2017 JLT Community Series
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The 2017 AFL season was the 121st season of the
Australian Football League The Australian Football League (AFL) is the pre-eminent professional sports, professional competition of Australian rules football. It was originally named the Victorian Football League (VFL) and was founded in 1896 as a breakaway competition ...
(AFL), the highest level senior men's
Australian rules football Australian football, also called Australian rules football or Aussie rules, or more simply football or footy, is a contact sport played between two teams of 18 players on an Australian rules football playing field, oval field, often a modified ...
competition in Australia, which was known as the Victorian Football League until 1989. The season featured eighteen clubs, ran from 23 March until 30 September, and comprised a 22-game home-and-away season followed by a finals series featuring the top eight clubs. The premiership was won by the
Richmond Football Club The Richmond Football Club, nicknamed the Tigers or colloquially the Tiges, is a professional Australian rules football team competing in the Australian Football League (AFL). Founded in 1885 in the Melbourne suburb of Richmond, Victoria, Ric ...
for the eleventh time, after it defeated by 48 points in the
2017 AFL Grand Final The 2017 AFL Grand Final was an Australian rules football game contested between the Adelaide Football Club and the Richmond Football Club at the Melbourne Cricket Ground on 30 September 2017. It was the 122nd annual grand final of the Austral ...
.


Rule changes

The following amendments were made to the Laws of the Game for the 2017 season: *Rules relating to around-the-ground ruck contests were amended such that only the nominated ruckman for each team is permitted in the contest, eliminating the option for another player to enter the contest and take the tap, otherwise known as the "third man up" strategy. This was done to make ruck contests easier to adjudicate, to reduce the risk of injuries to ruckmen, and to increase the value of the skill of ruckwork. *A more stringent interpretation of deliberate rushed behinds was introduced, by allowing the umpire to consider prior opportunity, distance from the goal line and degree of applied pressure when judging whether or not to pay a free kick. *Adjustments were made to the interpretation of high tackles, giving the umpire more discretion to call play-on when he deems that the tackled player is responsible for the high contact. This was introduced to discourage the practice of ducking into a tackle, dropping the knees when tackled or trying to shrug off a tackle to earn a free kick. *A more stringent interpretation of punches to the body was introduced to the match review panel and tribunal to allow for suspensions to be imposed; and to allow fines to be imposed for low impact jumper punches. *The deliberate out of bounds free kick was amended, lowering the threshold for a free kick from 'intentionally' putting the ball out of bounds to 'not demonstrating sufficient intent' to keep the ball in bounds.


Pre-season

The pre-season series of matches in 2017 was known as the JLT Community Series; its new sponsor was
Jardine Lloyd Thompson Jardine Lloyd Thompson Group plc, also known as JLT Group or simply JLT, was a British multinational corporation that had its headquarters in London, England. It provided insurance, reinsurance, employment benefits advice and Brokerage firm, bro ...
(JLT), who replaced
National Australia Bank National Australia Bank Limited (abbreviated NAB, branded and stylised as nab) is one of the four largest Banking in Australia, financial institutions in Australia (colloquially referred to as "Big Four (banking), The Big Four") in terms of mar ...
(NAB) after NAB elected to sponsor the inaugural AFL Women's season instead. The series featured 27 practice matches played over 25 days, beginning on 16 February and ending on 12 March. The matches were stand-alone, with no overall winner of the series. Each team played three games, many at suburban or regional venues. All matches were televised live on
Fox Footy Fox Footy (stylised as FOX FOOTY) is an Australian rules football subscription television channel dedicated to screening Australian rules football matches and related programming. It is owned by Fox Sports Australia operated out of its Melbou ...
as well as on the AFL Live app. The nine-point
super goal A super goal was a method of scoring used in the Australian Football League's pre-season competition in the sport of Australian rules football, from 2003 to 2017. Under the rule, a goal scored from a distance greater than fifty metres is awarded ...
was used in these matches.


Premiership season

Notable features of the draw include: *The naming rights of York Park were bought by the
University of Tasmania The University of Tasmania (UTAS) is a public research university, primarily located in Tasmania, Australia. Founded in 1890, it is Australia's fourth oldest university. Christ College (University of Tasmania), Christ College, one of the unive ...
from Aurora Energy in the week prior to the full fixture being released, with the venue becoming known as the University of Tasmania Stadium. * sold the naming rights for
Manuka Oval Manuka Oval is a sporting venue in Canberra, the capital of Australia. It is located in Griffith, Australian Capital Territory, Griffith, in the area of that suburb known as Manuka, Australian Capital Territory, Manuka. Manuka Oval has a seating ...
during the AFL season to the
University of New South Wales The University of New South Wales (UNSW) is a public research university based in Sydney, New South Wales, Australia. It was established in 1949. The university comprises seven faculties, through which it offers bachelor's, master's and docto ...
, and the stadium became known as the UNSW Canberra Oval. * and the played in the AFL's first ever Good Friday match, which was played at Etihad Stadium. * and competed in the first AFL premiership match outside Australia and New Zealand when they played in round 8 at Jiangwan Stadium in
Shanghai, China Shanghai, Shanghainese: , Standard Chinese pronunciation: is a direct-administered municipality and the most populous urban area in China. The city is located on the Chinese shoreline on the southern estuary of the Yangtze River, with the ...
, with the match televised live on the
Seven Network Seven Network (stylised 7Network, and commonly known as Channel Seven or simply Seven) is an Australian commercial free-to-air Television broadcasting in Australia, television network. It is owned by Seven West Media, Seven West Media Limited, ...
. Both teams had a bye the following round, while the remaining sixteen teams had their byes from rounds 11 to 13. *Owing to redevelopment, Simonds Stadium was unavailable until round 9. *The Western Bulldogs competed in the first AFL premiership match to be played at Mars Stadium in
Ballarat Ballarat ( ) () is a city in the Central Highlands of Victoria, Australia. At the 2021 census, Ballarat had a population of 111,973, making it the third-largest urban inland city in Australia and the third-largest city in Victoria. Within mo ...
when they faced in round 22. The match was also the first AFL premiership match in a Victorian regional venue (other than Geelong) since a one-off round of promotional matches held in
1952 Events January–February * January 26 – Cairo Fire, Black Saturday in Kingdom of Egypt, Egypt: Rioters burn Cairo's central business district, targeting British and upper-class Egyptian businesses. * February 6 ** Princess Elizabeth, ...
. *All starting times are local.


Round 1


Round 2


Round 3


Round 4


Round 5


Round 6


Round 7


Round 8


Round 9


Round 10


Round 11


Round 12


Round 13


Round 14


Round 15


Round 16


Round 17


Round 18


Round 19


Round 20


Round 21


Round 22


Round 23


Season notes

* recorded the longest unbeaten start to a season in club history, winning its first six games. * was the first reigning grand finalist in VFL/AFL history to lose its first six matches of the following season, before becoming the first club to reach the finals after starting the season with zero wins and six losses. * became the first team since in
2009 2009 was designated as the International Year of Astronomy by the United Nations to coincide with the 400th anniversary of Galileo Galilei's first known astronomical studies with a telescope and the publication of Astronomia Nova by Joha ...
and the first team in the 18 team competition to fail to make the finals after winning the premiership the previous year. * became the first team since in
2011 The year marked the start of a Arab Spring, series of protests and revolutions throughout the Arab world advocating for democracy, reform, and economic recovery, later leading to the depositions of world leaders in Tunisia, Egypt, and Yemen ...
to qualify for the finals after finishing wooden spooners the previous season. * reached the finals at the expense of on percentage by 0.48 percentage points, a difference equivalent to only nine on-field points. It is the narrowest margin in VFL/AFL history to decide a finals spot. * This was the last season in which games were played at Domain Stadium, with the Western Australian teams playing home games at
Perth Stadium Perth Stadium, commercially known as Optus Stadium due to sponsorship reasons, is a multi-purpose stadium in the Burswood, Western Australia, Burswood suburb of Perth, Western Australia. It was completed during late 2017 and officially opened ...
from 2018 and onwards. *'s record of 15 wins, 1 draw and 6 losses is the least successful of any minor premier since
1997 Events January * January 1 – The Emergency Alert System is introduced in the United States. * January 11 – Turkey threatens Cyprus on account of a deal to buy Russian S-300 missiles, prompting the Cypriot Missile Crisis. * January 1 ...
. *' record of 5 wins and 17 losses is the most successful of any wooden spooner since the Lions themselves in
1998 1998 was designated as the ''International Year of the Ocean''. Events January * January 6 – The ''Lunar Prospector'' spacecraft is launched into orbit around the Moon, and later finds evidence for Lunar water, frozen water, in soil i ...
. * had the highest average home-and-away and home game attendance of any club in 2017, with figures of 46,580 and 55,958 respectively.


Win/loss table

Bold – Home game
X – Bye
Opponent for round listed above margin


Ladder


Ladder progression

*Numbers highlighted in green indicates the team finished the round inside the top eight. *Numbers highlighted in blue indicates the team finished in first place on the ladder in that round. *Numbers highlighted in red indicates the team finished in last place on the ladder in that round. *Underlined numbers indicates the team had a bye during that round. *Subscript numbers indicate ladder position at rounds end.


Positions of teams round by round


Finals series


Week one


Week two


Week three


Week four


Attendances


By club


By ground


Awards

*The
Brownlow Medal The Charles Brownlow Trophy, better known as the Brownlow Medal (and informally as Charlie), is awarded to the best and fairest player in the Australian Football League (AFL) during the home-and-away season, as determined by votes cast by the f ...
was awarded to Dustin Martin of who polled a record 36 votes. *The
Coleman Medal The Coleman Medal is an Australian rules football award given annually to the Australian Football League (AFL) player who kicks the most Laws of Australian rules football#Scoring, goals in the Australian Football League#Premiership season, home- ...
was awarded to Lance Franklin of , who kicked 69 goals during the home and away season. It was the fourth time Franklin has won the award. Franklin kicked ten goals in the final round to move above Josh Kennedy. *The Ron Evans Medal was awarded to Andrew McGrath of , who received 51 votes. *The AFL Goal of the Year was awarded to Daniel Rioli of for his goal against in round 3. *The AFL Mark of the Year was awarded to Joe Daniher of for his mark against in round 17. *The
McClelland Trophy The McClelland Trophy is an Australian rules football club championship trophy, awarded each year to the club with the best aggregate performance across the Australian Football League (AFL) and AFL Women's (AFLW) seasons. The trophy was inaugur ...
was awarded to for the first time since
2005 2005 was designated as the International Year for Sport and Physical Education and the International Year of Microcredit. The beginning of 2005 also marked the end of the International Decade of the World's Indigenous Peoples, Internationa ...
. *The
wooden spoon A wooden spoon is a Kitchen utensil, utensil commonly used in food preparation. In addition to its culinary uses, wooden spoons also feature in folk art and culture. History The word ''spoon'' derives from an ancient word meaning a chip of woo ...
was "awarded" to the for the first time since
1998 1998 was designated as the ''International Year of the Ocean''. Events January * January 6 – The ''Lunar Prospector'' spacecraft is launched into orbit around the Moon, and later finds evidence for Lunar water, frozen water, in soil i ...
after obtaining five wins during the season. *The
AFL Players Association Awards The AFL Players Association (AFLPA) awards are a group of awards given annually, mainly to players in the Australian Football League and AFL Women's, voted for by all AFL and AFL Women's players. Main awards The AFLPA nominates the following as ...
**The
Leigh Matthews Trophy The Leigh Matthews Trophy is an annual award given by the AFL Players Association to the Most Valuable Player in the Australian Football League. It is named in honour of Leigh Matthews, who won the first MVP award in 1982, when the league was s ...
was awarded to Dustin Martin of polling 1,333 votes ahead of Patrick Dangerfield who polled 776. **The Robert Rose Award was awarded to Rory Sloane of . **The best captain was awarded to Taylor Walker of for the second year in a row. **The best first year player was awarded to Andrew McGrath of . **The 22under22 team captaincy was awarded to Marcus Bontempelli of the for the second year in a row. *The AFL Coaches Association Awards **The AFL Coaches Association Player of the Year Award was awarded to Dustin Martin of who received 122 votes ahead of Patrick Dangerfield who received 118. **The Gary Ayres Award for the best player in the finals series was awarded to Dustin Martin of who polled 25 votes ahead of teammate
Trent Cotchin Trent William Cotchin (born 7 April 1990) is a former professional Australian rules footballer who played for the Richmond Football Club in the Australian Football League (AFL). He is an All-Australian, a three-time Jack Dyer Medal, Richmond be ...
on 15. **The Allan Jeans Senior Coach of the Year Award was awarded to coach Damien Hardwick. **The Assistant Coach of the Year Award was awarded to assistant Rhyce Shaw. **The Lifetime Achievement Award was awarded to John Dimmer whose coaching career spanning 284 games included two flags apiece with West Australian clubs West Perth and South Fremantle. **The Best Young Player Award was awarded to Clayton Oliver of who received 72 votes. **The Media Award was awarded to Gerard Whateley for the fourth consecutive year. *The Jim Stynes Community Leadership Award was awarded to Jack Hombsch of .


Milestones


Coleman Medal

*Numbers highlighted in blue indicates the player led the Coleman Medal at the end of that round. *Numbers underlined indicates the player did not play in that round.


Best and fairest


Club leadership


Coach changes


Club membership


Post-season


International Rules Series

The
International Rules Series The International Rules Series is a senior men's international rules football competition between the Australia international rules football team (selected by the Australian Football League) and the Ireland international rules football team ...
returned in November 2017, with Australia hosting two test matches. The series was played on an aggregate-points basis, with the winner being the team that scores the highest amount over the two test matches. The matches were played on 12 and 18 November 2017 at Adelaide Oval and Domain Stadium. The Australian team was again composed exclusively of players who have won
All-Australian The All-Australian team is an all-star team of Australian rules football in Australia, Australian rules footballers, selected by a panel at the end of each season. It represents a complete team, including an interchange bench, of the best-perfo ...
honours in their careers. The times and venues for the series were announced in August.


References


External links


Official AFL websiteMore Extensive Stats, Attendances, Records of every club
{{2017 AFL season Australian Football League seasons 2017 in Australian rules football