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Emo, whose participants are called emo kids or emos, is a
subculture A subculture is a group of people within a culture, cultural society that differentiates itself from the values of the conservative, standard or dominant culture to which it belongs, often maintaining some of its founding principles. Subcultures ...
which began in the United States in the 1990s. Based around
emo Emo () is a genre of rock music characterized by emotional, often confessional lyrics. It emerged as a style of hardcore punk and from the Washington, D.C., hardcore scene, where it was known as emotional hardcore or emocore. The bands ...
music, the subculture formed in the genre's mid-1990s
San Diego San Diego ( , ) is a city on the Pacific coast of Southern California, adjacent to the Mexico–United States border. With a population of over 1.4 million, it is the List of United States cities by population, eighth-most populous city in t ...
scene, where participants were derisively called
Spock Spock is a fictional Character (arts), character in the ''Star Trek'' media franchise. He first appeared in the Star Trek: The Original Series, original ''Star Trek'' series serving aboard the starship USS Enterprise (NCC-1701), USS ''Enterpri ...
rock due to their distinctive straight, black haircuts. The subculture entered the mainstream consciousness in the 2000s, being associated with
social network A social network is a social structure consisting of a set of social actors (such as individuals or organizations), networks of Dyad (sociology), dyadic ties, and other Social relation, social interactions between actors. The social network per ...
s including
Myspace Myspace (formerly stylized as MySpace, currently myspace; and sometimes my␣, with an elongated Whitespace character#Substitute images, open box symbol) is a social networking service based in the United States. Launched on August 1, 2003, it w ...
,
Buzznet BuzzNet is a photo, journal, and video-sharing social media network that is currently owned by Hive Media. The network was owned by SpinMedia (formerly Buzz Media) from its inception until September 2016, when it was sold to Hive Media. Like oth ...
and hi5. During this time of popularity, it faced backlash, including violent attacks on emo teens in Mexico and Iraq, and proposed Russian laws targeting the subculture, due to views that it was dangerous and promoted anti-social behavior, depression and suicide. By 2009, this mainstream attention had largely declined as the subculture continued underground on websites including
Tumblr Tumblr (pronounced "tumbler") is a microblogging and Social networking service, social networking website founded by David Karp in 2007 and is owned by American company Automattic. The service allows users to post multimedia and other content ...
and through
emo revival The emo revival, or fourth wave emo, was an underground emo movement which began in the late 2000s and flourished until the mid-to-late 2010s. The movement began towards the end of the 2000s Emo-pop, third-wave emo, with Pennsylvania-based groups ...
groups.


Fashion


Clothing

During the 1990s, emo fashion was clean-cut and tended towards geek chic, with clothing items like thick-rimmed glasses resembling those worn by 1950s musician
Buddy Holly Charles Hardin Holley (September 7, 1936 – February 3, 1959), known as Buddy Holly, was an American singer, songwriter, and musician who was a central and pioneering figure of rock and roll. He was born to a musical family in Lubbock, Texa ...
, button-down shirts, t-shirts, sweater vests, tight jeans, converse shoes, and cardigans being common. Emo fashion in the mid-to late 2000s included skinny jeans, tight
T-shirt A T-shirt (also spelled tee shirt, or tee for short) is a style of fabric shirt named after the T shape of its body and sleeves. Traditionally, it has short sleeves and a round neckline, known as a '' crew neck'', which lacks a collar. T-shir ...
s (usually short-sleeved, and often with the names of emo bands), studded belts, Converse sneakers,
Vans Vans (originally called the Van Doren Rubber Company) is an American apparel, accessories, and skateboarding shoes brand, established in Anaheim, California, and owned by VF Corporation. The company also sponsors surf, snowboarding, BMX, and ...
and black
wristband Wristbands are encircling strips worn on the wrist or lower forearm. The term may refer to a bracelet-like band, similar to that of a watch, wristwatch, to the cuff or other part of a sleeve that covers the wrist, or decorative or functional ...
s. Thick, horn-rimmed glasses remained in style to an extent, and
eye liner An eye is a sensory organ that allows an organism to perceive visual perception, visual information. It detects light and converts it into electro-chemical impulses in neurons (neurones). It is part of an organism's visual system. In higher ...
and black fingernails became common during the mid-2000s.


Hair and body modifications

The earliest form of emo hair was the "
Spock Spock is a fictional Character (arts), character in the ''Star Trek'' media franchise. He first appeared in the Star Trek: The Original Series, original ''Star Trek'' series serving aboard the starship USS Enterprise (NCC-1701), USS ''Enterpri ...
rock" haircut, which was a style of dyed black hair with straight
bangs Bang, bang!, or bangs may refer to: Products * M1922 Bang rifle, a US semi-automatic rifle designed by Søren Hansen Bang * Bang, a List of model car brands, model car brand * Bang (beverage), an energy drink Geography * Bang, Central African ...
, popular amongst emos in the mid–1990s. But this had evolved to be longer and have side-swept bangs. By the 2000s, this had developed into a flat, straightened hairstyle with long, side-swept
bangs Bang, bang!, or bangs may refer to: Products * M1922 Bang rifle, a US semi-automatic rifle designed by Søren Hansen Bang * Bang, a List of model car brands, model car brand * Bang (beverage), an energy drink Geography * Bang, Central African ...
covering one eye. This style is often called simply "emo hair", and was popular outside of the subculture in the 2000s and 2010s. The hairstyle has been subject to controversy, with some optometrists suggesting having one eye covered by hair can lead to the development of
amblyopia Amblyopia, also called lazy eye, is a disorder of sight in which the brain fails to fully process input from one eye and over time favors the other eye. It results in decreased vision in an eye that typically appears normal in other aspects. Amb ...
. A variation of this style was the "shotgun blast" haircut, which included the same front as the emo haircut, however with the back of the hair spiked up. Other popular hairstyles amongst the subculture was the
bob cut A bob cut, also known as a bob, is a short to medium length haircut, in which the hair is typically cut straight around the head at approximately jaw level, and no longer than shoulder-length, often with a fringe at the front. The standard bob ...
(often A-line), swoop and skullet. Generally emo haircuts contained
layers Layer or layered may refer to: Arts, entertainment, and media * ''Layers'' (Kungs album) * ''Layers'' (Les McCann album) * ''Layers'' (Royce da 5′9″ album) *“Layers”, the title track of Royce da 5′9″’s sixth studio album * Layer, a ...
and were kept uncombed and oily. Emos sometimes dyed their hair, usually black, however blocks of bleached hair and neon colors were also common. Occasionally, multiple colors were used to make patterns such as
raccoon The raccoon ( or , ''Procyon lotor''), sometimes called the North American, northern or common raccoon (also spelled racoon) to distinguish it from Procyonina, other species of raccoon, is a mammal native to North America. It is the largest ...
stripes or
cheetah The cheetah (''Acinonyx jubatus'') is a large Felidae, cat and the Fastest animals, fastest land animal. It has a tawny to creamy white or pale buff fur that is marked with evenly spaced, solid black spots. The head is small and rounded, wit ...
spots. Some emos cut their hair using razor blades. Snakebite
lip piercing A lip piercing is a type of body piercing that penetrates the lips or the area surrounding the lips, which can be pierced in a variety of ways. Procedure and healing Approximate healing time for most lip piercings is between 1 and 3 months ...
s and stretched lobe piercings are popular amongst the subculture.


History


Origins (mid–1980s to mid–1990s)

The
emo Emo () is a genre of rock music characterized by emotional, often confessional lyrics. It emerged as a style of hardcore punk and from the Washington, D.C., hardcore scene, where it was known as emotional hardcore or emocore. The bands ...
music genre was pioneered in the mid-1980s by Washington D.C. hardcore musicians who sought to make less violent and more emotional music, like
Rites of Spring Rites of Spring was an American punk rock band from Washington, D.C., formed in late 1983. Along with Embrace and Beefeater, they were one of the mainstay acts of the 1985 Revolution Summer movement Andersen, Mark; Jenkins, Mark ( Soft Skul ...
, Embrace and
Dag Nasty Dag Nasty is an American hardcore punk band from Washington D.C., formed in 1985 by guitarist Brian Baker of Minor Threat, drummer Colin Sears and bassist Roger Marbury, both of Bloody Mannequin Orchestra, and vocalist Shawn Brown (later of ...
. The "emocore" label quickly spread through the scene to refer to these bands, and was associated with many bands signed to
Ian MacKaye Ian Thomas Garner MacKaye (; born April 16, 1962) is an American musician. Active since 1979, he is best known as the co-founder and owner of Dischord Records, a Washington, D.C.–based independent record label, and the frontman of hardcore pu ...
's record label
Dischord Records Dischord Records is a Washington, D.C.–based independent record label specializing in punk rock. The label is co-owned by Ian MacKaye and Jeff Nelson, who founded Dischord in 1980 to release '' Minor Disturbance'' by their band the Teen Id ...
. Although many of the bands rejected the term, it stayed.
Jenny Toomey Jennifer Gillen Toomey (born 1968) is an American indie rock musician and arts activist. Career Toomey was a member of the bands Geek, Tsunami (Virginia band), Tsunami, Liquorice, Grenadine (band), Grenadine, So Low and Choke, among others, a ...
recalled, "The only people who used it at first were the ones that were jealous over how big and fanatical a scene it was. ites of Springexisted well before the term did and they hated it. But there was this weird moment, like when people started calling music '
grunge Grunge (sometimes referred to as the Seattle sound) is an alternative rock Music genre, genre and subculture that emerged during the in the U.S. state of Washington (state), Washington, particularly in Seattle and Music of Olympia, Washington, O ...
,' where you were using the term even though you hated it." The Washington, D.C. emo scene lasted only a few years, and by 1986, most of emo's major bands (including Rites of Spring, Embrace, Gray Matter and Beefeater) had broken up. The beginning of emo as a subculture rather than just a style of music dates back to the mid-1990s
San Diego San Diego ( , ) is a city on the Pacific coast of Southern California, adjacent to the Mexico–United States border. With a population of over 1.4 million, it is the List of United States cities by population, eighth-most populous city in t ...
scene. Bands in this scene, such as
Heroin Heroin, also known as diacetylmorphine and diamorphine among other names, is a morphinan opioid substance synthesized from the Opium, dried latex of the Papaver somniferum, opium poppy; it is mainly used as a recreational drug for its eupho ...
,
Antioch Arrow Antioch Arrow was an American punk rock band from San Diego, California, that formed in 1992. Most of their discography was released through the San Diego independent label Gravity Records. The label was responsible for raising San Diego's prof ...
and
Swing Kids The Swing Youth () were a youth counterculture of jazz and Swing (genre), swing lovers in Nazi Germany, Germany formed in Hamburg in 1939. Primarily active in Hamburg and Berlin, they were composed of 14- to 21-year-old Germans, mostly middl ...
, and participants in this scene were often called "Spock rock", in reference to their black-dyed hair with straight fringes. As the vocalist of Swing Kids, Justin Pearson had choppy spikes protruding from the back of his head alongside straight fringes, which was a prototype for the emo "shotgun blast" haircut. In a 2020 interview with ''NoEcho'', Pearson cited the band's aesthetic as being based on mods, greasers, the
Situationist International The Situationist International (SI) was an international organization of social revolutionaries made up of avant-garde artists, intellectuals, and political theorists. It was prominent in Europe from its formation in 1957 to its dissolution ...
, the artists on
Blue Note Records Blue Note Records is an American jazz record label now owned by Universal Music Group and operated under Capitol Music Group. Established in 1939 by History of the Jews in Germany, German-Jewish emigrants Alfred Lion and Max Margulis, it deriv ...
and the minimalism of
Crass Crass was an English art collective and punk rock band formed in Epping, Essex in 1977 who promoted anarchism as a political ideology, a lifestyle, and a resistance movement. Crass popularized the anarcho-punk movement of the punk subculture, ...
. After the 1998 release of the music video for " New Noise" by Swedish hardcore punk band
Refused Refused (also known as the Refused) is a Swedish hardcore punk band originating from Umeå and formed in 1991. Refused is composed of vocalist Dennis Lyxzén, guitarist Kristofer Steen, drummer David Sandström, and bassist Magnus Flagge. Guita ...
, straight, black hair with long, swooped bangs became common. Refused adopted this haircut alongside black clothing and nail polish. In January 2002, the ''
Honolulu Advertiser ''The Honolulu Advertiser'' was a daily newspaper published in Honolulu, Hawaii. At the time publication ceased on June 6, 2010, it was the largest daily newspaper in Hawaii. It published daily with special Sunday and Internet editions. ''The ...
'' described emo people as "intentionally unshowy": "these guys often ride bicycles, keep diaries, write poetry and hang out at coffee shops. They prefer art films to Hollywood blockbusters and frequent independent music stores. They are usually shy and introspective."


Subsequent development (late 1990s)

Metalcore Metalcore is a broadly defined fusion genre combining elements of extreme metal and hardcore punk, originating in the 1990s United States and becoming popular in the 2000s. Metalcore typically has aggressive verses and melodic choruses, combined ...
band
Eighteen Visions Eighteen Visions is an American metalcore band from Orange County, California, formed in October 1995. The band broke up in April 2007, less than a year after their major label debut was released through Epic and Trustkill Records. After over a ...
was the band that expanded the prototype of later emo fashion. As many hardcore bands in the 1990s had a
hypermasculine Hypermasculinity is a psychological and sociological term for the exaggeration of male stereotypical behavior, such as an emphasis on physical strength, aggression, and human male sexuality. In the field of clinical psychology, this term has be ...
image characterized by shaved heads, baseball caps and tattoos, Eighteen Visions wanted to rebel against this image. Inspired by the look of bands like
Orgy An orgy is a sex party where guests freely engage in open and unrestrained sexual activity or group sex. Swingers' parties do not always conform to this designation, because at many swinger parties the sexual partners may all know each other o ...
and
Unbroken Unbroken may refer to: Books and film * ''Unbroken'' (book), a 2010 nonfiction book by Laura Hillenbrand about World War II hero Louis Zamperini * ''Unbroken'' (film), a 2014 film based on the Hillenbrand book * '' Unbroken: Path to Redemption' ...
, Eighteen Visions dressed in effeminate fashion, including skinny jeans, straightened hair, swooped bangs, black clothes and eyeliner. This emphasise on the band's presentation lead to them being derogatorily labeled " fashioncore". Fashioncore became a popular trend in hardcore and metalcore in the early 2000s, and other bands began to be labeled as fashioncore including
Avenged Sevenfold Avenged Sevenfold (abbreviated as A7X) is an American Heavy metal music, heavy metal band from Huntington Beach, California, formed in 1999. The band's current lineup consists of vocalist M. Shadows, rhythm guitarist Zacky Vengeance, lead gui ...
,
Bleeding Through Bleeding Through is an American metalcore band from Orange County, California, formed in 1999. Influenced largely by hardcore punk and Swedish melodic death metal, the band was established by lead vocalist Brandan Schieppati as a personal projec ...
and
Atreyu Atreyu is an American metalcore band from Yorba Linda, California, formed in 1998. The band's current line-up consists of clean vocalist Brandon Saller, guitarists Dan Jacobs and Travis Miguel, bassist and unclean vocalist Marc "Porter" McKn ...
. Influenced by the members of Eighteen Visions, emos in the early 2000s became increasingly experimental with their hair, making use of layers, asymmetrical fringes and cutting hair using razorblades. Haircuts such as the Bob and the A-Line cut were also popular.


Mainstream prevalence (2000s)

Around 2002, the term "scene queen" began to be used as a pejorative against attractive, popular women perceived by older hardcore musicians as only being involved in hardcore for the subculture. Through this term, people who participated in the fashioncore-influenced style of emo dress began to be termed
scene Scene (from Greek ') may refer to: General * Scene (performing arts), a part of the story held in a single location * Scene (perception), a set of information that can flow from a physical environment into a perceptual system via sensory tran ...
, which would eventually develop into its own subculture of emo. As time went on, scene became less intertwined with hardcore, instead gravitating to early
social network A social network is a social structure consisting of a set of social actors (such as individuals or organizations), networks of Dyad (sociology), dyadic ties, and other Social relation, social interactions between actors. The social network per ...
s including
Myspace Myspace (formerly stylized as MySpace, currently myspace; and sometimes my␣, with an elongated Whitespace character#Substitute images, open box symbol) is a social networking service based in the United States. Launched on August 1, 2003, it w ...
,
Buzznet BuzzNet is a photo, journal, and video-sharing social media network that is currently owned by Hive Media. The network was owned by SpinMedia (formerly Buzz Media) from its inception until September 2016, when it was sold to Hive Media. Like oth ...
and hi5, and metalcore music. Fashioncore spread to the West Coast of the United States with the success of Long Island's
From Autumn to Ashes From Autumn to Ashes is an American post-hardcore band based in Long Island, New York. The group formed in 2000 under the name Who's to Blame. While the band had gone through many lineup changes, the members include Francis Mark (lead vocals, ...
and, California band,
A Static Lullaby A Static Lullaby is an American post-hardcore band that formed in Chino Hills, California, in 2001. History Early years and formation (2001–2002) A Static Lullaby came together after a high school jam session led to the members to quit the ...
's 2003 tour, with support from New Jersey's
Senses Fail Senses Fail is an American rock band formed in Ridgewood, New Jersey, in 2001. Founded by vocalist Buddy Nielsen, drummer Dan Trapp, guitarists Garrett Zablocki and Dave Miller, and bassist James Gill (replaced by Mike Glita shortly after); th ...
. The New Jersey scene became what ultimately brought the subculture to mainstream attention. As emo became known by the mainstream it received backlash. Anti-emo groups attacked teenagers in
Mexico City Mexico City is the capital city, capital and List of cities in Mexico, largest city of Mexico, as well as the List of North American cities by population, most populous city in North America. It is one of the most important cultural and finan ...
,
Querétaro Querétaro, officially the Free and Sovereign State of Querétaro, is one of the Political divisions of Mexico, 32 federal entities of Mexico. It is divided into Municipalities of Querétaro, 18 municipalities. Its capital city is Querétaro Cit ...
, and
Tijuana Tijuana is the most populous city of the Mexican state of Baja California, located on the northwestern Pacific Coast of Mexico. Tijuana is the municipal seat of the Tijuana Municipality, the hub of the Tijuana metropolitan area and the most popu ...
in 2008 in what ''
NPR National Public Radio (NPR) is an American public broadcasting organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It serves as a national Radio syndication, syndicator to a network of more ...
'' called "The Mexican Emo Wars". Legislation was proposed in Russia's
Duma A duma () is a Russian assembly with advisory or legislative functions. The term ''boyar duma'' is used to refer to advisory councils in Russia from the 10th to 17th centuries. Starting in the 18th century, city dumas were formed across Russia ...
regulating emo websites and banning emo attire in schools and government buildings, with the subculture perceived as a "dangerous teen trend" promoting anti-social behaviour, depression, social withdrawal and suicide. The BBC reported that in March 2012,
Shia Shia Islam is the second-largest branch of Islam. It holds that Muhammad designated Ali ibn Abi Talib () as both his political successor (caliph) and as the spiritual leader of the Muslim community (imam). However, his right is understood ...
militias in
Iraq Iraq, officially the Republic of Iraq, is a country in West Asia. It is bordered by Saudi Arabia to Iraq–Saudi Arabia border, the south, Turkey to Iraq–Turkey border, the north, Iran to Iran–Iraq border, the east, the Persian Gulf and ...
shot or beat to death as many as 58 young Iraqi emos.


Decline in mainstream popularity (2010s)

Emo had largely left the mainstream by 2009. In the subsequent years, the subculture became based mostly around
Tumblr Tumblr (pronounced "tumbler") is a microblogging and Social networking service, social networking website founded by David Karp in 2007 and is owned by American company Automattic. The service allows users to post multimedia and other content ...
. ''
Junkee Media Junkee Media, formerly known as Sound Alliance, is a digital media company based in Australia. History Junkee Media was founded in 2000 when Matt Callander, Libby Clark, and Andre Lackmann launched their dance music website ''inthemix''. The w ...
'' writer Bianca Devino described Tumblr emos as having "a cooler,
Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...
-ready image... marked by Autumn leaves,
flannel Flannel is a soft woven fabric, of varying fineness. Flannel was originally made from carded wool or worsted yarn, but is now often made from either wool, cotton, or synthetic fiber. Flannel is commonly used to make tartan clothing, blankets, ...
, thick rimmed glasses, and Fender
Telecaster The Fender Telecaster, colloquially known as the Tele (), is an electric guitar produced by Fender (company), Fender. Together with its sister model the Fender Esquire, Esquire, it was the world's first mass-produced, commercially successfulLes ...
s". A key aspect of this was the posting of images of pastel coloured forests with lyrics from
emo revival The emo revival, or fourth wave emo, was an underground emo movement which began in the late 2000s and flourished until the mid-to-late 2010s. The movement began towards the end of the 2000s Emo-pop, third-wave emo, with Pennsylvania-based groups ...
bands, like
Modern Baseball Modern Baseball (sometimes abbreviated as MoBo) was an American emo band from Philadelphia, Pennsylvania, consisting of Bren Lukens, Jake Ewald, Sean Huber, and Ian Farmer. The band formed in 2012 at Drexel University and released their first a ...
,
Tigers Jaw Tigers Jaw is an American Rock music, rock band from Scranton, Pennsylvania, that formed in 2005. The group was co-founded by Wicca Phase Springs Eternal, Adam McIlwee and Ben Walsh, with Walsh serving as the only consistent member throughout. T ...
,
the Front Bottoms The Front Bottoms are an American rock band from Woodcliff Lake, New Jersey, formed in 2006. They are currently a duo consisting of lead vocalist and guitarist Brian Sella and drummer Mat Uychich. During live performances, they are currently ac ...
and
Citizen Citizenship is a membership and allegiance to a sovereign state. Though citizenship is often conflated with nationality in today's English-speaking world, international law does not usually use the term ''citizenship'' to refer to nationality ...
, superimposed on top. During this era, many emos began dressing in the soft grunge fashion style which was popular on the website at the time. Beginning in 2019, there were several movements promoting the return of the subculture, such as #20ninescene (2019) and the "Rawring 20s" (2020s). Websites like SpaceHey and FriendProject, which retain Myspace's early design, have gained popularity among teenagers, and social media influencers on
Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...
and
TikTok TikTok, known in mainland China and Hong Kong as Douyin (), is a social media and Short-form content, short-form online video platform owned by Chinese Internet company ByteDance. It hosts user-submitted videos, which may range in duration f ...
have begun adopting scene fashion. Around this time, the subculture was also influential on the development of the
e-girls and e-boys E-girls (sometimes stylized as E-Girls or e-girls; stands for Exile Girls) was a Japanese collective girl group created and managed by LDH (company), LDH while signed to music label Rhythm Zone from Avex Group, Avex. As of 2017, the band consis ...
subculture.


See also

*
Emo Emo () is a genre of rock music characterized by emotional, often confessional lyrics. It emerged as a style of hardcore punk and from the Washington, D.C., hardcore scene, where it was known as emotional hardcore or emocore. The bands ...
*
Scene (subculture) The scene subculture is a youth subculture that emerged during the early 2000s in the United States from the pre-existing emo subculture. The subculture became popular with adolescents from the mid 2000s to the early 2010s. Members of the scen ...
*
Pop-punk Pop-punk (also punk-pop, alternatively spelled without the hyphen) is a rock music fusion genre that combines elements of punk rock with power pop or pop music, pop. It is defined by its fast-paced, energetic tempos, and emphasis on classic pop s ...
*
Horror punk Horror punk is a music genre that mixes punk rock and 1950s-influenced doo-wop and rockabilly sounds with morbid and violent imagery and lyrics which are often influenced by horror films and science fiction B-movies. The genre was pioneered by t ...
*
Goth subculture Goth is a music-based subculture that began in the United Kingdom during the early 1980s. It was developed by fans of gothic rock, an offshoot of the post-punk music genre. Post-punk artists who presaged the gothic rock genre and helped develo ...


References

{{reflist 1990s establishments in the United States 2000s in music 2000s fads and trends Culture-related controversies Musical subcultures Stereotypes 1980s neologisms 2000s controversies in the United States 2010s controversies in the United States Controversies in Iraq Controversies in Russia Controversies in Mexico Music and fashion Youth culture in the United Kingdom Youth culture in the United States Working-class culture Youth culture