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Media Psychology
Media psychology is a branch of psychology that focuses on the interactions between human behavior, media, and technology. Media psychology is not limited to mass media or media content; it includes all forms of mediated communication and media technology-related behaviors, such as the use, design, impact, and sharing behaviors. This branch is a relatively new field of study because of technological advancements. It uses various critical analysis and investigation methods to develop a working model of a user's perception of media experience. These methods are employed for society as a whole and individually. Media psychologists can perform activities that include consulting, design, and production in various media like television, video games, films, and news broadcasting. The field of media psychology explores how recent, newer social media apps like Instagram, TikTok, and Snapchat have become more popular and how they are creating new media and mental health challenges that are ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Human Behavior
Human behavior is the potential and expressed capacity (Energy (psychological), mentally, Physical activity, physically, and Social action, socially) of human individuals or groups to respond to internal and external Stimulation, stimuli throughout their life. Behavior is driven by genetic and environmental factors that affect an individual. Behavior is also driven, in part, by thoughts and feelings, which provide insight into individual Psyche (psychology), psyche, revealing such things as attitude (psychology), attitudes and value (personal and cultural), values. Human behavior is shaped by Trait theory, psychological traits, as personality types vary from person to person, producing different actions and behavior. Social behavior accounts for actions directed at others. It is concerned with the considerable influence of Social relation, social interaction and culture, as well as ethics, interpersonal relationships, politics, and Conflict (process), conflict. Some behaviors a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Affective Disposition Theory
Affective disposition theory (ADT) states that media and entertainment users make moral judgments about characters in a narrative which in turn affects their enjoyment of the narrative. This theory was first posited by Dolf Zillmann and Joanne Cantor in the 1977 article "Affective Responses to the Emotions of a Protagonist," and many offshoots have followed in various areas of entertainment (Raney, 2006a). Entertainment users make constant judgments of a character's actions, and these judgments enable the user to determine which character they believe is the " good guy" or the "villain". However, in the article "Expanding Disposition Theory: Reconsidering Character Liking, Moral Evaluations, and Enjoyment," Arthur Raney examined the fundamental assumption of ADT that viewers of drama always form their dispositions toward characters through moral judgments of the characters' motives and conduct. Raney argued that viewers/consumers of entertainment media could form positive disposit ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Semiotics
Semiotics ( ) is the systematic study of sign processes and the communication of meaning. In semiotics, a sign is defined as anything that communicates intentional and unintentional meaning or feelings to the sign's interpreter. Semiosis is any activity, conduct, or process that involves signs. Signs often are communicated by verbal language, but also by gestures, or by other forms of language, e.g. artistic ones (music, painting, sculpture, etc.). Contemporary semiotics is a branch of science that generally studies meaning-making (whether communicated or not) and various types of knowledge. Unlike linguistics, semiotics also studies non-linguistic sign systems. Semiotics includes the study of indication, designation, likeness, analogy, allegory, metonymy, metaphor, symbolism, signification, and communication. Semiotics is frequently seen as having important anthropological and sociological dimensions. Some semioticians regard every cultural phenomenon as being able to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Experience
Experience refers to Consciousness, conscious events in general, more specifically to perceptions, or to the practical knowledge and familiarity that is produced by these processes. Understood as a conscious event in the widest sense, experience involves a subject to which various items are presented. In this sense, seeing a yellow bird on a branch presents the subject with the objects "bird" and "branch", the relation between them and the property "yellow". Unreal items may be included as well, which happens when experiencing hallucinations or dreams. When understood in a more restricted sense, only sensory consciousness counts as experience. In this sense, experience is usually identified with perception and contrasted with other types of conscious events, like thinking or Imagination, imagining. In a slightly different sense, experience refers not to the conscious events themselves but to the practical knowledge and familiarity they produce. Hence, it is important that direct per ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Humanistic Psychology
Humanistic psychology is a psychological perspective that arose in the mid-20th century in answer to two theories: Sigmund Freud's psychoanalytic theory and B. F. Skinner's behaviorism. Thus, Abraham Maslow established the need for a "third force" in psychology. The school of thought of humanistic psychology gained traction due to Maslow in the 1950s. Some elements of humanistic psychology are * to understand people, ourselves and others Holism, holistically (as wholes greater than the sums of their parts) * to acknowledge the relevance and significance of the full life history of an individual * to acknowledge the importance of intentionality in human existence * to recognize the importance of an end goal of life for a healthy person Humanistic psychology also acknowledges Spirituality, spiritual aspiration as an integral part of the Psyche (psychology), psyche. It is linked to the emerging field of transpersonal psychology.Aanstoos, C. Serlin, I., & Greening, T. (2000). "A Hist ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cognition
Cognition is the "mental action or process of acquiring knowledge and understanding through thought, experience, and the senses". It encompasses all aspects of intellectual functions and processes such as: perception, attention, thought, imagination, intelligence, the formation of knowledge, memory and working memory, judgment and evaluation, reasoning and computation, problem-solving and decision-making, comprehension and production of language. Cognitive processes use existing knowledge to discover new knowledge. Cognitive processes are analyzed from very different perspectives within different contexts, notably in the fields of linguistics, musicology, anesthesia, neuroscience, psychiatry, psychology, education, philosophy, anthropology, biology, systemics, logic, and computer science. These and other approaches to the analysis of cognition (such as embodied cognition) are synthesized in the developing field of cognitive science, a progressively autonomou ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Perception
Perception () is the organization, identification, and interpretation of sensory information in order to represent and understand the presented information or environment. All perception involves signals that go through the nervous system, which in turn result from physical or chemical stimulation of the sensory system.Goldstein (2009) pp. 5–7 Vision involves light striking the retina of the eye; smell is mediated by odor molecules; and hearing involves pressure waves. Perception is not only the passive receipt of these signals, but it is also shaped by the recipient's learning, memory, expectation, and attention. Gregory, Richard. "Perception" in Gregory, Zangwill (1987) pp. 598–601. Sensory input is a process that transforms this low-level information to higher-level information (e.g., extracts shapes for object recognition). The following process connects a person's concepts and expectations (or knowledge) with restorative and selective mechanisms, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Influencer
A social media influencer, or simply influencer (also known as an online influencer), is a person who builds a grassroots online presence through engaging content such as photos, videos, and updates. This is done by using direct audience interaction to establish authenticity, expertise, and appeal, and by standing apart from traditional celebrities by growing their platform through social media rather than pre-existing fame. The modern referent of the term is commonly a paid role in which a business entity pays for the social media influence-for-hire activity to promote its products and services, known as influencer marketing. Types of influencers include fashion influencer, travel influencer, and virtual influencer, and they involve content creators and streamers. Some influencers are associated primarily with specific social media apps such as TikTok, Instagram, or Pinterest; many influencers are also considered internet celebrities. , Instagram is the social media ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongst virtual communities and Network virtualization, networks. Common features include: * Online platforms enable users to create and share content and participate in social networking. * User-generated content—such as text posts or comments, digital photos or videos, and data generated through online interactions. * Service-specific profiles that are designed and maintained by the List of social networking services, social media organization. * Social media helps the development of online social networks by connecting a User profile, user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests platforms enable communal activity. Social media enhances and extends human networks. Users access so ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Internet
The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks that consists of Private network, private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, Wireless network, wireless, and optical networking technologies. The Internet carries a vast range of information resources and services, such as the interlinked hypertext documents and Web application, applications of the World Wide Web (WWW), email, electronic mail, internet telephony, streaming media and file sharing. The origins of the Internet date back to research that enabled the time-sharing of computer resources, the development of packet switching in the 1960s and the design of computer networks for data communication. The set of rules (communication protocols) to enable i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Smartphone
A smartphone is a mobile phone with advanced computing capabilities. It typically has a touchscreen interface, allowing users to access a wide range of applications and services, such as web browsing, email, and social media, as well as multimedia playback and Streaming media, streaming. Smartphones have built-in cameras, GPS navigation, and support for various communication methods, including voice calls, text messaging, and internet-based messaging apps. Smartphones are distinguished from older-design feature phones by their more advanced hardware capabilities and extensive mobile operating systems, access to the internet, business applications, Mobile payment, mobile payments, and multimedia functionality, including music, video, mobile gaming, gaming, Internet radio, radio, and Mobile television, television. Smartphones typically feature MOSFET, metal–oxide–semiconductor (MOS) integrated circuit (IC) chips, various sensors, and support for multiple wireless communicati ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
