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FanDuel Sports Network Wisconsin is an American
regional sports network A regional sports network (RSN) in the United States and Canada is a television channel that presents sports programming to a local media market or geographical region. Such channels often focus on one or a few teams who currently play in Major L ...
owned by Main Street Sports Group (formerly Diamond Sports Group) and operated as an affiliate of
FanDuel Sports Network FanDuel Sports Network (formerly Bally Sports) is a group of regional sports networks in the United States owned by Main Street Sports Group (formerly Diamond Sports Group). The networks carry regional broadcasts of sporting events from various ...
. Operating as the "Wisconsin" sub-feed of
Fox Sports North FanDuel Sports Network North is an American regional sports network owned by Main Street Sports Group (formerly Diamond Sports Group) and operated as a FanDuel Sports Network affiliate. The channel broadcasts coverage of sporting events involving ...
until 2007, the channel was known as Fox Sports Wisconsin until 2021 and Bally Sports Wisconsin until 2024. It broadcasts regional coverage of sports events throughout the state of
Wisconsin Wisconsin ( ) is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michig ...
, with a focus on a professional sports team based in
Milwaukee Milwaukee is the List of cities in Wisconsin, most populous city in the U.S. state of Wisconsin. Located on the western shore of Lake Michigan, it is the List of United States cities by population, 31st-most populous city in the United States ...
, namely the
Milwaukee Bucks The Milwaukee Bucks are an American professional basketball team based in Milwaukee. The Bucks compete in the National Basketball Association (NBA) as a member of the Central Division (NBA), Central Division of the Eastern Conference (NBA), East ...
of the
National Basketball Association The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...
. It primarily operates from a studio/office facility in downtown Milwaukee, with secondary offices and production studio/office hub based in downtown
Minneapolis Minneapolis is a city in Hennepin County, Minnesota, United States, and its county seat. With a population of 429,954 as of the 2020 United States census, 2020 census, it is the state's List of cities in Minnesota, most populous city. Locat ...
,
Minnesota Minnesota ( ) is a U.S. state, state in the Upper Midwestern region of the United States. It is bordered by the Canadian provinces of Manitoba and Ontario to the north and east and by the U.S. states of Wisconsin to the east, Iowa to the so ...
. FanDuel Sports Network Wisconsin is available on
cable Cable may refer to: Mechanical * Nautical cable, an assembly of three or more ropes woven against the weave of the ropes, rendering it virtually waterproof * Wire rope, a type of rope that consists of several strands of metal wire laid into a hel ...
providers throughout Wisconsin, extreme eastern Minnesota, the western
Upper Peninsula The Upper Peninsula of Michigan—also known as Upper Michigan or colloquially the U.P. or Yoop—is the northern and more elevated of the two major landmasses that make up the U.S. state of Michigan; it is separated from the Lower Peninsula b ...
of
Michigan Michigan ( ) is a peninsular U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, Upper Midwestern United States. It shares water and land boundaries with Minnesota to the northwest, Wisconsin to the west, ...
, northwestern
Illinois Illinois ( ) is a U.S. state, state in the Midwestern United States, Midwestern United States. It borders on Lake Michigan to its northeast, the Mississippi River to its west, and the Wabash River, Wabash and Ohio River, Ohio rivers to its ...
, and
Iowa Iowa ( ) is a U.S. state, state in the upper Midwestern United States, Midwestern region of the United States. It borders the Mississippi River to the east and the Missouri River and Big Sioux River to the west; Wisconsin to the northeast, Ill ...
; it is also available nationwide on
satellite A satellite or an artificial satellite is an object, typically a spacecraft, placed into orbit around a celestial body. They have a variety of uses, including communication relay, weather forecasting, navigation ( GPS), broadcasting, scient ...
via
DirecTV DirecTV, LLC is an American Multichannel television in the United States, multichannel video programming distributor based in El Segundo, California. Originally launched on June 17, 1994, its primary service is a digital Satellite television, s ...
. FanDuel Sports Network Wisconsin broadcasts 2,450 hours of locally produced programming per year and reaches more than 1.7 million homes.


History


Origins

The first effort to air the Bucks and Brewers on cable,
Sportsvue Sportsvue was a regional sports network operating in Wisconsin. The premium cable channel showed telecasts of sporting events, principally those involving the Milwaukee Brewers and Milwaukee Bucks. Sportsvue operated from April 3, 1984 to Februar ...
in 1984, was hampered by multiple factors, including dispersed systems and uncabled parts of the state of Wisconsin (including Milwaukee itself), team nadirs for the Bucks and Brewers and the availability of
Chicago Bears The Chicago Bears are a professional American football team based in Chicago. The Bears compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC North, North division. They are one of two remaining ...
games via superstation
WGN-TV WGN-TV (channel 9) is a television station in Chicago, Illinois, United States, serving as the local outlet for The CW. It is owned and operated by the network's majority owner, Nexstar Media Group, and is sister station, sister to the company ...
throughout the state. Sportsvue was discontinued at the beginning of 1985 and resulted in the sale of the Bucks to future senator
Herb Kohl Herbert Hiken Kohl (February 7, 1935 – December 27, 2023) was an American businessman, philanthropist, and Democratic politician from Milwaukee, Wisconsin. He served 24 years as a United States senator from Wisconsin, from 1989 to 2013, and ...
. In the meantime, the Bucks and Brewers returned to a statewide broadcast network originated by
Gaylord Broadcasting Ryman Hospitality Properties, Inc. is a hotel, resort, entertainment, and media company named for one of its assets: the Ryman Auditorium, a National Historic Landmark in Nashville, Tennessee. The company's legal lineage can be traced back to it ...
's
WVTV WVTV (channels 18 and 24) is a television station in Milwaukee, Wisconsin, United States, affiliated with The CW and owned by Sinclair Broadcast Group. The station's studios are located on Calumet Road in the Park Place office park near the I-41 ...
, and later
WCGV-TV WCGV-TV (channel 24) was a television station in Milwaukee, Wisconsin, United States, which operated from 1980 to 2018. In its latter years, it was owned by Sinclair Broadcast Group as an affiliate of MyNetworkTV; it had common ownership with ...
, which was hampered by the two teams limiting their schedule to mainly road games.
Wisconsin Sports Network Wisconsin Sports Network is a school and college sports website in the U.S. state of Wisconsin. History The website was created in 2002 by Nicholas Kartos, who was later joined by Rick Hamilton. Wishoops.net launched on November 18, 2002 as a re ...
(unrelated to the current-day high school-focused sports publishing operation), a gametime-only network that broadcast
Milwaukee Brewers The Milwaukee Brewers are an American professional baseball team based in Milwaukee. The Brewers compete in Major League Baseball (MLB) as a member club of the National League (baseball), National League (NL) National League Central, Central Di ...
baseball and
Milwaukee Bucks The Milwaukee Bucks are an American professional basketball team based in Milwaukee. The Bucks compete in the National Basketball Association (NBA) as a member of the Central Division (NBA), Central Division of the Eastern Conference (NBA), East ...
basketball games. The channel was owned by
Time Warner Cable Time Warner Cable Enterprises LLC was an American cable television company. Before it was acquired by Charter Communications on May 18, 2016, it was ranked the second largest cable company in the United States by revenue behind only Comcast, o ...
's Milwaukee franchise and Group W. In 1996, it was taken over by the
Minneapolis Minneapolis is a city in Hennepin County, Minnesota, United States, and its county seat. With a population of 429,954 as of the 2020 United States census, 2020 census, it is the state's List of cities in Minnesota, most populous city. Locat ...
-based
Midwest Sports Channel FanDuel Sports Network North is an American regional sports network owned by Main Street Sports Group (formerly Diamond Sports Group) and operated as a FanDuel Sports Network affiliate. The channel broadcasts coverage of sporting events involvin ...
(MSC), which was owned by
CBS CBS Broadcasting Inc., commonly shortened to CBS (an abbreviation of its original name, Columbia Broadcasting System), is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainme ...
(as a result of CBS' 1995 merger with Group W's corporate parent Westinghouse). Shortly afterward, MSC became an affiliate of the fledgling
Fox Sports Net Fox Sports Networks (FSN), formerly known as Fox Sports Net, was the collective name for a group of regional sports channels in the United States. Formed in 1996 by News Corporation, the networks were acquired by the Walt Disney Company on Mar ...
in the fall of 1996. From then on until 2007, Wisconsin was served by one of three regional subfeeds of MSC/FSN North; the other two being a feed for the
Twin Cities Twin cities are a special case of two neighboring cities or urban centres that grow into a single conurbation – or narrowly separated urban areas – over time. There are no formal criteria, but twin cities are generally comparable in stat ...
metropolitan area and a feed for the rest of
Minnesota Minnesota ( ) is a U.S. state, state in the Upper Midwestern region of the United States. It is bordered by the Canadian provinces of Manitoba and Ontario to the north and east and by the U.S. states of Wisconsin to the east, Iowa to the so ...
(as well as Iowa,
North Dakota North Dakota ( ) is a U.S. state in the Upper Midwest, named after the indigenous Dakota people, Dakota and Sioux peoples. It is bordered by the Canadian provinces of Saskatchewan and Manitoba to the north and by the U.S. states of Minneso ...
and
South Dakota South Dakota (; Sioux language, Sioux: , ) is a U.S. state, state in the West North Central states, North Central region of the United States. It is also part of the Great Plains. South Dakota is named after the Dakota people, Dakota Sioux ...
). CBS sold the network to
News Corporation The original incarnation of News Corporation (abbreviated News Corp. and also variously known as News Corporation Limited) was an American Multinational corporation, multinational mass media corporation founded and controlled by media mogul Ru ...
in 2000, ultimately rebranding as FSN North in April 2001. Despite being well out of the station's market area, MSC's late night encore of WCCO's 10:00 p.m. newscast also aired on the Wisconsin network until the Fox purchase. The network then began maintaining offices at the studios of
Fox Foxes are small-to-medium-sized omnivorous mammals belonging to several genera of the family Canidae. They have a flattened skull; upright, triangular ears; a pointed, slightly upturned snout; and a long, bushy tail ("brush"). Twelve species ...
owned-and-operated station In the broadcasting industry, an owned-and-operated station (frequently abbreviated as an O&O) usually refers to a television or radio station owned by the network with which it is associated. This distinguishes such a station from an network af ...
WITI (channel 6, now an affiliate of the network) in the Milwaukee suburb of Brown Deer, along with sharing limited programming with that station.


Wisconsin gets its own channel

FSN North converted the Wisconsin feed into a separate channel, FSN Wisconsin. The channel launched on April 1, 2007, coinciding with the start of the 2007 Milwaukee Brewers season, originating from facilities in Milwaukee. That year it aired 125 Brewers games and 70 Bucks games. Other programming included the
Minnesota Wild The Minnesota Wild are a professional ice hockey team based in Saint Paul, Minnesota. The Wild compete in the National Hockey League (NHL) as a member of the Central Division (NHL), Central Division in the Western Conference (NHL), Western Confer ...
(
NHL The National Hockey League (NHL; , ''LNH'') is a professional ice hockey league in North America composed of 32 teams25 in the United States and 7 in Canada. The NHL is one of the major professional sports leagues in the United States and Cana ...
),
University of Wisconsin A university () is an institution of tertiary education and research which awards academic degrees in several academic disciplines. ''University'' is derived from the Latin phrase , which roughly means "community of teachers and scholars". Uni ...
athletic events, WIAC events, and WIAA high school sports, including live telecasts of the annual football championships. At launch FSN Wisconsin was available to more than 1.5 million homes and produced nearly 2,600 hours of local programming. After
Fox Television Stations Fox Television Stations, LLC (stylized as FOX TV STATIONS; also known as FTS) is a group of television stations in the United States owned-and-operated by Fox Corporation. It owns LiveNOW from Fox, Fox Local, and Fox Soul. It also oversees ...
sold WITI to Local TV in 2008, FSN Wisconsin relocated its operations to facilities in downtown Milwaukee. As part of the national rebranding of the Fox Sports Networks in 2012, FSN Wisconsin was rebranded as Fox Sports Wisconsin. On December 14, 2017, as part of a merger between both companies,
The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...
announced plans to acquire all 22 regional Fox Sports networks from
21st Century Fox Twenty-First Century Fox, Inc., which did business as 21st Century Fox, was an American multinational mass media and entertainment conglomerate based in Midtown Manhattan, New York City. It was formed on June 28, 2013, as the legal successor ...
, including Fox Sports Wisconsin. However, on June 27, 2018, the
Justice Department A justice ministry, ministry of justice, or department of justice, is a ministry or other government agency in charge of the administration of justice. The ministry or department is often headed by a minister of justice (minister for justice in a ...
ordered their divestment under antitrust grounds, citing Disney's ownership of
ESPN ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...
. On May 3, 2019,
Sinclair Broadcast Group Sinclair, Inc., doing business as Sinclair Broadcast Group, is a publicly traded American telecommunications conglomerate that is controlled by the descendants of company founder Julian Sinclair Smith. Headquartered in the Baltimore suburb o ...
and
Entertainment Studios Allen Media Group, alternately known by its former name of Entertainment Studios, Inc. is an American media and entertainment company based in Los Angeles. Owned and founded in 1993 by businessman Byron Allen, the company was initially involved ...
(through their joint venture, Diamond Holdings) bought
Fox Sports Networks Fox Sports Networks (FSN), formerly known as Fox Sports Net, was the collective name for a group of regional sports channels in the United States. Formed in 1996 by News Corporation, the networks were acquired by the Walt Disney Company on M ...
from
The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...
for $10.6 billion. The deal closed on August 22, 2019, thus placing Fox Sports Wisconsin in common ownership with the Milwaukee and Green Bay duopolies of
WVTV WVTV (channels 18 and 24) is a television station in Milwaukee, Wisconsin, United States, affiliated with The CW and owned by Sinclair Broadcast Group. The station's studios are located on Calumet Road in the Park Place office park near the I-41 ...
/ WVTV-DT2,
WLUK-TV WLUK-TV (channel 11) is a television station in Green Bay, Wisconsin, United States, affiliated with the Fox network. It is owned by Sinclair Broadcast Group alongside Suring-licensed CW affiliate WCWF (channel 14). The two stations share s ...
/
WCWF WCWF (channel 14) is a television station licensed to Suring, Wisconsin, United States, serving the Green Bay, Wisconsin, Green Bay area as an affiliate of The CW. It is owned by Sinclair Broadcast Group alongside Fox Broadcasting Company, Fox ...
and Madison Fox affiliate
WMSN WMSN-TV (channel 47) is a television station in Madison, Wisconsin, United States, affiliated with the Fox Broadcasting Company, Fox network. Owned by Sinclair Broadcast Group, the station has studios on Big Sky Drive on the west side of Madison, ...
. On November 17, 2020, Sinclair announced an agreement with casino operator
Bally's Corporation Bally's Corporation is an American gambling, betting, and interactive entertainment company headquartered in Providence, Rhode Island. In the US it operates 19 casinos across 11 states, a horse track in Colorado, a golf course in New York, and ...
to serve as a new
naming rights Naming rights are a financial transaction and form of advertising or memorialization where a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event (most often sports venues), typical ...
partner for the FSN channels. Sinclair announced the new Bally Sports branding for the channels on January 27, 2021. On March 31, 2021, coinciding with the
2021 Major League Baseball season The 2021 Major League Baseball season began on April 1, while the regular season ended on October 3. The postseason began on October 5. The World Series then began on October 26 and ended on November 2 with the Atlanta Braves defeating the Houst ...
, Fox Sports Wisconsin was rebranded as Bally Sports Wisconsin. In February 2021, the Brewers and Sinclair announced a new contract that gave the Brewers a minority share in the network. The deal is reportedly worth around $34 million per year for four years. The network also originated the official team coverage of the Bucks' 2021 championship parade. On March 14, 2023, Diamond Sports filed for
Chapter 11 Bankruptcy Chapter 11 of the United States Bankruptcy Code ( Title 11 of the United States Code) permits reorganization under the bankruptcy laws of the United States. Such reorganization, known as Chapter 11 bankruptcy, is available to every business, w ...
. On October 9, 2024, after the Brewers' contract with Diamond expired,
MLB Local Media MLB Local Media is a division of Major League Baseball that produces and distributes regional television broadcasts for various MLB teams. Established prior to the 2023 season, and leveraging resources from MLB Network, the division has primari ...
announced that it would take the Brewers' media rights in-house, which would have ended the team's relationship with Bally Sports and its forerunners after 27 years. On October 21, 2024, the network was rebranded as FanDuel Sports Network Wisconsin, as part of a new sponsorship agreement between Diamond and sports betting company
FanDuel FanDuel Group is an American gambling company that offers sportsbook, daily fantasy sports, horse racing, and online casino services. The company operates sportsbooks in a number of states including New Jersey, Pennsylvania, Indiana and West Vir ...
. On March 19, 2025, the Brewers announced that through a deal made with WTMJ radio owner
Good Karma Brands Good Karma Brands, LLC (GKB, formerly Good Karma Broadcasting) is an American conglomerate. Based in Milwaukee, Wisconsin, it has interests in radio broadcasting, sports marketing, retail, and real estate. GKB was founded in 1997 by Craig Karmaz ...
and MLB Local Media, LLC that former sister station WITI, along with a state network of stations within the team's territory, would carry three spring training and ten regular season games in the 2025 season locally in a simulcast with the streaming channel.


Programming

FanDuel Sports Network Wisconsin holds the regional cable television rights to
NBA The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...
games from the
Milwaukee Bucks The Milwaukee Bucks are an American professional basketball team based in Milwaukee. The Bucks compete in the National Basketball Association (NBA) as a member of the Central Division (NBA), Central Division of the Eastern Conference (NBA), East ...
(whose telecasts became exclusive to the network starting with the 2007–08 season) and since 2000, simulcasts most of the
NHL The National Hockey League (NHL; , ''LNH'') is a professional ice hockey league in North America composed of 32 teams25 in the United States and 7 in Canada. The NHL is one of the major professional sports leagues in the United States and Cana ...
games from the
Minnesota Wild The Minnesota Wild are a professional ice hockey team based in Saint Paul, Minnesota. The Wild compete in the National Hockey League (NHL) as a member of the Central Division (NHL), Central Division in the Western Conference (NHL), Western Confer ...
televised by
FanDuel Sports Network North FanDuel Sports Network North is an American regional sports network owned by Main Street Sports Group (formerly Diamond Sports Group) and operated as a FanDuel Sports Network affiliate. The channel broadcasts coverage of sporting events involving ...
(usually through FanDuel Sports Network Wisconsin Extra), as well as pre-game, post-game and fan shows for all three teams. In 2018, simulcasts of
Major League Soccer Major League Soccer (MLS) is a professional Association football, soccer league in North America and the highest level of the United States soccer league system. It comprises 30 teams, with 27 in the United States and 3 in Canada, and is sanc ...
's
Minnesota United FC Minnesota United Football Club, often shortened to MNUFC, is an American professional Association football, soccer club based in the Minneapolis–Saint Paul metropolitan area. The club competes in Major League Soccer (MLS) as a member of the W ...
matches were added to Fox Sports Wisconsin after Fox Sports North assumed that team's rights. The channel also carries high school sports competitions sanctioned by the
Wisconsin Interscholastic Athletic Association The Wisconsin Interscholastic Athletic Association (WIAA) is the regulatory body for all high school sports in Wisconsin. Its history dates to 1895, making it the earliest continually existing high school athletic organization in the country. ...
(WIAA) (the girls' and boys' state tournament final rights are held by Allen Media Group's Wisconsin broadcast cluster and a statewide network of broadcast stations, though Bally Sports Wisconsin is allowed to carry replays of the tournament), weekend outdoor sports programming, and many of the national programs distributed by Bally Sports. It also airs
NCAA The National Collegiate Athletic Association (NCAA) is a nonprofit organization that regulates College athletics in the United States, student athletics among about 1,100 schools in the United States, and Simon Fraser University, 1 in Canada. ...
competitions from the
Big East Conference The Big East Conference (stylized as BIG EAST) is a collegiate List of NCAA conferences, athletic conference that competes in National Collegiate Athletic Association, NCAA NCAA Division I, Division I in 10 men's sports and 12 women's sports. H ...
,
Big Ten Conference The Big Ten Conference (stylized B1G, formerly the Western Conference and the Big Nine Conference, among others) is a collegiate List of NCAA conferences, athletic conference in the United States. Founded as the Intercollegiate Conference of Fa ...
and the
Wisconsin Intercollegiate Athletic Conference The Wisconsin Intercollegiate Athletic Conference (WIAC) is an intercollegiate athletic conference that competes in the NCAA's Division III. In women's gymnastics, it competes alongside Division I and II members, as the NCAA sponsors a singl ...
, and a limited schedule of Marquette men's games through a sub-licensing deal with sister network
Fox Sports 1 Fox Sports 1 (branded on-air as FS1) is an American pay television television channel, channel owned by the Fox Sports (United States), Fox Sports Media Group, a unit of Fox Corporation. FS1 airs an array of live sporting events, including Majo ...
in which some games not of national interest are distributed to their regional sports network partners,
CBS Sports Network CBS Sports Network (a.k.a. CBSSN) is an American digital cable and satellite television network owned by the CBS Entertainment Group unit of Paramount Global. When it launched in 2002 as the National College Sports Network (later College Sports ...
and the ESPN family of networks as part of the "new" Big East's television contract (Bally Sports Wisconsin acquired the partial rights to Marquette sports events from Time Warner Cable Sports (the now-defunct Spectrum Sports), a regional network available only on Time Warner systems in eastern Wisconsin, which had been carrying the games since 2006 until 2013). The channel now carries select programming from
FanDuel TV FanDuel TV (formerly TVG) is an American sports betting-oriented digital cable and satellite television network owned by FanDuel Group, the U.S. subsidiary of Irish bookmaker Flutter Entertainment. It primarily airs live coverage of U.S. and in ...
due to the naming rights deal with
FanDuel FanDuel Group is an American gambling company that offers sportsbook, daily fantasy sports, horse racing, and online casino services. The company operates sportsbooks in a number of states including New Jersey, Pennsylvania, Indiana and West Vir ...
and syndicated programming like Jeopardy!, Wheel of Fortune, Family Feud, how-to shows and many other syndicated shows. From 2007 to 2011, FanDuel Sports Network Wisconsin sub-licensed a package of fifteen Milwaukee Brewers games for broadcast on Milwaukee
independent station An independent station is a broadcast station, usually a television station, not affiliated with a larger broadcast television network, network. As such, it only broadcasts broadcast syndication, syndicated programs it has purchased; brokered pr ...
WMLW-CA WBME-CD (channel 41) is a low-power, Class A television station in Milwaukee, Wisconsin, United States, airing programming from the classic television network MeTV. It is owned and operated by Weigel Broadcasting alongside CBS affiliate WDJT-TV ...
(channel 41, now
Me-TV MeTV, an acronym for Memorable Entertainment Television, is an American broadcast television network owned by Weigel Broadcasting. Marketed as "The Definitive Destination for Classic TV", the network airs a variety of classic television program ...
owned-and-operated station
WBME-CD WBME-CD (channel 41) is a Low-power broadcasting#Television, low-power, Class A television station in Milwaukee, Wisconsin, United States, airing programming from the classic television network MeTV. It is owned and operated by Weigel Broadcastin ...
); the Fox Sports-produced broadcasts aired outside of the Milwaukee market on Bally Sports Wisconsin, while WMLW owner
Weigel Broadcasting Weigel Broadcasting Co. is an American television broadcasting company based in Chicago, Chicago, Illinois, alongside its flagship station WCIU-TV (Channel 26), at 26 North Halsted Street in the Greektown, Chicago, Greektown neighborhood. It cur ...
sold advertising for those telecasts. The deal was discontinued after the 2011 season due to the Brewers wanting a schedule of games entirely in
high definition High definition or HD may refer to: Visual technologies *Blu-ray Disc, the universal optical High Definition disc format *HD Photo, former name for the JPEG XR image file format *HDV, format for recording high-definition video onto magnetic tap ...
(until a move of WMLW's schedule to a full-power signal in August 2012, this was impossible for them to do, along with
multiplexing In telecommunications and computer networking, multiplexing (sometimes contracted to muxing) is a method by which multiple analog or digital signals are combined into one signal over a shared medium. The aim is to share a scarce resource†...
limitations) and the launch of a secondary feed allowing live coverage of both Brewers and Bucks games, making the team exclusive to the network.


Team and conference coverage

;
NBA The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...
*
Milwaukee Bucks The Milwaukee Bucks are an American professional basketball team based in Milwaukee. The Bucks compete in the National Basketball Association (NBA) as a member of the Central Division (NBA), Central Division of the Eastern Conference (NBA), East ...
;
NHL The National Hockey League (NHL; , ''LNH'') is a professional ice hockey league in North America composed of 32 teams25 in the United States and 7 in Canada. The NHL is one of the major professional sports leagues in the United States and Cana ...
*
Minnesota Wild The Minnesota Wild are a professional ice hockey team based in Saint Paul, Minnesota. The Wild compete in the National Hockey League (NHL) as a member of the Central Division (NHL), Central Division in the Western Conference (NHL), Western Confer ...
(through
FanDuel Sports Network North FanDuel Sports Network North is an American regional sports network owned by Main Street Sports Group (formerly Diamond Sports Group) and operated as a FanDuel Sports Network affiliate. The channel broadcasts coverage of sporting events involving ...
) ;
NCAA The National Collegiate Athletic Association (NCAA) is a nonprofit organization that regulates College athletics in the United States, student athletics among about 1,100 schools in the United States, and Simon Fraser University, 1 in Canada. ...
Division I athletics *
Wisconsin Badgers The Wisconsin Badgers are the College athletics in the United States, athletic teams representing the University of Wisconsin–Madison. They compete as a member of the National Collegiate Athletic Association (NCAA) NCAA Division I, Division I ...
(coaches shows only) * Kwik Trip Holiday Face-Off men's hockey tournament *
WCHA The Western Collegiate Hockey Association (WCHA) is a college ice hockey conference which operates in the Midwestern United States. It participates in the NCAA's Division I as a women's-only conference. From 1951 to 1999, it operated as a men ...
Hockey ;NCAA
Division III In sport, the Third Division, also called Division 3, Division Three, or Division III, is often the third-highest division of a league, and will often have promotion and relegation with divisions above and below. Association football *Belgian Third ...
athletics *
Wisconsin Intercollegiate Athletic Conference The Wisconsin Intercollegiate Athletic Conference (WIAC) is an intercollegiate athletic conference that competes in the NCAA's Division III. In women's gymnastics, it competes alongside Division I and II members, as the NCAA sponsors a singl ...


Other services


FanDuel Sports Network Wisconsin HD

FanDuel Sports Network Wisconsin HD is a
720p 720p (720 lines progressive) is a progressive HD signal format with 720 horizontal lines/1280 columns and an aspect ratio (AR) of 16:9, normally known as widescreen HD (1.78:1). All major HD broadcasting standards (such as SMPTE 292M) includ ...
high definition High definition or HD may refer to: Visual technologies *Blu-ray Disc, the universal optical High Definition disc format *HD Photo, former name for the JPEG XR image file format *HDV, format for recording high-definition video onto magnetic tap ...
simulcast feed of FanDuel Sports Network Wisconsin. All Bucks games are broadcast in HD, as well as sports, magazine and first-run syndicated programs distributed nationally by FanDuel Sports Network. Depending on the market, FanDuel Sports Network Wisconsin Extra is also transmitted in high definition. Since 2012, the HD feed has been downscaled in letterbox on the channel's
standard definition Standard-definition television (SDTV; also standard definition or SD) is a television system that uses a resolution that is not considered to be either high or enhanced definition. ''Standard'' refers to offering a similar resolution to the ...
feed, as had become standard for all of Fox's cable networks.


FanDuel Sports Network Extra

FanDuel Sports Network Extra is an overflow feed that launched on April 9, 2012, and is available in both high definition and standard definition on most cable and satellite providers. The channel is mainly used to allow the network to air games that cannot air on Bally Sports Wisconsin due to events with conflicting scheduling – for example, when a Minnesota Wild game airs on FanDuel Sports Network Wisconsin, a Milwaukee Bucks game scheduled to start during the duration of the game is carried over FanDuel Sports Network Wisconsin Extra (this example often occurs from March to April (or as late as June), when the NBA and Major League Baseball (MLB) seasons overlap, although the reverse situation may occur whenever the Bucks are involved in a pre-Conference Final playoff game), along with Wild and Minnesota United games where scheduled. It also carried national college sports rights they held as FSN, such as the lower-interest
Big 12 Conference The Big 12 Conference is a collegiate List of NCAA conferences, athletic conference in the United States. It consists of 16 full-member universities (3 private universities and 13 public universities) in the states of Arizona, Colorado, Florida ...
matchups which were usually pre-empted locally, and were of spare interest to Wisconsin viewers. FanDuel Sports Network Wisconsin Extra also airs Minnesota Wild hockey games simulcast from FanDuel Sports Network North that can be shown in-market when Bally Sports Wisconsin is airing a game of local interest. Due to
blackout Blackout(s), black out, or The Blackout may refer to: Loss of lighting or communication * Power outage, a loss of electric power * Blackout (broadcasting), a regulatory or contractual ban on the broadcasting of an event * Blackout (fabric), a t ...
restrictions imposed by MLB and the NBA,
Minnesota Twins The Minnesota Twins are an American professional baseball team based in Minneapolis. The Twins compete in Major League Baseball (MLB) as a member club of the American League (AL) American League Central, Central Division. The team is named afte ...
and Timberwolves games are not broadcast on FanDuel Sports Network Wisconsin, although games from both teams are cleared to air via FanDuel Sports Network North in parts of Wisconsin. Some systems carry the Extra channel on a full-time basis, while others carry it only for game telecasts; non-game Extra programming contains a loop of national Bally Sports Networks and syndicated programming such as the
World Poker Tour The World Poker Tour (WPT) is an internationally televised gaming and entertainment brand. Since 2002, the World Poker Tour has operated a series of international poker tournaments and associated television series broadcasting playdown and the ...
, Jeopardy!, Wheel of Fortune, Family Feud and how-to shows.


On-air staff


Current


Milwaukee Bucks telecasts

* Lisa Byington – play-by-play announcer * Dave Koehn – alternate play-by-play announcer *
Steve Novak Steven Michael Novak (born June 13, 1983) is an American former professional basketball player who is currently a television analyst for the Milwaukee Bucks on Fox Sports Wisconsin. He is listed as 6'10", 225 lbs. He played college basketb ...
- color analyst *
Marques Johnson Marques Kevin Johnson (born February 8, 1956) is an American former professional basketball player and character actor who is a basketball analyst for the Milwaukee Bucks on Bally Sports Wisconsin. He played as a small forward in the National B ...
- color analyst * Craig Coshun – ''Bucks Live'' host * Stephen Watson – ''Bucks Live'' host (mostly for road games) * Melanie Ricks – sideline reporter


Wisconsin Badgers telecasts

*
Matt Lepay Matt Lepay (born March 9, 1962) is an Americans, American sportscaster. Since 1988, Lepay has been the radio voice for the Wisconsin Badgers men's basketball team, and since 1994, the voice of the Wisconsin Badgers football team. Early life Lep ...
– host of syndicated ''Badger Sports Report'', for Wisconsin Badgers athletics


Former

* Davey Nelson – ''Brewers Live'' analyst (deceased) * Jerry Augustine – Brewers Pregame/Postgame analyst (moved to the
Milwaukee Brewers Radio Network The Milwaukee Brewers Radio Network (branded as the Brewers Radio Network, with a "presented by" sponsorship by American Family Insurance) is a 34-station radio network in Wisconsin and Michigan that broadcasts baseball games and related programm ...
in 2021) *
Jon McGlocklin Jon P. McGlocklin (born June 10, 1943) is an American former professional basketball player. Born in Franklin, Indiana, McGlocklin spent over a decade in the National Basketball Association (NBA) after being drafted by the Cincinnati Royals in 19 ...
- Bucks color analyst *
Telly Hughes Telly Hughes is an American television sports personality and Big Ten Network host. Personal life A native of Cahokia, Illinois, Hughes lives in Milwaukee with his family and is a graduate of Illinois State University where he pitched for the base ...
– Bucks & Brewers field reporter *
Jim Paschke Jim Paschke (born November 21, 1950) is an American retired sportscaster. Paschke has handled play-by-play duties for a wide array of sports at all levels, but is most recognized for his work as the Milwaukee Brewers television announcer (1987â ...
- Bucks play-by-play announcer * Katie George – Bucks sideline reporter (now at
ESPN ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...
and
ESPN on ABC ESPN on ABC (formerly known as ABC Sports from 1961 to 2006) is the branding used for sports event and documentary programming televised by American Broadcasting Company, ABC in the United States. Officially, the terrestrial television, broadca ...
) * Zora Stephenson – sideline reporter & fill-in play-by-play announcer


Milwaukee Brewers telecasts

*
Jeff Levering Jeff Levering is an American sportscaster. Levering is currently the lead play-by-play announcer for the Milwaukee Brewers on Bally Sports, and he served as the secondary announcer to Bob Uecker with the Brewers Radio Network (usually the pri ...
- lead play-by-play announcer * Brian Anderson – alternative play-by-play announcer * Bill Schroeder – color analyst * Chris Singleton - alternative color analyst * Craig Coshun – Brewers Pregame/Postgame host, field reporter, and alternative play-by-play announcer * Stephen Watson – Brewers Pregame/Postgame host (mostly for road games) *
Sophia Minnaert Sophia Minnaert (born July 23, 1987) is an American journalist and the broadcast and digital features content director for the Milwaukee Brewers. Fox Sports Wisconsin In 2012, Minnaert was hired by Fox Sports Wisconsin (FSW) to work in their so ...
– field reporter *
Tim Dillard Timothy Charles Dillard (born July 19, 1983) is an American former professional baseball pitcher who played in Major League Baseball (MLB) for the Milwaukee Brewers. He is a pregame and postgame analyst for Brewers television broadcasts on Bally ...
– Brewers Pregame/Postgame analyst *
Vinny Rottino Vincent Antonio Rottino (born April 7, 1980) is an American former professional baseball utility player and current television analyst for FanDuel Sports Network Wisconsin covering the Milwaukee Brewers. He has played positions including catcher, ...
– Brewers Pregame/Postgame analyst


References


External links

* {{U.S. regional sports networks Fox Sports Networks Bally Sports FanDuel Sports Network Sports in Wisconsin Television stations in Wisconsin Television stations in Milwaukee Television channels and stations established in 2007 2007 establishments in Wisconsin Companies that filed for Chapter 11 bankruptcy in 2023 Milwaukee Brewers Milwaukee Bucks