Salon is an American news and opinion website, created by David Talbot in 1995 and currently owned by the Salon Media Group (OTCQB: SLNM). It focuses on U.S. politics, culture, and current events from a politically progressive, liberal or left-wing perspective. Salon's headquarters is located at 870 Market Street San Francisco, California.
1 Content and coverage 2 Staff and contributors 3 History
3.1 Business model and operations
4.1 Otto Warmbier 4.2 Todd Nickerson 4.3 Cryptocurrency mining
5 References 6 External links
Content and coverage Salon covers a variety of topics including reviews and articles about books, films, and music; articles about "modern life", including friendships, human sexual behavior, and relationships; and reviews and articles about technology, with a particular focus on the free and open-source software (FOSS) movement. According to the senior contributing writer for the American Journalism Review, Paul Farhi, Salon offers "provocative (if predictably liberal) political commentary and lots of sex." In 2008, Salon launched the interactive initiative Open Salon, a social content site/blog network for its readers. Originally a curated site with some of its content being featured on Salon, it fell into editorial neglect and was closed in March 2015. Responding to the question, "How far do you go with the tabloid sensibility to get readers?", former Salon.com editor-in-chief David Talbot said:
Is Salon more tabloid-like? Yeah, we've made no secret of that. I've said all along that our formula here is that we're a smart tabloid. If by tabloid what you mean is you're trying to reach a popular audience, trying to write topics that are viscerally important to a readership, whether it's the story about the mother in Houston who drowned her five children or the story on the missing intern in Washington, Chandra Levy.
Staff and contributors
Alex Pareene, who wrote about politics for Salon, in New York in 2012
Front-page design in 2006
On October 9, 2003, Michael O'Donnell, the chief executive and
president of Salon Media Group, said he was leaving the company after
seven years because it was "time for a change." When he left,
Salon.com had accrued $83.6 million in losses since its inception, and
its stock traded for 5¢ on the OTC Bulletin Board. David Talbot,
Salon's chairman and editor-in-chief at the time, became the new chief
executive. Elizabeth "Betsy" Hambrecht, then Salon's chief financial
officer, became the president.
In July 2008, Salon launched Open Salon, a "social content site" and
"curated blog network." It was nominated for a 2009 National
Magazine Award in the category "best interactive feature". On
March 9, 2015, Salon announced it would be closing
Open Salon after
six years of hosting a community of writers and bloggers.
Salon closed its online chat board "Table Talk" without stating an
official reason for ending that section of the site on June 10,
On July 16, 2012, Salon announced that it would be featuring content
Salon Media Group sold
The WELL to the group of members in September
Business model and operations
Salon has been unprofitable through its entire history. Since 2007,
the company has been dependent upon ongoing cash injections from board
Free content: around 15 new articles posted per-day, revenues wholly derived from in-page advertisements.
Per-day new content was reduced for a time.
Salon Premium subscription: Approximately 20 percent of new content was made available to subscribers only. Other subscription benefits included free magazines and ad-free viewing. Larger, more conspicuous ad units were introduced for non-subscribers. A hybrid subscription model: Readers can now read content by viewing a 15-second full screen advertisement to earn a "day pass" or gain access by subscribing to Salon Premium. Salon Core: After Salon Premium subscriptions declined from about 100,000 to 10,000, it was rebranded in 2011 as Salon Core subscriptions featuring a different mix of benefits.
In March 2016, while
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^ "The new Salon – very different from the old Salon". POLITICO
Media. Retrieved 2017-03-29.
^ "Note to liberal media outlets: Opposition to Syrian refugees is not
a fringe position". Washington Post. Retrieved 2017-03-29.
^ Kurtz, Howard (2015-05-11). "Salon's clickbait strategy: The phantom
fight against Fox News". Fox News. Retrieved 2017-03-29.
^ "FORM 10-Q". SECURITIES AND EXCHANGE COMMISSION.
^ "About Salon". Salon.
^ Farhi, Paul (March 2001). "Can Salon Make It?". ajrarchive.org.
American Journalism Review. Retrieved May 24, 2015.
^ a b
Open Salon Staff (March 10, 2015). "News about Open Salon". Open
^ "Interview with Salon.com's David Talbot". JournalismJobs.com. June
2001. Archived from the original on August 4, 2009. Retrieved April
^ a b Calderone, Michael (September 27, 2011). "Salon CEO Calls For
'American Spring' With Site's Relaunch". Huffington Post. Retrieved
October 4, 2011.
^ "Form 8-K, Salon Media Group, Inc". U.S. Securities and Exchange
Commission. 7 July 2011. Retrieved 26 July 2013.
^ Walsh, Joan (8 November 2010). "I'm not leaving Salon!". Salon.
Archived from the original on December 17, 2010. Retrieved 12 December
^ Bloomgarden-Smoke, Kara (June 5, 2013). "Kerry Lauerman is Leaving
Salon, Dave Daley Named Interim Editor in Chief". The New York
^ Marr, Dave (February 19, 2014). "Salon editor David Daley first
Willson-Grady Digital Media Fellow". Grady College.
^ Sutton, Kelsey (May 31, 2016). "Incoming Salon CEO signals big
changes ahead". Politico.
^ a b Herhold, Scott (December 28, 1997). "Net magazine Salon
epitomizes fate of mind over matter". San Jose Mercury News. Archived
from the original on February 21, 1999. Retrieved 2011-07-07.
^ Pogash, Carol (1996-06-01). "Cyberspace Journalism". American
Journalism Review. Archived from the original on December 28, 1996.
^ Adam Begley, "Reading Bytes,"
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winner, 1997 award in the category Books and Magazines Nominee, 1998 award in the category Travel winner, 1998 award in the category Print+Zines
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
List of winners
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Major English-language current affairs and culture magazines
Australian Book Review Griffith Review Meanjin The Monthly New Internationalist Australia News Weekly Overland Quadrant Southerly
Dhaka Courier Forum The Star
The Bulletin E!Sharp EUobserver
Alberta Views Canadian Dimension The Dorchester Review Geist Literary Review of Canada Maclean's Maisonneuve Paaras This Magazine The Tyee The Walrus
Capital Ethiopia Ethiopian Review
Asiaweek Asia Sentinel
Frontline India Today Open Outlook Tehelka The Week
Dublin Review of Books The Phoenix Village
The Jerusalem Report
Investigate New Zealand Listener North & South
The Big Issue The Drouth The Economist FT Magazine The Guardian Weekly The Middle East in London Monocle New African New Internationalist The Oldie Private Eye The Sunday Times Magazine The Week
London Review of Books New Left Review The Times Literary Supplement
New Statesman Prospect The Spectator Intersec Standpoint The Week
The Atlantic The Christian Science Monitor Foreign Policy Harper's Magazine Newsweek New York The New Yorker The New York Times Magazine Salon Slate Time U.S. News & World Report Utne Reader
Current History Dissent Jacobin The New York Review of Books The Wilson Quarterly
The American Conservative The American Interest The American Prospect The American Spectator Foreign Affairs Human Events Mother Jones The Nation The National Interest National Journal National Review The New Republic The Progressive Reason The Weekly Standard
See also News magazine