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Reputation Institute
RepTrak (formerly known as Reputation Institute) is a company that publishes reports on the reputation of corporations and places, based on consumer surveys and media coverage. It is headquartered in Boston, Massachusetts. History In 1999, Charles Fombrun, a professor at New York University Stern School of Business, and Cees van Riel, a professor at Rotterdam School of Management, founded Reputation Institute. In early 2020, the company changed its name to RepTrak. A complete history of the company from Reputation Institute to The RepTrak Company is available in Charles Fombrun second edition of "Reputation: Realizing Value from the Corporate Image" Reputation Measurement Tool - RepTrak In collaboration with Harris Interactive, Reputation Institute developed Reputation Quotient (RQ) in 1999.Carroll 2016. p. 914. In 2005, Reputation Institute developed the RepTrak model to replace RQ. As of 2016, RepTrak studies are conducted annually. RepTrak analyzes corporate reputa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cees Van Riel
Cornelis Bernardus Maria (Cees) van Riel (born 15 June 1951) is a Dutch organizational theorist, consultant, and Professor of Corporate Communication at Rotterdam School of Management and Director of the Corporate Communication Centre at the Erasmus University, known for his work in the area of corporate communication and reputation management. Biography Born in Tilburg and raised in Eindhoven, Van Riel studied Mass Communication at the Radboud University Nijmegen from 1973 to 1973, receiving his BA in Political Science, another BA in Economic History and his MA in Mass Communication. In 1986 he obtained his PhD in communication at Erasmus University Rotterdam for the doctoral dissertation entitled "Overheidsvoorlichting en Intermediaire kaders" (Government Information and Intermediary Staff). In November 1993 Van Riel was appointed Professor of Corporate Communication at Rotterdam School of Management. He is also Director of the Corporate Communication Centre and Vice Chairman of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Reputation
The reputation of a social entity (a person, a social group, an organization, or a place) is an opinion about that entity typically as a result of social evaluation on a set of criteria, such as behavior or performance. Reputation is a ubiquitous, spontaneous, and highly efficient mechanism of social control. It is a subject of study in social, management, and technological sciences. Its influence ranges from competitive settings, like markets, to cooperative ones, like firms, organizations, institutions and communities. Furthermore, reputation acts on different levels of agency, individual and supra-individual. At the supra-individual level, it concerns groups, communities, collectives and abstract social entities (such as firms, corporations, organizations, countries, cultures and even civilizations). It affects phenomena of different scales, from everyday life to relationships between nations. Reputation is a fundamental instrument of social order, based upon distributed, spon ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Boston
Boston (), officially the City of Boston, is the capital city, state capital and List of municipalities in Massachusetts, most populous city of the Commonwealth (U.S. state), Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th-List of United States cities by population, most populous city in the country. The city boundaries encompass an area of about and a population of 675,647 2020 U.S. Census, as of 2020. It is the seat of Suffolk County, Massachusetts, Suffolk County (although the county government was disbanded on July 1, 1999). The city is the economic and cultural anchor of a substantially larger metropolitan area known as Greater Boston, a metropolitan statistical area (MSA) home to a census-estimated 4.8 million people in 2016 and ranking as the tenth-largest MSA in the country. A broader combined statistical area (CSA), generally corresponding to the commuting area and includ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Massachusetts
Massachusetts (Massachusett language, Massachusett: ''Muhsachuweesut [Massachusett writing systems, məhswatʃəwiːsət],'' English: , ), officially the Commonwealth of Massachusetts, is the most populous U.S. state, state in the New England region of the Northeastern United States. It borders on the Atlantic Ocean and Gulf of Maine to the east, Connecticut and Rhode Island to the south, New Hampshire and Vermont to the north, and New York (state), New York to the west. The state's capital and List of municipalities in Massachusetts, most populous city, as well as its cultural and financial center, is Boston. Massachusetts is also home to the urban area, urban core of Greater Boston, the largest metropolitan area in New England and a region profoundly influential upon American History of the United States, history, academia, and the Economy of the United States, research economy. Originally dependent on agriculture, fishing, and trade. Massachusetts was transformed into a manuf ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York University Stern School Of Business
The New York University Leonard N. Stern School of Business (commonly referred to as NYU Stern, The Stern School of Business, or simply Stern) is the business school of New York University, a private research university based in New York City. It was founded in 1900. It is located on Gould Plaza next to the Courant Institute of Mathematical Sciences and the economics department of the College of Arts and Sciences. Stern is a founding member of the Association to Advance Collegiate Schools of Business. Established as the School of Commerce, Accounts and Finance, the school changed its name in 1988 in honor of Leonard N. Stern, an alumnus and benefactor of the school. The school offers Bachelor of Science in Business at the undergraduate level and Master of Business Administration degrees at the postgraduate level. Consistently ranked among the best business schools, Stern was ranked 1st among US schools for careers in finance on Wall Street in 2018, accounting for 3.9% of hi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rotterdam School Of Management Rotterdam School of Management, Erasmus University (or RSM) is the international business school of the Erasmus University Rotterdam located in Rotterdam, Netherlands. RSM offers undergraduate and postgraduate programmes taught mostly |
