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Gigil
Gigil (stylized as GIGIL) is a Philippine advertising agency based in Bonifacio Global City in Taguig, Philippines. Background Gigil was founded by Badong Abesamis, Herbert Hernandez, and Isabel Prollamante. The group considered naming their agency "No Plan B" or "Toyo" but decided to adopt Abesamis' proposal "Gigil" to reflect the agency's vision of "passion" or hard work. Gigil was officially launched in October 2017. After Prollamante left for abroad, Gigil appointed Jake Yrastorza as Managing Partner. Gigil has commissioned works for numerous brands such as 7-Eleven, AirAsia, Globe, Jollibee, Levi's, Netflix, Procter & Gamble, RC Cola, Unilever, and Vivo, among others. In January 2023, Gigil announced its expansion to the United States and Canada by opening offices in Los Angeles, New York, and Toronto. Notable campaigns Gigil's ''Shop2Give'' campaign won a gold award for Advocacy and a silver award for Responsible Citizenship at the 2019 Tambuli Awards and a bron ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Basta (RC Cola Advertisement)
''Nyahahakbkxjbcjhishdishlsab@!!!! Basta RC Cola!'', also simply known as ''Basta'' ("Whatever") and ''Family'', is a 2020 television commercial produced for RC Cola in the Philippines by advertising agency Gigil. It was first released online in November 2020. Plot A boy returns from school and questions his mother if he is adopted because he is being bullied. The boy took off his uniform to show his mother four glasses embedded on his back. This prompts his mother to remove her head, under which there is a bottle of RC Cola. The commercial ends with the rest of the family drinking RC Cola via the glasses on the boy's back. Campaign Development Manila-based advertising agency Gigil is responsible for the ''Basta'' commercial which they produced for RC Cola Philippines, which have been their client for two years at the time of the commercial's release. The advertisement's brief called for an ad that would differentiate the RC Cola brand to the Gen Z, their target demographic, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CoCo Fresh Tea & Juice
CoCo Fresh Tea & Juice () is a global bubble tea, or boba, drink franchise based in Taiwan. It was established in 1997 by Tommy Hung, the current chairman. CoCo has more than 5,000 locations in China, South Korea, the U.S., Canada, Mexico, France, Spain, Australia, the United Kingdom, Sweden, Netherlands, Belgium the Philippines, Indonesia, Japan, Thailand, Vietnam, Mauritius, New Zealand, Peru . Its taro milk tea was recommended by Eater.com. Some Hong Kong franchise owners stirred controversy by expressing their support for the Hong Kong protesters with slogans like " Add oil, Hongkongers" on customers' receipts in 2019. In 2023, The veteran broadcast journalist Ces Oreña-Drilon Cecilia "Ces" Victoria Oreña-Drilon (; born July 8, 1961) is a Filipinos, Filipino broadcast journalist. She anchored news and public affairs programs for the ABS-CBN News and Current Affairs, News and Current Affairs division of ABS-CBN Corpo ... as a endorser of this beverage store Gigil ad ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
RC Cola
RC Cola (short for Royal Crown Cola) is a carbonated cola beverage owned in the United States by Keurig Dr Pepper and internationally by RC Global Beverages, Inc. History In 1901, the Cole-Hampton-Hatcher Grocery Store was established in Columbus, Georgia. In 1903, the Hatcher family took sole ownership and the name was changed to the Hatcher Grocery Store. The grocery store was located at what was 22 West 10th Street. Today's address (after house number changes) is 15 West 10th Street. At the same time, the popularity of bottled soft drinks rose rapidly, and grocery store owners wished to maximize their profit. As a grocery wholesaler, Claud A. Hatcher purchased a large volume of Coca-Cola syrup from the local company salesman, Columbus Roberts. Hatcher felt that the company deserved a special reduced price for the syrup since it purchased such large volumes. Roberts would not budge on the cost, and a bitter conflict between the two erupted. Hatcher told Roberts he would win ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started b ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Los Angeles
Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, cultural center of Southern California. With an estimated 3,878,704 residents within the city limits , it is the List of United States cities by population, second-most populous in the United States, behind only New York City. Los Angeles has an Ethnic groups in Los Angeles, ethnically and culturally diverse population, and is the principal city of a Metropolitan statistical areas, metropolitan area of 12.9 million people (2024). Greater Los Angeles, a combined statistical area that includes the Los Angeles and Riverside–San Bernardino metropolitan areas, is a sprawling metropolis of over 18.5 million residents. The majority of the city proper lies in Los Angeles Basin, a basin in Southern California adjacent to the Pacific Ocean in the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
COVID-19 Pandemic
The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December 2019. Soon after, it spread to other areas of Asia, and COVID-19 pandemic by country and territory, then worldwide in early 2020. The World Health Organization (WHO) declared the outbreak a public health emergency of international concern (PHEIC) on 30 January 2020, and assessed the outbreak as having become a pandemic on 11 March. COVID-19 symptoms range from asymptomatic to deadly, but most commonly include fever, sore throat, nocturnal cough, and fatigue. Transmission of COVID-19, Transmission of the virus is often airborne transmission, through airborne particles. Mutations have variants of SARS-CoV-2, produced many strains (variants) with varying degrees of infectivity and virulence. COVID-19 vaccines were developed rapidly and deplo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The One Club
The One Club is an American non-profit organization that recognizes and promotes excellence in advertising.Dougherty, Philip H. (May 11, 1981). One Club Honors Agencies. ''New York Times'' Founded in New York City as The One Club for Art & Copy, The One Club produces four annual award competitions: One Show, One Show Design, One Show Interactive and One Show Entertainment. The One Show Festival is held in accord with Creative Week NYC. According to ''The Fundamentals of Creative Advertising.'', "The One Club produces advertising's most prestigious awards program."Burtenshaw, Ken; Mahon, Nik; Barfoo, Caroline (2007). ''The Fundamentals of Creative Advertising.'' AVA Publishing, The One Show coveted pencil award statues are made by New York firm, Society Awards. History The One Club was founded in 1961 as the Advertising Writers Association of New York. In 1969, it became The Copy Club and in 1979, the name changed for the last time to The One Club. In 1973, The One Show was created ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2023 FIBA Basketball World Cup
The 2023 FIBA Basketball World Cup was the 19th tournament of the FIBA Basketball World Cup for men's national basketball teams, held from 25 August to 10 September 2023. The tournament was the second to feature 32 teams and was hosted by multiple nations for the first time in its history—the Philippines, Japan, and Indonesia. It was the first World Cup to be hosted in Indonesia, and the second to be hosted in both the Philippines and Japan, both having first hosted the tournament in 1978 FIBA World Championship, 1978 and 2006 FIBA World Championship, 2006, respectively. The tournament was also the second of three-straight World Cups to be held in Asia after China's hosting of the 2019 FIBA Basketball World Cup, 2019 edition and Qatar's upcoming hosting of the 2027 FIBA Basketball World Cup, 2027 tournament, and the first time in tournament history that a host nation (Indonesia men's national basketball team, Indonesia) had not qualified. It also served as Basketball at the 2024 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Smart Communications
Smart Communications Inc., commonly referred to as Smart, is a wholly owned wireless communications and digital services subsidiary of PLDT Inc., a telecommunications and digital services provider based in the Philippines. As of November 2023, it is currently the largest mobile network with 55.2 million subscribers. Smart offers commercial wireless services through its 2G, 3G, 3.5G HSPA+, 4G LTE, and LTE-A networks, with 5G currently being deployed in multiple locations in the Philippines. Smart's terrestrial wireless telephony service is being complemented by its satellite communication services Smart Sat and Marino which also serve the global maritime industry. The company has introduced wireless offerings such as Smart Money, a mobile electronic wallet that also enables its SMS-based money remittance service Smart Padala (now integrated with Maya). It has also been recognized for introducing the world's first over-the-air electronic prepaid loading service call ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
SM Mall Of Asia
SM Mall of Asia (also abbreviated as SM MoA, or simply Mall of Asia or MoA; ), is a large shopping mall in the Philippines, located at Bay City, Metro Manila, Bay City, Pasay, Metro Manila within the SM Central Business Park, a reclaimed area within Manila Bay, and the southern end of EDSA, Epifanio de los Santos Avenue (EDSA/Circumferential Road 4, C-4). Owned and developed by SM Prime, the largest mall chain owner and developer in the Philippines, the mall currently occupies of land area of the Mall of Asia Complex and a gross floor area of approximately , and offers of floor area space for conventions and social functions. The area attracts a daily average foot traffic of about 200,000 people. The mall is currently the List of largest shopping malls in the Philippines, largest shopping mall in the Philippines and the List of largest shopping malls in the world, sixth in the world. When it opened in 2006, it was the List of largest shopping malls in the Philippines, largest ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Clio Entertainment Awards
The Clio Entertainment Awards (formerly the Key Art Awards) is an awards program by Clio that recognizes "excellence in marketing and communications" across the entertainment industry—i.e., the industries of film, television, live entertainment, and gaming. The awards were originally presented by ''The Hollywood Reporter'' from 1972 as the "Key Art Awards", which recognized creative achievements in the industry of film promotion, such as posters and other promotional materials (hence the name ''key art''). They were incorporated into the Clio Awards in 2014 and renamed the Clio Key Art Awards, prior to reaching its current title. History Key Art Awards The establishment of the Key Art Awards was preceded by significant changes in the world of film promotion. During the late 1960s, film-marketing operations were based at studio offices in New York, with trailers distributed to theaters by the National Screen Service. Independent marketing agencies soon began to emerge to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trese (TV Series)
''Trese'' () is an anime-influenced television series based on the Filipino comic series of the same name by Budjette Tan and Kajo Baldisimo. An international co-production of Singapore and the United States, the series was released on June 10, 2021 on Netflix in the United States, which was followed by a global release the next day. Characters Main *Alexandra Trese :Voiced by: Shay Mitchell (English), Liza Soberano (Filipino), Ryoko Shiraishi (Japanese) :A healer-warrior who serves as a protector of humanity from supernatural beings from the underworld. Soberano, more known for doing live action roles, was initially hesitant on doing the role of Alexandra remarking that "voice acting is a different game from acting". In contrast to dubbing her own films and commercials, Soberano added that she had to portray a "new character" instead of being her own "natural self". Shay Mitchell, on her part, described her role in the English dub as "super fun, but intense". Mitchell also ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
