Don Mattrick
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Donald Allan Mattrick (born February 13, 1964) is a Canadian businessman who co-founded Distinctive Software (DSI) in 1982 in Vancouver at age 17, while graduating from high school and attending
Simon Fraser University Simon Fraser University (SFU) is a Public university, public research university in British Columbia, Canada. It maintains three campuses in Greater Vancouver, respectively located in Burnaby (main campus), Surrey, British Columbia, Surrey, and ...
where he studied business and managerial economics. DSI became the largest independent game developer in North America and was then acquired by
Electronic Arts Electronic Arts Inc. (EA) is an American video game company headquartered in Redwood City, California. Founded in May 1982 by former Apple Inc., Apple employee Trip Hawkins, the company was a pioneer of the early home computer game industry ...
in 1991 who renamed it to EA Vancouver and later EA Canada. Mattrick worked at
EA Canada EA Vancouver (formerly known as EA Burnaby, then EA Canada) is a Canadian video game developer located in Burnaby, British Columbia. The development studio opened as Distinctive Software in January 1983, and is also Electronic Arts's largest a ...
for 15 years as the president of Worldwide Studios. In 2007, he joined
Microsoft Microsoft Corporation is an American multinational corporation and technology company, technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the History of personal computers#The ear ...
as the president of the Interactive Entertainment Business, famous for developing
Kinect Kinect is a discontinued line of motion sensing input devices produced by Microsoft and first released in 2010. The devices generally contain RGB color model, RGB cameras, and Thermographic camera, infrared projectors and detectors that map dep ...
for Xbox 360. From 2013 to 2015, he then became the CEO of publicly trading social gaming company
Zynga Zynga Inc. () is an American video game developer and Video game publisher, publisher known for its social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile an ...
.


Career


Distinctive Software

In 1982, Mattrick and Jeff Sember co-founded Distinctive Software (DSI), creating the video game ''Evolution'' on the
Apple II Apple II ("apple Roman numerals, two", stylized as Apple ][) is a series of microcomputers manufactured by Apple Computer, Inc. from 1977 to 1993. The Apple II (original), original Apple II model, which gave the series its name, was designed ...
. Sember sold his equity stake in DSI to Mattrick in 1986. Paul Lee (Canadian entrepreneur), Paul Lee joined the board in the same year. In 1989, Paul Lee invested in DSI, becoming the only other shareholder, also taking on a full-time operating role as both the Chief financial officer, CFO and COO. In 1991, Mattrick was the chairman and the majority owner of DSI while Canadian businessman Tarrnie Williams was CEO. In the prior year, DSI had received two unsolicited acquisition offers. Instead of accepting, Mattrick chose to reach out to
Trip Hawkins William Murray "Trip" Hawkins III (born December 28, 1953) is an American entrepreneur and founder of Electronic Arts, The 3DO Company, and Digital Chocolate. Career A fan of the Strat-O-Matic Football pen and paper games, Hawkins started his ...
, founder of
Electronic Arts Electronic Arts Inc. (EA) is an American video game company headquartered in Redwood City, California. Founded in May 1982 by former Apple Inc., Apple employee Trip Hawkins, the company was a pioneer of the early home computer game industry ...
, to discuss synergies between the two companies, leading to the subsequent acquisition of DSI by Electronic Arts (EA) which was accomplished through a pooling of interest transaction in July 1991. Prior to the acquisition, DSI was the largest independent game developer in North America and had 75 full-time employees working on various projects with companies like
Konami , commonly known as Konami, , is a Japanese multinational entertainment company and video game developer and video game publisher, publisher headquartered in Chūō, Tokyo, Chūō, Tokyo. The company also produces and distributes trading card ...
,
Broderbund Broderbund Software, Inc. (stylized as Brøderbund) was an American maker of video games, educational software, and productivity tools. Broderbund is best known for the 8-bit video game hits '' Choplifter'', '' Lode Runner'', '' Karateka'', and ...
,
IBM International Business Machines Corporation (using the trademark IBM), nicknamed Big Blue, is an American Multinational corporation, multinational technology company headquartered in Armonk, New York, and present in over 175 countries. It is ...
,
Disney The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...
, Mindscape and
Accolade The accolade (also known as dubbing, adoubement, or knighting) () was the central act in the rite of passage Ceremony, ceremonies conferring knighthood in the Middle Ages. Etymology The term ''accolade'' entered English by 1591, when Thomas ...
. DSI was best known for developing racing and sports games for the Amiga, Apple II, Commodore 64, and PC DOS platforms.


Electronic Arts

Mattrick worked in a variety of leadership positions at Electronic Arts and, prior to leaving the company in 2005, was the president of Worldwide Studios for Electronic Arts where he oversaw EA's global studios and research and development in several major sites, including Redwood Shores, California (Silicon Valley), EALA in Los Angeles,
EA Tiburon EA Orlando is an American video game developer located in Orlando, Florida, founded in 1994. It was formerly known as Tiburon Entertainment, which was List of acquisitions by Electronic Arts, acquired by Electronic Arts in 1998. After the acquisi ...
in Florida,
EA Canada EA Vancouver (formerly known as EA Burnaby, then EA Canada) is a Canadian video game developer located in Burnaby, British Columbia. The development studio opened as Distinctive Software in January 1983, and is also Electronic Arts's largest a ...
in Vancouver, British Columbia, and Montreal, and EA UK in Chertsey, England.


Microsoft

Following his retirement from Electronic Arts in February 2007, Mattrick was asked by Robert J. Bach to be an external advisor to the Entertainment and Devices Division. In July 2007, Mattrick officially joined
Microsoft Microsoft Corporation is an American multinational corporation and technology company, technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the History of personal computers#The ear ...
as a senior vice president overseeing the Xbox 360 and PC gaming businesses, with his oversight apparently leading to an increase in video game installations and Xbox LIVE subscriptions. Mattrick is also largely credited for his work in developing
Kinect Kinect is a discontinued line of motion sensing input devices produced by Microsoft and first released in 2010. The devices generally contain RGB color model, RGB cameras, and Thermographic camera, infrared projectors and detectors that map dep ...
for Xbox 360. Mattrick unveiled Kinect under the code-name of "Project Natal" at E3 2009 on stage with
Steven Spielberg Steven Allan Spielberg ( ; born December 18, 1946) is an American filmmaker. A major figure of the New Hollywood era and pioneer of the modern blockbuster, Spielberg is widely regarded as one of the greatest film directors of all time and is ...
. In October 2010, Mattrick was promoted to president of the Interactive Entertainment Business, overseeing a range of consumer businesses including Xbox 360,
Xbox LIVE The Xbox network, formerly known and commonly referred to as Xbox Live, is an online multiplayer gaming and digital media delivery service created and operated by Microsoft Gaming for the Xbox brand. It was first made available to the origina ...
,
Kinect Kinect is a discontinued line of motion sensing input devices produced by Microsoft and first released in 2010. The devices generally contain RGB color model, RGB cameras, and Thermographic camera, infrared projectors and detectors that map dep ...
, Music, and Video, as well as PC and mobile interactive entertainment. In August 2011, ''
Fortune Fortune may refer to: General * Fortuna or Fortune, the Roman goddess of luck * Luck * Wealth * Fate * Fortune, a prediction made in fortune-telling * Fortune, in a fortune cookie Arts and entertainment Film and television * ''The Fortune'' (19 ...
'' magazine named Mattrick one of the "Smartest People in Tech 2011", and cited his role in developing and releasing Kinect. In May 2012, Mattrick was named one of CNN Money's top 10 brilliant technology visionaries. On May 21, 2013, Mattrick unveiled the new
Xbox One The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third console in the Xbox#Consoles, Xbox series. It was first released in North America, parts of Europe, Austra ...
, the successor to the Xbox 360, an all-in-one entertainment system. He later dismissed criticisms of the system's "always on" internet connection by saying "We have a product for people who aren't able to get some form of connectivity; it's called
Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the Xbox (console), original Xbox, it is the second console in the Xbox#Consoles, Xbox series. It was officially unveiled on MTV on May 12, 2005, with detail ...
." Mattrick left Microsoft on July 1, 2013, to join
Zynga Zynga Inc. () is an American video game developer and Video game publisher, publisher known for its social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile an ...
as CEO and would eventually be replaced by Phil Spencer as Head of Xbox in 2014. In ''Power On: The Story of Xbox'', a
web series A web series (also known as webseries, short-form series, and web show) is a series of short scripted or non-scripted online videos, generally in episodic form, released on the Internet (i.e. World Wide Web), which first emerged in the late 1 ...
documentary on
Xbox Xbox is a video gaming brand that consists of four main home video game console lines, as well as application software, applications (games), the streaming media, streaming service Xbox Cloud Gaming, and online services such as the Xbox networ ...
released in December 2021, Mattrick commented on the
Xbox One The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third console in the Xbox#Consoles, Xbox series. It was first released in North America, parts of Europe, Austra ...
's controversial and unpopular launch strategy, admitting that the Xbox One reveal event was too focused on TV features and that he and his team "could have done a better job of reassuring people that we were committed to excellence in gaming."


Zynga

On July 1, 2013, it was confirmed that Mattrick was leaving
Microsoft Microsoft Corporation is an American multinational corporation and technology company, technology conglomerate headquartered in Redmond, Washington. Founded in 1975, the company became influential in the History of personal computers#The ear ...
to join social game company
Zynga Zynga Inc. () is an American video game developer and Video game publisher, publisher known for its social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile an ...
as CEO. Wall Street investors thought positively of Mattrick's appointment and Zynga's shares greatly rose the day the news was made public. On his first quarterly financial earnings call with Zynga, on July 25, 2013, Mattrick predicted volatility for the company over the coming 6 months to one year, stating a need to "get back to basics" and "take a longer term view on our products and business." By 2015, Zynga was struggling to achieve the success in the mobile market they intended, largely seen in their falling and stagnating stock price. On April 8, 2015, it was announced that Mattrick would immediately resign as Zynga's CEO, and was replaced by founder Mark Pincus. Regarding Mattrick, Pincus said, "He got us in the game in mobile in a big way, and I'm appreciative of that."


MdGB Capital

Mattrick is the co-founder and co-president o
MdGB Capital
a private company that manages a group assets and operating companies throughout North America and serves as an adviser to many high tech ventures such as Photonic, Nordeus, Dapper Labs and Hivestack.


Honours and awards

Mattrick was made a member of the Order of British Columbia in 2024. He is the 2017 Distinguished Entrepreneur of the Year Gustavson School of Business at the
University of Victoria The University of Victoria (UVic) is a public research university located in the municipalities of Oak Bay, British Columbia, Oak Bay and Saanich, British Columbia, Canada. Established in 1903 as Victoria College, British Columbia, Victoria Col ...
, the 2005 Honorary Fellow
University of British Columbia The University of British Columbia (UBC) is a Public university, public research university with campuses near University of British Columbia Vancouver, Vancouver and University of British Columbia Okanagan, Kelowna, in British Columbia, Canada ...
's
Sauder School of Business Sauder is a surname. Notable people with the surname include: * Erie J. Sauder (1904–1997), American inventor and furniture-maker ** Sauder Woodworking Company * Lloyd Sauder (born 1950), Canadian politician * Luke Sauder (born 1970), Canadia ...
and a 1999 honorary Doctor of Laws at
Simon Fraser University Simon Fraser University (SFU) is a Public university, public research university in British Columbia, Canada. It maintains three campuses in Greater Vancouver, respectively located in Burnaby (main campus), Surrey, British Columbia, Surrey, and ...
. Mattrick was the Co-Chair of the
British Columbia British Columbia is the westernmost Provinces and territories of Canada, province of Canada. Situated in the Pacific Northwest between the Pacific Ocean and the Rocky Mountains, the province has a diverse geography, with rugged landscapes that ...
's Premier's Technology Council from 2016 to 2018 and serves since 2019 on the board of directors of the Vancouver Prostate Centre.


References


External links

* {{DEFAULTSORT:Mattrick, Don 1964 births Living people Microsoft employees Canadian video game designers Electronic Arts employees Businesspeople from Vancouver Canadian video game businesspeople Video game programmers