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Q Prime
Q Prime Inc. (Q Prime) is an American music management company founded in 1982 by Cliff Burnstein and Peter Mensch. The company represents rock, country, and folk artists including Metallica, Cage The Elephant, Eric Church, and Gillian Welch. It previously managed notable rock and pop acts such as the Red Hot Chili Peppers, Def Leppard, The Black Keys, and Madonna. Headquartered in New York City, Q Prime operates four divisions and maintains offices in London, Los Angeles, and Nashville. The company provides full-service, artist-owned labels for several of its artists, alongside digital, radio promotion, marketing, publicity, and touring departments. History Partnership before founding (pre–1982) Q Prime founders Cliff Burnstein and Peter Mensch first met in 1973, when Burnstein—then working as a Chicago-based radio promoter at Mercury Records— cold-called Mensch, who was the program director at Brandeis University's WBRS radio station. While Burnstein initially reache ...
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Privately Held Company
A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equity, company's stock is offered, owned, traded or exchanged privately, also known as "over-the-counter (finance), over-the-counter". Related terms are unlisted organisation, unquoted company and private equity. Private companies are often less well-known than their public company, publicly traded counterparts but still have major importance in the world's economy. For example, in 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for $1.8 trillion in revenues and employed 6.2 million people, according to ''Forbes''. In general, all companies that are not owned by the government are classified as private enterprises. This definition encompasses both publ ...
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Digital Marketing
Digital marketing is the component of marketing that uses the Internet and online-based Information technology, digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and 2000s. As Digital platform (infrastructure), digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly used digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of methods. Some of these methods include: search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, Email marketing, e-mail direct marketing, display a ...
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Boston, Massachusetts
Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeastern United States. It has an area of and a population of 675,647 as of the 2020 United States census, 2020 census, making it the third-largest city in the Northeastern United States after New York City and Philadelphia. The larger Greater Boston metropolitan statistical area has a population of 4.9 million as of 2023, making it the largest metropolitan area in New England and the Metropolitan statistical area, eleventh-largest in the United States. Boston was founded on Shawmut Peninsula in 1630 by English Puritans, Puritan settlers, who named the city after the market town of Boston, Lincolnshire in England. During the American Revolution and American Revolutionary War, Revolutionary War, Boston was home to several seminal events, incl ...
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New York Dolls
New York Dolls were an American rock music, rock band formed in New York City in 1971. Along with the Velvet Underground, the MC5, and the Stooges, they were one of the first bands of the early punk rock scenes. Although the band never achieved much commercial success and their original line-up fell apart quickly, the band's first two albums—''New York Dolls (album), New York Dolls'' (1973) and ''Too Much Too Soon (album), Too Much Too Soon'' (1974)—became among the most popular cult following, cult records in rock. The line-up at this time consisted of vocalist David Johansen, guitarist Johnny Thunders, bassist Arthur Kane, guitarist and pianist Sylvain Sylvain, and drummer Jerry Nolan; the latter two had replaced Rick Rivets and Billy Murcia, respectively, in 1972. On stage, they donned an androgynous wardrobe, wearing high heels, eccentric hats, satin, makeup, spandex, and dresses. Nolan described the group in 1974 as "the Dead End Kids of today". After reuniting, they rec ...
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Thin Lizzy
Thin Lizzy are an Irish rock band formed in Dublin in 1969. The band initially consisted of bass guitarist, lead vocalist and principal songwriter Phil Lynott, drummer Brian Downey, guitarist Eric Bell and organist Eric Wrixon although Wrixon left after a few months. Bell left at the end of 1973 and was briefly replaced by Gary Moore, who himself was replaced in mid-1974 by twin lead guitarists: Scott Gorham, who remained with the band until their break-up in 1983, and Brian Robertson, who remained with the band until 1978 when Moore re-joined. Moore left a second time and was replaced by Snowy White in 1980, who was himself replaced by John Sykes in 1982. The line-up was augmented by keyboardist Darren Wharton in 1980. The singles " Whiskey in the Jar" (1972), " The Boys Are Back in Town" (1976) and " Waiting for an Alibi" (1979) were international hits, and several Thin Lizzy albums reached the top ten in the UK. The band's music reflects a wide range of influenc ...
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WBRS
WBRS is a student-run community and college radio station in Waltham, Massachusetts, west of Boston. The broadcast license is held by the Trustees of Brandeis University and the studio and transmitter are located on the Brandeis campus. WBRS broadcasts at 100.1 FM with an effective radiated power of 25 watts, at a height above average terrain (HAAT) of 46 meters. There is a streaming feed available at wbrs.org. History The station's origins lie in a campus radio club in the 1950s, originally called WLDB (for Louis Dembitz Brandeis's initials). The club never broadcast under this callsign, which had already been assigned to an AM station in Atlantic City.Michael Grossman, first GM of WBRS; personal communication, May 2009 The club then changed its name to WBRS ("Brandeis Radio Service"), in 1964. At the time, they broadcast via carrier current, and could only be heard on the Brandeis campus. WBRS got an FM radio license in 1968 and began broadcasting at 91.7 MHz with ...
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Brandeis University
Brandeis University () is a Private university, private research university in Waltham, Massachusetts, United States. It is located within the Greater Boston area. Founded in 1948 as a nonsectarian, non-sectarian, coeducational university, Brandeis was established on the site of the former Middlesex University (Massachusetts), Middlesex University. The university is named after Louis Brandeis, a former Justice of the Supreme Court of the United States, Justice of the U.S. Supreme Court. Brandeis is Carnegie Classification of Institutions of Higher Education, classified among "R1: Doctoral Universities – Very high research activity" and is Higher education accreditation in the United States, accredited by the New England Commission of Higher Education. The university has been a member of the Association of American Universities (AAU) since 1985. In 2018, it had a total enrollment of 5,820 students on a campus of . The university has a liberal arts focus. List of Brandeis Univ ...
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Cold Calling
Cold calling is the solicitation of business from potential customers who have had no prior contact with the salesperson conducting the call. It is an attempt to convince potential customers to purchase the salesperson's product or service. Generally, it is an over-the-phone process, making it a form of telemarketing, but can also be done in-person by door-to-door salespeople. Though cold calling can be used as a legitimate business tool, scammers can use cold calling as well. Evolution Cold calling has developed from a form of giving sales pitch using a script into a targeted communication tool. Salespeople call from a list of potential customers that fit certain parameters built to help increase the likelihood of a sale. This modern cold calling, sometimes called "warm calling", tries to "dig deeply to understand" the potential customer. Criticisms With the development of newer technology and the Internet, cold calling has gained some criticism. Jeffrey Gitomer wrote in a ...
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Mercury Records
Mercury Records is an American record label owned by Universal Music Group. It had significant success as an independent operation in the 1940s and 1950s. Smash Records and Fontana Records were sub labels of Mercury. Mercury Records released rock, funk, R&B, doo wop, soul music, blues, pop, rock and roll, and jazz records. In the United States, it is operated through Republic Records; in the United Kingdom and Japan (as Mercury Tokyo in the latter country), it is distributed by EMI Records. Background Mercury Records was started in Chicago in 1945 and over several decades, saw great success. The success of Mercury has been attributed to the use of alternative marketing techniques to promote records. The conventional method of record promotion used by major labels such as RCA Victor, Decca Records, and Capitol Records was dependent on radio airplay, but Mercury Records co-founder Irving Green decided to promote new records using jukeboxes instead. By lowering promotion ...
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Chicago
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of United States cities by population, third-most populous city in the United States after New York City and Los Angeles. As the county seat, seat of Cook County, Illinois, Cook County, the List of the most populous counties in the United States, second-most populous county in the U.S., Chicago is the center of the Chicago metropolitan area, often colloquially called "Chicagoland" and home to 9.6 million residents. Located on the shore of Lake Michigan, Chicago was incorporated as a city in 1837 near a Chicago Portage, portage between the Great Lakes and the Mississippi River, Mississippi River watershed. It grew rapidly in the mid-19th century. In 1871, the Great Chicago Fire destroyed several square miles and left more than 100,000 homeless, but ...
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Concert Tour
A concert tour (or simply tour) is a series of concerts by an artist or group of artists in different cities, countries or locations. Often, concert tours are named to differentiate different tours by the same artist and to associate a specific tour with a particular album or product. Especially in the popular music world, such tours can become large-scale enterprises that last for several months or even years, are seen by hundreds of thousands or millions of people, and bring in millions of dollars in ticket revenues. A performer who embarks on a concert tour is called a touring artist. Different segments of longer concert tours are known as "legs". The different legs of a tour are denoted in different ways, dependent on the artist and type of tour, but the most common means of separating legs are dates (especially if there is a long break at some point), countries and/or continents, or different opening acts. In the largest concert tours, it has become more common for differen ...
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