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Killing Us Softly
''Killing Us Softly'' is an American documentary series by Jean Kilbourne, produced and distributed by the Media Education Foundation. First released in 1979 and since revised and updated three times, most recently in 2010, it focuses on images of women in advertising; in particular on gender stereotypes, the effects of advertising on women's self-image, and the objectification of women's bodies. The two most recent updates, ''Killing Us Softly 3'' and ''Killing Us Softly 4'', were produced by the Media Education Foundation and directed by Sut Jhally. Using modern print and television advertisements, the films make connections between unrealistic media portrayals of women and problems such as "eating disorders, men's violence against women, and the political backlash against feminism." Overview Kilbourne is critical of the advertising industry, accusing it of misconduct. She argues that the superficial, objectifying and unreal portrayal of women in advertising lowers women's sel ...
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Sut Jhally
Sut Jhally (born 1955) is a professor of communication at the University of Massachusetts Amherst, whose work focuses on cultural studies, advertising, media, and consumption. He is the producer of more than 40 documentaries on media literacy topics and the founder and executive director of the Media Education Foundation.Sut Jhally lecture topics
Professor Sut Jhally, PhD.
Established in 1992, the Media Education Foundation (MEF) is a non-profit that "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media". Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them. Also the author of six books and numerous scholarly and popular articles, Jhally is a public sp ...
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Amy Richards
Amelia Richards (born February 9, 1970) is an American activist, organizer, writer, television producer, feminist, and art historian, currently residing in New York. She produced the Emmy-nominated series ''Woman'', which airs on Viceland. She is the president of Soapbox, Inc., a feminist lecture agency. Early life Richards was born on February 9, 1970, in Alexandria, Virginia, to Albert Wentz and Karen Richards. She grew up in Pennsylvania. Her father, Wentz, was not a part of her life. She attended Tabor Academy, a private boarding school in Marion, Massachusetts. After graduating high school from Tabor, she graduated cum laude from Barnard College with a Bachelor of Arts in Art History in 1992. She was an NCAA Division I soccer player at Barnard. She is also a four-time marathon runner. Career Richards became involved in a summer project, Freedom Summer '92, a cross-country voter registration drive. She co-wrote '' Manifesta: Young Women, Feminism, and the Future'' with Je ...
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2010 Documentary Films
1 (one, unit, unity) is a number, numeral, and glyph. It is the first and smallest positive integer of the infinite sequence of natural numbers. This fundamental property has led to its unique uses in other fields, ranging from science to sports, where it commonly denotes the first, leading, or top thing in a group. 1 is the unit of counting or measurement, a determiner for singular nouns, and a gender-neutral pronoun. Historically, the representation of 1 evolved from ancient Sumerian and Babylonian symbols to the modern Arabic numeral. In mathematics, 1 is the multiplicative identity, meaning that any number multiplied by 1 equals the same number. 1 is by convention not considered a prime number. In digital technology, 1 represents the "on" state in binary code, the foundation of computing. Philosophically, 1 symbolizes the ultimate reality or source of existence in various traditions. In mathematics The number 1 is the first natural number after 0. Each natural number, ...
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1999 Documentary Films
1999 was designated as the International Year of Older Persons. Events January * January 1 – The euro currency is established and the European Central Bank assumes its full powers. * January 3 – The Mars Polar Lander is launched by NASA. * January 25 – The 6.2 Colombia earthquake hits western Colombia, killing at least 1,900 people. February * February 7 – Abdullah II inherits the throne of Jordan, following the death of his father King Hussein. * February 11 – Pluto moves along its eccentric orbit further from the Sun than Neptune. It had been nearer than Neptune since 1979, and will become again in 2231. * February 12 – U.S. President Bill Clinton is acquitted in impeachment proceedings in the United States Senate. * February 16 ** In Uzbekistan, an apparent assassination attempt against President Islam Karimov takes place at government headquarters. ** Across Europe, Kurdish protestors take over embassies and hold hostages ...
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1987 Documentary Films
Events January * January 1 – Bolivia reintroduces the Boliviano currency. * January 2 – Chadian–Libyan conflict – Battle of Fada: The Chadian army destroys a Libyan armoured brigade. * January 3 – Afghan leader Mohammad Najibullah says that Afghanistan's 1978 Communist revolution is "not reversible," and that any opposition parties will have to align with Communist goals. * January 4 – ** 1987 Maryland train collision: An Amtrak train en route from Washington, D.C. to Boston collides with Conrail engines at Chase, Maryland, United States, killing 16 people. ** Televangelist Oral Roberts announces to his viewers that unless they donate $8 million to his ministry by March 31, God will "call imhome." * January 15 – Hu Yaobang, General Secretary of the Chinese Communist Party, is forced into retirement by political conservatives. * January 16 – León Febres Cordero, president of Ecuador, is kidnapped for 11 hours by followers of imprisoned general Frank V ...
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1979 Documentary Films
Events January * January 1 ** United Nations Secretary-General Kurt Waldheim heralds the start of the ''International Year of the Child''. Many musicians donate to the ''Music for UNICEF Concert'' fund, among them ABBA, who write the song ''Chiquitita'' to commemorate the event. ** In 1979, the United States officially severed diplomatic ties with the Republic of China (Taiwan). This decision marked a significant shift in U.S. foreign policy, turning to view the People's Republic of China as the sole legitimate representative of China. ** The United States and the People's Republic of China establish full Sino-American relations, diplomatic relations. ** Following a deal agreed during 1978, France, French carmaker Peugeot completes a takeover of American manufacturer Chrysler's Chrysler Europe, European operations, which are based in United Kingdom, Britain's former Rootes Group factories, as well as the former Simca factories in France. * January 6 – Geylang Bahru family ...
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Kanopy
Kanopy is an on-demand streaming video platform for public and academic libraries that offers films, TV shows, educational videos and documentaries. The service is free for end users, but libraries pay fees on a pay-per-view model, from which content owners and content creators are paid. The company was founded in Scarborough, Western Australia, in 2008 and moved its headquarters to San Francisco a few years later. It was acquired by OverDrive in 2021. History Kanopy was founded on December 25, 2008, at Scarborough, Western Australia, by Olivia Humphrey, an Australian entrepreneur, as an educational tool for colleges and universities. Until 2010, the company functioned only as a DVD distributor, moving into streaming in that year. After attaining considerable success in Australia, New Zealand, Hong Kong and Singapore, it expanded into the UK and US, and soon afterwards moved its headquarters to San Francisco, with Humphrey remaining as CEO. In November 2019, Kevin Sayar suc ...
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Sexual Objectification
Sexual objectification is the act of treating a person solely as an object of sexual desire (a sex object). Objectification more broadly means treating a person as a commodity or an object without regard to their personality or dignity. Objectification is most commonly examined at the level of a society (sociology), but can also refer to the behavior of individuals (psychology), and is a type of dehumanization. Although both men and women can be sexually objectified, the concept is mainly associated with the objectification of women, and is an important idea in many feminist theories, and psychological theories derived from them. Many feminists argue that sexual objectification of girls and women contributes to gender inequality, and many psychologists associate objectification with a range of physical and mental health risks in women. Research suggests that the psychological effects of objectification of men are similar to those of women, leading to negative body image a ...
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Sex In Advertising
Sex appeal in advertising is a common tactic employed to promote products and services. Research indicates that sexually appealing content, including imagery, is often used to shape or alter the consumer's perception of a brand, even if it is not directly related to the product or service being advertised. This approach, known as "sex sells," has become more prevalent among companies, leading to controversies surrounding the use of sexual campaigns in advertising.Blair, J. D., Stephenson, J. D., Hill, K. L., & Green, J. S. (2006). Ethics in advertising: sex sells, but should it?. ''Journal of Legal, Ethical and Regulatory Issues'', ''9''(1/2), 109. Contemporary mainstream advertising, across various media platforms such as magazines, online, and television, frequently incorporates sexual elements to market a wide range of branded goods and services. Provocative images of attractively dressed men and women are commonly used to promote clothing, alcohol, beauty products, and frag ...
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Miss Representation
''Miss Representation'' is a 2011 American documentary film written, directed, and produced by Jennifer Siebel Newsom. The film explores how mainstream media contributes to the under-representation of women in influential positions by circulating limited and often disparaging portrayals of women. The film premiered in the documentary category at the 2011 Sundance Film Festival. The film includes interviews with prominent women in media, such as Jane Fonda, Rachel Maddow, and Katie Couric, who discuss why their personal experiences have made them passionate about better portrayals of women in media. Siebel Newsom also uses this film to further her social action campaigns through The Representation Project, which was founded due to her frustration with the relationship between the under-representation of women in media and the under-representation of women in American politics. Synopsis The film interweaves stories from teenage girls with interviews to give an inside look at the ...
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Gender Advertisement
Gender in advertising refers to the images and concepts in advertising that depict and reinforce stereotypical gender roles. Advertisements containing subliminal or direct messages about physical attractiveness and beauty have been of particular interest regarding their impact on men, women, and youth. Gendered advertisements have and continue to shape what is expected of a distinct gender, regarding physique and attitude. Creation and maintenance of gender normality Advertising is a significant agent of socialization in modern industrialized societies, and is used as a tool to maintain certain social constructions, such as gender. Men and women are depicted as differing in attitudes, behavior, and social statuses. These images are crafted to mimic real life, leading to confusion when separating the concepts of fantasy and reality in regards to advertising. In his book Gender Advertising, author Erving Goffman uses the term "commercial realism" for advertisers' attempts to pres ...
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