ProHD is a name used by
JVC for its
MPEG-2
MPEG-2 (a.k.a. H.222/H.262 as was defined by the ITU) is a standard for "the generic coding of moving pictures and associated audio information". It describes a combination of lossy video compression and lossy audio data compression methods ...
-based professional camcorders. ProHD is not a video recording format, but rather "an approach for delivering affordable HD products" and a common name for "bandwidth efficient professional HD models".
Originally ProHD lineup consisted of shoulder mount
HDV 720p camcorders and offered 24-frame/s progressive video recording and
LPCM audio recording/playback. It is a common misconception that JVC developed ProHD as a proprietary extension to HDV. JVC has stressed that 24-frame/s video and LPCM audio have always been part of the HDV format, but at the time they were initially offered no other HDV camcorder had them. The company went to great lengths to promote the format as an appropriate solution for professional high definition video production.
In 2009 JVC expanded the ProHD lineup with tapeless camcorders that record MPEG-2 video either in
QuickTime
QuickTime (or QuickTime Player) is an extensible multimedia architecture created by Apple, which supports playing, streaming, encoding, and transcoding a variety of digital media formats. The term ''QuickTime'' also refers to the QuickTime Pla ...
or in
XDCAM EX format.
[{{cite web, url=http://pro.jvc.com/pro/pr/2009/releases/gyhm100.html, title=JVC Introduces First Hand-Held Camcorder to record native Final Cut Pro Files – press release]
References
JVC products