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Repurposing (broadcasting)
Repurposing refers to a television industry practice in which content providers negotiate deals that allow a series to earn additional revenue during its original run. This is made possible by airing the series multiple times on the broadcast network which licensed it, or airing it concurrently on a cable network. As a result, the window between original run and syndication is shortened dramatically. Repurposing was the first significant adaptation of industry distribution practice since the advent of cable.Lotz (2007), pp. 124-128 Repurposing shortened the window to a matter of days between original run and syndication. Broadcast and cable developed repurposing pacts usually produced by studios also owned by broadcast networks or its conglomerate. Cable programmers hoped to increase audiences and awareness. An early example of repurposing is the financing deal made between NBC and the United States cable channel, giving USA rights to air “Law & Order: Special Victims Unit” wit ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Financial Interest And Syndication Rules
The Financial Interest and Syndication Rules, widely known as the fin-syn rules, were a set of rules imposed by the Federal Communications Commission in the United States in 1970. The FCC sought to prevent the Big Three television networks from monopolizing the broadcast landscape by preventing them from owning any of the programming that they aired in prime time. The rules also prohibited networks from airing syndicated programming they had a financial stake in. The rules also led to the networks spun-off their syndicated divisions, like CBS' CBS Enterprises was later renamed as Viacom in 1971 and later spun-off, ABC's ABC Films was sold to its five executives and later renamed as Worldvision Enterprises and NBC's syndicated division NBC Films was later sold to National Telefilm Associates (NTA) for $7.5 million, both occurred in March 1973. The rules changed the power relationships between networks and television producers, who often had to agree to exorbitant profit partici ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Repurposing
Repurposing is the process by which an object with one use value is transformed or redeployed as an object with an alternative use value. Description Repurposing is as old as human civilization, with many contemporary scholars investigating that way that different societies re-appropriate the artifacts of older cultures in new and creative ways. More recently, repurposing has been celebrated by 21st century hobbyists and arts-and-crafts organizations such as Instructables and other Maker culture communities as a means of creatively responding to the ecological and economic crises of the 21st century. Recent scholarship has attempted to relate these activities to American left- and right- libertarianism. Repurposing is the use of a tool being re-channeled into being another tool, usually for a purpose unintended by the original tool-maker. Typically, repurposing is done using items usually considered to be junk, garbage, or obsolete. A good example of this would be the Eart ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Television Terminology
Television, sometimes shortened to TV, is a telecommunication Media (communication), medium for transmitting moving images and sound. The term can refer to a television set, or the medium of Transmission (telecommunications), television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers. After World War II, an improved form of black-and-white television broadcasting became popular in the United Kingdom and the United States, and television sets became commonplace in homes, businesses, and institutions. During the 1950s, television was the primary medium for influencing public opinion.Diggs-Brown, Barbara (2011''Strategic Public Relations: Audience Focused Practice''p. 48 In the mid-1960s, color broadcasting was introduced in the U.S. and most other developed countri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
