Robert Garfield is an American journalist and commentator, and the host of Bully Pulpit from Booksmart Studios. He is former co-host of ''
On the Media'' from
WNYC
WNYC is an audio service brand, under the control of New York Public Radio, a non-profit organization. Radio and other audio programming is primarily provided by a pair of nonprofit, noncommercial, public radio stations: WNYC (AM) and WNYC- ...
. He is also the host of ''The Genius Dialogues'' from
Audible
Audible may refer to:
* Audible (service), an online audiobook store
* Audible (American football), a tactic used by quarterbacks
* ''Audible'' (film), a short documentary film featuring a deaf high school football player
* Audible finish or ru ...
. Until 2010, he wrote the "Ad Review" TV-commercial criticism feature in ''
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in ...
''. From 1986 to 1999, Garfield was a roving correspondent for ''
All Things Considered
''All Things Considered'' (''ATC'') is the flagship news program on the American network National Public Radio (NPR). It was the first news program on NPR, premiering on May 3, 1971. It is broadcast live on NPR affiliated stations in the United ...
'' and was a longtime advertising analyst for ''
ABC News ABC News most commonly refers to:
* ABC News (Australia), a national news service of the Australian Broadcasting Corporation
* ABC News (United States), a news-gathering and broadcasting division of the American Broadcasting Company
ABC News may a ...
''.
Career
Garfield began his career as a reporter for the ''
Reading Times'' from 1977 to 1981. He has been a columnist for ''
USA Today
''USA Today'' (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headq ...
'' and contributing editor for ''Civilization'' and ''
The Washington Post
''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...
'' magazine. He wrote the "AdReview" column in ''
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in ...
'' from 1985 to 2010. He has also written for ''
The New York Times
''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'', ''
Playboy
''Playboy'' (stylized in all caps) is an American men's Lifestyle journalism, lifestyle and entertainment magazine, available both online and in print. It was founded in Chicago in 1953 by Hugh Hefner and his associates, funded in part by a $ ...
'', ''
Sports Illustrated
''Sports Illustrated'' (''SI'') is an American sports magazine first published in August 1954. Founded by Stuart Scheftel, it was the first magazine with a circulation of over one million to win the National Magazine Award for General Excellen ...
'', ''
Wired
Wired may refer to:
Arts, entertainment, and media Music
* ''Wired'' (Jeff Beck album), 1976
* ''Wired'' (Hugh Cornwell album), 1993
* ''Wired'' (Mallory Knox album), 2017
* "Wired", a song by Prism from their album '' Beat Street''
* "Wired ...
'', and many other publications.
A collection of his work, titled ''
Waking Up Screaming from the American Dream'', was published by
Scribner's in 1997. A second book, ''
And Now a Few Words from Me'', appeared in 2003. Garfield co-wrote "Tag, You're It", a
country
A country is a distinct part of the world, such as a state, nation, or other political entity. When referring to a specific polity, the term "country" may refer to a sovereign state, state with limited recognition, constituent country, ...
song performed on
NPR
National Public Radio (NPR) is an American public broadcasting organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It serves as a national Radio syndication, syndicator to a network of more ...
by
Willie Nelson
Willie Hugh Nelson (born April 29, 1933) is an American singer, guitarist, songwriter, actor and activist. He was one of the main figures of the outlaw country subgenre that developed in the late 1960s as a reaction to the conservative restr ...
, and wrote an episode of the
situation comedy
A sitcom (short for situation comedy or situational comedy) is a genre of comedy produced for radio and television, that centers on a recurring cast of character (arts), characters as they navigate humorous situations within a consistent settin ...
''Sweet Surrender''. In 2009, he published a book about the collapse of the media landscape called ''The Chaos Scenario.'' His first novel,
''Bedfellows'', was published in October 2012. In 2013, he co-authored a non-fiction book with
Doug Levy called
''Can't Buy Me Like''.
In October 2007, Garfield launched Comcast Must Die, a customer-service platform of last resort for disgruntled
Comcast
Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
subscribers.
Garfield co-hosted the radio program and podcast ''
On the Media'' with
Brooke Gladstone
Brooke Gladstone (born 1955) is an American journalist, author, and media analyst. She is the host and managing editor of the WNYC radio program '' On the Media''.
Early life and education
Gladstone was born in Long Island, New York, one of ...
from 2001 until 2021. It covers journalism and media criticism. He also hosts the podcast ''The Genius Dialogues'', presented by
Audible Inc., in which he interviews winners of the
MacArthur Fellows Program
The MacArthur Fellows Program, also known as the MacArthur Fellowship and colloquially called the "Genius Grant", is a prize awarded annually by the MacArthur Foundation, John D. and Catherine T. MacArthur Foundation to typically between 20 and ...
(often called "Genius Grants").
In 2012, Garfield co-founded a podcast about the English language called ''Lexicon Valley'', presented by
Slate
Slate is a fine-grained, foliated, homogeneous, metamorphic rock derived from an original shale-type sedimentary rock composed of clay or volcanic ash through low-grade, regional metamorphism. It is the finest-grained foliated metamorphic ro ...
, with producer Mike Vuolo. In the January 2, 2013, episode on "
creaky voice
In linguistics, creaky voice (sometimes called laryngealisation, pulse phonation, vocal fry, or glottal fry) refers to a low, scratchy sound that occupies the vocal range below the common vocal register. It is a special kind of phonation in which ...
" in young females, Garfield criticized the phenomenon in emphatic terms. The episode was the most listened to by a factor of ten and brought strong disapproval on Garfield from some sources. Garfield and Vuolo hosted the podcast until 2016, when both left the podcast to pursue other projects.
In 2015, Garfield founded the Media Future Summit at
Wharton, an annual gathering of high-level executives, owners and academics aimed at addressing the flailing media economy. He is a senior fellow at the Wharton Future of Advertising Program, SEI Center for Advanced Studies in Management at the
University of Pennsylvania
The University of Pennsylvania (Penn or UPenn) is a Private university, private Ivy League research university in Philadelphia, Pennsylvania, United States. One of nine colonial colleges, it was chartered in 1755 through the efforts of f ...
. He has been a Professor of Practice at Penn and a Distinguished Visiting Faculty in Media Ecology at
Berlin School of Creative Leadership
Berlin ( ; ) is the Capital of Germany, capital and largest city of Germany, by both area and List of cities in Germany by population, population. With 3.7 million inhabitants, it has the List of cities in the European Union by population withi ...
.
In 2021, New York Public Radio fired Garfield, saying he had violated the station's anti-bullying policy. Station officials cited a pattern of behavior uncovered by an independent investigator. Station management issued Garfield a warning in 2020 but the behavior persisted, officials said. Garfield said the behavior amounted to two instances of yelling at meetings, in both cases as a response to "provocation
hat
A hat is a Headgear, head covering which is worn for various reasons, including protection against weather conditions, ceremonial reasons such as university graduation, religious reasons, safety, or as a fashion accessory. Hats which incorpor ...
was extraordinary and simply shocking".
Personal life
Garfield was raised in a
Jewish
Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...
family in
Bala Cynwyd
Bala Cynwyd ( ) is a community and census-designated place in Lower Merion Township, Pennsylvania, United States. It is located on the Philadelphia Main Line in Southeastern Pennsylvania and borders the western edge of Philadelphia at U.S. Rou ...
, Pennsylvania, "a hometown of my youth". He lives in Potomac, Maryland. He is married to Milena Trobozić; they have three daughters.
Works
* ''Waking Up Screaming from the American Dream'', Scribner's, 1997.
* ''And Now a Few Words from Me: advertising's leading critic lays down the law, once and for all'' New York; London : McGraw-Hill, 2003.
* ''The Chaos Scenario''. Nashville, Tenn.: Stielstra Publishing, 2009.
* ''Bedfellows'', Las Vegas, NV : Thomas & Mercer, 2012.
* Doug Levy, ''Can't Buy Me Like'', Portfolio, 2013.
* ''American Manifesto: Saving Democracy from Villains, Vandals, and Ourselves'', Berkeley, California: Counterpoint, 2020.
Honors and awards
In 1997, Garfield's "Ad Review" won a Jesse H. Neal Award for best column.
Garfield's work with ''On the Media'' has won several awards. In 2003, he received the
National Press Club's Arthur Rowse Award for Media Criticism in Best Body of Work, TV and Radio and an
Edward R. Murrow
Edward Roscoe Murrow (born Egbert Roscoe Murrow; April 25, 1908 – April 27, 1965) was an American Broadcast journalism, broadcast journalist and war correspondent. He first gained prominence during World War II with a series of live radio broa ...
Award from the
Radio Television Digital News Association
The Radio Television Digital News Association (RTDNA, pronounced the same as " rotunda"), formerly the Radio-Television News Directors Association (RTNDA), is a United States-based membership organization of radio, television, and online news dir ...
for
investigative journalism
Investigative journalism is a form of journalism in which reporters deeply investigate a single topic of interest, such as serious crimes, racial injustice, political corruption, or corporate wrongdoing. An investigative journalist may spend m ...
. In 2004, ''On the Media'' won a
Peabody Award
The George Foster Peabody Awards (or simply Peabody Awards or the Peabodys) program, named for the American businessman and philanthropist George Foster Peabody, George Peabody, honor what are described as the most powerful, enlightening, and in ...
for excellence. In both 2012 and 2013, the show won the Bart Richards Award for Media Criticism from the College of Communications at
Penn State #Redirect Pennsylvania State University
The Pennsylvania State University (Penn State or PSU) is a Public university, public Commonwealth System of Higher Education, state-related Land-grant university, land-grant research university with ca ...
. In 2015, he won a
Mirror Award for Best Single Story for the ''On the Media'' episode "OTM Goes Inside Washington".
References
External links
BobGarfield.net – Bob Garfield's hub siteAdvertising Age – Bob Garfield: The BlogPeople – Bob Garfield – On The Media* https://web.archive.org/web/20080511172622/http://comcastmustdie.com/
"The Revolution Will Not Be Monetized: Stratospheric valuations for social media titans assume vast advertising revenues that will never arrive,"by Bob Garfield, ''IEEE Spectrum,'' June 2011
{{DEFAULTSORT:Garfield, Bob
Living people
American male journalists
NPR personalities
Jewish American non-fiction writers
Jewish American novelists
Place of birth missing (living people)
21st-century American novelists
American male novelists
Jewish American journalists
21st-century American male writers
21st-century American non-fiction writers
21st-century American Jews
Year of birth missing (living people)