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Namo Media
Namo Media was a technology startup providing in-stream advertisements for mobile applications. It was acquired by Twitter in June 2014 for between $50M and $100M. It was founded by former Google employees Gabor Cselle, Nassar Stoertz, and Tural Badirkhanli, who raised $1.9 million in seed funding from investors that included Google Ventures, Andreessen Horowitz, and Betaworks. Cselle had sold his previous startup reMail to Google in 2010. Namo Media's advertising SDK for Android and iOS allowed developers to integrate native advertising Native advertising, also called sponsored content, partner content, and branded journalism, is a type of paid advertising that appears in the style and format of the content near the advertisement's placement. It manifests as a post, image, vide ... into applications with streams of content, and was the first to implement server-side location control of native ads. In April 2014, Namo Media launched ad carousel upgrade. Namo Media's locatio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nassar Stoertz
Nassar (), is a given name and surname, commonly found in the Arabic language. Alternative spellings of this name, possibly due to transliteration include Naser, Nasser, Nasir, Naseer, or Nacer. People with the surname include: People with the given name Nassar *Nassar (actor) (born 1958) born as M. Nassar, Indian film actor, director and producer * Nassar Al-Otaibi, Kuwaiti taekwondo practitioner *Nassar Mansour (born 1967), Arab calligrapher * Nassar Nassar (born 1992), Lebanese footballer People with the surname Nassar * Ali Nassar (born 1954), Arab-Israeli film director * Azmi Nassar (1957–2007), Arab-Israeli football manager and served as manager of the Palestinian national football team * Elias Nassar (born 1960), eparch of the Maronite Catholic Eparchy of Sidon * Eugene Paul Nassar (1935–2017), Professor of English * Fu'ad Nassar (1914–1976), Palestinian communist leader * George Nassar (1932–2018), American murderer * Issam Nassar, Palestinian historian of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
San Francisco
San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of 2024, San Francisco is the List of California cities by population, fourth-most populous city in the U.S. state of California and the List of United States cities by population, 17th-most populous in the United States. San Francisco has a land area of at the upper end of the San Francisco Peninsula and is the County statistics of the United States, fifth-most densely populated U.S. county. Among U.S. cities proper with over 250,000 residents, San Francisco is ranked first by per capita income and sixth by aggregate income as of 2023. San Francisco anchors the Metropolitan statistical area#United States, 13th-most populous metropolitan statistical area in the U.S., with almost 4.6 million residents in 2023. The larger San Francisco Bay Area ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
California
California () is a U.S. state, state in the Western United States that lies on the West Coast of the United States, Pacific Coast. It borders Oregon to the north, Nevada and Arizona to the east, and shares Mexico–United States border, an international border with the Mexico, Mexican state of Baja California to the south. With almost 40million residents across an area of , it is the List of states and territories of the United States by population, largest state by population and List of U.S. states and territories by area, third-largest by area. Prior to European colonization of the Americas, European colonization, California was one of the most culturally and linguistically diverse areas in pre-Columbian North America. European exploration in the 16th and 17th centuries led to the colonization by the Spanish Empire. The area became a part of Mexico in 1821, following Mexican War of Independence, its successful war for independence, but Mexican Cession, was ceded to the U ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Advertising
Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing, mobile advertising can take place as text ads via SMS, or banner advertisements that appear embedded in a mobile web site. It is estimated that U.S. mobile app-installed ads accounted for 30% of all mobile advertising revenue in 2014, and will top $4.6 billion in 2016, and over $6.8 billion by the end of 2019. Other ways mobile advertising can be purchased include working with a Mobile Demand Side Platform, in which ad impressions are bought in real-time on an ad exchange. Another report has indicated that worldwide mobile digital advertising spend would reach $185 billion in 2018, $217 billion in 2019 and $247 billion in 2020. Overview Some see mobile advertising as closely related to online or internet advertising, though its reach is far greater—currently, most mobile advertising is targeted at mobile phones, that came at an estimat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Native Advertising
Native advertising, also called sponsored content, partner content, and branded journalism, is a type of paid advertising that appears in the style and format of the content near the advertisement's placement. It manifests as a post, image, video, article or editorial piece of content. In some cases, it functions like an advertorial. The word ''native'' refers to the coherence of the content with the other media that appear on the platform. These ads reduce a consumer's ad recognition by blending the ad into the native content of the platform, even if it is labeled as "sponsored" or "branded" content. Readers may have difficulty immediately identifying them as advertisements due to their ambiguous nature, especially when deceptive labels such as "From around the web" are used. Since the early 2000s, the US FTC has required content that is paid for by advertisers and not created by the publisher as content to be labeled. There are different terms advertisers can use but in all ca ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Twitter
Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, images, and videos in Microblogging, short posts commonly known as "Tweet (social media), tweets" (officially "posts") and Like button, like other users' content. The platform also includes direct message, direct messaging, video and audio calling, bookmarks, lists, communities, a chatbot (Grok (chatbot), Grok), job search, and Spaces, a social audio feature. Users can vote on context added by approved users using the Community Notes feature. Twitter was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams (Internet entrepreneur), Evan Williams, and was launched in July of that year. Twitter grew quickly; by 2012 more than 100 million users produced 340 million daily tweets. Twitter, Inc., was based in San Francisco, C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google Ventures
GV Management Company, L.L.C. (file no. 4726690) is a venture capital investment arm of Alphabet Inc., founded by Bill Maris, that provides seed, venture, and growth stage funding to technology companies. Founded as Google Ventures in 2010, the firm has operated independently of Google, Alphabet's search and advertising division, since 2015. GV invests in startup companies in a variety of fields ranging from the Internet, software, and hardware to life science, healthcare, artificial intelligence, transportation, cyber security and agriculture. It has helped finance more than 300 companies that include Uber, Nest, Slack, and Flatiron Health. History The group was founded on March 31, 2010, with a $100 million capital commitment, by Bill Maris who also became GV's first CEO. In 2012, that commitment was raised to $300 million annually, and the fund has $2 billion under management. In 2014, the group announced $125 million to invest in promising European startups. By 2014, i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Andreessen Horowitz
AH Capital Management, LLC (commonly known as Andreessen Horowitz, or a16z) is an American privately held venture capital firm, founded in 2009 by Marc Andreessen and Ben Horowitz. The company is headquartered in Menlo Park, California. As of May 2024, Andreessen Horowitz ranks first on the list of venture capital firms by assets under management, with $42 billion. Andreessen Horowitz invests in both early-stage Startup company, startups and established Growth stock, growth companies. Its investments span the healthcare, consumer, cryptocurrency, gaming, fintech, education, and enterprise IT (including cloud computing, security, and software as a service) industries. Founding and partnering Between 2006 and 2010, Marc Andreessen and Ben Horowitz actively invested in Technology company, technology companies. Both separately and together, they invested $4 million in 45 startups, including Twitter, Inc., Twitter. During this time, the two became known as "super angel" investors. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Betaworks
Betaworks Studio, LLC is an American startup studio and seed stage venture capital company based in New York City that invests in network-focused media businesses. Its hybrid investor/builder model has led to both investments in fast-growing startups like Tumblr, Airbnb, Groupon and Twitter as well as more exclusive stakes in internally built startups such as Chartbeat, Bitly and SocialFlow. Betaworks was founded in 2007 by John Borthwick. It has also recently come into the limelight a little more with The Intern podcast, hosted and produced by Allison Behringer. The podcast recounts a young woman beginning her career in the world of technology. In 2016, Betaworks sold its Instapaper product to the social media scrapbooking site, Pinterest. Studio Current: * Activate (app) helps people discover and follow their favorite blogs. The site was founded in Sweden and has over 2 million members, 70% of them who follow fashion blogs & over 90% who are female. Shortly after it to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Software Development Kit
A software development kit (SDK) is a collection of software development tools in one installable package. They facilitate the creation of applications by having a compiler, debugger and sometimes a software framework. They are normally specific to a hardware platform and operating system combination. To create applications with advanced functionalities such as advertisements, push notifications, etc; most application software developers use specific software development kits. Some SDKs are required for developing a platform-specific app. For example, the development of an Android app on the Java platform requires a Java Development Kit. For iOS applications (apps) the iOS SDK is required. For Universal Windows Platform the .NET Framework SDK might be used. There are also SDKs that add additional features and can be installed in apps to provide analytics, data about application activity, and monetization options. Some prominent creators of these types of SDKs include Google, Sm ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
