George Barrie (9 February 1912 – 16 November 2002) was the owner and

CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...

of Fabergé Inc. from 1964 to 1984.George Barrie, 90, Songwriter, Producer and Fabergé Executive
/ref> He was nominated for two Oscars for Best Original Song and created the cologne Brut. Though not one of the first to use celebrities to advertise, he was one of those that made it commonplace.

Biography

Born to a

Jewish Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...

family in

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and raised in

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, he trained to be a musician. But in need of steady work, Barrie took a salesman job with the hair products company Rayette during the 1930s. Rayette and Barrie purchased the perfume and hair-care company Fabergé Inc. for $26 million in 1964, and the Brut line began achieving international success soon after. Barrie was considered to be a pioneer in the area of celebrity endorsements, as he wooed stars such as

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and

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to pitch company products. Barrie and his

Brut Productions Brut Productions was a film production company that was an offshoot of Fabergé cosmetics under George Barrie. History Barrie began considering becoming involved in film production when producer Mike Frankovich asked Fabergé to create a mock ad ...

produced the very successful film '' A Touch of Class'' (1973), which starred

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and

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, as well as ''

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'', ''

Whiffs ''Whiffs'' is a 1975 comedy film directed by Ted Post and starring Elliott Gould, Eddie Albert, Harry Guardino, Godfrey Cambridge, and Jennifer O'Neill. It was produced by Brut Productions and released theatrically in the U.S. by 20th Century Fox. ...

'' (1975), ''

Sweet Hostage ''Sweet Hostage'' is a 1975 American made-for-television drama film based on the novel ''Welcome to Xanadu'' by Nathaniel Benchley. The film stars Linda Blair and Martin Sheen. It was filmed in Taos County, New Mexico. It was featured in ABC's ...

'' (1975), ''

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'' (1977), '' Nasty Habits'' (1977), and ''

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'' (1978). Barrie and

Sammy Cahn Samuel Cohen (June 18, 1913 – January 15, 1993), known professionally as Sammy Cahn, was an American lyricist, songwriter, and musician. He is best known for his romantic lyrics to films and Broadway songs, as well as stand-alone songs premie ...

were nominated for the 1975

Academy Award for Best Original Song The Academy Award for Best Original Song is one of the awards given annually to people working in the Film industry, motion picture industry by the Academy of Motion Picture Arts and Sciences (AMPAS). It is presented to the ''songwriters'' who h ...

, after writing "Now That We're In Love." Barrie and Cahn had been nominated in the same category in 1973, for "All That Love Went To Waste."

Personal life

He was married to Dorothy Barrie; and had three children: Caryl Barrie Kaplan, Richard Barrie, and Craig Barrie.

References

External links

Biography
at slick.org * {{DEFAULTSORT:Barrie, George Film producers from New York (state) American retail chief executives 1912 births 2002 deaths 20th-century American Jews Jewish American film people