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Robert W. Bly
Robert W. Bly (born July 21, 1957) is an American writer on the subjects of copywriting, freelance writing, and many other subjects from science and science fiction, to satire and small business. He is a copywriter. Bly grew up in Fair Lawn, New Jersey.Eric EnglundFLHS alumnus has 10th book under his belt ''The Shopper'', April 10, 1985. He got a degree in chemical engineering in 1979 at the University of Rochester, beginning his writing career with four intense years at the school's daily newspaper.Denise Bolger KovnatRobert Bly '79 ''Rochester Review'', Summer—Fall 1992. When he graduated, he began as a corporate writer for Westinghouse Electric and then worked for a New York engineering firm for a few years. He published his first book in 1982, on technical writing. In 1985, at the age of 27, he published his tenth book, ''The Copywriter's Handbook''. Bly has worked as a freelance copywriter for the AARP, IBM, and Lucent Technologies, among others. Bly has written more tha ...
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Copywriting
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. Copywriting is aimed at selling products or services. The product, called Copy (publishing), copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action. Copywriters help to create Billboard (advertising), billboards, brochures, Mail order, catalogs, jingle lyrics, magazine and newspaper advertisements, sales letters and other direct mail, scripts for television or radio commercials, taglines, white papers, website and social media posts, pay-per-click and other marketing communications. All this aligned with the target audience's expectations while keeping the Content creation, content and copy fresh, relevant, and effective. Employment Many copywriters are employed in marketing departments, advertising agency, advertising agencies, public relations firms, or copywriting agency, c ...
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Freelancer
''Freelance'' (sometimes spelled ''free-lance'' or ''free lance''), ''freelancer'', or ''freelance worker'', are terms commonly used for a person who is self-employed and not necessarily committed to a particular employer long-term. Freelance workers are sometimes represented by a company or a temporary agency that resells freelance labor to clients; others work independently or use professional associations or websites to get work. While the term '' independent contractor'' would be used in a to designate the tax and employment classes of this type of worker, the term "freelancing" is most common in culture and creative industries, and use of this term may indicate participation therein. Fields, professions, and industries where freelancing is predominant include: music, writing, acting, computer programming, web design, graphic design, translating and illustrating, film and video production, and other forms of piece work that some cultural theorists consider central to ...
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Fair Lawn, New Jersey
Fair Lawn is a Borough (New Jersey), borough in Bergen County, New Jersey, Bergen County, in the U.S. state of New Jersey, and a bedroom community, bedroom suburb located northwest of New York City. As of the 2020 United States census, the borough's population was 34,927, an increase of 2,470 (+7.6%) from the 2010 United States census, 2010 census count of 32,457, which in turn reflected an increase of 820 (+2.6%) from the 31,637 counted in the 2000 United States census, 2000 census. Fair Lawn was incorporated as a borough by an act of the New Jersey Legislature on March 6, 1924, as "Fairlawn", from portions of Saddle River Township, New Jersey, Saddle River Township.Snyder, John P''The Story of New Jersey's Civil Boundaries: 1606-1968'' Bureau of Geology and Topography; Trenton, New Jersey; 1969. p. 77. Accessed May 18, 2012. The name was taken from ''Fairlawn'', David Acker's estate home, that was built in 1865 and later became the Fair Lawn Municipal Building. In 1933, the of ...
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Chemical Engineering
Chemical engineering is an engineering field which deals with the study of the operation and design of chemical plants as well as methods of improving production. Chemical engineers develop economical commercial processes to convert raw materials into useful products. Chemical engineering uses principles of chemistry, physics, mathematics, biology, and economics to efficiently use, produce, design, transport and transform energy and materials. The work of chemical engineers can range from the utilization of nanotechnology and nanomaterials in the laboratory to large-scale industrial processes that convert chemicals, raw materials, living cells, microorganisms, and energy into useful forms and products. Chemical engineers are involved in many aspects of plant design and operation, including safety and hazard assessments, process engineering, process design and analysis, modeling and simulation, modeling, control engineering, chemical reaction engineering, nuclear engineering, biologi ...
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University Of Rochester
The University of Rochester is a private university, private research university in Rochester, New York, United States. It was founded in 1850 and moved into its current campus, next to the Genesee River in 1930. With approximately 30,000 full-time employees, the university is the largest private employer in Upstate New York and the seventh-largest in all of New York (state), New York State. With over 12,000 students, the university offers 160 undergraduate and 30 graduate programs across seven schools spread throughout five campuses. The University of Rochester College of Arts Sciences and Engineering, College of Arts, Sciences, and Engineering is the largest school, and it includes the School of Engineering and Applied Sciences. The Eastman School of Music, founded by and named after George Eastman, is located in Downtown Rochester. The university is also home to Rochester's Laboratory for Laser Energetics, a national laboratory supported by the United States Department of E ...
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Westinghouse Electric (1886)
The Westinghouse Electric Corporation was an American manufacturing company founded in 1886 by George Westinghouse and headquartered in Pittsburgh, Pennsylvania. It was originally named "Westinghouse Electric & Manufacturing Company" and was renamed "Westinghouse Electric Corporation" in 1945. Through the early and mid-20th century, Westinghouse Electric was a powerhouse in heavy industry, electrical production and distribution, consumer electronics, home appliances and a wide variety of other products. They were a major supplier of generators and steam turbines for most of their history, and was also a major player in the field of nuclear power, starting with the Westinghouse Atom Smasher in 1937. A series of downturns and management missteps in the 1970s and 80s combined with large cash balances led the company to enter the financial services business. Their focus was on mortgages, which suffered significant losses in the late 1980s. In 1992 they announced a major restruct ...
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AARP
AARP, formerly the American Association of Retired Persons, is an interest group in the United States focusing on issues affecting those 50 and older. The organization, which is headquartered in Washington, D.C., said it had more than 38 million members as of 2018. The magazine and bulletin it sends to its members are the two largest-circulation publications in the United States. AARP was formed in 1958 by Ethel Percy Andrus, a retired educator from California, and Leonard Davis, who later founded Colonial Penn's insurance companies. It is an influential lobbying group in the United States. AARP sells paid memberships, and markets insurance and other services to its members. Overview AARP is a nonpartisan 501(c)(4) nonprofit that advocates for older Americans on a number of federal health and fiscal issues such as Medicare and Social Security, and at the state and local level for better community healthcare services and lower utility rates. It fights age discrimination ...
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Lucent Technologies
Lucent Technologies, Inc. was an American Multinational corporation, multinational telecommunications equipment company headquartered in Murray Hill, New Jersey, Murray Hill, New Jersey. It was established on September 30, 1996, through the divestiture of the former AT&T Technologies business unit of AT&T Corporation, which included Western Electric and Bell Labs. Lucent was acquired by Alcatel SA on December 1, 2006, forming Alcatel-Lucent. Name Lucent means "light-bearing" in Latin (language), Latin. The name was applied for in 1996 at the time of the split from AT&T. The name was widely criticised, as the logo was to be, both internally and externally. Corporate communications and business cards included the strapline 'Bell Labs Innovations' in a bid to retain the prestige of the internationally famous research lab, within a new business under an as-yet unknown name. This same linguistic root also gives Lucifer#Latin word lucifer, Lucifer, "the light bearer" (from lux, 'l ...
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Montville, New Jersey
Montville is a township in Morris County, in the U.S. state of New Jersey. As of the 2020 United States census, the township's population was 22,450, an increase of 922 (+4.3%) from the 2010 census count of 21,528, which in turn reflected an increase of 689 (+3.3%) from the 20,839 counted in the 2000 census. Montville was incorporated as a township by an act of the New Jersey Legislature on April 11, 1867, from portions of Pequannock Township.Snyder, John P''The Story of New Jersey's Civil Boundaries: 1606-1968'' Bureau of Geology and Topography; Trenton, New Jersey; 1969. p. 194. Accessed May 30, 2024. It includes the sections of Montville, Pine Brook and Towaco. NJ Transit rail service is available at the Towaco station along the Montclair-Boonton Line. In ''Money'' magazine's 2013 Best Places to Live rankings, Montville was ranked 13th in the nation, the second-highest among the three places in New Jersey included in the top 50 list. The township was ranked 17th in ...
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Living People
Purpose: Because living persons may suffer personal harm from inappropriate information, we should watch their articles carefully. By adding an article to this category, it marks them with a notice about sources whenever someone tries to edit them, to remind them of WP:BLP (biographies of living persons) policy that these articles must maintain a neutral point of view, maintain factual accuracy, and be properly sourced. Recent changes to these articles are listed on Special:RecentChangesLinked/Living people. Organization: This category should not be sub-categorized. Entries are generally sorted by family name In many societies, a surname, family name, or last name is the mostly hereditary portion of one's personal name that indicates one's family. It is typically combined with a given name to form the full name of a person, although several give .... Maintenance: Individuals of advanced age (over 90), for whom there has been no new documentation in the last ten ...
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American Copywriters
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label that was previously known as Def American * American University, in Washington, D.C. Sports teams S ...
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University Of Rochester Alumni
A university () is an institution of tertiary education and research which awards academic degrees in several academic disciplines. ''University'' is derived from the Latin phrase , which roughly means "community of teachers and scholars". Universities typically offer both undergraduate and postgraduate programs. The first universities in Europe were established by Catholic monks. The University of Bologna (), Italy, which was founded in 1088, is the first university in the sense of: *being a high degree-awarding institute. *using the word (which was coined at its foundation). *having independence from the ecclesiastic schools and issuing secular as well as non-secular degrees (with teaching conducted by both clergy and non-clergy): grammar, rhetoric, logic, theology, canon law and notarial law.Hunt Janin: "The university in medieval life, 1179–1499", McFarland, 2008, , p. 55f.de Ridder-Symoens, Hilde''A History of the University in Europe: Volume 1, Universities in ...
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