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Vodka Villa Lobos
Villa Lobos is a Mexican vodka which has the unique selling point that the product features the " agave worm" (the larva of the '' Comadia redtenbacheri'' moth) more commonly found in Mezcal. The marketing of this product highlights the drinks links with Tequilas and was winner of the silver medal at 'United Vodka' Tasting Competition in Brussels, 2003. The drink is currently available as a 45% ABV spirit with the "Agave Worm" or a premium 55% ABV vodka without the "worm". Production Villa Lobos vodka is produced by Licores Veracruz Distillers in Córdoba, Mexico (near the port of Veracruz) and is distributed by Wine & Spirit ''Wine & Spirit'' was a British monthly magazine on wine, spirits, beers and cocktail A cocktail is a mixed drink, usually alcoholic beverage, alcoholic. Most commonly, a cocktail is a combination of one or more liquor, spirits mixed with o .... Their advertising slogan is ''Orgullosamente Mexicano!'' (lit. Proudly Mexican!). External linksWine ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Vodka
Vodka ( ; is a clear distilled beverage, distilled alcoholic beverage. Its varieties originated in Poland and Russia. Vodka is composed mainly of water and ethanol but sometimes with traces of impurities and flavourings. Traditionally, it is made by distilling liquid from Fermentation in food processing, fermented cereal, cereal grains and potatoes since the latter was introduced in Europe in the 18th century. Some modern brands use maize, Sugarcane, sugar cane, fruits, fruit, honey, and Maple syrup, maple sap as the base. Since the 1890s, standard vodkas have been 40% alcohol by volume (ABV) (80 U.S. proof). The European Union has established a minimum alcohol content of 37.5% for vodka. Vodka in the United States must have a minimum alcohol content of 40%. Vodka is traditionally drunk "Bartending terminology, neat" (not mixed with water, ice, or other Mixer drink, mixers), and it is often served freezer chilled in the Alcohol belts of Europe#Vodka belt, vodka belt of Belaru ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Unique Selling Point
In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values). This strategy was used in successful advertising campaigns of the early 1940s. The term was coined by Rosser Reeves, a television advertising pioneer of Ted Bates & Company. Theodore Levitt, a professor at Harvard Business School, suggested that, "differentiation is one of the most important strategic and tactical activities in which companies must constantly engage." The term has been extended to cover one's " personal brand". Definition A unique selling proposition (USP) refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. The unique selling proposition must be a feature that highlights product benef ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Agave Worm
A mezcal worm is an insect larva found in some types of mezcal produced in Oaxaca, Mexico. The larva is a red maguey worm, the caterpillar of the '' Comadia redtenbacheri'' moth, usually called or ("red worm"). The red worm is typically considered tastier than a white maguey worm. History Although the custom is relatively recent, larvae are used by several brands of mezcal to give flavor to the drink. In 1950, Jacobo Lozano Paez first introduced the practice of adding larvae to mezcal. Other kinds of worms The other variety of "worm" in mezcal is the larva of a weevil known as ''picudo del agave'', ''Scyphophorus acupunctatus'', the agave snout weevil, that infests certain species of yucca and maguey. They are not related to edible maguey worms. The weevil is a pest that can severely damage agave plants by eating the plant to death from the inside. If only a few infest the plant, they can still carry and infect the plant with harmful bacteria leading to plant death. In som ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Comadia Redtenbacheri
''Comadia redtenbacheri'' is a moth in the family Cossidae. It is found in North America, where it has been recorded in Mexico and southern Texas. The moth was first named in 1848 by Austrian entomologist Carl Eduard Hammerschmidt (1800–1874) in honour of his colleague Ludwig Redtenbacher (1814–1876). The length of the forewings is 12–14 mm for males and 13–16 mm for females. Adults have been recorded on wing from April to May and in September. The moth lays its eggs near the base of the ''Agave'' leaves. Image:Chinicuiles 005.jpg, A dish of roasted ''chinicuiles'' in a market in Tula, Hidalgo, México Mexico, officially the United Mexican States, is a country in North America. It is the northernmost country in Latin America, and borders the United States to the north, and Guatemala and Belize to the southeast; while having maritime boundar ... See also *'' Aegiale hesperiaris'' References External links * {{Taxonbar, from=Q2237669 Cossinae ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mezcal
Mezcal (, ), sometimes spelled mescal, is a liquor, distilled alcoholic beverage made from any type of agave. Agaves or magueys are endemic to the Americas and found globally as ornamental plants. The ''Agave'' genus is a member of the Agavoideae subfamily of the Asparagaceae plant family which has list of Agave species, almost 200 species. Mezcal is made from over 30 ''Agave'' species, varieties, and subvarieties. Native fermented drinks from agave plants, such as ''pulque'', existed before the arrival of the Spanish, but the origin of mezcal is tied to the introduction of Filipino-type stills to New Spain by Filipino people, Filipino migrants via the Manila galleons in the late 1500s and early 1600s. These stills were initially used to make ''vino de coco'', but they were quickly adopted by the indigenous peoples of the Pacific coastal regions of Mexico and applied to the distillation of agave to make mezcal. Mezcal is made from the heart of the agave plant, called the . Th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Alcohol By Volume
Alcohol by volume (abbreviated as alc/vol or ABV) is a common measure of the amount of Alcohol (drug), alcohol contained in a given alcoholic beverage. It is defined as the volume the ethanol in the liquid would take if separated from the rest of the solution, divided by the volume of the solution, both at . Pure ethanol is lighter than water, with a density of . The alc/vol standard is used worldwide. The International Organization of Legal Metrology has ethanol (data page)#Properties of aqueous ethanol solutions, tables of density of water–ethanol mixtures at different concentrations and temperatures. In some countries, e.g. France, alcohol by volume is often referred to as degrees Gay-Lussac (after the French chemist Joseph Louis Gay-Lussac), although there is a slight difference since the Gay-Lussac convention uses the International Standard Atmosphere value for temperature, . Volume change Mixing two solutions of alcohol of different strengths usually causes a change in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Veracruz
Veracruz, formally Veracruz de Ignacio de la Llave, officially the Free and Sovereign State of Veracruz de Ignacio de la Llave, is one of the 31 states which, along with Mexico City, comprise the 32 Political divisions of Mexico, Federal Entities of Mexico. Located in eastern Mexico, Veracruz is bordered by seven states, which are Tamaulipas, San Luis Potosí, Hidalgo (state), Hidalgo, Puebla, Oaxaca, Chiapas, and Tabasco. Veracruz is divided into Municipalities of Veracruz, 212 municipalities, and its capital city is Xalapa, Xalapa-Enríquez. Veracruz has a significant share of the coastline of the Gulf of Mexico on the east of the state. The state is noted for its mixed ethnic and indigenous populations. Cuisine of Veracruz, Its cuisine reflects the many cultural influences that have come through the state because of the importance of the port of Veracruz (city), Veracruz. In addition to the capital city, the state's largest cities include Veracruz, Coatzacoalcos, Córdoba, V ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wine & Spirit
''Wine & Spirit'' was a British monthly magazine on wine, spirits, beers and cocktail A cocktail is a mixed drink, usually alcoholic beverage, alcoholic. Most commonly, a cocktail is a combination of one or more liquor, spirits mixed with other ingredients, such as juices, flavored syrups, tonic water, Shrub (drink), shrubs, and ...s, directed at both consumers and the drinks industry. The magazine also organized the annual " International Wine Challenge" and " International Spirits Challenge", and published the annual results book, the ''World's Best Wines Guide''. ''Wine & Spirit'' was viewed as a competitor of '' Decanter'', described by Jancis Robinson as "Britain's second consumer wine magazine", though livelier. History The magazine was a consumer-only oriented magazine founded as ''What Wine?'' in 1983 by Robert Joseph and Charles Metcalfe and published by Wilmington plc. It was later renamed ''Wine Magazine'', then ''Wine International'', before it was sold with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mexican Vodkas
Mexican may refer to: Mexico and its culture *Being related to, from, or connected to the country of Mexico, in North America ** People *** Mexicans, inhabitants of the country Mexico and their descendants *** Mexica, ancient indigenous people of the Valley of Mexico ** Being related to the State of Mexico, one of the 32 federal entities of Mexico ** Culture of Mexico *** Mexican cuisine *** historical synonym of Nahuatl, language of the Nahua people (including the Mexica) Arts and entertainment * "The Mexican" (short story), by Jack London * "The Mexican" (song), by the band Babe Ruth * Regional Mexican, a Latin music radio format Films * ''The Mexican'' (1918 film), a German silent film * ''The Mexican'' (1955 film), a Soviet film by Vladimir Kaplunovsky based on the Jack London story, starring Georgy Vitsin * ''The Mexican'', a 2001 American comedy film directed by Gore Verbinski, starring Brad Pitt and Julia Roberts Other uses * USS ''Mexican'' (ID-1655), United State ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
