Coordinates: 47°36′45″N 122°20′11″W /
47.61237°N 122.3365°W / 47.61237; -122.3365
Nordstrom, Inc.TypePublicTraded asNYSE: JWNS&P 500
ComponentIndustryRetailFounded1901; 118 years
ago (1901) (as Wallin & Nordstrom)FoundersJohn W.
NordstromCarl F. WallinHeadquartersSeattle, Washington, U.S.Number of
locations379 (2019)Key peopleBrad D. Smith(Chairman of the
Bramman (CFO)Edmond Mesrobian (CTO)Scott Meden (CMO)ProductsClothing,
footwear, jewelry, beauty, restaurant, espresso bar, home furnishings
and design, and weddingRevenue
US$ 15.86 billion (FY 2019)Operating
US$ 837 million (FY 2019)
US$ 564 million (FY
US$ 7.89 billion (FY 2019)Total equity
million (FY 2019)Number of employees74,000
Nordstrom RackTrunk ClubJeffrey
BoutiqueWebsiteNordstrom.comFootnotes / references
Nordstrom Inc. (/ˈnɔːrdstrəm/) is an American chain of luxury
department stores, also operating in
Canada and headquartered in
Seattle, Washington. Founded in 1901 by
Swedish American John W.
Nordstrom and Carl F. Wallin, the company began as a shoe retailer and
expanded its inventory to include clothing, accessories, handbags,
jewelry, cosmetics, and fragrances. Select
Nordstrom stores also
include wedding and home furnishings departments. The company also has
in-house cafes, restaurants and espresso bars.
Nordstrom, Inc.'s common stock is publicly traded on the NYSE under
the symbol JWN.
2.1 Early history
2.5 Expansion into Canada
2.6 Puerto Rico
3 Sales events
6 External links
Nordstrom has 379 stores operating in 40 US states, Puerto Rico and
Canada, a number which includes 119 full-line stores and 249 Nordstrom
Rack stores, two clearance stores, six
Trunk Club clubhouses and three
Nordstrom also serves customers in 96 countries
through nordstrom.com, nordstromrack.com, and its online private sale
Further information: Timeline of Nordstrom
Nordstrom's headquarters and flagship store (in former Frederick
& Nelson flagship) in downtown Seattle.
John W. Nordstrom immigrated to the United States at the age
of 16. He was born in the village of Alvik, close to the city of
Luleå in Northern Sweden. His name at birth was Johan Nordström,
which he later anglicized to John Nordstrom. After landing in New
York, he first began working in Michigan and was able to save enough
money to purchase a 20-acre (81,000 m2) potato farm in Arlington,
Washington. In 1897, he joined the
Klondike Gold Rush
Klondike Gold Rush in Canada's
Yukon Territory. After two years of prospecting, he finally struck
gold, but sold his disputed claim for $13,000. Returning to
Seattle with his newfound wealth, he married Hilda Carlson and looked
for a business venture, finally settling on a shoe store that opened
in 1901, called Wallin & Nordstrom. Carl F. Wallin, the co-founder
of the store, was the owner of the adjacent shoe repair
shop. John and Hilda had five children, three of whom would
follow him into the family business, Everett W. (1903), Elmer J.
(1904) and Lloyd N. Nordstrom.
The exterior of a typical
Nordstrom department store. This one is
the location at
The Florida Mall
The Florida Mall in
Orlando, Florida that closed in
John W. Nordstrom retired and sold his shares to two of his
sons, Everett and Elmer. In 1929, Wallin also retired and sold his
shares to them. The 1930 grand opening of the remodeled Second Avenue
store marked the change of name to Nordstrom's. Lloyd Nordstrom
subsequently joined the company in 1933, and the three brothers ran
the business together for almost forty years.
By 1958, Nordstrom's had expanded to eight stores in two states but
still sold only shoes. Their expansion was based on customer service,
deep product offerings and full size ranges. Apparel came with its
purchase of Best Apparel of
Seattle in 1963, and the company's name
was changed to
In 1971, the company was taken public on NASDAQ. It was
moved to the
New York Stock Exchange
New York Stock Exchange in 1999 under the ticker symbol
JWN after John W. Nordstrom, its founder.
Nordstrom logo, in use from 1973 through 1991
Nordstrom expanded into
Alaska (the only time by acquisition)
by purchasing Northern Commercial Company and opened its first
Nordstrom Rack clearance store in Seattle. A strong northwest regional
retailer with sales already approaching $250 million making it the
third-largest specialty retailer in the United States, the company
opened its first Southern California store at
South Coast Plaza
South Coast Plaza in
Costa Mesa in 1978. By the early 1990s, it had opened 26
stores plus Racks in California. Subsequent expansion relied on
creating a strongly decentralized regional structure, beginning with
the Northeast in the
Tysons Corner Center
Tysons Corner Center in Virginia (1988), the
Midwest in the
Oakbrook Center in Illinois (1991), the Southeast in
Atlanta (1998), and the Southwest in Dallas (1996). In a new region,
the initial store was used as a base for training and recruitment for
subsequent expansion, and was usually backed by its own distribution
center. From 1978 to 1995,
Nordstrom opened a total of 46 full-line
Nordstrom opened a series of stores called Place Two to sell
a more limited selection of apparel in smaller markets. By 1983, there
were ten Place Two stores, but the cost of upgrading the smaller
stores, especially from a systems perspective, outweighed the benefit,
and the division was discontinued. The company also
expanded into direct sales in 1993, beginning with a catalog
division led by John N.'s son Dan that was followed by an
e-commerce business. Nordstrom.com's fulfillment and contact centers
are located in Cedar Rapids, Iowa; and Seattle, Washington. Currently,
it has distribution centers in Ontario, California; Newark,
California; Portland, Oregon; Dubuque, Iowa; Upper Marlboro, Maryland;
and Gainesville, Florida.
Nordstrom FSB, a wholly owned subsidiary of Nordstrom, Inc., is a
federally chartered savings bank doing business as
Nordstrom Bank. It
was formed in 1991 in Scottsdale, Arizona, with its customer contact
center in Centennial, Colorado.
Nordstrom FSB was formerly known as
Nordstrom National Credit Bank and changed its name to
in March 2000. The bank offers various banking and credit products,
Nordstrom Signature VISA,
Nordstrom retail credit and debit
cards, interest-bearing checking accounts, check cards, and
certificates of deposits. It offers
Nordstrom customers cards under
Nordstrom Rewards – its customer loyalty program – where customers
earn points when making purchases with the card at
Nordstrom and other
retailers. Other rewards include
Nordstrom Notes which are redeemed or
used like cash in stores for new purchases and the
VISA card also has an optional travel/leisure rewards feature. The
Nordstrom Rewards program features 4 levels of status depending on
annual spending and offers various promotional times throughout the
year to earn double, triple and even ten-times
Nordstrom opened their first store location in New York
State. It is located at The Westchester, an upscale shopping mall in
White Plains, NY, a suburb of New York City.
Nordstrom has since
opened stores in Garden City, NY, and Manhattan.
Beginning in 1995, the fourth generation of brothers and cousins
served as co-presidents for a time. After John Whitacre served as the
Nordstrom CEO in 1997, In 1998, Nordstrom
replaced its downtown
Seattle store with a new flagship location in
the former Frederick & Nelson building across the street. At
383,000 square feet (35,600 m2), the downtown
Seattle location is
the chain's largest store. By contrast, the smallest
as of September 2008, opened in 1980 in Salem, Oregon, with a total
area of just under 72,000 square feet (6,700 m2). This location
has been since closed.
Nordstrom Rack, the company's off-price clearance store
In 2000 the
Nordstrom family reasserted its control, with the sons of
Bruce A. (Blake, Erik and Peter) assuming senior roles in the company
which they continue to hold.
Blake Nordstrom served as
sole President of the company from 2000-2014 with Erik and Peter
joining him as co-Presidents in 2015.
Nordstrom sold its stand-alone boutique chain
Façonnable in 2007,
though it still offers that label in its lineup. In February 2011,
Nordstrom announced the acquisition of HauteLook, an LA-based online
retailer that offers flash sales on designer goods. The deal included
Nordstrom paying $180 million in stock and a three-year "earn-out"
payment based on HauteLook's financial performance. A
Nordstrom Rack store in Hillsboro, OregonOn May 26, 2011, Nordstrom
announced that they would be closing the downtown Indianapolis,
Circle Center Mall location due to declining business at the
site. The remaining location on the north side of the city at the
Fashion Mall at Keystone as well as the future
Nordstrom Rack store in
the Rivers Edge Shopping Center, also on the north side, remained as
the only two locations in the state. Erik Nordstrom, president of
Nordstrom stated, "We've enjoyed serving our customers in
downtown Indianapolis, but unfortunately our business has declined
over the long term for some time and despite our efforts to turn
things around we don't see the outlook significantly
In August 2011,
Nordstrom opened the store Treasure & Bond in
SoHo, New York. Intended to test the waters of the tumultuous high-end
department store scene in New York, all profits of Treasure & Bond
are donated to charity. The customer base of the smaller store is
thought to be the younger sisters of the typical Nordstrom
Nordstrom announced plans to open a
Nordstrom Rack in
2014. In late November 2012,
Nordstrom announced that they
would also be opening a full-line
Nordstrom Department Store in 2015
Milwaukee at Mayfair Mall, a half-mile away from the
Milwaukee was the largest metropolitan area in the country
that did not have a
Nordstrom until 2015. Such unmet demand was
highlighted in Nordstrom's decision to open in the Milwaukee
On January 4, 2013,
Nordstrom announced plans for a new location in
Minneapolis-Saint Paul metropolitan region. The store, to be
located at the Ridgedale Center, would be the second in the area.
Following the success of its
Mall of America
Mall of America opening in 1991,
Nordstrom sought to expand in the Twin Cities market.
Plans for a
Ridgedale Center store were first released in 2007, only
to be canceled in 2009. The location eventually opened in
Nordstrom opened its first Rack location in
Philadelphia in the fall
of 2014. In the fall of 2015,
Nordstrom opened their first
Nordstrom Rack store in Delaware. The company is opening
its first full-line store in New York City on April 12, 2018, a
three-floor store at 57th Street and Broadway.
Nordstrom entered into a partnership with
Tesla Motors under
which the automaker opened retail galleries inside the Nordstrom
locations in The Grove, Los Angeles, in SouthPark Mall in Charlotte,
North Carolina and in
Somerset Collection in Troy,
Nordstrom began selling products from J. Crew, Olivia Palermo
+ Chelsea28, Adore Me, and
Eloquii. In 2017,
Nordstrom announced they would be expanding their natural
beauty-focused stations. Stations would include products from Origins,
Tata Harper, and Bare Minerals.
On February 2, 2017,
Bloomberg News reported that
cease to carry Ivanka Trump's branded fashion line, citing weak sales.
The retailer cuts 10 percent of its most poorly performing brands each
year. Nordstrom's action came after a boycott campaign against
retailers carrying products having Trump family
Donald Trump responded with
a tweet directed at Nordstrom, condemning the brand for its treatment
of his daughter. The company's stock dropped by 0.65% in the aftermath
of the tweet before ending the day with a gain of more than 4%.
Fortune declared this quick recovery to have broken Trump's
In October 2017,
Nordstrom launched its first "
Nordstrom Local" in
West Hollywood, which is set to focus on personal shopping and
styling, rather than carrying merchandise. In June 2017, Nordstrom
Inc.'s founding family, which owned 31.2 percent of the company, said
it was looking to take
Nordstrom private. In October, the
family suspended its efforts, because of trouble completing a
financing package. Lenders were asking for 13 percent
interest, about twice the typical rate for retailers.
On January 2, 2019 Blake Nordstrom, co-president of Nordstrom, died
suddenly at the age of 58. He was a lifetime employee of his family's
company, rising through the ranks until he became a vice-president and
In August 2019, an updated logo appeared on Nordstrom.com and on the
Nordstrom mobile app, with bolder lettering and a new font.
Expansion into Canada
Toronto Eaton Centre
Toronto Eaton Centre in Toronto
Pacific Centre in Vancouver
Calgary store opened in
Chinook Centre on September 19,
Ottawa store opened in
Rideau Centre on March 6,
Pacific Centre store opened on
September 18, 2015, and the
Toronto Eaton Centre
Toronto Eaton Centre in 2016.
Later in 2016, a second
Toronto location was opened at Yorkdale
Shopping Centre on October 21, 2016. Additionally, a third
Toronto store in
Sherway Gardens opened on September 15,
2017. The first
Nordstrom Rack opened at Vaughan Mills on
March 21st and the a second location in Deerfoot Meadows in Calgary
and a flagship location at One Bloor in
Toronto on May 3,
Nordstrom Rack opened three other additional stores
in Fall 2018; one at Heartland Town Centre in Mississauga, one at
Ottawa Trainyards, and finally one at South Edmonton Commons.
Nordstrom opened a 138,000-square-foot, two-level, full-line store
March 2015 in
The Mall of San Juan
The Mall of San Juan in San Juan, Puerto
Hurricane Maria in 2017, the store suffered
major water damage and it closed temporarily after the
Nordstrom reopened the store on
November 9, 2018.
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Nordstrom locations in the United States
Nordstrom holds six designated sale events each year. Two of these are
Half-Yearly sales, which take place semi-annually in May and late
December, as well as three additional seasonal sales.
Nordstrom's largest sale event is the
Nordstrom Anniversary Sale,
which is held each July. Limited amounts of merchandise
set to be released for the following fall are sent to
early, where they are sold at a large discount. For ten days prior to
Nordstrom rewards members are able to make
appointments with sales associates to shop the sale early through the
store's Early Access event.
Nordstrom was listed at No. 72 in Fortune magazine's 100 Best
Companies to Work For 2009.
Nordstrom is a Hall of Fame
member of Fortune magazine's "100 Best Companies to Work
Nordstrom was No. 36 on the same list in 2008, No.
24 in 2007, No. 46 in 2006 and No. 88 in 2005. For the
20th year in a row, they made the list coming in at No. 94 in
2017. In 2010, it ranked number 53, and
dropped to 61 in 2012.
As of 2018, the company ranked 183rd on the
Fortune 500 list of the
largest United States corporations by revenue.
In December 2013, the fashion trade magazine, Women's Wear Daily
Nordstrom as the top fashion retailer.
2019 marks the 25th year that
Nordstrom has been listed on the Fortune
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Media related to
Nordstrom at Wikimedia Commons
vteSeattle-based Corporations (within the
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Fortune 1000 corporations
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Companies listed above, plus:
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Puget Sound Energy
Puget Sound Energy (#703)
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