FC Alsterbrüder
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FC Alsterbrüder
FC Alsterbrüder (full name ''Fußball-Club Alsterbrüder von 1948 e.V.'') is a football club from the Hamburg-Hamburg-Eimsbüttel, Eimsbüttel district in the Eimsbüttel, eponymous borough. The first team was promoted to the fifth-tier Oberliga Hamburg in 2023. History FC Alsterbrüder was founded in 1948 as the ''Canoe-Club Alsterbrüder-Victoria''. The name is based on a club of the same name founded in 1910, which in turn was a merger of the water sports department of the SC Victoria Hamburg, SC Victoria and the Canoe-Club Alsterbrüder. The renaming to the current name took place in 1954, after the water sports department had left the club. The teams of FC Alsterbrüder always played in the lower Hamburg amateur leagues until the first men's team were promoted to the Landesliga Hammonia at the end of the 2021/22 season. It was the first time the club played at the sixth-tier level.
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Logo Alsterbrüder, Hamburg
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name that it represents, as in a wordmark. In the days of hot metal typesetting, a logotype was one word cast as a single piece of type (e.g. "The" in ATF Garamond), as opposed to a Typographic ligature, ligature, which is two or more letters joined, but not forming a word. By extension, the term was also used for a uniquely set and arranged typeface or colophon (publishing), colophon. At the level of mass communication and in common usage, a company's logo is today often synonymous with its trademark or brand.Wheeler, Alina. ''Designing Brand Identity'' © 2006 John Wiley & Sons, Inc. (page 4) Etymology Online Etymology Dictionary, Douglas Harper's ''Online Etymology Dictionary'' states that the first surviving written record of the term 'logo' dates back to 1937, and ...
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