Heads Up (Warpaint Album)
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''Heads Up'' is the third
studio album An album is a collection of audio recordings (e.g., music) issued on a medium such as compact disc (CD), Phonograph record, vinyl (record), audio tape (like 8-track cartridge, 8-track or Cassette tape, cassette), or digital distribution, dig ...
by the American
indie rock Indie rock is a Music subgenre, subgenre of rock music that originated in the United Kingdom, United States and New Zealand in the early to mid-1980s. Although the term was originally used to describe rock music released through independent reco ...
band Warpaint. It was released on September 23, 2016 on
Rough Trade Records Rough Trade Records is an independent record label based in London, England. It was formed in 1976 by Geoff Travis, who had opened a record store off Ladbroke Grove. It is currently run by co-managing directors Travis and Jeannette Lee and ...
. ''Heads Up'' was produced by Warpaint and Jake Bercovici, who had previously worked with the band on their debut
extended play An extended play (EP) is a Sound recording and reproduction, musical recording that contains more tracks than a Single (music), single but fewer than an album. Contemporary EPs generally contain up to eight tracks and have a playing time of 1 ...
, '' Exquisite Corpse'' (2008). The album was preceded by the single " New Song".


Background

Warpaint released its
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second
studio album An album is a collection of audio recordings (e.g., music) issued on a medium such as compact disc (CD), Phonograph record, vinyl (record), audio tape (like 8-track cartridge, 8-track or Cassette tape, cassette), or digital distribution, dig ...
in January 2014 to generally favorable reviews. The band toured in promotion of the album until summer 2015, after which its members began separate projects. Vocalist and guitarist Emily Kokal collaborated with folk musician Paul Bergmann, contributing vocals to Bergmann's
extended play An extended play (EP) is a Sound recording and reproduction, musical recording that contains more tracks than a Single (music), single but fewer than an album. Contemporary EPs generally contain up to eight tracks and have a playing time of 1 ...
''Romantic Thoughts'' (2015); vocalist and guitarist
Theresa Wayman Theresa Becker Wayman (born June 23, 1980), known professionally as TT, is an American musician, singer-songwriter, and occasional actress, best known as guitarist and vocalist of the indie rock band Warpaint (band), Warpaint. Early life Waym ...
formed a supergroup, BOSS, with Sarah Jones of Hot Chip and Guro Gikling of All We Are, and recorded material for a solo album; drummer Stella Mozgawa recorded with Kurt Vile, Cate Le Bon and
Kim Gordon Kim Althea Gordon (born April 28, 1953) is an American musician, singer and songwriter best known as the bassist, guitarist, and vocalist of alternative rock band Sonic Youth. Born in Rochester, New York, she was raised in Los Angeles, Califor ...
; and bassist Jenny Lee Lindberg released her debut solo album, '' Right On!'' (2015), on which Mozgawa also performed drums. According to Lindberg, each member's projects gave the band a "fresh perspective" when writing material for ''Heads Up''. In an interview with ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
'' in early 2015, Warpaint declared its original intention to release single songs over a period of time in lieu of a third studio album. Wayman explained that the process of "writing, recording, mixing, mastering, releasing, touring … it's two years dedicated to one thing. We want to do bits here and there, like back in the day when they used to make single ." Kokal added that the band's writing process had become more simplified and that when the band "agree that we're stoked about new song we're done. That's a lesson we've learned—not to overanalyse". "No Way Out", a song originally intended for ''Warpaint'', was released in February 2015 and "I'll Start Believing" was released in March; both songs, and a "redux" version of "No Way Out", were released together as a
double A-side The A-side and B-side are the two sides of vinyl records and cassettes, and the terms have often been printed on the labels of two-sided music recordings. The A-side of a single usually features a recording that its artist, producer, or ...
single the same month.


Recording

Warpaint began recording sessions for ''Heads Up'' on January 12, 2016 with producer Jake Bercovici, who had produced the band's debut EP, '' Exquisite Corpse'' (2008), and the 2015 single "No Way Out"/"I'll Start Believing". The album was recorded at House on the Hill—a studio in downtown
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,
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—and Papap's Palace, with additional recording taking place at each band member's home studios. Describing the process of recording individually, Mozgawa said: "The doors were a little more open in terms of what was accepted and what wasn't, because we were sharing ideas so rapidly between us"; Lindberg said that each member "was allowed to have their space, time and creative freedom with songs". The band regularly updated its
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account with images and video from the sessions. According to one post, the band finished mixing ''Heads Up'' on May 9.


Composition

''
Consequence of Sound ''Consequence'' (previously ''Consequence of Sound'') is an independently owned New York-based online magazine featuring news, editorials, and reviews of music, movies, and television. History ''Consequence of Sound'' was founded in Septem ...
'' referred to ''Heads Up'' as "an eclectic collection" influenced stylistically by
Björk Björk Guðmundsdóttir ( , ; born 21 November 1965), known mononymously as Björk, is an Icelandic singer, songwriter, composer, record producer, and actress. Noted for her distinct voice, three-octave vocal range, and eccentric public per ...
,
Janet Jackson Janet Damita Jo Jackson (born May 16, 1966) is an American singer, songwriter, actress and dancer. She is noted for her innovative, socially conscious and sexually provocative records, as well as elaborate stage shows. Her sound and choreogr ...
,
Kendrick Lamar Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper, singer, songwriter and record producer. Regarded as one of the greatest rappers of all time, he was awarded the 2018 Pulitzer Prize for Music, becoming the first music ...
and
Outkast Outkast (sometimes written as OutKast) was an American hip-hop duo formed in Atlanta, Georgia, in 1992, consisting of Big Boi (Antwan Patton) and André 3000 (André Benjamin, formerly known as Dré). Widely regarded as one of the greatest an ...
, and ''Crack'' magazine described it as an " au courant post-genre exploration of the sounds he band membersgrew up hearing", noting that the album includes a track titled "Dre", a reference to the rapper and
hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...
producer Dr. Dre; ''Warpaint'' included a track titled "Biggy", a reference to the Notorious B.I.G. According to Lindberg, ''Heads Up'' is less guitar-oriented than the band's back catalogue and "half of the album has more emphasis on guitar and the other has less"; Lindberg considers ''Heads Up'' as " oundinglike a mature version of Warpaint". ''Crack'' considered three of the album's tracks ("New Song", "So Good" and "Dre") as
alternative pop Alternative rock (also known as alternative music, alt-rock or simply alternative) is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s w ...
"
potential Potential generally refers to a currently unrealized ability. The term is used in a wide variety of fields, from physics to the social sciences to indicate things that are in a state where they are able to change in ways ranging from the simple r ...
s", which are "a reflection of the times … dealing in moody atmospherics and left-of-center reworkings of mainstream trends". Describing ''Heads Up'' just prior to the album's recording sessions, Mozgawa said her rhythms were "a little more dancey" and "a little higher on the BPM scale" in comparison to Warpaint's earlier material. Kokal further described the album's rhythms as "dancier, faster and fun", noting that ''Heads Up'' best captured the "spirit" of the band's live performances. Mozgawa used computer-based drum machines to compose several of the songs' drum patterns in early 2015, after she sustained a foot injury which left her unable to physically perform.


Release

''Heads Up'' was released worldwide on September 23, 2016 on
Rough Trade Records Rough Trade Records is an independent record label based in London, England. It was formed in 1976 by Geoff Travis, who had opened a record store off Ladbroke Grove. It is currently run by co-managing directors Travis and Jeannette Lee and ...
. It was released on CD, standard and deluxe-edition LP and as a digital download. The deluxe-edition double LP was printed on pink and black vinyl and includes an exclusive 7-inch of the double A-side single "No Way Out"/"I'll Start Believing". The album was announced in an official press release on August 1, 2016, however, several Japanese online retailers—including
Amazon Amazon most often refers to: * Amazon River, in South America * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon (company), an American multinational technology company * Amazons, a tribe of female warriors in Greek myth ...
Japan and Tower Records Japan—listed it for pre-order three weeks prior. A 30-second teaser video, featuring the band members on a rooftop and a clip of "New Song", was uploaded to
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
by Rough Trade on July 28, and "New Song" was released as the album's lead single on August 1 as a digital download, online stream and single-sided 7-inch. Warpaint toured ''Heads Up'' from August to November 2016. The band announced several international dates in Europe and North America, beginning on August 18 at Pukkelpop in
Hasselt Hasselt (, , ) is the capital and largest City status in Belgium, city of the Provinces of Belgium, province of Limburg (Belgium), Limburg in the Flemish Region of Belgium. As of 1 August 2023, Hasselt had a total population of 80,846. The old ...
, Belgium and concluding on November 4 at Iceland Airwaves in
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, Iceland. During a short two-date tour of the United Kingdom in July prior to the album's announcement, the band debuted "New Song", and debuted "White Out" at a one-off show as part of the School Night series at Baby's All Right in
Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...
, New York later the same month. Since then "The Stall", "So Good", "Heads Up" and "Today Dear" have also been performed live.


Critical reception

Upon its release ''Heads Up'' was well received by music critics. At
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album reviewed an average score of 74, based on 24 reviews, indicating "generally favorable reviews". The album has been characterized as
art rock Art rock is a subgenre of rock music that generally reflects a challenging or avant-garde approach to rock, or which makes use of modernist, experimental, or unconventional elements. Art rock aspires to elevate rock from entertainment to an ar ...
and indietronica.


Track listing


Personnel

All personnel credits adapted from ''Heads Up''s album notes. Warpaint * Emily Kokal * Jenny Lee Lindberg * Stella Mozgawa *
Theresa Wayman Theresa Becker Wayman (born June 23, 1980), known professionally as TT, is an American musician, singer-songwriter, and occasional actress, best known as guitarist and vocalist of the indie rock band Warpaint (band), Warpaint. Early life Waym ...
Additional musicians *Jake Bercovici – synthesizer, programming Technical *Jake Bercovici – production,
engineer Engineers, as practitioners of engineering, are professionals who Invention, invent, design, build, maintain and test machines, complex systems, structures, gadgets and materials. They aim to fulfill functional objectives and requirements while ...
ing, mixing *Warpaint – production *Ivan Wayman – engineering * Shawn Everett – mixing * Stephen Marcussen – mastering Design * H. Hawkline – design, cover art *Ken Life – design, cover art *Mia Kirby – photography


Charts


Release history


References


External links

* * {{Authority control 2016 albums Rough Trade Records albums Warpaint (band) albums Indietronica albums by American artists