English Football Sponsorship
Corporate sponsorship of major English football competitions dates back to the early 1980s, although minor competitions such as the Watney Cup and Texaco Cup were sponsored during the early 1970s. Sponsorship deals The first tournament for English Football League clubs to sell its naming rights was the Watney Cup, sponsored by brewer Watney Mann which was played from 1970 to 1973. The 1970-71 season saw the Ford Sporting League, sponsored by the Ford Motor Company, take place for the first and only time, and also the start of the Texaco Cup (sponsored by Texaco) which was played until 1975. The first major English competition to negotiate a sponsorship deal was the League Cup, negotiating a £2 million deal in 1982 with the National Dairy Council. It became known as the "Milk Cup" and has since adopted the name of its sponsors in this same way. The following season in 1983 the Football League negotiated a sponsorship deal with Canon worth £3.3 million over 3 years. ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Sponsor (commercial)
Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor. Definition Sponsorship is a cash and/or in-kind fee paid to a property (typically in sports, arts, entertainment or causes) in return for access to the exploitable commercial potential associated with that property. While the sponsee (property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. Proponents of sponsorship would, however, point to its unique position in the marketi ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Bass Brewery
Bass Brewery () was founded in 1777 by William Bass in Burton-upon-Trent, Staffordshire, England. The main brand was Bass Pale Ale, once the highest-selling beer in the UK. By 1877, Bass had become the largest brewery in the world, with an annual output of one million barrels. Its pale ale was exported throughout the British Empire, and the company's red triangle became the UK's first registered trade mark. Bass took control of a number of other large breweries in the early 20th century. In the 1960s it merged with Charrington United Breweries to become the largest UK brewing company, Bass Charrington. The brewing operations of the company were bought by Interbrew (now Anheuser-Busch InBev) in 2000, while the retail side (hotels and pubs) was renamed Six Continents plc. Because at the time Interbrew controlled a large portion of the UK beer market, the Competition Commission instructed Interbrew to sell the Bass brewery along with certain brands to Coors (now Molson Coors), ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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EFL Cup
The English Football League Cup, often referred to as the League Cup and currently known as the Carabao Cup for sponsorship reasons, is an annual Single-elimination tournament, knockout competition in men's domestic football in England. Organised by the English Football League (EFL), it is open to any football club (association football), club within the top four levels of the English football league system (92 clubs in total) comprising the top-level Premier League, and the three divisions of the English Football League's own league competition (EFL Championship, Championship, EFL League One, League One and EFL League Two, League Two). First held in 1960–61 Football League Cup, 1960–61 as the Football League Cup, it is one of two major domestic knockout trophies in English football, alongside the FA Cup, and one of the three top-tier domestic football competitions in England, alongside the Premier League and FA Cup. It concludes in late-February, long before the other tw ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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FA Community Shield
The Football Association Community Shield (formerly the Charity Shield) is Football in England, English football's annual match contested at Wembley Stadium between the champions of the previous Premier League season and the holders of the FA Cup. If the Premier League champions also won the FA Cup, then the league runners-up provide the opposition. The fixture is recognised as a competitive super cup by the Football Association and UEFA. Organised by the FA, proceeds from the game are distributed to community initiatives and charities around the country. Revenue from the gate receipts and match programme sales is distributed to the 124 clubs who competed in the FA Cup from the first round onwards, for onward distribution to charities and projects of their choice, while the remainder is distributed to the FA's national charity partners. The fixture was first played in the 1908–09 in English football, 1908–09 season, replacing the Sheriff of London Charity Shield. The curre ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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National League (English Football)
The National League of English Football Clubs is a professional football league in England that consists of 72 teams, divided equally between the National League (division), National League North and National League South. The National League is one of the major professional sports leagues in England. It was called the "Alliance Premier League" from 1979 until 1986. Between 1986 and 2015, the league was known as the "Football Conference"." The vast majority of the National League clubs are professional, while a growing number of National League North and National League South clubs are also professional. Some professional clubs were previously in the English Football League (EFL), as opposed to clubs that have always been non-League. The National League is the lowest of the five nationwide professional football divisions in England, below the Premier League and the three divisions of the EFL, and is the top tier of the National League System of non-League football. The Na ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Seasons In English Football
Football is the most popular sport in England. Widely regarded as the birthplace of modern football, the first official rules of the game were established in England in 1863. The country is home to the world's first football league, the oldest national governing body, and the oldest national knockout competition. With over 40,000 football clubs, England has more teams involved in the sport than any other country. The world's first football club, Sheffield F.C., and the oldest professional club, Notts County, were both founded in England. The influence of the British Empire helped spread football across the globe, shaping the development of the modern Laws of the Game. England's domestic football scene remains one of the strongest in the world, with the Premier League ranking among the richest and most popular leagues globally. As of 2024, five of the ten richest football clubs were English. Football remains deeply ingrained in English culture, with 31% of the population expres ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Budweiser
Budweiser () is an American-style pale lager, a brand of Belgian company AB InBev. Introduced in 1876 by Carl Conrad & Co. of St. Louis, Missouri, Budweiser has become a large selling beer company in the United States. Budweiser is a filtered beer, available on draft and in bottles and cans, made with up to 30% rice in addition to hops and barley malt.Protz, R., ''The Complete Guide to World Beer'' (2004), . There is an ongoing series of trademark disputes between Anheuser-Busch and the Czech company Budweiser Budvar Brewery over the use of the name. Usually, either Anheuser-Busch or Budweiser Budvar is granted the exclusive use of the ''Budweiser'' name in a given market. The Anheuser-Busch lager is available in over 80 countries, but is marketed as "Bud" in areas where Budvar has use of the Budweiser name. Name origin and dispute The name ''Budweiser'' is a German derivative adjective, meaning "of Budweis". Beer has been brewed in Budweis, Bohemia (now České Bud� ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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2010–11 FA Cup
The 2010–11 FA Cup (known as The FA Cup sponsored by E.ON for sponsorship reasons) was the 130th season of the world's oldest football knockout competition; the FA Cup. A total of 806 clubs applied to enter of which 759 were accepted, a slight drop compared to the 762 clubs accepted into the 2009–10 competition. The competition commenced on 14 August 2010 with the Extra preliminary round and concluded on 14 May 2011 with the Final, held at Wembley Stadium. Unusually, this was not the last game of the English domestic season nor the only game played on that day. Wembley Stadium was also hosting the 2011 Champions League Final on 28 May, forcing the FA Cup Final to be played at least two weeks earlier. This meant the Final was played on the penultimate weekend of the Premier League season and, apart from the finalists who were scheduled to play a league match against each other, a full programme of matches was played. The defending champions were Chelsea, who retained their ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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2006–07 FA Cup
The 2006–07 FA Cup (known as The FA Cup sponsored by E.ON for sponsorship reasons) was the 126th staging of the world's oldest football knockout competition; the FA Cup. This season's edition was the first to be sponsored by E.ON. The competition started on 18 August 2006 with the first of the record number of 687 teams entering in the Extra preliminary round and concluded on 19 May 2007 with the final, the first to be held at the new Wembley Stadium. Chelsea claimed this season's FA Cup with a hard-fought 1–0 victory over Manchester United, with Didier Drogba scoring the winning goal in the dying minutes of extra-time. Manchester United had played against top-flight opponents in each round, as they had when they won the Cup in 1948. This was the last FA Cup (to date) at which the semi-finals were played at neutral club venues; since 2008 all FA Cup semi-finals have been played at Wembley Stadium. Calendar Qualifying rounds All participating clubs that were not members ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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The Football Association
The Football Association (the FA) is the Sports governing body, governing body of association football in England and the Crown Dependencies of Jersey, Bailiwick of Guernsey, Guernsey and the Isle of Man. Formed in 1863, it is the oldest football association in the world and is responsible for overseeing all aspects of the amateur and professional game in its territory. The FA facilitates all competitive football matches within its remit at national level, and indirectly at local level through the county football associations. It runs numerous competitions, the most famous of which is the FA Cup. It is also responsible for appointing the management of the England national football team, men's, England women's national football team, women's, and England national under-17 football team, youth national football teams. The FA is a member of both UEFA and FIFA and holds a permanent seat on the International Football Association Board (IFAB) which is responsible for the Laws of the ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Littlewoods
Littlewoods was a retail and football betting company founded in Liverpool, England, by John Moores in 1923. By the 1980s, it had grown to become the largest private company in Europe but subsequently declined in the face of increased competition from rivals and the Internet. The original company, employing 4,000 people, was wound up in 2005; however, its brand name is retained by The Very Group as the online retailer Littlewoods.com. History The original company began in 1923 as a football pools (sports betting) company, known as Littlewoods Pools. After making a loss in the first season of operation, John Moores' original partners withdrew from the venture. Moores persisted with family assistance and by 1932 was in a position to expand the business into mail-order retailing. The first mail-order catalogue was sent to existing subscribers to the pools and the take-up, mostly women, formed 'clubs'. Effectively, they became retail agents, collecting money for goods order ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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FA Cup
The Football Association Challenge Cup, more commonly known as the FA Cup, is an annual Single-elimination tournament, knockout association football, football competition in domestic Football in England, English football. First played during the 1871–72 FA Cup, 1871–72 season, it is the list of oldest football competitions, oldest national football competition in the world. It is organised by and named after the Football Association (the FA). A concurrent Women's FA Cup has been held since 1970. The competition is open to all eligible football club (association football), clubs down to level 9 of the English football league system, with level 10 clubs acting as stand-ins in the event of non-entries from above. A record 763 clubs competed in 2011–12 FA Cup, 2011–12. The tournament consists of 12 randomly drawn rounds followed by FA Cup semi-finals, the semi-finals and the FA Cup Final, final. Entrants are not seed (sports), seeded, although a system of Bye (sports), by ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |