BOB FM is the on-air
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
of a number of
FM radio station
Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
s in the
United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
and formerly in
Canada
Canada is a country in North America. Its Provinces and territories of Canada, ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the world's List of coun ...
. The BOB FM format mostly concentrates on
album rock
Album-oriented rock (AOR, originally called album-oriented radio) is an FM broadcasting, FM radio format created in the United States in the late 1960s that focuses on the full repertoire of Rock music, rock albums and is currently associated ...
,
alternative rock
Alternative rock (also known as alternative music, alt-rock or simply alternative) is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s w ...
and
pop hits from the 1980s and 1990s, especially those popular during the early days of
MTV when
music video
A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...
s made up most of MTV's schedule. However, BOB FM also features a smattering of
oldies
Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music.
Since 2 ...
from the 1970s or earlier and
classic hits from the 1990s or later.
Once or twice an hour, an unexpected song will get played, sometimes a
dance hit or
novelty song
A novelty song is a type of song built upon some form of novel concept, such as a gimmick, a piece of humor, or a sample of popular culture. Novelty songs partially overlap with comedy songs, which are more explicitly based on humor, and w ...
. BOB FM stations are quite similar to those using the moniker
Jack FM. On many BOB FM and JACK FM stations,
disc jockey
A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include Radio personality, radio DJs (who host programs on music radio stations), club DJs (who work at nightclubs or music fes ...
s are not used or are only heard in morning
drive time. Instead of a live DJ, a prerecorded voice will make sarcastic or ironic quips between songs.
BOB FM stations in Canada were all owned by
Bell Media
Bell Media Inc. (Canadian French, French: ) is a Canadian media conglomerate that is the mass media subsidiary of BCE Inc. (also known as Bell Canada Enterprises, the owner of telecommunications company Bell Canada). Its operations include nati ...
. Those in the United States are owned by a variety of companies. Bob FM stations are officially classified as variety hits or
adult hits by radio research companies.
Origins
It was originally named for the "Best of the Best", and subsequently associated with an everyday character named "Bob." It proved very successful in its first implementation on
Winnipeg
Winnipeg () is the capital and largest city of the Provinces and territories of Canada, Canadian province of Manitoba. It is centred on the confluence of the Red River of the North, Red and Assiniboine River, Assiniboine rivers. , Winnipeg h ...
,
Manitoba
Manitoba is a Provinces and territories of Canada, province of Canada at the Centre of Canada, longitudinal centre of the country. It is Canada's Population of Canada by province and territory, fifth-most populous province, with a population ...
's
CFWM. It inspired
Rogers Communications to license the JACK FM format at many of its stations,
Corus Entertainment
Corus Entertainment Inc. (often simply known as Corus) is a Canadian mass media and television production company. The company was founded in 1987 as Shaw Radio Ltd. as a subsidiary of Shaw Communications and was spun-off from Shaw in 1999. It h ...
's subsequent
Joe FM and
Dave FM brands, and comparable moves at other stations. Currently a syndicated version of the format is offered by Envision Radio Networks. As with Jack FM, Bob FM stations have
playlist
A playlist is a list of video or audio files that can be played back on a media player, either sequentially or in a shuffled order. In its most general form, an audio playlist is simply a list of songs that can be played once or in a loop. ...
s of over 1000 songs as opposed to most other commercial stations which play about 500 songs or less.
The format was largely conceived and created by Howard Kroeger, a former programming executive at CHUM Group Radio, after attending a friend's 40th birthday party in 2000. He took the "Bob" moniker from a
country music
Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...
station (then WBOB, today
KFXN-FM) that had broadcast in the
Minneapolis-St. Paul market of
Minnesota
Minnesota ( ) is a U.S. state, state in the Upper Midwestern region of the United States. It is bordered by the Canadian provinces of Manitoba and Ontario to the north and east and by the U.S. states of Wisconsin to the east, Iowa to the so ...
to the south several years earlier.
Slogans
Many BOB FM stations use the catch phrase "We Play Anything!" or "We Play Everything!" Most stations market themselves with the slogan "Turn your knob to BOB!" This was parodied in a ''
Mystery Science Theater 3000'' skit in which
TV's Frank creates his own radio station and exhorts viewers to "Turn your crank to Frank", satirizing commercials for
BOB 100 FM that were playing in the Minneapolis area at the time.
Many Bob-FM stations are imaged by Digital Sound & Video, Inc, located in Daytona Beach, Florida and voiced by Sean Caldwell.
Country music
At least two non variety-hits Bob FM outlets exist,
WRBT in
Harrisburg, Pennsylvania
Harrisburg ( ; ) is the capital city of the U.S. commonwealth of Pennsylvania and the seat of Dauphin County. With a population of 50,099 as of 2020, Harrisburg is the ninth-most populous city in Pennsylvania. It is the larger of the two pr ...
and
KLCI in
Minneapolis-St. Paul, both of which run a
country music
Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...
format. Kroeger created a similar format and brand for country stations, using
Hank FM (named for Country and Western legend
Hank Williams
Hiram "Hank" Williams (September 17, 1923 – January 1, 1953) was an American singer, songwriter, and musician. An early pioneer of country music, he is regarded as one of the most significant and influential musicians of the 20th century. W ...
) and DUKE FM (named for actor
John Wayne
Marion Robert Morrison (May 26, 1907 – June 11, 1979), known professionally as John Wayne, was an American actor. Nicknamed "Duke", he became a Pop icon, popular icon through his starring roles in films which were produced during Hollywood' ...
).
HANK FM and DUKE FM can currently be heard in over twenty U.S. markets. The majority of these HANK FM and DUKE FM branded stations use the positioning statement of "Playing the Legends of Country" and are also distributed by Envision Radio Networks.
Stations calling themselves "BOB FM"
CHUM Limited's
CKLY in
Kawartha Lakes,
Ontario
Ontario is the southernmost Provinces and territories of Canada, province of Canada. Located in Central Canada, Ontario is the Population of Canada by province and territory, country's most populous province. As of the 2021 Canadian census, it ...
, adopted the format on August 21, 2005, while
WLFF in
Lafayette, Indiana, jettisoned its country format to introduce Bob to its listeners on December 6, 2007.
The newest Bob FM station in the United States is
WCVS-FM in
Springfield, Illinois
Springfield is the List of capitals in the United States, capital city of the U.S. state of Illinois. Its population was 114,394 at the 2020 United States census, which makes it the state's List of cities in Illinois, seventh-most populous cit ...
, replacing its
classic rock
Classic rock is a radio format that developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, it comprises rock music ranging generally from the mid-1960s through the early-1990s, primarily focusing on comm ...
format.
The newest Bob FM station in Canada was
CKX-FM in
Brandon, Manitoba
Brandon () is the second-largest city in the province of Manitoba, Canada. It is located in the southwestern corner of the province on the banks of the Assiniboine River, approximately west of the provincial capital, Winnipeg, and east of the ...
, replacing its
mainstream rock
Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada.
Format background
Mainstream rock stations represent a cross between classic rock, active rock and alternativ ...
format.
The first international (non-American or Canadian) Bob FM launched in early 2016 in George Town,
Grand Cayman
Grand Cayman is the largest of the three Cayman Islands and the location of the territory's capital, George Town, Cayman Islands, George Town. In relation to the other two Cayman Islands, it is approximately 75 miles (121 km) southwest of L ...
in The
Cayman Islands
The Cayman Islands () is a self-governing British Overseas Territories, British Overseas Territory, and the largest by population. The territory comprises the three islands of Grand Cayman, Cayman Brac and Little Cayman, which are located so ...
. 94.9 BOB FM, Grand Cayman
ZFBB-FM of Hurley's Media Ltd.
On March 18, 2021, the remaining Bob FM stations in Canada were re-branded as
Bounce Radio.
Bob FM stations in Canada
Bob FM stations in the United States
The first BOB FM outside of The U.S. or Canada launched in early 2016, broadcasting from George Town,
Grand Cayman
Grand Cayman is the largest of the three Cayman Islands and the location of the territory's capital, George Town, Cayman Islands, George Town. In relation to the other two Cayman Islands, it is approximately 75 miles (121 km) southwest of L ...
in the
Cayman Islands
The Cayman Islands () is a self-governing British Overseas Territories, British Overseas Territory, and the largest by population. The territory comprises the three islands of Grand Cayman, Cayman Brac and Little Cayman, which are located so ...
. '94.9 BOB FM Grand Cayman' - ZFBB FM ( http://www.BobFm.Ky ) .
See also
*
BOB fm (Hertfordshire) - an independent station based in the
United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...
*
Froggy (brand)
*
KISS-FM (brand)
*
Jack FM
*
ESPN Radio
ESPN Radio, which is alternatively branded platform-agnostically as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the banner "SportsRadio ESPN". The netw ...
References
External links
Official websiteBob FMat Envision Networks
{{DEFAULTSORT:Bob Fm
Radio formats
Franchised radio formats
Adult hits radio stations in the United States
Adult hits radio stations in Canada