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Citra (India)
Citra was a clear Lemon-lime drink, lemon- and lime-flavoured soda sold in India in the 1980s and early 1990s. Citra was owned by Parle Bisleri. Along with other Parle brands, Thums Up, Limca, Gold Spot and Maaza, Citra was sold to Coca-Cola in 1993 in a deal that was reportedly worth $40 million. At the time of sale, the Parle brands together had a 60% market share in the aerated water industry. The brand was strong in South India. Citra was phased out by the year 2000 to make way for Coke's international brand, Sprite (soft drink), Sprite. In 1998, Coke introduced a new drink in the United States, US market also called Citra which was later renamed Fanta Citrus. Although the brand name was similar, this was a totally different grapefruit-based formula. In February 2012, Coke announced that it was reviving the Citra brand in rural areas of Maharashtra and Gujarat on a pilot basis, on a price strategy that will be 20% cheaper than other Coke and competitor brands. The relaunch ...
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Citrus
''Citrus'' is a genus of flowering trees and shrubs in the family Rutaceae. Plants in the genus produce citrus fruits, including important crops such as oranges, mandarins, lemons, grapefruits, pomelos, and limes. ''Citrus'' is native to South Asia, East Asia, Southeast Asia, Melanesia, and Australia. Indigenous people in these areas have used and domesticated various species since ancient times. Its cultivation first spread into Micronesia and Polynesia through the Austronesian expansion (–1500 BCE). Later, it was spread to the Middle East and the Mediterranean () via the incense trade route, and from Europe to the Americas. Renowned for their highly fragrant aromas and complex flavor, citrus are among the most popular fruits in cultivation. With a propensity to hybridize between species, making their taxonomy complicated, there are numerous varieties encompassing a wide range of appearance and fruit flavors. Evolution Evolutionary history The large cit ...
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Reading Eagle
The ''Reading Eagle'' is the major daily newspaper in Reading, Pennsylvania. A family-owned newspaper until the spring of 2019, its reported circulation is 37,000 (daily) and 50,000 (Sundays). It serves the Reading and Berks County region of Pennsylvania. After celebrating its sesquicentennial of local ownership and editorial control in 2018, the ''Reading Eagle'' was acquired by the Denver-based MediaNews Group's Digital First Media in May 2019. History The newspaper was founded on January 28, 1867. Initially an afternoon paper, it was published Monday through Saturday, and a Sunday morning edition was added later. In 1940, ''The Eagle'' acquired the ''Reading Times'', which was the city's morning paper, though they remained editorially separate newspapers. The staff of the two papers was combined in 1982. In June 2002, the ''Reading Times'' ceased publication, and the ''Eagle'' became a morning paper. The two newspapers published a joint Saturday-morning edition since ...
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Lemon-lime Sodas
A lemon-lime soft drink or lemon-lime soda (also known as lemonade in the United Kingdom, Australia and New Zealand and as cider in Japan and South Korea) is a carbonated soft drink with lemon and lime (fruit), lime flavoring. Description Lemon-lime soft drinks are typically colourless; however, coloured varieties such as Limca are also available. Similar in appearance and flavor to the clear varieties of lemonade found in the UK and Australia, lemon-lime soft drinks are often packaged in green bottles to better distinguish them from Carbonated water, soda water. Brands Global * Sprite (soft drink), Sprite * 7 Up India * Arora Lemon * Citra (drink), Citra – a clear lemon and lime flavored soda sold in India in the 1980s and early 1990s. *Banta – packaged in a codd-neck bottle *Limca * Nimbooz Japan * Mitsuya Cider * Ramune (First Lemon-Lime Soda) South Korea * Chilsung Cider Brazil * Soda Limonada Antarctica Mexico * Yoli Sri Lanka * Elephant House Lemonade Denmar ...
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Soft Drinks
A soft drink (see § Terminology for other names) is a class of non-alcoholic drink, usually (but not necessarily) carbonated, and typically including added sweetener. Flavors used to be natural, but now can also be artificial. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar substitute (in the case of diet sodas), or some combination of these. Soft drinks may also contain caffeine, colorings, preservatives and other ingredients. Coffee, tea, milk, cocoa, and unaltered fruit and vegetable juices are not considered soft drinks. Soft drinks are called "soft" in contrast with "hard" alcoholic drinks. Small amounts of alcohol may be present in a soft drink, but the alcohol content must be less than 0.5% of the total volume of the drink in many countries and localities See §7.71, paragraphs (e) and (f). if the drink is to be considered non-alcoholic. Types of soft drinks include lemon-lime drinks, orange soda, cola, grape soda, cream soda, ...
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The Times Of India
''The Times of India'' (''TOI'') is an Indian English-language daily newspaper and digital news media owned and managed by the Times Group. It is the List of newspapers in India by circulation, third-largest newspaper in India by circulation and List of newspapers by circulation, largest selling English-language daily in the world. It is the oldest English-language newspaper in India, and the second-oldest Indian newspaper still in circulation, with its first edition published in 1838. It is nicknamed as "The Old Lady of Bori Bunder", and is a newspaper of record. Near the beginning of the 20th century, Lord Curzon, the Viceroy of India, called ''TOI'' "the leading paper in Asia". In 1991, the BBC ranked ''TOI'' among the world's six best newspapers. It is owned and published by Bennett, Coleman & Co. Ltd. (BCCL), which is owned by the Sahu Jain family. In the Brand Trust Report India study 2019, ''TOI'' was rated as the most trusted English newspaper in India. In a 2021 surve ...
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Gujarat
Gujarat () is a States of India, state along the Western India, western coast of India. Its coastline of about is the longest in the country, most of which lies on the Kathiawar peninsula. Gujarat is the List of states and union territories of India by area, fifth-largest Indian state by area, covering some ; and the List of states and union territories of India by population, ninth-most populous state, with a population of 60.4 million in 2011. It is bordered by Rajasthan to the northeast, Dadra and Nagar Haveli and Daman and Diu to the south, Maharashtra to the southeast, Madhya Pradesh to the east, and the Arabian Sea and the Pakistani province of Sindh to the west. Gujarat's capital city is Gandhinagar, while its largest city is Ahmedabad. The Gujarati people, Gujaratis are indigenous to the state and their language, Gujarati language, Gujarati, is the state's official language. The state List of Indus Valley civilisation sites#List of Indus Valley sites discovered, ...
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Maharashtra
Maharashtra () is a state in the western peninsular region of India occupying a substantial portion of the Deccan Plateau. It is bordered by the Arabian Sea to the west, the Indian states of Karnataka and Goa to the south, Telangana to the southeast and Chhattisgarh to the east, Gujarat and Madhya Pradesh to the north, and the Indian union territory of Dadra and Nagar Haveli and Daman and Diu to the northwest. Maharashtra is the second-most populous state in India, the third most populous country subdivision in South Asia and the fourth-most populous in the world. The state is divided into 6 divisions and 36 districts. Mumbai is the capital of Maharashtra due to its historical significance as a major trading port and its status as India's financial hub, housing key institutions and a diverse economy. Additionally, Mumbai's well-developed infrastructure and cultural diversity make it a suitable administrative center for the state, and the most populous urban are ...
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Spartanburg Herald-Journal
The ''Spartanburg Herald-Journal'' is a daily newspaper, the primary newspaper for Spartanburg, South Carolina, United States. History The origins of the paper lie with ''The Spartan'', a weekly paper reportedly first printed in about 1842–43. In 1844, this was renamed ''The Carolina Spartan''. In about 1900, the paper was reportedly bought by The Journal Publishing Company, which renamed it ''The Spartanburg Journal''. In 1872 (or perhaps 1875), ''The Spartanburg Herald'' began publishing. It began daily publication in 1890; the ''Journal'' followed suit in 1903. The ''Herald'' purchased the ''Journal'' in 1914. The ''Herald'' was a morning paper, while the ''Journal'' covered evenings, with joint editions published on the weekend. Though under common ownership, the ''Herald'' and ''Journal'' did not completely merge into one paper until October 1982. In 1929, owner The Herald-Journal Publishing Company sold the papers to its paper distributor, the International Paper an ...
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Fanta Citrus
Citra was a grapefruit-flavored soft drink released into the U.S. market in 1996 by The Coca-Cola Company around the same time as Surge, another citrus-flavored soft drink marketed by Coca-Cola (although Surge contained caffeine while Citra was caffeine-free). Citra had a very similar flavor to Fresca, especially the version of Fresca sold in Latin America, which is sweetened with sucrose (table sugar) rather than aspartame as in the American version of Fresca. It also had a flavor similar to Squirt, except that Squirt contains a trace of orange or tangerine flavoring. Citra also had a very similar flavor to that of Canfield's 50/50. In the U.S., Citra was rebranded as ''Fanta Citrus'' as of 15 March 2004."Coke to Boost Marketing of Fanta." ''csnews.com'' 26 March 2004. Online. LexisNexis Academic. 8 July 2006. Citra should not be confused with Coca-Cola Citra, a variety of Coca-Cola with citrus flavoring. The original marketing campaign had the theme "Curiously crisp Citra" ...
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United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 contiguous states border Canada to the north and Mexico to the south, with the semi-exclave of Alaska in the northwest and the archipelago of Hawaii in the Pacific Ocean. The United States asserts sovereignty over five Territories of the United States, major island territories and United States Minor Outlying Islands, various uninhabited islands in Oceania and the Caribbean. It is a megadiverse country, with the world's List of countries and dependencies by area, third-largest land area and List of countries and dependencies by population, third-largest population, exceeding 340 million. Its three Metropolitan statistical areas by population, largest metropolitan areas are New York metropolitan area, New York, Greater Los Angeles, Los Angel ...
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Sprite (soft Drink)
Sprite is a clear, lemon-lime flavored soft drink created by the Coca-Cola Company. Sprite comes in additional flavors, including cranberry, cherry, grape, orange, tropical, ginger, and vanilla. Ice, peach, Berryclear remix, and newer versions of the drinks are artificially sweetened. Sprite was created primarily to compete against 7 Up. History The Sprite brand name was created in about 1955 for a line of drinks with flavors such as strawberry and orange, by T. C. "Bud" Evans, a Houston-based bottler who also distributed Coca-Cola products. The rights to the name were acquired by the Coca-Cola Company in 1960. The lemon-lime drink known today as Sprite was developed in West Germany in 1959 as Fanta Klare Zitrone (" Fanta Clear Lemon" in English) and was introduced in the United States under the Sprite name in 1961 as a competitor to 7 Up. Marketing Sprite advertisements often make use of the portmanteau word "lymon", a combination of the words lemon and lime. Additio ...
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The Indian Express
''The Indian Express'' is an English-language Indian daily newspaper founded in 1932 by P. Varadarajulu Naidu. It is headquartered in Noida, owned by the ''Indian Express Group''. It was later taken over by Ramnath Goenka. In 1999, eight years after Goenka's death in 1991, the group was split between the family members. The southern editions took the name '' The New Indian Express'', while the northern editions, based in Mumbai, retained the original ''Indian Express'' name with ''The'' prefixed to the title. History In 1932, the ''Indian Express'' was started by an Ayurvedic doctor, P. Varadarajulu Naidu, at Chennai, being published by his Tamil Nadu press. Soon under financial difficulties, he sold the newspaper to Swaminathan Sadanand, the founder of '' The Free Press Journal'', a national news agency. In 1933, the ''Indian Express'' opened its second office in Madurai, launching the Tamil edition, '' Dinamani''. Sadanand introduced several innovations and reduced t ...
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