in July 2018 to focus on local programming.


Yey! channel's ''All YeY! Anime'' programming block

Yey!, a
digital television Digital television (DTV) is the transmission of television signals using Digital signal, digital encoding, in contrast to the earlier analog television technology which used analog signals. At the time of its development it was considered an ...
channel of
ABS-CBN TV Plus ABS-CBN TV Plus (formerly Sky TV+ and stylized as ABS-CBN TVplus, repackaged in 2021 as ABS-CBN TVplus Digital TV Receiver) is a Philippine ISDB, ISDB-T encrypted digital terrestrial television provider owned and operated by ABS-CBN Convergence ...
, aired some of the newest anime series that debuted on the channel, including '' Ace of Diamond'' (season 1), ''
My Hero Academia is a Japanese manga series written and illustrated by Kōhei Horikoshi. It was serialized in Shueisha's manga magazine ''Weekly Shōnen Jump'' from July 2014 to August 2024, with its chapters collected in 42 volumes. Set in a wor ...
'' (seasons 1 and 2), ''
One-Punch Man is a Japanese superhero manga series created by One. It tells the story of Saitama, an independent superhero who, having trained to the point that he can defeat any opponent with a single punch, grows bored from a lack of challenge. He ...
'' (season 1), '' Doraemon (2005 version)'', the final two seasons of '' Naruto Shippūden'' (seasons 9 and 10), and the first 51 episodes of '' Boruto: Naruto Next Generations'' (season 1). Yey! ceased broadcasting in mid-2020, with '' Cardcaptor Sakura: Clear Card'' served as the last anime series broadcast on the channel; ''Clear Card'' would later resume airing on A2Z in 2021, completing all the episodes.


Previous programming


References


External links

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Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...

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YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
{{Television in the Philippines 2005 establishments in the Philippines 2018 disestablishments in the Philippines ABS-CBN Corporation channels ABS-CBN Digital Media Anime television Assets owned by ABS-CBN Corporation Creative Programs Defunct television networks in the Philippines Filipino-language television stations Television channels and stations established in 2005 Television channels and stations disestablished in 2018