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Brooks Stevens Design Associates
Brooks Stevens, Inc., also known as Brooks Stevens Design Associates and Brooks Stevens Design, is a product development firm headquartered in Milwaukee, Wisconsin. Brooks Stevens's services included research, industrial design, engineering, prototyping, project management, and graphic design. History Brooks Stevens Design was established by Clifford Brooks Stevens in 1934. In 1954, Brooks Stevens, the founder, popularized the term "planned obsolescence" as a cornerstone to product evolution. The phrase was not intended to refer to building things that deteriorate easily, but to "instilling in the buyer the desire to own something a little newer, a little better, a little sooner. Stevens's philosophies have been said to define the industrial design profession. The firm has designed products from toasters to automobiles and heavy equipment, including the 1949 ''Twin Cities Hiawatha'' and '' Olympian Hiawatha'' trains with " Skytop Lounge" cars. In 2007, the founder's son, Kipp S ...
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Private Company
A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equity, company's stock is offered, owned, traded or exchanged privately, also known as "over-the-counter (finance), over-the-counter". Related terms are unlisted organisation, unquoted company and private equity. Private companies are often less well-known than their public company, publicly traded counterparts but still have major importance in the world's economy. For example, in 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for $1.8 trillion in revenues and employed 6.2 million people, according to ''Forbes''. In general, all companies that are not owned by the government are classified as private enterprises. This definition encompasses both publ ...
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Brooks Stevens
Clifford Brooks Stevens (June 7, 1911 – January 4, 1995) was an American industrial designer of home furnishings, appliances, automobiles, passenger railroad cars, and motorcycles, as well as a graphic designer and stylist. Stevens founded Brooks Stevens, Inc., headquartered in Allenton, Wisconsin. In 1944, along with Raymond Loewy and eight others, Stevens formed the Industrial Designers Society of America. Upon his death in 1995, ''The New York Times'' called Stevens "a major force in industrial design". Background and personal life Stevens was born in Milwaukee, Wisconsin, on June 7, 1911. Stricken with polio as a child, he was encouraged by his father to practice drawing while confined to his bed, perhaps motivating his career in design. He studied architecture at Cornell University from 1929 to 1933, and established his own home-furnishings design firm in 1934 in Milwaukee. His son, Kipp Stevens, ran the Brooks Stevens Design Associates until late 2008, when he stepped ...
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Design Companies Of The United States
A design is the concept or proposal for an object, process, or system. The word ''design'' refers to something that is or has been intentionally created by a thinking agent, and is sometimes used to refer to the inherent nature of something – its design. The verb ''to design'' expresses the process of developing a design. In some cases, the direct construction of an object without an explicit prior plan may also be considered to be a design (such as in arts and crafts). A design is expected to have a purpose within a specific context, typically aiming to satisfy certain goals and constraints while taking into account aesthetic, functional and experiential considerations. Traditional examples of designs are architectural and engineering drawings, circuit diagrams, sewing patterns, and less tangible artefacts such as business process models.Dictionary meanings in the /dictionary.cambridge.org/dictionary/english/design Cambridge Dictionary of American English at /www.diction ...
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Milwaukee Art Museum
The Milwaukee Art Museum (also referred to as MAM) is an art museum in Milwaukee, Wisconsin. Its collection of over 34,000 works of art and gallery spaces totaling 150,000 sq. ft. (13,900 m²) make it the largest art museum in the state of Wisconsin and one of the largest art museums in the United States. The Milwaukee Art Museum emerged from the reunion of two prior art institutions, the Layton Art Gallery and the Milwaukee Art Institute, both established in 1888. In 1957, they combined their collections inside the newly-completed Milwaukee County War Memorial designed by Finnish-American architect Eero Saarinen, forming the Milwaukee Arts Center (renamed Milwaukee Art Museum in 1980). Subsequent expansions included the David Kahler Building in 1975, the Quadracci Pavilion by Spanish architect Santiago Calatrava, inaugurated in 2001, and the East End entrance, opened in 2015. Among highlights of the collection are paintings by American artists of the Ashcan School, Amer ...
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Ingenium Product Development
Brooks Stevens, Inc., also known as Brooks Stevens Design Associates and Brooks Stevens Design, is a product development firm headquartered in Milwaukee, Wisconsin. Brooks Stevens's services included research, industrial design, engineering, prototyping, project management, and graphic design. History Brooks Stevens Design was established by Clifford Brooks Stevens in 1934. In 1954, Brooks Stevens, the founder, popularized the term "planned obsolescence" as a cornerstone to product evolution. The phrase was not intended to refer to building things that deteriorate easily, but to "instilling in the buyer the desire to own something a little newer, a little better, a little sooner. Stevens's philosophies have been said to define the industrial design profession. The firm has designed products from toasters to automobiles and heavy equipment, including the 1949 ''Twin Cities Hiawatha'' and '' Olympian Hiawatha'' trains with " Skytop Lounge" cars. In 2007, the founder's son, Kipp St ...
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Skytop Lounge
The Skytop Lounges were a fleet of streamlined passenger cars with parlor-lounge cars built by the Chicago, Milwaukee, St. Paul and Pacific Railroad ("the Milwaukee Road") and sleeper-lounges built by Pullman-Standard in 1948. The cars were designed by famed industrial designer Brooks Stevens. The fleet included both parlor-lounges and sleeping cars. The lounges entered service in 1948 on the '' Twin Cities Hiawatha'', while the sleeping cars were used on the long-distance '' Olympian Hiawatha''. In 1964 the Milwaukee Road sold the sleeping cars to the Canadian National Railway, which operated them until 1977. The parlor cars continued in service with the Milwaukee Road until 1970, when they were retired. Background In 1935, the Milwaukee Road introduced the original ''Hiawatha'' between Chicago and the Twin Cities to great acclaim. The new trains covered the in 7 hours. Their equipment included the popular "Tip-Top-Tavern" and the distinctive " Beaver Tail" lounge observatio ...
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Olympian Hiawatha
The ''Olympian'' and its successor the ''Olympian Hiawatha'' were passenger trains operated by the Chicago, Milwaukee, St. Paul and Pacific Railroad (the "Milwaukee Road") between Chicago and the Pacific Northwest. The ''Olympian'' operated from 1911 to 1947 and was, along with its running mate the '' Columbian'', the first all-steel train to operate in the Pacific Northwest. The streamlined ''Olympian Hiawatha'' operated from 1947 to 1961 and was one of several Milwaukee Road trains to carry the name "Hiawatha". The ''Olympian Hiawatha'' was designed by industrial designer Brooks Stevens and included the distinctive glassed-in " Skytop" observation-sleeping cars. It later featured full-length " Super Dome" cars. History Heavyweight ''Olympian'' In 1909 the Milwaukee Road opened the "Puget Sound extension" from South Dakota to Seattle and Tacoma, completing the last line from Chicago to the coast. The Milwaukee Road ordered cars for two new all-steel luxury trains to run C ...
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Twin Cities Hiawatha
The ''Twin Cities Hiawatha'', often just ''Hiawatha'', was a named passenger train operated by the Chicago, Milwaukee, St. Paul and Pacific Railroad (also known as the Milwaukee Road), and traveled from Chicago to the Twin Cities. The original train takes its name from the epic poem ''The Song of Hiawatha'' by Henry Wadsworth Longfellow. There are a number of Hiawatha-themed names within the city of Minneapolis, the terminus of the original train. The first ''Hiawatha'' ran in 1935; in 1939 the Milwaukee Road introduced a second daily trip between Chicago and Minneapolis. The two trains were known as the ''Morning Hiawatha'' and ''Afternoon Hiawatha'', or sometimes the ''AM Twin Cities Hiawatha'' and ''PM Twin Cities Hiawatha''. The Milwaukee Road discontinued the ''Afternoon Hiawatha'' in 1970 while the ''Morning Hiawatha'' continued running until the formation of Amtrak in 1971. History In the 1930s three railroads fiercely competed for daytime passengers on the Chicago&nd ...
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Graphic Design
Graphic design is a profession, academic discipline and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of design and of the fine arts. Its practice involves creativity, innovation and lateral thinking using manual or Computer-aided design, digital tools, where it is usual to use text and graphics to communicate visually. The role of the graphic designer in the communication process is that of the encoder or interpreter of the message. They work on the interpretation, ordering, and presentation of visual messages. In its nature, design pieces can be philosophical, aesthetic, emotional and political. Usually, graphic design uses the aesthetics of typography and the compositional arrangement of the text, ornamentation, and imagery to convey ideas, feelings, and attitudes beyond what language alone expresses. The design work can be based on a cust ...
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Milwaukee, Wisconsin
Milwaukee is the List of cities in Wisconsin, most populous city in the U.S. state of Wisconsin. Located on the western shore of Lake Michigan, it is the List of United States cities by population, 31st-most populous city in the United States and the fifth-most populous city in the Midwest with a population of 577,222 at the 2020 United States census, 2020 census. It is the county seat of Milwaukee County, Wisconsin, Milwaukee County. The Milwaukee metropolitan area is the Metropolitan statistical area, 40th-most populous metropolitan area in the U.S. with 1.57 million residents. Founded in the early 19th century and incorporated in 1846, Milwaukee grew rapidly due to its location as a port city. History of Milwaukee, Its history was heavily influenced by German immigrants and it continues to be a Germans in Milwaukee, center for German-American culture, specifically known for Beer in Milwaukee, its brewing industry. The city developed as an industrial powerhouse during the 19t ...
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Project Management
Project management is the process of supervising the work of a Project team, team to achieve all project goals within the given constraints. This information is usually described in project initiation documentation, project documentation, created at the beginning of the development process. The primary constraints are Scope (project management), scope, time and budget. The secondary challenge is to operations research, optimize the Resource allocation, allocation of necessary inputs and apply them to meet predefined objectives. The objective of project management is to produce a complete project which complies with the client's objectives. In many cases, the objective of project management is also to shape or reform the client's brief to feasibly address the client's objectives. Once the client's objectives are established, they should influence all decisions made by other people involved in the project– for example, project managers, designers, contractors and subcontractors ...
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Prototyping
A prototype is an early sample, model, or release of a product built to test a concept or process. It is a term used in a variety of contexts, including semantics, design, electronics, and software programming. A prototype is generally used to evaluate a new design to enhance precision by system analysts and users. Prototyping serves to provide specifications for a real, working system rather than a theoretical one. Physical prototyping has a long history, and paper prototyping and virtual prototyping now extensively complement it. In some design workflow models, creating a prototype (a process sometimes called materialization) is the step between the formalization and the evaluation of an idea. A prototype can also mean a typical example of something such as in the use of the derivation prototypical. This is a useful term in identifying objects, behaviours and concepts which are considered the accepted norm and is analogous with terms such as stereotypes and archetypes. T ...
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