G2R
GIIR was established in 2004 and is Korea’s first advertising group holding company engaged in investment and management consulting for its subsidiaries, which specialize in advertising and media communications, including advertising, media, and out-of-home advertising (OOH) advertising. GIIR has established a marketing communications group that consists of a number of advertising and media agencies. It is a subsidiary of LG Corporation LG Corporation (or LG Group), formerly known as Lucky-Goldstar, is a South Korean multinational conglomerate founded by Koo In-hwoi in 1947 and managed by successive generations of his family. It is the fourth-largest company in South Korea .... Subsidiaries * HS Ad, ad creation and advertising agency *LBEST, advertising agency *W Brandconnection Co, advertising agency *Bugs Com Ad, OOH media such as bus advertising *Alchemedia, mMedia agency *G Outdoor, OOH media agency *TAMS Media, OOH advertising such as subway lighting ads *Beijing Y ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
HS Ad
HS Ad is an advertising agency that was established in 1984 as an affiliate of LG Group LG Corporation (or LG Group), formerly known as Lucky-Goldstar, is a South Korean multinational conglomerate founded by Koo In-hwoi in 1947 and managed by successive generations of his family. It is the fourth-largest company in South Korea. .... HS Ad is engaged in all advertising communications, including creative concept development, creation of advertisements for four major media, brand marketing, media planning/buying, mobile and wireless advertising, and event and space design. In 2009, the company reorganized to newly create IMC Strategy Group, an organization for BP (BTL Planner), MP (Media Planner), and AP (Account Planner) to share and jointly address concepts and strategies for brands. HS Ad has been publishing company newsletters since 1985 and holding the University Advertising Awards since 1988 to define advertising theories systematically, deliver information on advertisi ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
LG Corp
LG Corporation (or LG Group), formerly known as Lucky-Goldstar, is a South Korean multinational conglomerate founded by Koo In-hwoi in 1947 and managed by successive generations of his family. It is the fourth-largest company in South Korea. Its headquarters are in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo District, Seoul. LG makes electronics, chemicals, household appliances, and telecommunications products and operates subsidiaries such as LG Electronics, Zenith, LG Display, LG Uplus, LG Innotek, LG Chem, LG Energy Solution and LG AI Research in over 80 countries. History LG Corporation was established as Lak Hui Chemical Industrial Corp. in 1947 by Koo In-hwoi. Its first product was "Lucky Cream", the first Korean make-up cream. In 1952, Lak Hui () (pronounced "Lucky"; now LG Chem) became the first South Korean company to enter the plastics industry. As the company expanded its plastics business, it established GoldStar Co. Ltd. (now LG Electronics Inc.) ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
LG Corporation
LG Corporation (or LG Group), formerly known as Lucky-Goldstar, is a South Korean multinational conglomerate founded by Koo In-hwoi in 1947 and managed by successive generations of his family. It is the fourth-largest company in South Korea. Its headquarters are in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo District, Seoul. LG makes electronics, chemicals, household appliances, and telecommunications products and operates subsidiaries such as LG Electronics, Zenith, LG Display, LG Uplus, LG Innotek, LG Chem, LG Energy Solution and LG AI Research in over 80 countries. History LG Corporation was established as Lak Hui Chemical Industrial Corp. in 1947 by Koo In-hwoi. Its first product was "Lucky Cream", the first Korean make-up cream. In 1952, Lak Hui () (pronounced "Lucky"; now LG Chem) became the first South Korean company to enter the plastics industry. As the company expanded its plastics business, it established GoldStar Co. Ltd. (now LG Electr ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
South Korea
South Korea, officially the Republic of Korea (ROK), is a country in East Asia. It constitutes the southern half of the Korea, Korean Peninsula and borders North Korea along the Korean Demilitarized Zone, with the Yellow Sea to the west and the Sea of Japan to the east. Like North Korea, South Korea claims to be the sole legitimate government of the entire peninsula and List of islands of South Korea, adjacent islands. It has Demographics of South Korea, a population of about 52 million, of which half live in the Seoul Metropolitan Area, the List of largest cities, ninth most populous metropolitan area in the world; other major cities include Busan, Daegu, and Incheon. The Korean Peninsula was inhabited as early as the Lower Paleolithic period. Gojoseon, Its first kingdom was noted in Chinese records in the early seventh century BC. From the mid first century BC, various Polity, polities consolidated into the rival Three Kingdoms of Korea, kingdoms of Goguryeo, Baekje, and Sil ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Seoul
Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities by GDP, sixth largest metropolitan economy in 2022, trailing behind New York metropolitan area, New York, Greater Tokyo Area, Tokyo, Greater Los Angeles, Los Angeles, Paris metropolitan area, Paris, and London metropolitan area, London, and hosts more than half of South Korea's population. Although Seoul's population peaked at over 10 million, it has gradually decreased since 2014, standing at about 9.6 million residents as of 2024. Seoul is the seat of the Government of South Korea, South Korean government. Seoul's history traces back to 18 BC when it was founded by the people of Baekje, one of the Three Kingdoms of Korea. During the Joseon dynasty, Seoul was officially designated as the capital, surrounded by the Fortress Wall of Seoul. I ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Chong S
Chong may refer to: * Emperor Chong of Han, emperor of the Chinese Han Dynasty and the ninth emperor of the Eastern Han period (143-145) * Chong (surname), the romanization of several Chinese and Korean surnames * Chong or Pear people of Thailand and Cambodia ** Chong language * Chong or Limbu people of eastern Nepal, Bhutan, and northeastern India * ancient Chinese state 崇, allegedly attacked by King Wen of Zhou. See also *Chung (other) *Zhong (other) *Zhang (other) Zhang may refer to: Chinese culture, etc. * Zhang (surname) (張/张), common Chinese surname ** Zhang (surname 章), a rarer Chinese surname * Zhang County (漳县), of Dingxi, Gansu * Zhang River (漳河), a river flowing mainly in Henan * ''Zha ... {{disambiguation Language and nationality disambiguation pages ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
National Pension Service
The National Pension Service (NPS; ) is a public pension fund in South Korea. It is the third largest in the world with over $800 billion in assets, and is the largest investor in South Korea. The system functions as part of a national social security framework, receiving insurance premiums from subscribers, employers, and the state, and providing old-age pensions, survivors' pensions, and disability pensions—thereby contributing to the stability of the state. It is designed to support individuals who have become non-economically active due to old age. Countries like Japan, Norway, Singapore, and the Netherlands also operate similar centralized systems. A notable difference is that, unlike sovereign wealth funds, only a few countries—including Korea and Japan—invest national pensions into stock markets. Given the fund's size (over ₩500 trillion), it often appears in financial news as a kind of “relief pitcher” during market volatility. It is looking to buy a portfoli ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Management Consulting
Management consulting is the practice of providing consulting services to organizations to improve their performance or in any way to assist in achieving organizational objectives. Organizations may draw upon the services of management consultants for a number of reasons, including gaining external (and presumably objective) advice and accessing consultants' specialized expertise regarding concerns that call for additional oversight. As a result of their exposure to and relationships with numerous organizations, consulting firms are typically aware of industry "best practices". However, the specific nature of situations under consideration may limit the ability or appropriateness of transferring such practices from one organization to another. Management consulting is an additional service to internal management functions and, for various legal and practical reasons, may not be seen as a replacement for internal management. Unlike interim management, management consultants do ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Out-of-home Advertising
Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture, Transit media, transit, and alternative. Advertisements are commonly placed by large companies like JCDecaux and Clear Channel Outdoor. Digital Digital out-of-home (DOOH) refers to dynamic media distributed across place-based networks in venues including. Programmatic Within the DOOH industry, advertisements might be purchased through programmatic platforms. Programmatic platforms ask marketers to specify desired audience characteristics and automatically locate the media vehicles to deliver that audience. These platforms may allow buyers (the demand side) to plan, execute and monitor campaigns across multiple media platforms (the supply side) using a familiar workflow. A major difference between programmatic digital out-of-home (pDOOH) and traditional OOH or ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
|
Advertising Agencies Of South Korea
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations, and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reass ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |