|
Cushman Amberg Communications
Cushman/Amberg Communications is an independent communications agency headquartered in Chicago with an additional office in St. Louis. History The agency was founded in Chicago in 1952 by Aaron Cushman as Aaron D. Cushman and Associates, signing the Illinois Eisenhower for President Campaign as one of its first clients. After an early focus in the entertainment industry, the agency expanded to serve a range of companies, from start-ups to Fortune 100s. Over the years, the agency has maintained several satellite offices to serve different niche markets. Past offices include New York City; Los Angeles; Washington, D.C; and Omaha. Following a 12-year career in the newspaper business, Thomas Amberg joined Aaron D. Cushman and Associates in 1983 and purchased the agency in early 1997, changing the name to reflect new ownership. The agency acquired boutique public relations firm Chuck Werle and Associates in 2000 and the healthcare marketing/public relations shop HealthInfo Direct in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Independent Business
A privately held company (or simply a private company) is a company whose shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the company's stock is offered, owned, traded or exchanged privately, also known as " over-the-counter". Related terms are unlisted organisation, unquoted company and private equity. Private companies are often less well-known than their publicly traded counterparts but still have major importance in the world's economy. For example, in 2008, the 441 largest private companies in the United States accounted for $1.8 trillion in revenues and employed 6.2 million people, according to ''Forbes''. In general, all companies that are not owned by the government are classified as private enterprises. This definition encompasses both publicly traded and privately held companies, as their investors are individuals. State, private, and cooperative ownership Priva ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure is mostly media-based, and this differentiates it from advertising as a form of marketing communications. Public relations often aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. However, advertising, especially of the type that focuses on distributing information or core PR messages, is also a part ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chicago
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of United States cities by population, third-most populous city in the United States after New York City and Los Angeles. As the county seat, seat of Cook County, Illinois, Cook County, the List of the most populous counties in the United States, second-most populous county in the U.S., Chicago is the center of the Chicago metropolitan area, often colloquially called "Chicagoland" and home to 9.6 million residents. Located on the shore of Lake Michigan, Chicago was incorporated as a city in 1837 near a Chicago Portage, portage between the Great Lakes and the Mississippi River, Mississippi River watershed. It grew rapidly in the mid-19th century. In 1871, the Great Chicago Fire destroyed several square miles and left more than 100,000 homeless, but ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dwight D
Dwight may refer to: People and fictional characters * Dwight (given name), including a list of people and fictional characters * Dwight (surname), a list of people Places Canada * Dwight, Ontario, village in the township of Lake of Bays, Ontario United States * Dwight (neighborhood), part of an historic district in New Haven, Connecticut * Dwight, Illinois, a village * Dwight, Kansas, a city * Dwight, Massachusetts, a village * Dwight, Michigan, an unincorporated community * Dwight, Nebraska, a village * Dwight, North Dakota, a city * Dwight Township, Livingston County, Illinois * Dwight Township, Michigan Other uses * Dwight Airport, a public-use airport north of Dwight, Illinois * Dwight Correctional Center, a maximum security prison for adult females in Illinois * Dwight School, New York City {{disambig, geo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Media Relations
Media relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. It can also entail developing symbiotic relationships with media outlets, journalists, bloggers, and influencers to garner publicity for an organization. Typically, this means coordinating directly with the people responsible for producing the news and features in the mass media. The goal of media relations is to maximize positive coverage in the mass media without paying for it directly through advertising. Many people use the terms ''public relations'' and ''media relations'' interchangeably. However, media relations as a practice is part of the overall set of public relations skills and techniques used to disseminate information. "Media relations" refers to the relationship that a company or organization develops with journalists, whereas "public relations" extends that relationship beyond the med ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Crisis Communications
Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communication is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific behaviors to adopt to reduce the threat. The communication scholar Timothy Coombs defines crisis as "the perception of an unpredictable event that threatens important expectancies of stakeholders and can seriously impact an organization's performance and generate negative outcomes" and crisis communication as "the collection, processing, and dissemination of information required to address a crisis situation." Meaning can be socially constructed; because of this, the way that the stakeholders of an organization perceive an event (positively, neutrally, or negatively) is a major contributing factor to whether the event will become a crisis. Additionally, it is importan ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongst virtual communities and Network virtualization, networks. Common features include: * Online platforms enable users to create and share content and participate in social networking. * User-generated content—such as text posts or comments, digital photos or videos, and data generated through online interactions. * Service-specific profiles that are designed and maintained by the List of social networking services, social media organization. * Social media helps the development of online social networks by connecting a User profile, user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests platforms enable communal activity. Social media enhances and extends human networks. Users access so ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Graphic Design
Graphic design is a profession, academic discipline and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of design and of the fine arts. Its practice involves creativity, innovation and lateral thinking using manual or Computer-aided design, digital tools, where it is usual to use text and graphics to communicate visually. The role of the graphic designer in the communication process is that of the encoder or interpreter of the message. They work on the interpretation, ordering, and presentation of visual messages. In its nature, design pieces can be philosophical, aesthetic, emotional and political. Usually, graphic design uses the aesthetics of typography and the compositional arrangement of the text, ornamentation, and imagery to convey ideas, feelings, and attitudes beyond what language alone expresses. The design work can be based on a cust ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
