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Fangchengbao (), also spelled Fang Cheng Bao is a Chinese
luxury Luxury may refer to: *Luxury goods, an economic good or service for which demand increases more than proportionally as income rises *Luxury tax, a tax on products not considered essential, such as speedboats or diamonds. **Luxury tax (sports), a ...
electric car An electric car or electric vehicle (EV) is a passenger car, passenger automobile that is propelled by an electric motor, electric traction motor, using electrical energy as the primary source of propulsion. The term normally refers to a p ...
brand owned by
BYD Auto BYD Auto Co., Ltd. ( zh, s=比亚迪汽车, p=Bǐyàdí Qìchē) is the Automotive industry, automotive subsidiary of BYD Company, a publicly listed Chinese multinational manufacturing company. It manufactures passenger battery electric vehicle ...
and marketed by Shenzhen Fangchengbao Auto Sales Co., Ltd. BYD also owns trademarks for an English-language variant, Formula Bao. The brand was introduced in June 2023, and mainly produces performance-oriented
SUV A sport utility vehicle (SUV) is a car classification that combines elements of road-going passenger cars with features from off-road vehicles, such as raised ground clearance and four-wheel drive. There is no commonly agreed-upon definition ...
s aimed at the
off-road Off-roading is the act of driving or riding in a vehicle on unpaved surfaces such as sand, dirt, gravel, riverbeds, mud, snow, rocks, or other natural terrain. Off-roading ranges from casual drives with regular vehicles to competitive events w ...
and track-focused segments. Fangchengbao vehicles will be exported outside China under the
Denza Shenzhen Denza New Energy Co., Ltd., trading as Denza (), is an automobile manufacturing company and luxury plug-in electric vehicle brand owned by BYD Auto. Two other BYD subsidiary brands, Yangwang and Fangchengbao, are also rebadged and sol ...
brand.


History

In 2023, BYD Auto launched two new brands: Yangwang, a line of advanced vehicles introduced in January, while Fangchengbao was announced on June 9, 2023. "Fangchengbao" translates to "leopard equation," and the logo reflects this mathematical concept. On August 16, 2023, Fangchengbao released its first model, the Bao 5. It debuted at the Chengdu Auto Show and based on an Fangchengbao-specific
body-on-frame Body-on-frame is a traditional motor vehicle construction method whereby a separate coachwork, body or coach is mounted on a strong and relatively rigid vehicle frame or chassis that carries the powertrain (the engine and drivetrain) and to wh ...
platform called DMO (Dual Mode Off-road). The brand also revealed a prototype of its upcoming flagship, the Super 8 SUV, which is set for release in 2024 as the Bao 8. Production of the Bao 5 began in September, with the official market debut in China following in November. Within three days of the launch, the company reported 10,000 orders for the model. At the
Beijing Auto Show Beijing International Automotive Exhibition (), Beijing Motor Show () or Auto China is an auto show held biennially in Beijing, China since 1990. 2024 The 2024 Auto China show dates are scheduled for 25 April - 4 May 2024 at the New China Interna ...
in April 2024, Fangchengbao revealed its expansion plans by announcing the flagship Bao 8 model, the compact Super 3 (previewing the upcoming Ti3), and the Super 9
sports car A sports car is a type of automobile that is designed with an emphasis on dynamic performance, such as Automobile handling, handling, acceleration, top speed, the thrill of driving, and Auto racing, racing capability. Sports cars originated in ...
prototype. During the event, general manager Xiong Tianbo confirmed the brand's initial success, reporting 20,000 cars sold in China within six months. In June 2024, Fangchengbao introduced the Bao 3, a battery electric SUV that will be the most affordable model in its lineup. Initially, the brand established its own directly-operated sales stores, in contrast with BYD that relies on a dealership network. In June 2024, Fangchengbao started recruiting dealerships to increase its reach. The first batch of dealer recruitment was open to China's 22 provinces, four municipalities and five autonomous regions. In July 2024, Fangchengbao lowered the price of the Bao 5 model by 50,000 yuan in China to improve its competitiveness against
Great Wall Motor Great Wall Motor Company Limited ( zh, s=长城汽车, hp=Chángchéng Qìchē), trading as GWM, is a Chinese automobile manufacturer headquartered in Baoding, Hebei, China. Named after the Great Wall of China, the company largely produces sport-u ...
's popular
Tank A tank is an armoured fighting vehicle intended as a primary offensive weapon in front-line ground combat. Tank designs are a balance of heavy firepower, strong armour, and battlefield mobility provided by tracks and a powerful engine; ...
series. This price cut led to dissatisfaction among early buyers, some of whom organized protests at Fangchengbao dealerships. Protesters displayed banners with statements such as, "I waited 3 months for car delivery, then Fangchengbao cuts 50,000 yuan in one day. I should have bought a Tank instead."


Products

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Fangchengbao Bao 5 The Fangchengbao Bao 5 (), alternatively the Fang Cheng Bao Leopard 5 in English sources, is a plug-in hybrid (PHEV) mid-size SUV manufactured by BYD Auto under the Fangchengbao brand. The Bao 5 is the first vehicle of the Fangchengbao brand, whi ...
(2023–present),
mid-size SUV A sport utility vehicle (SUV) is a car classification that combines elements of road-going passenger cars with features from off-road vehicles, such as raised ground clearance and four-wheel drive. There is no commonly agreed-upon definition ...
,
PHEV A plug-in hybrid electric vehicle (PHEV) or simply plug-in hybrid is a type of hybrid electric vehicle equipped with a rechargeable electric-vehicle battery, battery pack that can be directly replenished via a power cord, charging cable plugg ...
*
Fangchengbao Bao 8 The Fangchengbao Bao 8 (), alternatively the Fang Cheng Bao Leopard 8 in English sources, is a plug-in hybrid full-size SUV manufactured by BYD Auto under the Fangchengbao brand. It is the largest vehicle from the Fangchengbao brand, slotting abo ...
(2024–present),
full-size SUV A sport utility vehicle (SUV) is a car classification that combines elements of road-going passenger cars with features from off-road vehicles, such as raised ground clearance and four-wheel drive. There is no commonly agreed-upon definition ...
, PHEV *
Fangchengbao Tai 3 The Fangchengbao Tai 3 ( zh, c=方程豹 钛3, l=Formula leopard Titanium 3) is a battery electric compact crossover SUV manufactured by BYD Auto under the Fangchengbao brand. First announced in 2024, the model went on sale in April 2025. It is ...
(2025–present), compact SUV, BEV *
Fangchengbao Tai 7 Fangchengbao (), also spelled Fang Cheng Bao is a Chinese luxury electric car brand owned by BYD Auto and marketed by Shenzhen Fangchengbao Auto Sales Co., Ltd. BYD also owns trademarks for an English-language variant, Formula Bao. The brand was ...
(upcoming), mid-size SUV, PHEV File:2024 Fangchengbao Bao 5.jpg, Fangchengbao Bao 5 File:2024 Fangchengbao Bao 8 (front).jpg, Fangchengbao Bao 8 File:Fangchengbao Tai 3 001.jpg, Fangchengbao Tai 3


Concept models

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Fangchengbao Super 3 Fangchengbao (), also spelled Fang Cheng Bao is a Chinese luxury electric car brand owned by BYD Auto and marketed by Shenzhen Fangchengbao Auto Sales Co., Ltd. BYD also owns trademarks for an English-language variant, Formula Bao. The brand was ...
, concept, battery electric
compact SUV Compact as used in politics may refer broadly to a pact or treaty; in more specific cases it may refer to: * Interstate compact, a type of agreement used by U.S. states * Blood compact, an ancient ritual of the Philippines * Compact government, a ...
with
roof rack A roof rack is a set of bars secured to the roof of an automobile. It is used to carry bulky items such as luggage, bicycles, canoes, kayaks, skis, or various carriers and containers. They allow users of an automobile to transport objects o ...
-mounted
drone Drone or The Drones may refer to: Science and technology Vehicle * Drone, a type of uncrewed vehicle, a class of robot ** Unmanned aerial vehicle or aerial drone *** Unmanned combat aerial vehicle ** Unmanned ground vehicle or ground drone ** Unma ...
hangar A hangar is a building or structure designed to hold aircraft or spacecraft. Hangars are built of metal, wood, or concrete. The word ''hangar'' comes from Middle French ''hanghart'' ("enclosure near a house"), of Germanic origin, from Frankish ...
, later turned into
production model Production vehicles or production cars are mass-produced models of automobiles offered for sale to the public and can be legally driven on public roads. Legislation and other industrial rules define the production vehicle within particular cou ...
as Ti3 *
Fangchengbao Super 9 Fangchengbao (), also spelled Fang Cheng Bao is a Chinese Luxury car, luxury electric car brand owned by BYD Auto and marketed by Shenzhen Fangchengbao Auto Sales Co., Ltd. BYD also owns trademarks for an English-language variant, Formula Bao. Th ...
concept, battery electric
supercar A supercar, also known as an exotic car, is a street-legal sports car with race track-like power, speed, and handling, plus a certain subjective ''cachet'' linked to pedigree and/or exclusivity. The term 'supercar' is frequently used for th ...
which later became the
Denza Z Shenzhen Denza New Energy Co., Ltd., trading as Denza (), is an automobile manufacturing company and luxury plug-in electric vehicle brand owned by BYD Auto. Two other BYD subsidiary brands, Yangwang and Fangchengbao, are also rebadged and sold i ...
File:Fangchengbao Super 3 001.jpg, Fangchengbao Super 3 File:Fangchengbao Super 9 001.jpg, Fangchengbao Super 9


See also

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BYD Auto BYD Auto Co., Ltd. ( zh, s=比亚迪汽车, p=Bǐyàdí Qìchē) is the Automotive industry, automotive subsidiary of BYD Company, a publicly listed Chinese multinational manufacturing company. It manufactures passenger battery electric vehicle ...
*
List of BYD Auto vehicles BYD Auto is a Chinese car manufacturer that produces a wide range of plug-in hybrid (PHEV) and battery electric vehicle, battery electric (BEV) passenger cars, electric buses, electric trucks and other types of road vehicles. The company had for ...
*
Denza Shenzhen Denza New Energy Co., Ltd., trading as Denza (), is an automobile manufacturing company and luxury plug-in electric vehicle brand owned by BYD Auto. Two other BYD subsidiary brands, Yangwang and Fangchengbao, are also rebadged and sol ...
*
Yangwang Yangwang Auto () is a Chinese luxury car, luxury electric car brand owned by BYD Auto and marketed by Shenzhen Yangwang Auto Sales Co., Ltd. The brand was introduced in January 2023. In the Chinese market, Yangwang vehicles occupies the price ra ...
*
Automobile manufacturers and brands of China There are currently about 150 active brands in the Chinese automobile market. Among them are 97 Chinese domestic brands and 43 joint venture (JV) brands. Before 2010, the traditional "Big Four" refers to the four major state-owned car manufacturers ...
*
List of automobile manufacturers of China There are hundreds of automobile manufacturers operating in China, the country with the largest automotive industry in the world. It includes state-owned manufacturers, privately owned manufacturers, foreign manufacturers, and joint ventures betw ...


References

BYD Auto Car brands Luxury motor vehicle manufacturers Chinese brands Cars of China 2023 establishments in China {{motorvehicle-company-stub