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Ultimate Rush
''Ultimate Rush'' is a 2011/2012 documentary television series produced by the Red Bull Media House in association with Matchstick Productions, and marketed as a combination of stupendous action sports endeavour, coupled with a cinematic-approach to storytelling. Through its wide distribution in the United States, the United Kingdom, Brazil, Denmark, Austria and other territories, the series is evidence of the acceptance of extreme sports into mainstream television, and one of the most complete accounts thereof. The series focuses on the outrageous exploits of some of the best athletes in the world, and how they explore the fine line between extreme sports, philosophy and art. Most of the filming was conducted in the rugged backcountry of British Columbia, Alaska, the Rocky Mountains, the French Alps, the Himalayas and the Andes, but not at official events or secured sites. Seasons 1-3 of ''Ultimate Rush'' was written and co-executive produced by Pulitzer Prize-nominee and Hollywoo ...
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Extreme Sports
Action sports, adventure sports or extreme sports are activities perceived as involving a high degree of risk. These activities often involve speed, height, a high level of physical exertion and highly specialized gear. Extreme tourism overlaps with extreme sport. The two share the same main attraction, " adrenaline rush" caused by an element of risk, and differ mostly in the degree of engagement and professionalism. Definition The definition of extreme sports is not exact and the origin of the terms is unclear, but it gained popularity in the 1990s when it was picked up by marketing companies to promote the X Games and when the Extreme Sports Channel and Extreme International launched. More recently, the commonly used definition from research is "a competitive (comparison or self-evaluative) activity within which the participant is subjected to natural or unusual physical and mental challenges such as speed, height, depth or natural forces and where fast and accurate cogni ...
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New Zealand
New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 List of islands of New Zealand, smaller islands. It is the List of island countries, sixth-largest island country by area, covering . New Zealand is about east of Australia across the Tasman Sea and south of the islands of New Caledonia, Fiji, and Tonga. The country's varied topography and sharp mountain peaks, including the Southern Alps, owe much to tectonic uplift and volcanic eruptions. New Zealand's Capital of New Zealand, capital city is Wellington, and its most populous city is Auckland. The islands of New Zealand were the last large habitable land to be settled by humans. Between about 1280 and 1350, Polynesians began to settle in the islands and then developed a distinctive Māori culture. In 1642, the Dutch explorer Abel Tasman became the first European to sight and record New Zealand. ...
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Rocky Mountains
The Rocky Mountains, also known as the Rockies, are a major mountain range and the largest mountain system in North America. The Rocky Mountains stretch in straight-line distance from the northernmost part of western Canada, to New Mexico in the southwestern United States. Depending on differing definitions between Canada and the U.S., its northern terminus is located either in northern British Columbia's Terminal Range south of the Liard River and east of the Trench, or in the northeastern foothills of the Brooks Range/ British Mountains that face the Beaufort Sea coasts between the Canning River and the Firth River across the Alaska- Yukon border. Its southernmost point is near the Albuquerque area adjacent to the Rio Grande rift and north of the Sandia–Manzano Mountain Range. Being the easternmost portion of the North American Cordillera, the Rockies are distinct from the tectonically younger Cascade Range and Sierra Nevada, which both lie farther to its west. ...
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Alaska
Alaska ( ; russian: Аляска, Alyaska; ale, Alax̂sxax̂; ; ems, Alas'kaaq; Yup'ik: ''Alaskaq''; tli, Anáaski) is a state located in the Western United States on the northwest extremity of North America. A semi-exclave of the U.S., it borders the Canadian province of British Columbia and the Yukon territory to the east; it also shares a maritime border with the Russian Federation's Chukotka Autonomous Okrug to the west, just across the Bering Strait. To the north are the Chukchi and Beaufort Seas of the Arctic Ocean, while the Pacific Ocean lies to the south and southwest. Alaska is by far the largest U.S. state by area, comprising more total area than the next three largest states ( Texas, California, and Montana) combined. It represents the seventh-largest subnational division in the world. It is the third-least populous and the most sparsely populated state, but by far the continent's most populous territory located mostly north of the 60th paralle ...
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British Columbia
British Columbia (commonly abbreviated as BC) is the westernmost Provinces and territories of Canada, province of Canada, situated between the Pacific Ocean and the Rocky Mountains. It has a diverse geography, with rugged landscapes that include rocky coastlines, sandy beaches, forests, lakes, mountains, inland deserts and grassy plains, and borders the province of Alberta to the east and the Yukon and Northwest Territories to the north. With an estimated population of 5.3million as of 2022, it is Canada's Population of Canada by province and territory, third-most populous province. The capital of British Columbia is Victoria, British Columbia, Victoria and its largest city is Vancouver. Vancouver is List of census metropolitan areas and agglomerations in Canada, the third-largest metropolitan area in Canada; the 2021 Canadian census, 2021 census recorded 2.6million people in Metro Vancouver Regional District, Metro Vancouver. The First Nations in Canada, first known human inhabi ...
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Extreme Sports
Action sports, adventure sports or extreme sports are activities perceived as involving a high degree of risk. These activities often involve speed, height, a high level of physical exertion and highly specialized gear. Extreme tourism overlaps with extreme sport. The two share the same main attraction, " adrenaline rush" caused by an element of risk, and differ mostly in the degree of engagement and professionalism. Definition The definition of extreme sports is not exact and the origin of the terms is unclear, but it gained popularity in the 1990s when it was picked up by marketing companies to promote the X Games and when the Extreme Sports Channel and Extreme International launched. More recently, the commonly used definition from research is "a competitive (comparison or self-evaluative) activity within which the participant is subjected to natural or unusual physical and mental challenges such as speed, height, depth or natural forces and where fast and accurate cogni ...
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Austria
Austria, , bar, Östareich officially the Republic of Austria, is a country in the southern part of Central Europe, lying in the Eastern Alps. It is a federation of nine states, one of which is the capital, Vienna, the most populous city and state. A landlocked country, Austria is bordered by Germany to the northwest, the Czech Republic to the north, Slovakia to the northeast, Hungary to the east, Slovenia and Italy to the south, and Switzerland and Liechtenstein to the west. The country occupies an area of and has a population of 9 million. Austria emerged from the remnants of the Eastern and Hungarian March at the end of the first millennium. Originally a margraviate of Bavaria, it developed into a duchy of the Holy Roman Empire in 1156 and was later made an archduchy in 1453. In the 16th century, Vienna began serving as the empire's administrative capital and Austria thus became the heartland of the Habsburg monarchy. After the dissolution of th ...
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Denmark
) , song = ( en, "King Christian stood by the lofty mast") , song_type = National and royal anthem , image_map = EU-Denmark.svg , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of Denmark , established_title = Consolidation , established_date = 8th century , established_title2 = Christianization , established_date2 = 965 , established_title3 = , established_date3 = 5 June 1849 , established_title4 = Faroese home rule , established_date4 = 24 March 1948 , established_title5 = EEC accession , established_date5 = 1 January 1973 , established_title6 = Greenlandic home rule , established_date6 = 1 May 1979 , official_languages = Danish , languages_type = Regional languages , languages_sub = yes , languages = GermanGerman is recognised as a protected minority language in the South Jutland area of Denmark. , demonym = , capital = Copenhagen , largest_city = capital , coordinates = , ethnic_groups = , ethnic_gro ...
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United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotland, Wales and Northern Ireland. The United Kingdom includes the island of Great Britain, the north-eastern part of the island of Ireland, and many List of islands of the United Kingdom, smaller islands within the British Isles. Northern Ireland shares Republic of Ireland–United Kingdom border, a land border with the Republic of Ireland; otherwise, the United Kingdom is surrounded by the Atlantic Ocean, the North Sea, the English Channel, the Celtic Sea and the Irish Sea. The total area of the United Kingdom is , with an estimated 2020 population of more than 67 million people. The United Kingdom has evolved from a series of annexations, unions and separations of constituent countries over several hundred years. The Treaty of Union between ...
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United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five major unincorporated territories, nine United States Minor Outlying Islands, Minor Outlying Islands, and 326 Indian reservations. The United States is also in Compact of Free Association, free association with three Oceania, Pacific Island Sovereign state, sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Palau, Republic of Palau. It is the world's List of countries and dependencies by area, third-largest country by both land and total area. It shares land borders Canada–United States border, with Canada to its north and Mexico–United States border, with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the List of ...
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Matchstick Productions
Matchstick Productions, also known as MSP Films, is a film production company based in Crested Butte, Colorado that specializes in content creation and expert cinematography. Steve Winter and Murray Wais founded the company in 1992. According to MSP’s website, “Matchstick aims to create entertaining films that not only are stunning visually but on the cutting edge of action sports.” MSP has released a feature-length ski movie every year since 1992 with several gaining critical acclaim: their breakthrough film “Ski Movie”, featuring many of the world’s best skiers at the time, was released in 2000 and won “Movie of the Year” from both Powder Magazine and Freeze Magazine. MSP is the most award-winning ski film company in history, with eight “Movie of the Year” honors and “Best Documentary” prize at the Powder Video Awards, three Emmy nominations for outstanding camerawork, and “Viewers’ Choice” runner-up at the 2013 Tribeca Film Festival. Filmography ...
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Red Bull
Red Bull is a brand of energy drinks of Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwide, including 9.8 billion in 2021. Originally available only in a single nondescript flavor sold in a tall and slim silver-blue can, called Red Bull Energy Drink, numerous variants of the drink were added over the course of time. Its slogan, "Red Bull Gives You Wings", is one of the most popular and memorable advertising slogans in the United States. Rather than following a traditional marketing approach, Red Bull has generated awareness and created a "brand myth" through proprietary extreme sport event series such as Red Bull Cliff Diving World Series, Red Bull Air Race, Red Bull Crashed Ice and standout stunts such as the Stratos space diving project. In addition to sport series, its marketing includes multiple sports team ownerships; cele ...
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