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Reader's Digest Association, Inc
Trusted Media Brands, Inc. (TMBI), formerly known as the Reader's Digest Association, Inc. (RDA), is an American multi-platform media and publishing company that is co-headquartered in New York City and White Plains, New York. The company was founded by husband and wife DeWitt Wallace and Lila Bell Wallace in New York City in 1922 with the first publication of the magazine '' Reader's Digest''. The company's brands include ''Reader's Digest'', ''Taste of Home'', '' The Family Handyman'', ''Simple & Deliciou', ''Birds & Blooms'', ''Reminisce'', ''Country'', EnrichU, and others. At its peak in 1973, the flagship magazine had over 30 million subscribers and continues to be published in 30 countries. As of 2016, its portfolio of brands garners 53 million unique online visitors and 40 million print readers per month. History Trusted Media Brands, Inc. (TMBI) was founded as Reader's Digest Association, Inc. (RDA) in New York City in 1922 by married duo DeWitt Wallace and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
DeWitt Wallace
William Roy DeWitt Wallace; (November 12, 1889 – March 30, 1981), publishing as DeWitt Wallace, was an American magazine publisher. Wallace co-founded ''Reader's Digest'' with his wife Lila Bell Wallace, publishing the first issue in 1922. Life and career Born in St. Paul, Minnesota, where his father was on the faculty (and later president) of Macalester College, he attended Mount Hermon School as a youth (now Northfield Mount Hermon School). Wallace attended college at Macalester from 1907 to 1909 and transferred to the University of California, Berkeley for two years. He returned to St. Paul in 1912 and was hired by a publishing firm specializing in farming literature. During World War I, Wallace enlisted in the U.S. Army and was wounded. He spent four months in a French hospital recovering from his injuries, passing the time by reading American magazines. Returning to the U.S., Wallace spent every day of the next six months at the Minneapolis Public Library researchin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', '' Crain's Chicago Business'', ''Crain's Detroit Business'', and '' Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
