WEMF AG
WEMF may refer to: *WEMF AG für Werbemedienforschung The WEMF AG für Werbemedienforschung collects figures on media usage in Switzerland and Liechtenstein. Tasks According to its own statements, WEMF "provides, as a neutral and independent industry research organisation, transparency in the med ..., a Swiss media company * World Electronic Music Festival, an electronic music event held annually in Canada * a defunct radio station in Brighton Massachusetts during the 2010s {{disambig ...
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WEMF AG Für Werbemedienforschung
The WEMF AG für Werbemedienforschung collects figures on media usage in Switzerland and Liechtenstein. Tasks According to its own statements, WEMF "provides, as a neutral and independent industry research organisation, transparency in the media and advertising market". In Switzerland and Liechtenstein, this includes national readership research and the certification of print media editions, marketing-related studies and statistics in the media and advertising sector. The WEMF MACH research system is relevant for print media, cinema and sponsorship. With the' MACH Consumer', WEMF publishes the largest annual consumer study in Switzerland, and compiles comparative data for the evaluation of different media ("MA Strategy"), as well as the study "Total Audience", which combines press data with online data. Organisation WEMF was founded in 1964 as a "neutral, not-for-profit research organisation" in order to create transparency in the media and advertising market. The founders an ...
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