Good-Loop
Good-Loop is an online advertising company that serves adverts for brands whilst raising money for charity. The company currently operates in the UK and EU markets and is headquartered in Edinburgh, Scotland. Clients include Unilever, Kit-Kat, and Coca-Cola. History Good-Loop was founded in 2016 by Amy Williams and Daniel Winterstein, with support from Winterstein's previous company. The founders met online when Williams posted an advert looking for someone to help establish an agency which used media money to give to good causes. Good-Loop works with a number of advertisers, including Unilever, Nestle, and Coca-Cola. The charities it partners with include Wateraid, Carers UK, WWF and Save the Children. Early funding came from the Collider.io start-up incubator, with follow-on funding raised via crowdsourcing, plus support from Scottish Enterprise (including EU funding), Scottish EDGE, and Innovate UK. On 27 September 2023 Good-Loop partnered with Yahoo to offer carbon ne ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Limited Company
In a limited company, the Legal liability, liability of members or subscribers of the company is limited to what they have invested or guaranteed to the company. Limited companies may be limited by Share (finance), shares or by guarantee. In a company limited by shares, the liability of members is limited to the unpaid value of shares. In a company limited by guarantee, the liability of owners is limited to such amount as the owners may undertake to contribute to the assets of the company, in the event of being wound up. The former may be further divided in public companies (public limited company, public limited companies) and private companies (private limited company, private limited companies). Who may become a member of a private limited company is restricted by law and by the company's rules. In contrast, anyone may buy shares in a public limited company. Limited companies can be found in most countries, although the detailed rules governing them vary widely. It is also com ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Kit Kat
Kit Kat (stylised as KitKat in various countries) is a chocolate-covered wafer bar Confectionery, confection created by Rowntree's of York, England. It is produced globally by Nestlé (which acquired Rowntree's in 1988), except in the United States, where it is made under licence by the H. B. Reese, H. B. Reese Candy Company, a division of the The Hershey Company, Hershey Company (an agreement Rowntree's first made with Hershey in 1970). The standard bars consist of two or four pieces called fingers composed of three layers of wafer, separated and covered by an outer layer of chocolate. Each finger can be snapped from the bar separately. There are many flavours of Kit Kat, including milk, white, and dark chocolate. The original four-finger version of the bar was developed after a worker at Rowntree's York factory put a suggestion in the recommendation box for "a chocolate bar that a man could take to work in his pack up". It was launched in September 1935 in the UK as Rowntree ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Coca-Cola
Coca-Cola, or Coke, is a cola soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 94 in the 2024 Fortune 500, ''Fortune'' 500 list of the List of largest companies in the United States by revenue, largest United States corporations by revenue. Based on Interbrand's "best global brand" study of 2023, Coca-Cola was the world's List of most valuable brands, sixth most valuable brand. Originally marketed as a temperance bar, temperance drink and intended as a patent medicine, Coca-Cola was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia. In 1888, Pemberton sold the ownership rights to Asa Griggs Candler, a businessman, whose marketing tactics led Coca-Cola to its dominance of the global soft-drink market throughout the 20th and 21st centuries. The name refers to t ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Scottish Enterprise
Scottish Enterprise () is a non-departmental public body of the Scottish Government which encourages economic development, Business, enterprise, innovation, international and investment agency, investment in business. The body covers the eastern and central belt, central parts of Scotland whilst similar bodies, Highlands and Islands Enterprise and South of Scotland Enterprise, operate in north-western and southern Scotland, respectively. History The body is a successor in part to the wide-ranging Scottish Development Agency which was established in 1975. The first Chairman of the SDA was Sir William Gray former Lord Provost of Glasgow. and the first Chief Executive was Dr, later Sir Lewis Robertson. The first year of its operation was 1977/78 with its functions described here in its first Annual Report 1978. Scottish Enterprise was created on 1 April 1991 under the Enterprise and New Towns (Scotland) Act 1990. That act dissolved the Scottish Development Agency (SDA), created in ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Innovate UK
Innovate UK is the United Kingdom's innovation agency, which provides money and support to organisations to make new products and services. It is a non-departmental public body operating at arm's length from the Government as part of the UK Research and Innovation organisation. History Innovate UK has its roots as an advisory body – the Technology Strategy Board – established in 2004, within the Department of Trade and Industry (DTI), before becoming an independent body in July 2007 after the reorganisation of the DTI into the Department for Innovation, Universities and Skills (DIUS) and the Department for Business, Enterprise and Regulatory Reform (BERR) under Gordon Brown's government. The original Technology Strategy Board had its roots in the Innovation Review published by the DTI in December 2003, and the Lambert Review. This reconfigured the major funding mechanism as the Collaborative Research and Development Technology Programme, transformed the pre-existing Fara ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Yahoo! Inc
Yahoo Yahoo (, styled yahoo''!'' in its logo) is an American web portal that provides the search engine Yahoo Search and related services including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports, y!entertainment, yahoo!life, an ... is a web services portal. Yahoo may also refer to: Arts and entertainment * Yahoo (''Gulliver's Travels''), creatures found in the book ''Gulliver's Travels'' by Jonathan Swift * Yahoo, the name of the fictitious country which is the setting for Bertolt Brecht's 1936 play '' Round Heads and Pointed Heads'' * Yahoo (band), a Brazilian rock band * Yahoo! (song), a song from the 1988 album '' The Innocents'' by Erasure * ''Yahoo'' (album), an Afghan album by Farhad Darya * "Yahoo" or "Chahe Koi Mujhe Junglee Kahe", a song by Shankar-Jaikishan and Muhammad Rafi from the 1959 Indian film ''Junglee'' * Yahoo Serious (born Greg Pead 1953), Australian filmmaker Animals * Yahoo (bird), a popular name for the grey-crowned bab ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Video Advertising
Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media. Video was first developed for mechanical television systems, which were quickly replaced by cathode-ray tube (CRT) systems, which, in turn, were replaced by flat-panel displays of several types. Video systems vary in display resolution, aspect ratio, refresh rate, color capabilities, and other qualities. Analog and digital variants exist and can be carried on a variety of media, including radio broadcasts, magnetic tape, optical discs, computer files, and network streaming. Etymology The word ''video'' comes from the Latin verb ''video,'' meaning to see or ''videre''. And as a noun, "that which is displayed on a (television) screen," History Analog video Video developed from facsimile systems developed in the mid-19th century. Early mechanical video scanners, such as the Nipkow disk, were patented as early as 1884, however, it took several de ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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B Corporation (certification)
In business, a company that uses the “Certified B Corporation” trademark (also B Corporation or B Corp) is a for-profit corporation certified for its Social impact assessment, social impact by B Lab, a global 501(c) organization, non-profit organization. To be granted and to maintain certification, a company must receive a minimum score of 80 from an assessment of its social and environmental performance, integrate B Corp commitments to Stakeholder theory, stakeholders into By-law, company governing documents, and pay an annual fee based on annual sales. Companies must re-certify every three years to retain B Corporation status. , there are 9,576 certified B Corporations across 160 industries in 102 countries. Purpose B Lab certification is a third-party standard requiring companies to meet social sustainability and environmental performance standards, meet accountability standards, and be Sustainability reporting, transparent to the public according to the score they rec ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Forbes
''Forbes'' () is an American business magazine founded by B. C. Forbes in 1917. It has been owned by the Hong Kong–based investment group Integrated Whale Media Investments since 2014. Its chairman and editor-in-chief is Steve Forbes. The company is headquartered in Jersey City, New Jersey. Sherry Phillips is the current CEO of Forbes as of January 1, 2025. Published eight times per year, ''Forbes'' feature articles on finance, industry, investing, and marketing topics. It also reports on related subjects such as technology, communications, science, politics, and law. It has an international edition in Asia as well as editions produced under license in 27 countries and regions worldwide. The magazine is known for its lists and rankings, including its lists of the richest Americans (the Forbes 400, ''Forbes'' 400), of 30 notable people under the age of 30 (the Forbes 30 Under 30, ''Forbes'' 30 under 30), of America's wealthiest celebrities, of the world's top companies (the Fo ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Online Advertising
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known as programmatic advertising. Like other advertising media, online advertising frequently involves a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies that help generate and place the ad copy, an ad server which technologically delivers ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Companies Based In Edinburgh
A company, abbreviated as co., is a legal entity representing an association of legal people, whether natural, juridical or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Over time, companies have evolved to have the following features: "separate legal personality, limited liability, transferable shares, investor ownership, and a managerial hierarchy". The company, as an entity, was created by the state which granted the privilege of incorporation. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is to generate sales, revenue, and profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duties according to the publicly declared incorporation pu ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Digital Marketing Companies Of The United Kingdom
Digital usually refers to something using discrete digits, often binary digits. Businesses *Digital bank, a form of financial institution *Digital Equipment Corporation (DEC) or Digital, a computer company *Digital Research (DR or DRI), a software company Computing and technology Hardware *Digital electronics, electronic circuits which operate using digital signals **Digital camera, which captures and stores digital images ***Digital versus film photography **Digital computer, a computer that handles information represented by discrete values **Digital recording, information recorded using a digital signal Socioeconomic phenomena *Digital culture, the anthropological dimension of the digital social changes *Digital divide, a form of economic and social inequality in access to or use of information and communication technologies *Digital economy, an economy based on computing and telecommunications resources *Digital rights, legal rights of access to computers or the Internet Oth ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |