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Mere-exposure Effect
The mere-exposure effect is a psychological phenomenon by which people tend to develop a liking or disliking for things merely because they are familiar with them. In social psychology, this effect is sometimes called the familiarity principle. The effect has been demonstrated with many kinds of things, including words, Chinese characters, paintings, pictures of faces, polygon, geometric figures, and sounds. In studies of interpersonal attraction, the more often people see a person, the more pleasing and likeable they find that person. Research Gustav Fechner conducted the earliest known research on the effect in 1876. Edward B. Titchener also documented the effect and described the "glow of warmth" felt in the presence of something familiar; however, his hypothesis was thrown out when results showed that the enhancement of preferences for objects did not depend on the individual's subjective impressions of how familiar the objects were. The rejection of Titchener's hypothesis spur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Psychological
Psychology is the scientific study of mind and behavior. Its subject matter includes the behavior of humans and nonhumans, both consciousness, conscious and Unconscious mind, unconscious phenomena, and mental processes such as thoughts, feelings, and motivation, motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the Natural science, natural and social sciences. Biological psychologists seek an understanding of the Emergence, emergent properties of brains, linking the discipline to neuroscience. As social scientists, psychologists aim to understand the behavior of individuals and groups.Hockenbury & Hockenbury. Psychology. Worth Publishers, 2010. A professional practitioner or researcher involved in the discipline is called a psychologist. Some psychologists can also be classified as Behavioural sciences, behavioral or Cognitive science, cognitive scientists. Some psychologists attempt to understand the role of mental functions in i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robust Statistics
Robust statistics are statistics that maintain their properties even if the underlying distributional assumptions are incorrect. Robust Statistics, statistical methods have been developed for many common problems, such as estimating location parameter, location, scale parameter, scale, and regression coefficient, regression parameters. One motivation is to produce statistical methods that are not unduly affected by outliers. Another motivation is to provide methods with good performance when there are small departures from a Parametric statistics, parametric distribution. For example, robust methods work well for mixtures of two normal distributions with different standard deviations; under this model, non-robust methods like a t-test work poorly. Introduction Robust statistics seek to provide methods that emulate popular statistical methods, but are not unduly affected by outliers or other small departures from Statistical assumption, model assumptions. In statistics, classical e ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Psychological Bulletin
The ''Psychological Bulletin'' is a monthly Peer review, peer-reviewed academic journal that publishes evaluative and integrative research Literature review, reviews and interpretations of issues in psychology, including both qualitative (narrative) and/or quantitative (meta-analytic) aspects. The editor-in-chief is Dolores Albarracín, Blair T. Johnson. History The journal was established by Johns Hopkins University, Johns Hopkins psychologist James Mark Baldwin in 1904,Benjamin, Ludy T. ''A Brief History of Modern Psychology''. Malden, MA: Blackwell Pub., 2007, pp. 70–1, . immediately after he had bought out James McKeen Cattell's share of ''Psychological Review'', which the two had established ten years earlier. Baldwin gave the editorship of both journals to John B. Watson, when scandal forced him to resign his position at Johns Hopkins in 1920. Ownership of the ''Bulletin'' passed to Howard C. Warren, who eventually donated it to the American Psychological Association, whic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Academic Journal
An academic journal (or scholarly journal or scientific journal) is a periodical publication in which Scholarly method, scholarship relating to a particular academic discipline is published. They serve as permanent and transparent forums for the dissemination, scrutiny, and discussion of research. Unlike professional magazines or Trade magazine, trade magazines, the articles are mostly written by researchers rather than staff writers employed by the journal. They nearly universally require peer review for Research Article, research articles or other scrutiny from contemporaries competent and established in their respective fields. Academic journals trace their origins back to the 17th century. , it is estimated that over 28,100 active academic journals are in publication, with scopes ranging from the general sciences, as seen in journals like ''Science (journal), Science'' and ''Nature (journal), Nature'', to highly specialized fields. These journals publish a variety of articles ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Journal Ranking
Journal ranking is widely used in academic circles in the evaluation of an academic journal's impact and quality. Journal rankings are intended to reflect the place of a journal within its field, the relative difficulty of being published in that journal, and the prestige associated with it. They have been introduced as official research evaluation tools in several countries. Measures Traditionally, journal ranking "measures" or evaluations have been provided simply through institutional lists established by academic leaders or through a committee vote. These approaches have been notoriously politicized and inaccurate reflections of actual prestige and quality, as they would often reflect the biases and personal career objectives of those involved in ranking the journals; also causing the problem of highly disparate evaluations across institutions. Also, see YouTube video narrative of this paper at: Consequently, many institutions have required external sources of evaluation of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Decision Making
In psychology, decision-making (also spelled decision making and decisionmaking) is regarded as the cognitive process resulting in the selection of a belief or a course of action among several possible alternative options. It could be either rational or irrational. The decision-making process is a reasoning process based on assumptions of values, preferences and beliefs of the decision-maker. Every decision-making process produces a final choice, which may or may not prompt action. Research about decision-making is also published under the label problem solving, particularly in European psychological research. Overview Decision-making can be regarded as a problem-solving activity yielding a solution deemed to be optimal, or at least satisfactory. It is therefore a process which can be more or less rational or irrational and can be based on explicit or tacit knowledge and beliefs. Tacit knowledge is often used to fill the gaps in complex decision-making processes. Usua ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ambivalence
Ambivalence is a state of having simultaneous conflicting reactions, beliefs, or feelings towards some object. Stated another way, ambivalence is the experience of having an attitude towards someone or something that contains both positively and negatively valenced components. The term also refers to situations where "mixed feelings" of a more general sort are experienced, or where a person experiences uncertainty or indecisiveness. Although attitudes tend to guide attitude-relevant behavior, those held with ambivalence tend to do so to a lesser extent. The less certain an individual is in their attitude, the more impressionable it becomes, hence making future actions less predictable and/or less decisive. Ambivalent attitudes are also more susceptible to transient information (e.g., mood), which can result in a more malleable evaluation. However, since ambivalent people think more about attitude-relevant information, they also tend to be more persuaded by (compelling) attitude-r ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Banner Ad
A web banner or banner ad is a Online Advertising, form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract web traffic, traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server. This payback system is often how the content provider is able to pay for the Internet access to supply the content in the first place. Usually though, advertisers use ad networks to serve their advertisements, resulting in a revshare system and higher quality ad placement. Web banners function the same way as traditional advertisements are intended to function: notifying consumers of the product or service and presenting reasons why the consumer should choose the product in question, a fact first documented on HotWired in 1996 by researchers Rex Briggs and Nigel Hollis. Web banners differ in that the results for adver ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Times Square (delgaudm)
Times Square is a major commercial intersection, tourist destination, entertainment hub, and neighborhood in the Midtown Manhattan section of New York City. It is formed by the junction of Broadway, Seventh Avenue, and 42nd Street. Together with adjacent Duffy Square, Times Square is a bowtie-shaped plaza five blocks long between 42nd and 47th Streets. Times Square is brightly lit by numerous digital billboards and advertisements as well as businesses offering 24/7 service. One of the world's busiest pedestrian intersections, it is also the hub of the Broadway Theater District and a major center of the world's entertainment industry. Times Square is one of the world's most visited tourist attractions, drawing an estimated 50 million visitors annually. Approximately 330,000 people pass through Times Square daily, many of them tourists, while over 460,000 pedestrians walk through Times Square on its busiest days. The and stations have consistently ranked as the busiest in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Processing Fluency
Processing fluency is the ease with which the brain processes information. Perceptual fluency is the ease of processing stimuli based on manipulations to perceptual quality. Retrieval fluency is the ease with which information can be retrieved from memory. Research Research in cognitive neuroscience and psychology has shown that processing fluency influences different kinds of judgments. For instance, perceptual fluency can contribute to the experience of familiarity when fluent processing is attributed to the past. Repeating the presentation of a stimulus, also known as priming, is one method for enhancing fluency. Jacoby and Dallas in 1981 argued that items from past experience are processed more fluently. This becomes a learned experience throughout our lifetime such that fluent items can be attributed to the past. Therefore, people sometimes take fluency as an indication that a stimulus is familiar even though the sense of familiarity is false. Perceptual fluency literature ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hippocampus
The hippocampus (: hippocampi; via Latin from Ancient Greek, Greek , 'seahorse'), also hippocampus proper, is a major component of the brain of humans and many other vertebrates. In the human brain the hippocampus, the dentate gyrus, and the subiculum are components of the hippocampal formation located in the limbic system. The hippocampus plays important roles in the Memory consolidation, consolidation of information from short-term memory to long-term memory, and in spatial memory that enables Navigation#Navigation in spatial cognition, navigation. In humans, and other primates the hippocampus is located in the archicortex, one of the three regions of allocortex, in each cerebral hemisphere, hemisphere with direct neural projections to, and reciprocal indirect projections from the neocortex. The hippocampus, as the medial pallium, is a structure found in all vertebrates. In Alzheimer's disease (and other forms of dementia), the hippocampus is one of the first regions of th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Amygdala
The amygdala (; : amygdalae or amygdalas; also '; Latin from Greek language, Greek, , ', 'almond', 'tonsil') is a paired nucleus (neuroanatomy), nuclear complex present in the Cerebral hemisphere, cerebral hemispheres of vertebrates. It is considered part of the limbic system. In Primate, primates, it is located lateral and medial, medially within the temporal lobes. It consists of many nuclei, each made up of further subnuclei. The subdivision most commonly made is into the Basolateral amygdala, basolateral, Central nucleus of the amygdala, central, cortical, and medial nuclei together with the intercalated cells of the amygdala, intercalated cell clusters. The amygdala has a primary role in the processing of memory, decision making, decision-making, and emotions, emotional responses (including fear, anxiety, and aggression). The amygdala was first identified and named by Karl Friedrich Burdach in 1822. Structure Thirteen Nucleus (neuroanatomy), nuclei have been identif ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
