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British Rail Corporate Identity Manual
The British Rail Corporate Identity Manual is a corporate identity guide created in 1965 by British Rail. It was conceived in 1964, and finished in July 1965 by British Rail's Design Research Unit, and introduced British Rail's enduring double arrow logo, created by Gerald Barney and still in use today as the logo for National Rail. The manual spanned four volumes, and was created as part of a comprehensive redesign of British Rail following the Beeching Cuts as part of a plan to attract more passengers. It is noted as a piece of British design history. History The first volume, published in July 1965, introduced Rail Blue, a standardised colour for use of rolling stock liveries and the total adoption of Rail Alphabet, a typeface designed by Jock Kinneir and Margaret Calvert, for use across the British Rail network. It was exhibited at the Design Council, London in the same year. The second volume was published in November 1966, contained guidance on printed publicity such as ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
British Rail Corporate Identity Manual Cover
British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories and Crown Dependencies. * British national identity, the characteristics of British people and culture * British English, the English language as spoken and written in United Kingdom of Great Britain and Northern Ireland and, more broadly, throughout the British Isles * Celtic Britons, an ancient ethno-linguistic group * Brittonic languages, a branch of the Insular Celtic language family (formerly called British) ** Common Brittonic, an ancient language Other uses *People or things associated with: ** Great Britain, an island ** British Isles, an island group ** United Kingdom, a sovereign state ** British Empire, a historical global colonial empire ** Kingdom of Great Britain (1707–1800) ** United Kingdom of Great Britain and Ireland (1801–1922) * British Raj, colonial India under the British Empire * British Hong Kong, colonial Ho ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Style Guide
A style guide is a set of standards for the writing, formatting, and design of documents. A book-length style guide is often called a style manual or a manual of style. A short style guide, typically ranging from several to several dozen pages, is often called a style sheet. The standards documented in a style guide are applicable for either general use, or prescribed use in an individual publication, particular organization, or specific field. A style guide establishes standard style requirements to improve communication by ensuring consistency within and across documents. They may require certain best practices in writing style, usage, language composition, visual composition, orthography, and typography by setting standards of usage in areas such as punctuation, capitalization, citing sources, formatting of numbers and dates, table appearance and other areas. For academic and technical documents, a guide may also enforce best practices in ethics (such as authorship, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
British Rail
British Railways (BR), which from 1965 traded as British Rail, was a state-owned company that operated most rail transport in Great Britain from 1948 to 1997. Originally a trading brand of the Railway Executive of the British Transport Commission, it became an independent statutory corporation in January 1963, when it was formally renamed the British Railways Board. British Railways was formed on 1 January 1948 as a result of the Transport Act 1947, which nationalised the Big Four British railway companies along with some other (but not all) smaller railways. Profitability of the railways became a pressing concern during the 1950s, leading to multiple efforts to bolster performance, including some line closures. The 1955 Modernisation Plan formally directed a process of dieselisation and electrification to take place; accordingly, steam locomotives had been entirely replaced by diesel and electric traction (except for the narrow-gauge Vale of Rheidol Railway tourist lin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Design Research Unit
The Design Research Unit (DRU) was one of the first generation of British design, design consultancies combining expertise in architecture, graphics and industrial design. It was established in 1943 by the poet Herbert Read, architect Misha Black and graphic designer Milner Gray (designer), Milner Gray. It became well known for its work in relation to the Festival of Britain in 1951 and its influential corporate identity project for British Rail in 1965. In 2004, DRU merged with Scott Brownrigg architects. History The DRU was formed in 1943 by several individuals, including the architect Misha Black, graphic designer Milner Gray (designer), Milner Gray, the poet and art critic Herbert Read, and advertising executive Marcus Brumwell. From the onset, its purpose was to bring art and industry together in a cohesive design for the benefit of all. An early set of notes proposed a "service equipped to advise on all problems of design", addressing the needs of "the State, Municipal Aut ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
British Rail Double Arrow
The British Rail Double Arrow is a logo that was created for British Rail (BR), the then state-owned operator of Britain's railway network, in 1965. It has remained in use as part of the National Rail brand used for Britain's passenger rail services after the disbanding of British Rail, having been officially renamed as the National Rail Double Arrow and more recently being updated and reworked for continued use under the name Rail Symbol 2. Origins The logo grew out of a desire for modernisation in the 1960s, with the management of what was then known as British Railways wanting to divest the organisation of older motifs and develop a corporate identity to rival that of London Transport. BR's design panel set up a working party led by Milner Gray of the Design Research Unit. They drew up a Corporate Identity Manual which established a coherent brand and design standard for the whole organisation, specifying Rail Blue and pearl grey as the standard colour scheme for all ro ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
National Rail
National Rail (NR) is the trading name licensed for use by the Rail Delivery Group, a group representing passenger train operating companies (TOCs) of England, Scotland, and Wales. The TOCs run the passenger services previously provided by the British Railways Board, from 1965 using the brand name British Rail. Northern Ireland, which is bordered by the Republic of Ireland, has a different system. National Rail services share a ticketing structure and inter-availability that generally do not extend to services which were not part of British Rail. The brand has a dedicated website (see below) referred to as nationalrail.co.uk. Its brand name used to be 'National Rail Enquiries' denoted by the nomenclature 'NRE'. While today it is more commonly referred to as 'National Rail' by news and media, it is still known by the initials 'NRE'. National Rail and Network Rail ''National'' Rail should not be confused with ''Network'' Rail. National Rail is a brand used to promote pa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Beeching Cuts
The Beeching cuts, also colloquially referred to as the Beeching Axe, were a major series of route closures and service changes made as part of the restructuring of the nationalised railway system in Great Britain in the 1960s. They are named for Dr. Richard Beeching, then-chair of the British Railways Board and the author of two reports''The Reshaping of British Railways'' (1963) and ''The Development of the Major Railway Trunk Routes'' (1965) that set out proposals for restructuring the railway network, with the stated aim of improving economic efficiency. The first report identified 2,363 stations and of railway line for closure, amounting to 55% of stations, 30% of route miles, and the loss of 67,700 British Rail jobs, with an objective of stemming the large losses being incurred during a period of increasing competition from road transport and reducing the rail subsidies necessary to keep the network running. The second report identified a small number of major routes f ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rail Blue
The history of British Rail's corporate liveries is quite complex. Although the organisation was associated with ''Rail Blue'' from the mid-1960s to the 1980s, a number of other schemes were also used, especially when it was split into operating units (or ''sectors'') in the mid-1980s. Pre-corporate liveries At the formation of British Railways on 1 January 1948, early diesel, electric and gas turbine locomotives were already painted black with aluminium trim. By the late 1950s, this had been superseded by the same shade of green that was used on express passenger steam locomotives, although some locomotives were painted in a two-tone ''Brunswick and Sherwood'' green livery; Southern Region electric locomotives were painted a light shade of malachite green. Multiple units were also generally green, although this tended to be a lighter and bluer shade compared to the colour used on steam and diesel locomotives. Corridor coaching stock was originally trialled in London & North ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rolling Stock
The term rolling stock in the rail transport industry refers to railway vehicles, including both powered and unpowered vehicles: for example, locomotives, Railroad car#Freight cars, freight and Passenger railroad car, passenger cars (or coaches), and Railroad car#Non-revenue cars, non-revenue cars. Passenger vehicles can be un-powered, or self-propelled, Railcar, single or Multiple unit, multiple units. In North America, Australia and other countries, the term consist ( ) is used to refer to the rolling stock comprising a train, a list containing specific information for each car of a train, or a group of locomotives. In the United States, the term ''rolling stock'' has been expanded from the older broadly defined "trains" to include wheeled vehicles used by businesses on roadways. The word ''stock'' in the term is used in a sense of inventory. Rolling stock is considered to be a liquid asset, or close to it, since the value of the vehicle can be readily estimated and then ship ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rail Alphabet
Rail Alphabet is a Sans-serif#Neo-grotesque, neo-grotesque sans-serif typeface designed by Jock Kinneir and Margaret Calvert for signage on the British Rail network. First used at Liverpool Street station, it was then adopted by the Design Research Unit (DRU) as part of their comprehensive 1965 rebranding of the company. It was later used by other public bodies in the United Kingdom. A redesigned version, Rail Alphabet 2, is planned to be used across the Great British Railways network, whilst the British Rail Double Arrow, double arrow logo will also be restored as the primary brand identifier for the network. Rail Alphabet is similar to a bold weight of Helvetica, but with some differences in character shapes, stroke width and x-height to aid legibility. The typeface also has some similarities to Akzidenz-Grotesk, which had earlier provided the same designers the broad inspiration for the Transport (typeface), Transport typeface used for road signs in the United Kingdom. Th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Typeface
A typeface (or font family) is a design of Letter (alphabet), letters, Numerical digit, numbers and other symbols, to be used in printing or for electronic display. Most typefaces include variations in size (e.g., 24 point), weight (e.g., light, bold), slope (e.g., italic), width (e.g., condensed), and so on. Each of these variations of the typeface is a font. There are list of typefaces, thousands of different typefaces in existence, with new ones being developed constantly. The art and craft of designing typefaces is called type design. Designers of typefaces are called type designers and are often employed by type foundry, type foundries. In desktop publishing, type designers are sometimes also called "font developers" or "font designers" (a typographer is someone who ''uses'' typefaces to design a page layout). Every typeface is a collection of glyphs, each of which represents an individual letter, number, punctuation mark, or other symbol. The same glyph may be used for ch ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jock Kinneir
Richard "Jock" Kinneir (11 February 1917 – 23 August 1994) was a British typographer and graphic designer who, with his colleague Margaret Calvert, designed many of the road signs used throughout the United Kingdom, Crown Dependencies, and British Overseas Territories. Their system has become a model for modern road signage. Background Kinneir was born in Hampshire in 1917. He studied engraving at the Chelsea School of Art from 1935 to 1939. After World War II, Kinneir was employed as an exhibition designer by the Central Office of Information. He next worked for the Design Research Unit, and then opened his own practice in 1956. Kinneir taught at the Royal College of Art, where he was head of the graphic design department. He also taught part-time at the Chelsea School of Art. Kinneir and his wife Joan had three children and seven grandchildren. Career Kinneir's first large commission was the design of the signage for Gatwick Airport. He chose one of his students at Ch ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
