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Musikhjälpen
''Musikhjälpen'' (; ) is a Sweden, Swedish Live television, televised benefit performance Radio program, radio show marathon. The annually recurring show is a Charity (practice), charity Fundraising, fundraiser for a chosen cause, the cause is changed each year. Three Radio personality, radio hosts or Celebrity, television personalities are locked inside a glass building (called ''glasburen'', ) for 144 hours (6 days, 24 hours per day). Each presenter acts as a host for eight hours respectively, totaling three shifts per day. It is broadcast in December, during one week, with dates varying each year. The show is broadcast live on the public service radio network Sveriges Radio and on television through Sveriges Television, SVT. Viewers can make song requests by donating money either by using a standalone app or the Swish (payment), Swish service. Viewers can also choose to start their own fundraiser on behalf of themselves or anything in general, with the money raised being poole ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Serious Request
Serious Request is a family of annual multi-day, multimedia fundraising events for International Red Cross initiatives, typically hosted by radio stations in the week before Christmas. The project was begun in 2004 by Dutch public pop music radio station 3FM. ''Serious Request'' projects have since been adopted in Belgium, Switzerland, Sweden, Kenya, South Korea, Austria, Latvia and Portugal. The DJs make an interactive, themed broadcast around the clock, while regular programming on the station is suspended except for news bulletins. Instead, 3FM and its website are completely dedicated to the event, which is also transmitted as a continuous audio and video live-stream. Additionally, there is television coverage, integration with social media, and a dedicated mobile app. Funds are raised in a few different ways. DJs play songs requested by listeners and visitors, in return for their donations. Celebrities and artists also donate personal possessions or offer unique opport ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
