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Axe (brand)
Axe or Lynx is a French brand of male grooming products owned by the London based company Unilever and marketed toward the younger male demographic. It is marketed as Lynx in the United Kingdom, Ireland, Malta, Australia, New Zealand and China. Products Axe aka Lynx was launched in France in 1983 by Unilever. It was inspired by another of Unilever's brands, Impulse (body mist), Impulse. Unilever introduced many products in the range, but was forced to use the name Lynx in the United Kingdom, Ireland, Australia, and New Zealand due to trademark issues with the Axe name. In addition, some countries (such as South Africa) introduced the brand as EGO until 2002. Scents have evolved over time. From 1983 until about 1989, the variant names were descriptions of the fragrances and included ''Musk'', ''Spice'', ''Amber'', ''Oriental'', and ''Marine''. From 1990 until 1996, geographic names for fragrances were used. In 2009, the brand launched an eight-centimetre container called t ...
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AXE Logo 2021
An axe (; sometimes spelled ax in American English; American and British English spelling differences#Miscellaneous spelling differences, see spelling differences) is an implement that has been used for thousands of years to shape, split, and cut wood, to harvest timber, and as a weapon. The axe has many forms and specialised uses but generally consists of a head with a handle (also called "haft" or "helve"). Before the modern axe, the Stone Age, stone-age hand axe without a handle was used from 1.5 million years Before Present, BP. Hafted axes (those with a handle) date only from 6,000 BC. The earliest examples of handled axes have heads of stone with some form of wooden handle attached (hafting, hafted) in a method to suit the available materials and use. Axes made of copper, bronze, iron and steel appeared as these technologies developed. The axe is an example of a simple machine, as it is a type of Wedge (mechanical device), wedge, or dual inclined plane. This reduces t ...
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Smellmaxxing
Smellmaxxing is a term describing a phenomenon where pre-adolescent and adolescent males use fragrances to enhance their musk. This trend occurred in 2024 and was fueled by social media, specifically TikTok. Designer fragrances are often used to achieve this, frequently at a high cost. Background As adolescent males progress through puberty, body odor is a frequent occurrence; a stereotype that has persisted in the United States is teenage males using Axe body spray as their primary fragrance. With the ubiquity of social media, the trend of smellmaxxing became prominent. As lower-end brands like Old Spice lost favor amongst Gen Z, more premium brands enjoyed a higher degree of popularity. Due to peer pressure in social arenas such as school, teenage boys conform to the trend. Description and aspects TikTok influences often recommend using different scents for different occasions. Other aspects include where on the body to apply the fragrances, where to store the fragrances, ...
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Orkla ASA
Orkla ASA is a Norwegian conglomerate operating in Europe, Asia and the US. At present, Orkla operates in the branded consumer goods, aluminium products and financial investment sectors. Orkla ASA is listed on the Oslo Stock Exchange and its head office is in Oslo, Norway. , Orkla had 21,423 employees. The Group's turnover in 2021 totalled NOK 50.4 billion. Operations Orkla's branded consumer goods division produces brands in many fields, primarily in the Nordic region, but also in other places such as Central and Eastern European countries, and the Baltic region. Among the companies owned by Orkla are Abba Seafood, Beauvais foods, Chips, Felix, Göteborgs Kex, Kalev, KiMs, Lilleborg, MTR Foods, Rasoi Magic, Peter Möller, Nidar, OLW, Panda, Procordia Food, Stabburet, Sætre, Pierre Robert Group and Laima. As of February 2020 Orkla had major ownership in Jotun (42.6%). Borregaard was divested and listed on the Oslo Stock Exchange in 2012. Orkla's 50% interest of ...
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Perfumes
Perfume (, ) is a mixture of fragrance, fragrant essential oils or aroma compounds (fragrances), Fixative (perfumery), fixatives and solvents, usually in liquid form, used to give the human body, animals, food, objects, and living-spaces an agreeable scent. Perfumes can be defined as substances that emit and diffuse a pleasant and fragrant odor. They consist of artificial mixtures of aromatic chemicals and essential oils. The 1939 List of Nobel laureates, Nobel Laureate for Chemistry, Leopold Ružička stated in 1945 that "right from the earliest days of scientific chemistry up to the present time, perfumes have substantially contributed to the development of organic chemistry as regards methods, systematic classification, and theory." Ancient texts and archaeological excavations show the use of perfumes in some of the earliest human civilizations. Modern perfumery began in the late 19th century with the commercial synthesis of aroma compounds such as vanillin and coumarin, whic ...
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Inhalant
Inhalants are a broad range of household and industrial chemicals whose volatile vapors or pressurized gases can be concentrated and breathed in via the nose or mouth to produce intoxication, in a manner not intended by the manufacturer. They are inhaled at room temperature through volatilization (in the case of gasoline or acetone) or from a pressurized container (e.g., nitrous oxide or butane), and do not include drugs that are sniffed after burning or heating. While a few inhalants are prescribed by medical professionals and used for medical purposes, as in the case of inhaled anesthetics and nitrous oxide (an anxiolytic and pain relief agent prescribed by dentists), this article focuses on inhalant use of household and industrial propellants, glues, fuels, and other products in a manner not intended by the manufacturer, to produce intoxication or other psychoactive effects. These products are used as recreational drugs for their intoxicating effect. According to a 1995 ...
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Derbyshire
Derbyshire ( ) is a ceremonial county in the East Midlands of England. It borders Greater Manchester, West Yorkshire, and South Yorkshire to the north, Nottinghamshire to the east, Leicestershire to the south-east, Staffordshire to the south and west, and Cheshire to the west. Derby is the largest settlement, and Matlock is the county town. The county has an area of and a population of 1,053,316. The east of the county is more densely populated than the west, and contains the county's largest settlements: Derby (261,400), Chesterfield (88,483), and Swadlincote (45,000). For local government purposes Derbyshire comprises a non-metropolitan county, with eight districts, and the Derby unitary authority area. The East Midlands Combined County Authority includes Derbyshire County Council and Derby City Council. The north and centre of Derbyshire are hilly and contain the southern end of the Pennines, most of which are part of the Peak District National Park. They include Kinde ...
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Sexism
Sexism is prejudice or discrimination based on one's sex or gender. Sexism can affect anyone, but primarily affects women and girls. It has been linked to gender roles and stereotypes, and may include the belief that one sex or gender is intrinsically superior to another. Extreme sexism may foster sexual harassment, rape, and other forms of sexual violence. Discrimination in this context is defined as discrimination toward people based on their gender identity or their gender or sex differences. An example of this is workplace inequality. Sexism refers to violation of equal opportunities (Equal opportunity, formal equality) based on gender or refers to violation of equality of outcomes based on gender, also called substantive equality. Sexism may arise from social or cultural customs and norms. Etymology and definitions According to legal scholar Fred R. Shapiro, the term "sexism" was most likely coined on November 18, 1965, by Pauline M. Leet during a "Student-Faculty For ...
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Promiscuity
Promiscuity is the practice of engaging in sexual activity frequently with different partners or being indiscriminate in the choice of sexual partners. The term can carry a moral judgment. A common example of behavior viewed as promiscuous by many cultures is the one-night stand, and its frequency is used by researchers as a marker for promiscuity. What sexual behavior is considered promiscuous varies between cultures, as does the prevalence of promiscuity. Different standards are often applied to different genders and civil statutes. Feminists have traditionally argued a significant double standard exists between how men and women are judged for promiscuity. Historically, stereotypes of the promiscuous woman have tended to be pejorative, such as "the slut" or "the harlot", while male stereotypes have been more varied, some expressing approval, such as "the stud" or "the player", while others imply societal deviance, such as "the womanizer" or "the philanderer". A scientific s ...
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Geek
The word ''geek'' is a slang term originally used to describe Eccentricity (behavior), eccentric or non-mainstream people; in current use, the word typically connotes an expert or enthusiast obsessed with a hobby or intellectual pursuit. In the past, it had a generally pejorative meaning of a "peculiar person, especially one who is perceived to be overly intellectual, unfashionable, boring, or socially awkward". In the 21st century, it was reappropriation, reclaimed and used by many people, especially members of some fandoms, as a positive term. Some use the term self-referentially without malice or as a source of pride, often referring simply to "someone who is interested in a subject (usually intellectual or complex) for its own sake". Etymology The word comes from English dialect ''geek'' or ''geck'' (meaning a "fool" or "freak"; from Middle Low German ''Geck''). ''Geck'' is a standard term in modern German and means "fool" or "fop". The root also survives in the Dutch lan ...
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Lynx Logo 2021
A lynx ( ; : lynx or lynxes) is any of the four extant species (the Canada lynx, Iberian lynx, Eurasian lynx and the bobcat) within the medium-sized wild cat genus ''Lynx''. The name originated in Middle English via Latin from the Greek word (), derived from the Indo-European root (, ), in reference to the luminescence of its reflective eyes. Appearance Lynx have a short tail, characteristic tufts of black hair on the tips of their ears, large, padded paws for walking on snow and long whiskers on the face. Under their neck, they have a ruff, which has black bars resembling a bow tie, although this is often not visible. Body colour varies from medium brown to goldish to beige-white, and is occasionally marked with dark brown spots, especially on the limbs. All species of lynx have white fur on their chests, bellies and on the insides of their legs, fur which is an extension of the chest and belly fur. The lynx's colouring, fur length and paw size vary accordi ...
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Impulse (body Mist)
Impulse is a perfume manufactured by Fabergé which was part of Unilever, an Anglo-Dutch company based in London, United Kingdom. Introduced as a 'perfume deodorant' in South Africa in 1972, Impulse was launched in the UK in 1981, including the butterfly design and the slogan "Men can't help acting on Impulse." Impulse perfumes have been developed by Ann Gottlieb, an olfactive consultant credited with having led the development of several successful fragrances. History In the early 1980s, six scents were introduced, in the USA, called "Always Alluring", "Delightfully Daring", "Instantly Innocent", "Mysterious Musk", "Possible Playful", and "Suddenly Sassy". In 1986, three scents were introduced called "Elation", "Electric Musk", and "Temptation". In the late 1980s and early 1990s, two scents were introduced called "Tres LA" and "Night Rhythms" that were both merged with Prince Matchabelli. In 1992, the last scent introduced, in the USA, called "Impressions". In 2006 there were e ...
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