Georg Zacharias Platner (27 July 1781 - 8 July 1862) was a German manufacturer-entrepreneur and an astute businessman who later also became a politician.
His principal claim to fame arises on account of his role as instigator and founder of the
Bavarian Ludwig Railway (''"Bayerische Ludwigseisenbahn"'') which opened at the end of 1835. It connected
Fürth
Fürth (; East Franconian German, East Franconian: ; ) is a List of cities and towns in Germany, city in northern Bavaria, Germany, in the administrative division (''Regierungsbezirk'') of Middle Franconia.
It is the Franconia#Towns and cities, s ...
with
Nuremberg
Nuremberg (, ; ; in the local East Franconian dialect: ''Nämberch'' ) is the Franconia#Towns and cities, largest city in Franconia, the List of cities in Bavaria by population, second-largest city in the States of Germany, German state of Bav ...
, a distance of 6 kilometers, by means of the
first regular steam-hauled railway service in
Germany
Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
.
Life
Provenance and early years
Georg Zacharias Platner was born in
Nuremberg
Nuremberg (, ; ; in the local East Franconian dialect: ''Nämberch'' ) is the Franconia#Towns and cities, largest city in Franconia, the List of cities in Bavaria by population, second-largest city in the States of Germany, German state of Bav ...
. Despite being in
Bavaria
Bavaria, officially the Free State of Bavaria, is a States of Germany, state in the southeast of Germany. With an area of , it is the list of German states by area, largest German state by land area, comprising approximately 1/5 of the total l ...
, Nuremberg was for historical reasons a predominantly Protestant city and the Platners were a Protestant family,
[ originally from ]Chemnitz
Chemnitz (; from 1953 to 1990: Karl-Marx-Stadt (); ; ) is the third-largest city in the Germany, German States of Germany, state of Saxony after Leipzig and Dresden, and the fourth-largest city in the area of former East Germany after (East Be ...
.[ Anton Lorenz Platner, his father, was a successful wholesaler-merchant.][
]
Business career
After receiving basic schooling he joined his father's colonial goods
In economics, colonial goods are goods imported from European colonies, in particular coffee, tea, spices, rice, sugar, cocoa and chocolate, and tobacco.
At a time when food and agriculture represented a relatively large proportion of overall ec ...
merchandising business as an apprentice. When he was 16 he was sent to work with "Rochet und Ryhiner", a trading business in Basel
Basel ( ; ), also known as Basle ( ), ; ; ; . is a city in northwestern Switzerland on the river Rhine (at the transition from the High Rhine, High to the Upper Rhine). Basel is Switzerland's List of cities in Switzerland, third-most-populo ...
, between 1797 and 1799, and then between 1799 and 1801 he worked "Taner et Cie.", a French trading house operating out of Hamburg
Hamburg (, ; ), officially the Free and Hanseatic City of Hamburg,. is the List of cities in Germany by population, second-largest city in Germany after Berlin and List of cities in the European Union by population within city limits, 7th-lar ...
.[ By 1801 he was well travelled and, through his experience, qualified to join the ]family business
A family business is a commercial organization in which decision-making is influenced by multiple generations of a family, related by Consanguinity , blood, marriage or adoption, who has both the ability to influence the vision of the business a ...
. When his father died in 1811, Georg Zacharias took control, in 1815 opening subsidiary businesses in Rotterdam
Rotterdam ( , ; ; ) is the second-largest List of cities in the Netherlands by province, city in the Netherlands after the national capital of Amsterdam. It is in the Provinces of the Netherlands, province of South Holland, part of the North S ...
and Hamburg
Hamburg (, ; ), officially the Free and Hanseatic City of Hamburg,. is the List of cities in Germany by population, second-largest city in Germany after Berlin and List of cities in the European Union by population within city limits, 7th-lar ...
.[ During the first part of the century the economy had been adversely impacted by the so-called ]Continental System
The Continental System or Continental Blockade () was a large-scale embargo by French emperor Napoleon I against the British Empire from 21 November 1806 until 11 April 1814, during the Napoleonic Wars. Napoleon issued the Berlin Decree on 21 No ...
, part of a long-running trade war and leading to a mutual economic blockade between Britain and the European continent, and the Platner business which had hitherto conducted a highly profitable trade in indigo
InterGlobe Aviation Limited (d/b/a IndiGo), is an India, Indian airline headquartered in Gurgaon, Haryana, India. It is the largest List of airlines of India, airline in India by passengers carried and fleet size, with a 64.1% domestic market ...
,[ was obliged to diversify, with the focus switching to ]tobacco
Tobacco is the common name of several plants in the genus '' Nicotiana'' of the family Solanaceae, and the general term for any product prepared from the cured leaves of these plants. More than 70 species of tobacco are known, but the ...
trading. His aunt's husband, Georg Zacharias Lotzbeck, died in 1829 and Platner incorporated his late uncle's tobacco processing factory into his business conglomerate, though he later transferred this asset to his sons-in-law.[
In 1846 he handed over his other business interests to his sons, Georg and Albert.][
]
Public career
As early as 1810 Georg Zacharias Platner played his part in public service. He represented the Nuremberg "Kaufmannschaft" (''loosely: "chamber of commerce"'') to the king in Munich
Munich is the capital and most populous city of Bavaria, Germany. As of 30 November 2024, its population was 1,604,384, making it the third-largest city in Germany after Berlin and Hamburg. Munich is the largest city in Germany that is no ...
where, after Ludwig I
Ludwig I or Louis I (; 25 August 1786 – 29 February 1868) was King of Bavaria from 1825 until the 1848 revolutions in the German states. When he was crown prince, he was involved in the Napoleonic Wars. As king, he encouraged Bavaria's ind ...
came to the throne in 1825, Platner was valued as an advisor on trade and tariff policies. He served as a deputy in the second chamber
Bicameralism is a type of legislature that is divided into two separate assemblies, chambers, or houses, known as a bicameral legislature. Bicameralism is distinguished from unicameralism, in which all members deliberate and vote as a single ...
of the Bavarian parliament between 1831 and 1834.[ In the parliament he was noted as a passionate backer of free trade.][ He held various local government positions in Nuremberg, and during the middle 1820s, together with Johannes Scharrer, represented his city as a negotiator in the talks when led to the creation in 1828 of the ]South German Customs Union
The South German Customs Union () was an attempt by various states in the German Confederation to create a unified customs area, in the early stages of German unification. After several failed attempts to bring in other states, a customs treaty was ...
.[
]
Bavarian Ludwig Railway
Through his involvement in indigo
InterGlobe Aviation Limited (d/b/a IndiGo), is an India, Indian airline headquartered in Gurgaon, Haryana, India. It is the largest List of airlines of India, airline in India by passengers carried and fleet size, with a 64.1% domestic market ...
and tobacco
Tobacco is the common name of several plants in the genus '' Nicotiana'' of the family Solanaceae, and the general term for any product prepared from the cured leaves of these plants. More than 70 species of tobacco are known, but the ...
trading, Platner had close business links to England
England is a Countries of the United Kingdom, country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and List of islands of England, more than 100 smaller adjacent islands. It ...
. He followed the developments of railways there with particular interest. He knew all about the success of the Liverpool and Manchester Railway
The Liverpool and Manchester Railway (L&MR) was the first inter-city railway in the world. It Opening of the Liverpool and Manchester Railway, opened on 15 September 1830 between the Lancashire towns of Liverpool and Manchester in England. It ...
which had opened in 1830, and kept himself briefed on the accompanying technical developments. Bavarian Parliament had identified the route from Fürth
Fürth (; East Franconian German, East Franconian: ; ) is a List of cities and towns in Germany, city in northern Bavaria, Germany, in the administrative division (''Regierungsbezirk'') of Middle Franconia.
It is the Franconia#Towns and cities, s ...
to Nuremberg
Nuremberg (, ; ; in the local East Franconian dialect: ''Nämberch'' ) is the Franconia#Towns and cities, largest city in Franconia, the List of cities in Bavaria by population, second-largest city in the States of Germany, German state of Bav ...
as suitable for an equivalent Bavarian project, but there was an overwhelming determination that government money should not be provided for the investment. Platner, who was wealthy and had an extensive network of contacts in the business community, now took the initiative, on 14 May 1833 launching an invitation to investors to participate in the establishment of a company to build and operate the "Eagle Line" (''"Adlerstrecke"'').[ Investor reaction was positive and the "Ludwigs-Eisenbahn-Gesellschaft-Nürnberg" (]railway company
A rail transport company is a company active within the rail industry. It can be:
* a manufacturing company,
* a rail transport operations, railway undertaking providing services through operating rolling stock,
* a railway infrastructure manager ...
) was launched on 21 November 1833.[ The largest shareholder, with a holding of 21,000 ]guilders
Guilder is the English translation of the Dutch and German ''gulden'', originally shortened from Middle High German ''guldin pfenninc'' (" gold penny"). This was the term that became current in the southern and western parts of the Holy Rom ...
(nominal "par" value), was Platner, who was elected as the company's treasurer and director in chief at the November inaugural meeting, with Johannes Scharrer, the son of a small-scale artisan-brewer and a highly successful "self-made businessman", as his deputy.[
Platner prepared to attract his railway investors with a strategic approach which could be considered modern. ]Market research
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining com ...
was undertaken whereby a local wood-worker was tasked with counting how many people and how much merchandise traveled between the end points of the proposed railway line. He then used the resulting data to prepare cash forecasts from which he could provide projected profitability figures.
Although his first achievement involved securing the necessary finance, Platner also played a key role in the construction of the company's major assets. He personally ordered the rails from the Remy Brothers' Iron works An ironworks or iron works is a building or site where iron is smelted and where heavy iron and steel products are made.
Iron Works may also refer to:
* Iron Works, a neighborhood in Brookfield, Connecticut
* Clay City, Kentucky, known as Iron ...
in Neuwied
Neuwied (, ) is a town in the north of the German state of Rhineland-Palatinate, capital of the Neuwied (district), District of Neuwied. Neuwied lies on the east bank of the Rhine, 12 km northwest of Koblenz, on the railway from Frankfurt ...
, where the steel masters had prudently obtained technical information on rail manufacturing from England several years earlier. A steam locomotive was also needed. Various German and Belgian manufacturers were approached, but it became apparent that their offers were costly and in some cases based on untried technology, and in the end the company's first locomotive was purchased from George Stephenson
George Stephenson (9 June 1781 – 12 August 1848) was an English civil engineer and Mechanical engineering, mechanical engineer during the Industrial Revolution. Renowned as the "Father of Railways", Stephenson was considered by the Victoria ...
in Newcastle, England.[ The locomotive was shipped from Newcastle to Rotterdam and then by barge upriver as far as ]Cologne
Cologne ( ; ; ) is the largest city of the States of Germany, German state of North Rhine-Westphalia and the List of cities in Germany by population, fourth-most populous city of Germany with nearly 1.1 million inhabitants in the city pr ...
, after which a recent drop in water levels meant that plans for onward shipment to Offenbach am Main
Offenbach am Main () is a List of cities and towns in Germany, city in Hesse, Germany, on the left bank of the river Main (river), Main. It borders Frankfurt and is part of the Frankfurt urban area and the larger Frankfurt Rhein-Main Regional Aut ...
were aborted and the heavy locomotive had to be transported overland for final assembly onsite. By the time it was received in Nuremberg towards the end of October 1835, the price of the Stephenson locomotive had increased, but the directors had been able to use their contacts in Munich to negotiate an exemption from import tax on it.[Wolfgang Mück: Deutschlands erste Eisenbahn mit Dampfkraft. Die kgl. priv. Ludwigseisenbahn zwischen Nürnberg und Fürth. Fürth 1985, p. 115–126] Stephenson had resolutely refused to deviate from his preferred track gauge with the result that one side of the railway line, which had already been laid down, had to be relayed slightly more than half an inch further from the other rail than previously, in order to provide for compatibility with the "Adler" (locomotive).
On 13 July 1835 King Ludwig agreed to the company using the name "Ludwigseisenbahn" (''Ludwig Railway''). The line from Nürnberg to Fürth was opened on 7 December 1835.
As part of the deal with George Stephenson
George Stephenson (9 June 1781 – 12 August 1848) was an English civil engineer and Mechanical engineering, mechanical engineer during the Industrial Revolution. Renowned as the "Father of Railways", Stephenson was considered by the Victoria ...
, the steam locomotive that the company purchased arrived accompanied by William Wilson who was an experienced locomotive driver-engineer. Wilson was able to observe the final assembly of the locomotive after the cart loads of sub assemblies and components had been delivered overland from the docks at Cologne
Cologne ( ; ; ) is the largest city of the States of Germany, German state of North Rhine-Westphalia and the List of cities in Germany by population, fourth-most populous city of Germany with nearly 1.1 million inhabitants in the city pr ...
; he then drove the train on its inaugural run. The original plan seems to have been for Wilson to return to England after a year or so, but became something of a local celebrity, and despite attempts by other companies to lure him away he renewed his contract several times and stayed with the company. He caught a bad chill in 1842 from which he never fully recovered, but nevertheless continued to work as a locomotive driver until forced to retire in 1859 by a further deterioration in his health. He lived in Nuremberg until he died there in 1862. Several sources note that in 1836, while Georg Zacharias Platner was serving as the company's principal director, the train driver William Wilson was earning an annual salary of 1,500 guilders
Guilder is the English translation of the Dutch and German ''gulden'', originally shortened from Middle High German ''guldin pfenninc'' (" gold penny"). This was the term that became current in the southern and western parts of the Holy Rom ...
while Platner earned only 1,200 guilders. Wilson's contract, dated 5 August 1836 also provided that his monthly salary of 125 guilders
Guilder is the English translation of the Dutch and German ''gulden'', originally shortened from Middle High German ''guldin pfenninc'' (" gold penny"). This was the term that became current in the southern and western parts of the Holy Rom ...
would be supplemented by a further payment of 240 guilders every time he successfully completed the training of an apprentice driver to the required standard. Wilson's salary was reduced to 1,200 guilders in 1850, but the differential with the salary of the best paid director remained, the director earning 900 guilders, reflecting the general economic downturn that followed 1848
1848 is historically famous for the wave of revolutions, a series of widespread struggles for more liberal governments, which broke out from Brazil to Hungary; although most failed in their immediate aims, they significantly altered the polit ...
.
City parks
Georg Zacharias Platner became known for his contribution to the greening of Nuremberg. Between 1818 and 1921 he laid out what is today the "Bucher Straße" (''literally "Books Street"'') in connection with improvement of his own private garden which was adjacent to it. He was also the owner of the land known as "Platnersanlage" (''"Platner's Park"''), landscaped as a garden accessible for the public. What is today known as "Colleggarten" (''"College Garden"'') can be traced back to Platner's proviate garden, along with the green spaces of the Friedrich Ebert Platz. Platner also paid for the transformation of the "Judenbühl" into a fashionable "English-style" landscaped park-garden, which for many years, known as the Maxfeld, was used for exhibitions and celebrations, and which formed the basis for today's Stadtpark (''"City Park"''). Platner was also involved in the beautification of the "Dutzendteich-Park" (''"Park of the twelve ponds"'').
References
{{DEFAULTSORT:Platner, Georg Zacharias
Businesspeople from Nuremberg
19th-century German businesspeople
German railway pioneers
Members of the Bavarian Chamber of Deputies
1781 births
1862 deaths
18th-century German businesspeople