Personal care products are

consumer products A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike an intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good. Whe ...

which are applied on various external parts of the body such as

skin Skin is the layer of usually soft, flexible outer tissue covering the body of a vertebrate animal, with three main functions: protection, regulation, and sensation. Other animal coverings, such as the arthropod exoskeleton, have different ...

hair Hair is a protein filament that grows from follicles found in the dermis. Hair is one of the defining characteristics of mammals. The human body, apart from areas of glabrous skin, is covered in follicles which produce thick terminal and ...

, nails, lips, external genital and anal areas, as well as

teeth A tooth (: teeth) is a hard, calcified structure found in the jaws (or mouths) of many vertebrates and used to break down food. Some animals, particularly carnivores and omnivores, also use teeth to help with capturing or wounding prey, tear ...

and mucous membrane of the

oral cavity A mouth also referred to as the oral is the body orifice through which many animals ingest food and vocalize. The body cavity immediately behind the mouth opening, known as the oral cavity (or in Latin), is also the first part of the alime ...

, in order to make them clean, protect them from harmful germs and keep them in good condition. They promote personal hygiene and overall health, well-being and appearance of those body parts. Toiletries form a narrower category of personal care products which are used for basic hygiene and cleanliness as a part of a daily routine. Cosmetic products, in contrast, are used for

personal grooming Grooming (also called preening) is the art and practice of cleaning and maintaining parts of the body. It is a species-typical behavior. In animals Individual animals regularly clean themselves and put their fur, feathers or other skin c ...

and beautification (aesthetically enhance a person's appearance). Pharmaceutical products are not considered personal care products. Most of the personal care products are rinsed off immediately after use, such as shampoos, soaps, toothpastes, shower gels, etc. A few personal care products, however, are left on the applied surface such as moisturizing cream, sunscreen, etc. The global market size of the personal care products industry is several hundred billion US Dollars (as of early 2020s).

Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio. It was founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/con ...

, L'Oreal,

Johnson & Johnson Johnson & Johnson (J&J) is an American multinational pharmaceutical, biotechnology, and medical technologies corporation headquartered in New Brunswick, New Jersey, and publicly traded on the New York Stock Exchange. Its common stock is a c ...

Unilever Unilever PLC () is a British multinational consumer packaged goods company headquartered in London, England. It was founded on 2 September 1929 following the merger of Dutch margarine producer Margarine Unie with British soap maker Lever B ...

Colgate-Palmolive The Colgate-Palmolive Company, commonly known as Colgate-Palmolive, is an American multinational corporation, multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. The company specializes in ...

Gillette Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G). Based in Boston, Massachusetts, United States, it was owned by The Gil ...

, Avon, Natura & Co,

Kimberly-Clark Kimberly-Clark Corporation is an American multinational consumer goods and personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimb ...

and Shiseido are some of the world-leading companies in personal care products industry.

Description

Personal care products can be categorized according to their function and area of application. These are cleansing products, hair care products, oral care products, sun care products, skin hydrating products, feminine care products, hair removal products, nail care products, eye care products and anal hygiene products.

Cleansing products

Cleansing products include

hand soap Soap is a salt of a fatty acid (sometimes other carboxylic acids) used for cleaning and lubricating products as well as other applications. In a domestic setting, soaps, specifically "toilet soaps", are surfactants usually used for washing, b ...

s or bar soaps,

shower gel Shower gel (also called body wash) is a specialized liquid product used for cleaning the body during showers. Not to be confused with liquid soaps, shower gels, in fact, do not contain saponified oil. Instead, it uses synthetic detergents deriv ...

body wash Body may refer to: In science * Physical body, an object in physics that represents a large amount, has mass or takes up space * Body (biology), the physical material of an organism * Body plan, the physical features shared by a group of anima ...

es,

facial cleanser A facial is a family of skin care treatments for the face, including steam, exfoliation (physical and chemical), extraction, creams, lotions, facial masks, peels, and massage. They are normally performed in beauty salons, but are also a c ...

s, body oils, body lotions,

cleansing pads A wet wipe, also known as a wet towel, wet one, moist towelette, disposable wipe, disinfecting wipe, or a baby wipe (in specific circumstances) is a small to medium-sized moistened piece of plastic or cloth that either comes folded and individu ...

, moist

towelette A wet wipe, also known as a wet towel, wet one, moist towelette, disposable wipe, disinfecting wipe, or a baby wipe (in specific circumstances) is a small to medium-sized moistened piece of plastic or cloth that either comes folded and individu ...

s. They remove dirt, excess oil and other impurities from the surface of the body and improve a person's overall cleanliness.

Facial tissues A facial is a family of skin care treatments for the face, including steam, exfoliation (physical and chemical), extraction, creams, lotions, facial masks, peels, and massage. They are normally performed in beauty salons, but are also a c ...

are used to wipe the nasal discharge.

Cotton pad Cotton pads are pads made of cotton which are used for Medicine, medical or Cosmetics, cosmetic purposes. For medical purposes, cotton pads are used to stop or prevent bleeding from minor punctures such as Injection (medicine), injections or veni ...

s are used to remove makeup.

Cotton swab Cotton swabs (American English) or cotton buds (British English), also Q-tips ( proprietary eponym), are wads of cotton wrapped around a short rod made of wood, rolled paper, or plastic. They are most commonly used for ear cleaning, although th ...

s are used to clean outer ear. Bath towels are used to dry up wet areas on the body, face towels are used to dry up wet face. Exfoliating scrubs (loofahs and such) are used for deeper cleansing.

Hair care products

These include

shampoo Shampoo () is a hair care product, typically in the form of a viscous liquid, that is formulated to be used for cleaning (scalp) hair. Less commonly, it is available in solid bar format. (" Dry shampoo" is a separate product.) Shampoo is use ...

hair conditioner Hair conditioner is a hair care cosmetic product used to improve the feel, texture, appearance and manageability of hair. Its main purpose is to reduce friction between strands of hair to allow smoother brushing or combing, which might otherwise ...

s, hair oils and hair treatments, and they are used to cleanse, condition and treat hair so that hair is clean and healthy. Scalp massagers promote blood flow in the scalp and scalp serums hydrate and nourish the scalp.

Hair removal products

Among hair removal products, there are shaving creams, shaving gels, shaving foams,

razor A razor is a bladed tool primarily used in the removal of body hair through the act of shaving. Kinds of razors include straight razors, safety razors, disposable razors, and electric razors. While the razor has been in existence since be ...

hair clipper A hair clipper, often individually called the apparent '' plurale tantum'' hair clippers (in a similar way to ''scissors''), is a specialised tool used to cut human hair. Hair clippers work on the same principle as scissors, but are distinct f ...

s, tweezers,

epilator An epilator is an electrical device used to remove hair by mechanically grasping multiple hairs simultaneously and pulling them out. The way in which epilators pull out hair is similar to waxing, but unlike waxing, they do not remove skin cells ...

s, waxing kits, and hair removal creams (e.g. depilatory creams). These are used to remove unwanted hair from various parts of the body.

Oral care products

These are

toothpaste Toothpaste is a paste or gel dentifrice that is used with a toothbrush to clean and maintain the aesthetics of Human tooth, teeth. Toothpaste is used to promote oral hygiene: it is an abrasive that aids in removing dental plaque and food from th ...

toothbrush A toothbrush is a special type of brush used to clean the Human tooth, teeth, gingiva, gums, and tongue. It consists of a head of tightly clustered bristles, atop of which toothpaste can be applied, mounted on a handle (grip), handle which facil ...

, mouthwash, dental floss, water floss, interdental brush, gum massager, gum gel, etc. They are used to maintain

oral hygiene Oral hygiene is the practice of keeping one's oral cavity clean and free of disease and other problems (e.g. bad breath) by regular brushing of the teeth (dental hygiene) and adopting good hygiene habits. It is important that oral hygiene be carr ...

, prevent

tooth decay Tooth decay, also known as caries,The word 'caries' is a mass noun, and is not a plural of 'carie'.'' is the breakdown of teeth due to acids produced by bacteria. The resulting cavities may be a number of different colors, from yellow to black ...

and gum disease, and have healthy teeth and gums. Tongue scrapers are used to remove food debris, dead cells and bacteria from the tongue surface. Denture care products are used to clean artificial dentures.

Skin care products

These include powders,

baby powder Baby powder is an astringent powder (substance), powder used for preventing diaper rash and for Cosmetics, cosmetic uses. It may be composed of talc (in which case it is also called talcum powder), corn starch or potato starch. It may contain a ...

s, body lotions, hand creams, pomades and facial moisturizers. They are used to hydrate, moisturize, and nourish the skin and keep the skin soft, smooth, and protected. Lip balms keep the lips hydrated.

Sun care products

Sun care products include lotions, creams, sprays, gels, oils and sticks that act as a

sunscreen Sunscreen, also known as sunblock, sun lotion or sun cream, is a photoprotection, photoprotective topical product for the Human skin, skin that helps protect against sunburn and prevent skin cancer. Sunscreens come as lotions, sprays, gels, fo ...

or a sunblock. They protect the skin from harmful

ultraviolet radiation Ultraviolet radiation, also known as simply UV, is electromagnetic radiation of wavelengths of 10–400 nanometers, shorter than that of visible light, but longer than X-rays. UV radiation is present in sunlight and constitutes about 10% of t ...

, and as such prevent

sunburn Sunburn is a form of radiation burn that affects living tissue, such as skin, that results from an overexposure to ultraviolet (UV) radiation, usually from the Sun. Common symptoms in humans and other animals include red or reddish skin tha ...

premature aging Progeroid syndromes (PS) are a group of rare genetic disorders that mimic physiological aging, making affected individuals appear to be older than they are. The term ''progeroid syndrome'' does not necessarily imply progeria ( Hutchinson–Gilfor ...

, and

skin cancer Skin cancers are cancers that arise from the Human skin, skin. They are due to the development of abnormal cells (biology), cells that have the ability to invade or metastasis, spread to other parts of the body. It occurs when skin cells grow ...

. Prickly heat powders prevent or soothe itchy, bumpy and red heat rashes on the skin due to excess heat. Sunglasses and wide-brimmed sun hats are used to protect the eyes from the sun.

Feminine care products

These include sanitary pads,

tampons A tampon is a menstrual product designed to absorb blood and vaginal secretions by insertion into the vagina during menstruation. Unlike a pad, it is placed internally, inside of the vaginal canal. Once inserted correctly, a tampon is held ...

, menstrual cups, and panty liners. There are used for menstrual hygiene and provide comfort, absorption, and protection during menstruation.

Nail care products

Nail care products include nail cutters, nail files and cuticle creams. They are used to maintain and enhance the appearance of nails and promote healthy nail growth.

Eye care products

These include artificial tears or lubricating eye drops to moisturize and soothe the eyes and provide relief from dryness, irritation, and discomfort due to dry eye syndrome or environmental factors; contact lens solutions for cleaning, disinfecting, and storing contact lenses and help remove debris, bacteria, and protein buildup from the lenses, eye drops (typically containing anti-histamines and mast cell stabilizers) for allergies to provide relief from itching, redness, and watering caused by allergic reactions; eye creams, which are special moisturizers for the sensitive skin around the eyes, contain ingredients such as

hyaluronic acid Hyaluronic acid (; abbreviated HA; conjugate base hyaluronate), also called hyaluronan, is an anionic, nonsulfated glycosaminoglycan distributed widely throughout connective, epithelial, and neural tissues. It is unique among glycosaminog ...

, peptides, and antioxidants to hydrate, firm, and reduce the appearance of fine lines and wrinkles; eye serums for puffiness, dark circles, and signs of aging, typically containing ingredients like caffeine, retinol, or vitamin C; eyelid cleansers to clean and soothe the eyelids and eyelashes by removing debris, excess oil, and bacteria and in this way help alleviate eyelid inflammation, blepharitis, or dry eye syndrome; eye masks, which are gel or sheet masks placed over closed eyes to provide cooling, soothing, and hydrating effects, and to help reduce puffiness, relieve tired eyes, and improve the appearance of dark circles.

Anal hygiene products

Anal hygiene Anal hygiene refers to practices (anal cleansing) that are performed on the human anus, anus to maintain personal hygiene, usually immediately or shortly after defecation. Anal cleansing may also occur while showering or bathing. Post-defecation ...

products include

toilet paper Toilet paper (sometimes called toilet/bath/bathroom tissue, or toilet roll) is a tissue paper product primarily used to clean the human anus, anus and surrounding region of Human feces, feces (after defecation), and to clean the external gen ...

s, bidets and

bidet shower A bidet shower—also known as a handheld bidet, commode shower, toilet shower, health faucet, bum shower, jet spray, hand shower, shatafa (from the , "hand shower rinser") or bum gun—is a hand-held triggered nozzle that is placed near the ...

s. For babies, wet wipes are used. These are used to keep the anal area clean from fecal remains and harmful bacteria after defecation.

Forms and additives

Personal care products can come in different physical forms such as liquid solutions, solid bars and sticks, semi-solid or

emulsion An emulsion is a mixture of two or more liquids that are normally Miscibility, immiscible (unmixable or unblendable) owing to liquid-liquid phase separation. Emulsions are part of a more general class of two-phase systems of matter called colloi ...

-based mixtures, powders,

aerosol An aerosol is a suspension (chemistry), suspension of fine solid particles or liquid Drop (liquid), droplets in air or another gas. Aerosols can be generated from natural or Human impact on the environment, human causes. The term ''aerosol'' co ...

s, oils, gels, scrubs and sheets. They may contain

colorant A colourant/colour additive (British spelling) or colorant/color additive (American spelling) is a substance that is added or applied in order to change the colour of a material or surface. Colourants can be used for many purposes including printin ...

fragrance An aroma compound, also known as an odorant, aroma, fragrance, flavoring or flavor, is a chemical compound that has a smell or odor. For an individual chemical or class of chemical compounds to impart a smell or fragrance, it must be sufficien ...

s, emollients,

surfactant Surfactants are chemical compounds that decrease the surface tension or interfacial tension between two liquids, a liquid and a gas, or a liquid and a solid. The word ''surfactant'' is a Blend word, blend of "surface-active agent", coined in ...

s, humectants, thickeners, stabilizers,

preservative A preservative is a substance or a chemical that is added to products such as food products, beverages, pharmaceutical drugs, paints, biological samples, cosmetics, wood, and many other products to prevent decomposition by microbial growth or ...

s, pH adjusters and pH buffers,

silicone In Organosilicon chemistry, organosilicon and polymer chemistry, a silicone or polysiloxane is a polymer composed of repeating units of siloxane (, where R = Organyl group, organic group). They are typically colorless oils or elastomer, rubber ...

chelating agent Chelation () is a type of bonding of ions and their molecules to metal ions. It involves the formation or presence of two or more separate coordinate bonds between a polydentate (multiple bonded) ligand and a single central metal atom. These l ...

s, film-forming agents, natural

extract An extract (essence) is a substance made by extracting a part of a raw material, often by using a solvent such as ethanol, oil or water. Extracts may be sold as tinctures or absolutes or dried and powdered. The aromatic principles of ma ...

antioxidant Antioxidants are Chemical compound, compounds that inhibit Redox, oxidation, a chemical reaction that can produce Radical (chemistry), free radicals. Autoxidation leads to degradation of organic compounds, including living matter. Antioxidants ...

disinfectant A disinfectant is a chemical substance or compound used to inactivate or destroy microorganisms on inert surfaces. Disinfection does not necessarily kill all microorganisms, especially resistant bacterial spores; it is less effective than ...

s and

antimicrobial An antimicrobial is an agent that kills microorganisms (microbicide) or stops their growth (bacteriostatic agent). Antimicrobial medicines can be grouped according to the microorganisms they are used to treat. For example, antibiotics are used aga ...

s along with the actual product. In addition, there are personal care tools such as

es, hairbrushes and

comb A comb is a tool consisting of a shaft that holds a row of teeth for pulling through the hair to clean, untangle, or style it. Combs have been used since prehistoric times, having been discovered in very refined forms from settlements dating ba ...

s, manual

s and electric shavers, tweezers, nail clippers and files, sponges, pads, scrubs, etc. which help apply the aforementioned products or have their own functions.

Hotel application

Typical toiletries offered at many hotels include: * small bar of

soap Soap is a salt (chemistry), salt of a fatty acid (sometimes other carboxylic acids) used for cleaning and lubricating products as well as other applications. In a domestic setting, soaps, specifically "toilet soaps", are surfactants usually u ...

disposable A disposable (also called disposable product) is a product designed for a single use after which it is recycled or is disposed as solid waste. The term is also sometimes used for products that may last several months (e.g. disposable air filt ...

shower cap * small bottle of moisturizer * small bottles of shampoo and conditioner * toilet paper * box of

facial tissue Facial tissue and paper handkerchief refers to a class of soft, absorbent, disposable papers that are suitable for use on the face. They are disposable alternatives for cloth handkerchiefs. The terms are commonly used to refer to the type of tis ...

* face towels * disposable shoe polishing cloth * Toothpaste * Toothbrush * Cologne

Corporations

Some of the major

corporation A corporation or body corporate is an individual or a group of people, such as an association or company, that has been authorized by the State (polity), state to act as a single entity (a legal entity recognized by private and public law as ...

s in the personal care industry are: Other corporations, such as pharmacies (e.g. CVS/pharmacy,

Walgreens Walgreens is an American pharmacy store chain. It is the second largest in the United States, behind CVS Pharmacy. As of March 2025, the company operated more than 8,700 stores in the U.S. Walgreens has been the subject of a number of lawsuit ...

) primarily

retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholes ...

in personal care rather than manufacture personal care products themselves.

Environmental impacts

References

{{Authority control * Personal hygiene products Bathrooms