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Webloyalty
Webloyalty is an online marketing company, part of Affinion Group, that runs reward programmes 'Shopper Discounts & Rewards' and 'Complete Savings'. These programmes require a monthly subscription in return for access to discounts similar to those on a cashback website. Previously, Webloyalty's marketing practices have attracted significant controversy and substantial lawsuits. Its founding partner and CEO was Richard Fernandes, who stepped down from his role in May 2013. History Webloyalty launched its first online discount programs in the United States in 1999. It later launched the 'Shopper Discounts & Rewards' programme in the UK in 2007. It introduced its 'Remises & Réductions' programme in France in 2008 and 'Shoppen und Sparen' in Germany in 2010. In 2011, Webloyalty was acquired by American customer engagement company Affinion Group. Webloyalty launched 'Privilegios en Compras' in Spain and 'Acquisti e Risparmi' in Italy, with Ryanair as its primary launch client that ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Se ...
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United States Senate Committee On Commerce, Science And Transportation
The United States Senate Committee on Commerce, Science, and Transportation is a standing committee of the United States Senate. Besides having broad jurisdiction over all matters concerning interstate commerce, science and technology policy, and transportation, the Senate Commerce Committee is one of the largest of the Senate's standing committees, with 28 members in the 117th Congress. The Commerce Committee has six subcommittees. It is chaired by Sen. Maria Cantwell (D-WA) with Sen. Roger Wicker (R-MS) as Ranking Member. The majority office is housed in the Dirksen Senate Office Building, and the minority office is located in the Hart Senate Office Building. History The committee has its roots in the Committee on Commerce and Manufacturers, which served as a standing committee in the early-1800s. This committee was split in two in the 1820s and remained in this configuration until the Legislative Reorganization Act of 1946. Under the LRA, the number of standing committee ...
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