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Step Up To Serve
The #iwill campaign (now the #iwill Movement) was a UK-wide campaign, set up in November 2013 by its coordinating charity Step Up to Serve, which seeks to increase participation in social action by young people aged 10–25. Social action is defined as volunteering, campaigning or fundraising. Its goal is to increase the numbers of young people engaged in social action by 50% by 2020, meaning that 60% of all young people would be regularly engaging in social action by that time. The campaign is driven by creating partnerships with businesses, education, voluntary and public sector organisations. These organisations, of which there are roughly five-hundred, assert their affiliation to the campaign by making an #iwill pledge of their intentions, which is then visible on the #iwill campaign's website, and may be individually promoted by the organisations themselves. The #iwill campaign was given cross-party support by David Cameron, Nick Clegg and Ed Miliband, and was referenced in t ...
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David Cameron
David William Donald Cameron, Baron Cameron of Chipping Norton (born 9 October 1966) is a British politician who served as Prime Minister of the United Kingdom from 2010 to 2016. Until 2015, he led the first coalition government in the UK since 1945 and resigned after a 2016 United Kingdom European Union membership referendum, referendum supported the country's Brexit, leaving the European Union. After Premiership of David Cameron, his premiership, he served as Foreign Secretary (United Kingdom), Foreign Secretary in the government of prime minister Rishi Sunak from 2023 to 2024. Cameron was Leader of the Conservative Party (UK), Leader of the Conservative Party from 2005 to 2016 and served as Leader of the Opposition (United Kingdom), Leader of the Opposition from 2005 to 2010. He was Member of Parliament (United Kingdom), Member of Parliament (MP) for Witney (UK Parliament constituency), Witney from 2001 to 2016, and has been a member of the House of Lords since November 20 ...
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The Duke Of Edinburgh's Award
The Duke of Edinburgh's Award (commonly abbreviated DofE) is a youth awards programme founded in the United Kingdom in 1956 by the Prince Philip, Duke of Edinburgh, which has since expanded to 144 nations. The awards recognise adolescents and young adults for completing a series of self-improvement exercises modelled on Kurt Hahn's solutions to his " Six Declines of Modern Youth". History In February 1955, The Duke of Edinburgh's Award was first announced. It was at first "for boys aged 15 to 18". It was first administered, and largely designed, by John Hunt, who had led the first successful ascent of Mount Everest in 1953, and had retired from the army to run The Duke of Edinburgh's Award. It was designed to attract boys who had not been interested in joining one of the main British youth movements, such as the Scout Association. In the first 12 months, 7,000 boys had enrolled for the scheme. The programme borrowed from the Moray Badge, instituted at Gordonstoun School ...
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Volunteer Organisations In The United Kingdom
Volunteering is an elective and freely chosen act of an individual or group giving their time and labor, often for community service. Many volunteers are specifically trained in the areas they work, such as medicine, education, or emergency rescue. Others serve on an as-needed basis, such as in response to a natural disaster. Etymology and history The verb was first recorded in 1755. It was derived from the noun ''volunteer'', in 1600, "one who offers himself for military service," from the Middle French ''voluntaire''. In the non-military sense, the word was first recorded during the 1630s. The word ''volunteering'' has more recent usage—still predominantly military—coinciding with the phrase ''community service''. In a military context, a volunteer military, volunteer army is a military body whose soldiers have chosen to enlist, as opposed to having been conscripted. Such volunteers do not work "for free" and are given regular pay. 19th century During this time, Ameri ...
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Volunteering Matters
Volunteering Matters is a UK charity focused on "''the advancement of citizenship and community development for the public benefit through the promotion of volunteering''". It was founded in 1962 as Community Service Volunteers (CSV) by Mora and Alec Dickson. In the 2018/2019 financial year, Volunteering Matters engaged around 20,000 volunteers through its hundreds of voluntary projects across England, Scotland and Wales. As of 2021, the president of Volunteering Matters is Lord Freud. He succeeded Lord Levy, who had been President from 1999, in 2019. The charity is led by a Trustee Board headed by Anne Heal. Its Chief Executive since 2024 is Amanda Naylor OBE. History In 1958, Dr Alec Dickson founded Voluntary Service Overseas (VSO) which focused on international volunteering projects. After leaving VSO, in 1962, Dickson and his wife Mora Dickson formed Community Service Volunteers, which focused on UK-based volunteer projects. Elisabeth Hoodless was appointed assistant d ...
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UK Youth
UK Youth is a Hampshire based Charitable organization, which was founded in year 1911 to youth work. Management The patron of the charity is Her Royal Highness Princess Anne. The current president is Nigel Mansell, CBE. The chair is Anne Stoneham, MBE, who has been on the board of trustees for over 20 years and is an academic. The chief executive, Ndidi Okezie, took up her post in January 2020. Her predecessor was Anna Smee, who is now the CEO of Youth Futures Foundations. History The charity's beginnings date back to 1911 as the National Organisation of Girls Clubs. Among those who brought it about was Flora Freeman who gave practical help as well as assisting its creation in her writing. It became the National Association of Girls Clubs and Mixed Clubs in 1944 (or 1945) and the National Association of Youth Clubs in 1961. In 1987, it became known as Youth Clubs UK and adopted its current title UK Youth in 2001. In 2010-11, it celebrated its centenary. During that year the ta ...
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Ayrton Cable
Ayrton Cable (born 10 January 2003) is a social activist, known for his activism on issues surrounding food and water security. In 2012 he screened a film about food labelling and animal welfare to an invited audience in the Palace of Westminster. The film, entitled ''How was this Animal Kept?'', was professionally produced at Hampton Court House School with the help of Mexican film director Alejandro Sesma and the EU labelling project manager at the Farm Animal Welfare Forum, Ffinlo Costain. Cable is a pupil at the school. In June 2014 Cable founded the Humanitarian Water and Food Youth Award, (WAFA Youth) raising awareness of issues relating to poverty and in particular food and water security. He has spoken and appeared on television, radio, at awards ceremonies, and at TEDx. Early campaigns and activism Cable launched the Labelling Matters campaign, organised by Compassion in World Farming, RSPCA, Soil Association and WSPA, which calls for a new law to be introduced in ...
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Julia Cleverdon
Dame Julia Charity Cleverdon (born 19 April 1950)Dame Julia Cleverdon profile
debretts.com; accessed 2 April 2014.
is a charity worker who served for 16 years as Chief Executive of , one of the Prince's Charities of

Bethnal Green Academy
Mulberry Academy Shoreditch is a comprehensive co-educational academy for students aged between 11–18 in the Bethnal Green neighbourhood of the Borough of Tower Hamlets in East London. The school was founded in 1959 as Daneford School, as a result of the merger of Mansford Secondary School and Daniel Street School. Beginning in 1997, the school used different names including Bethnal Green High School, Bethnal Green Technology College, Bethnal Green Academy and Green Spring Academy Shoreditch before adopting its current name in 2018. History Mulberry Academy Shoreditch originated as Mansford Secondary School, which was founded in 1896, and Daniel Street School, founded in 1900. In the 1940s, the Kray twins attended Daniel Street. In 1959, the two schools merged to create Daneford School (a portmanteau of Daniel and Mansford), a secondary modern on Gosset Street. In 1965, Daneford acquired new buildings designed by London County Council, and became a single-sex school for bo ...
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Department For Education
The Department for Education (DfE) is a Departments of the Government of the United Kingdom, ministerial department of the Government of the United Kingdom. It is responsible for child protection, child services, education in England, education (compulsory, further, and higher education), apprenticeships in the United Kingdom, apprenticeships, and wider skills in England. A Department for Education previously existed between 1992, when the Department of Education and Science (UK), Department of Education and Science was renamed, and 1995, when it was merged with the Department for Work and Pensions, Department for Employment to become the Department for Education and Employment. The current holder of Secretary of State for Education is the Rt Hon Bridget Phillipson MP and Susan Acland-Hood is the permanent secretary (UK), permanent secretary. The expenditure, administration, and policy of the Department of Education are scrutinised by the Education Select Committee. History ...
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Vinspired
Vinspired (stylized: vInspired) was an independent British charity that helped young people volunteer in their local communities. Its projects aimed to engage under-represented groups in volunteering such as minority groups and those not in education, employment, or training (NEET). History Established in May 2004 by the then Home Secretary, David Blunkett, and the Chancellor of the Exchequer, Gordon Brown, The Russell Commission set out to develop a new national framework for youth action and engagement. Headed by Ian Russell, the CEO of Scottish Power, the Commission aimed to deliver a step change in the diversity, quality and quantity of volunteering opportunities available to young people aged 16 to 25 in the UK. With help from its youth advisory board, the YABsters, the Commission engaged a wide range of stakeholders, including young people, the voluntary sector, business and the media, receiving over 700 responses from voluntary and community sector organisations, an ...
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Nick Clegg
Sir Nicholas William Peter Clegg (born 7 January 1967) is a British retired politician and media executive who served as Deputy Prime Minister of the United Kingdom from 2010 to 2015 and as Leader of the Liberal Democrats from 2007 to 2015. He was Member of Parliament (United Kingdom), Member of Parliament (MP) for Sheffield Hallam (UK Parliament constituency), Sheffield Hallam from 2005 to 2017. An "The Orange Book, Orange Book" liberal, he has been associated with both socially liberal and economically liberal policies. Born in Buckinghamshire, Clegg was educated at Westminster School before going on to study at the University of Cambridge, University of Minnesota and College of Europe. He worked as a journalist for the ''Financial Times'' before becoming a Member of the European Parliament (MEP) in 1999. After his election to the House of Commons of the United Kingdom, House of Commons in 2005, Clegg served in a variety of leadership roles in the Liberal Democrats (UK), Lib ...
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Trinity Mirror
Reach plc (known as Trinity Mirror between 1999 and 2018) is a British newspaper, magazine and digital publisher. It is one of the UK's biggest newspaper groups, publishing 240 regional papers in addition to the national ''Daily Mirror'', '' Sunday Mirror'', ''The Sunday People'', ''Daily Express'', '' Sunday Express'', '' Daily Star'', '' Daily Star Sunday'' as well as the Scottish '' Daily Record'' and '' Sunday Mail'' and the magazine '' OK!'' Since purchasing Local World, it has gained 83 print publications. Reach plc's headquarters are at the One Canada Square in London. It is listed on the London Stock Exchange. History The ''Daily Mirror'' was launched by Alfred Harmsworth, 1st Viscount Northcliffe, "for gentlewomen" in 1903. The company was first listed on the London Stock Exchange on 2 December 1953. In 1958 the International Publishing Company (IPC) acquired Mirror Group Newspapers, but IPC was in turn taken over by publishing giant Reed International in 1970. ...
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