DYRT (99.5
FM) - on-air as Barangay RT 99.5 - is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
owned and operated by
GMA Network Inc. The station's
studio
A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design, ...
and
transmitter
In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to ...
are located at GMA Skyview Complex, Nivel Hills, Apas,
Cebu City
Cebu City, officially the City of Cebu ( ceb, Dakbayan sa Sugbo; fil, Lungsod ng Cebu; hil, Dakbanwa sang Sugbo), is a 1st class highly urbanized city in the Central Visayas region of the Philippines and capital of the Cebu Province. A ...
.
History
1978-1979: DYLS/DYRT
The station was established in 1978 on 97.1 MHz under the call letters
DYLS. It was the second oldest regional FM station under the auspices of the Republic Broadcasting System after
DXSS in Davao, which started operations in 1977. In 1979, the station went off the air, later it revived in 1992 under the brand LS 97.1 (now MOR 97.1) when AMCARA Broadcasting Network owned this station until it was taken over by
ABS-CBN
ABS-CBN (an initialism of its two predecessors' names, Alto Broadcasting System and Chronicle Broadcasting Network) is a Philippine commercial broadcast network that serves as the flagship property of ABS-CBN Corporation, a company under L ...
in 1996.
1980-1995: Double 9.5 RT
On February 4, 1980, the station returned to air, this time on 99.5 MHz under the call letters DYRT. It carried the branding Double 9.5 RT: The Romantic Touch, with the slogans "Cebu's Most Romantic Easy Listening Radio Station" and "The Beautiful Music Station of Cebu". Back then, its studio and transmitter were located at the 10/F Luym Bldg. along Plaridel cor. Juan Luna St. (now Osmeña Blvd.). The station aired
easy listening
Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, ...
music and news updates every top of the hour, and English was used as its medium. In 1990, DYRT and its sister station
GMA-7 Cebu moved to its current home in GMA Skyview Complex in Nivel Hills, Apas, and switched to an
Top 40
In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "conte ...
format.
1995-2014: Campus Radio/99.5 RT
On March 1, 1995, following the launch of RGMA done by
Mike Enriquez, the station was rebranded as Campus Radio 99.5 RT, with the slogan "Forever!". Two years later, when
Bobby Nalzaro
Pablito Galeza Nalzaro (August 11, 1963 – March 17, 2022), also known as Bobby Nalzaro or Super Bob, was a Filipino broadcast journalist, radio commentator and columnist.
He was one of Cebu's tri-media personalities. He handled daily commen ...
took over the operations of GMA Cebu, the station changed its slogan to "Nindota-Ah!", which was later adapted by several RGMA FM stations in Mindanao in 1998, and changed its medium to Cebuano. The station was reformatted to a
Contemporary MOR
Middle of the road (also known by its acronym MOR) is a commercial radio format and popular music genre. Music associated with this term is strongly melodic and uses techniques of vocal harmony and light orchestral arrangements. The format was eve ...
station. On July 29, 2002, the Campus Radio branding was dropped and changed its brand to 99.5 RT. From 2013 to 2018, as conducted by Nielsen Radio Audience Measurement, 99.5 RT Cebu was the dominant overall Number 1 Radio Station in Cebu.
2014-present: Barangay RT
On February 17, 2014, as part of RGMA's brand unifying, the station was rebranded as Barangay RT 99.5 and carried-over the slogan "Isang Bansa, Isang Barangay". Since then, it began simulcasting a handful of programs from its
Manila
Manila ( , ; fil, Maynila, ), officially the City of Manila ( fil, Lungsod ng Maynila, ), is the capital city, capital of the Philippines, and its second-most populous city. It is Cities of the Philippines#Independent cities, highly urbanize ...
station. On April 22, 2019, the station began airing one of
DYSS Super Radyo's program ''Bobby Nalzaro On Board: Saksi'' (now ''On Board: Saksi''), making it the only regional Barangay FM station to do so.
Nalzaro: Politics even in times of emergency
/ref>
Following the effects of Typhoon Rai (Odette) in Cebu, Bohol and Leyte on December 16, 2021, the station implements a scaled-down programming operation; on the same day, it playing automated music.
References
External links
*
www.amfmph.com/barangay-99-5-rt-cebu-11254.html
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Barangay FM stations
Barangay RT 99.5
Radio stations established in 1978